Easy segmentation and analytics capabilities help us identify the right segments at the right time and convert more users

The AI segmentation feature makes analysis very easy

What I like best about CleverTap is the precision it brings to customer engagement. By harnessing real-time passenger data and behavioral insights, the platform enables us to engage travelers at the right time with truly individualized communication. CleverTap’s Assisted Agents are what are driving these results for us. Segment Builder Agent leveraged booking details, traveler profiles, route data, and previous purchase history to create actionable micro-segments in real-time. Journey Builder Agent and prompt to email initiated automated email campaigns based on real-time indicators. Path Optimizer Agent orchestrated touch points from booking confirmation to last-minute upgrade, ensuring timely, contextual email engagement throughout the traveler lifecycle. Creative Agent crafted emails to highlight route benefits, exclusive offers, and bundled ancillaries tailored to each traveler. Furthermore, availability of MCP and Bring Your Own Model makes it easy for us to integrate our models directly into the CleverTap platform which would help in monitoring control, governance and trust.