I really value the insights and AI-based information that CleverTap provides, especially when it comes to optimizing campaigns and offering creative inputs. These suggestions are super handy for setting up and optimizing campaigns. Additionally, although the initial setup was slightly tricky, I found their team to be really helpful.
The features and the way it has it product suite developed helps us track most of the omni channel marketing execution at one place, it is easy to implement and integrate customer support, the integrations with external vendors.
I liked the third-party integration feature. I connected it with our Amplitude account and transferred the data from there. The email and notification workflows are also good.
CleverTap is a powerful, unified, integrated, and comprehensive platform that helps brands build powerful engagement strategies based on actionable behavioral analytics to help acquire, retain, engage and monetize customers.