I love how easily it connects with thousands of different apps without doing any coding. The ease of use is major highlight. The simple trigger and action model makes it very easy to set up new automations in just a few minutes.

I find the Co-Pilot feature really helpful for completing automation. It allowed me to automate tasks like sending Shopify abandoned cart notifications to a Slack channel with just a simple prompt. Also, the initial setup was very easy.

I like it's no-code automation capability with wide app integrations. Also It allows us to connect multiple tools and automate repetitive workflows without depending on engineering support. The ease of setup, reliability of triggers/actions, and flexibility to customize workflows make Zapier extremely powerful for scaling operations quickly.