wetracked.io Features
Social Functionality (1)
Social Functionality
Based on 81 wetracked.io reviews. Product functionality for social advertising.
Campaign Management (13)
Campaign Dashboard
Overview of all media purchases and campaigns in a single interface. This feature was mentioned in 82 wetracked.io reviews.
Campaign Optimization
As reported in 82 wetracked.io reviews. Enables marketer to set metrics by which their campaigns are automatically optimized.
Reach
Amount and quality of inventory partner sites on which ads can be placed. This feature was mentioned in 81 wetracked.io reviews.
Bulk Editing
Based on 79 wetracked.io reviews. Enables marketers to edit campaigns in bulk as opposed to one piece at a time.
Batch Uploading
Allows marketer to upload campaign inventory in a single batch instead of one piece at a time. 76 reviewers of wetracked.io have provided feedback on this feature.
Brand Safety
Based on 77 wetracked.io reviews. Ensures marketer's ads are placed on respectable websites that won't damage brand image or reputation.
Fraud Protection
Ensures marketer's ad reach and performance is not inflated by bots or spam websites. This feature was mentioned in 77 wetracked.io reviews.
Frequency Capping
As reported in 76 wetracked.io reviews. Allows marketer to set a limit on how many times a consumer sees their ad.
Budget Pacing
Allows marketer to set a daily or weekly campaign budget that the ad sever uses to make appropriate bids. This feature was mentioned in 77 wetracked.io reviews.
Creative Optimization
Based on 77 wetracked.io reviews. Tools offered for creating and optimizing creative components of campaigns.
Rich Media Capabilties
As reported in 76 wetracked.io reviews. Supports rich media display and video ads that involve user interaction.
In-App Ads
Allows for ads to be placed in mobile apps. This feature was mentioned in 75 wetracked.io reviews.
Mobile Rich Media Capabilities
Supports rich media mobile ads that involve user interaction. 73 reviewers of wetracked.io have provided feedback on this feature.
Targeting (4)
Targeting
Based on 75 wetracked.io reviews. Able to target desired audiences based on demographics and behavior variables.
Retargeting
Based on 73 wetracked.io reviews. Able to retarget previous impressions to your site across the web to increase conversion rates.
Geo-Targeting
Able to tailor ads based on consumer general region, state or designated market area (DMA). 72 reviewers of wetracked.io have provided feedback on this feature.
Contextual Targeting
Based on 73 wetracked.io reviews. Able to match the marketer's ad with specific content on a site or page.
Platform (9)
API / Integrations
As reported in 74 wetracked.io reviews. Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc.
Custom Reports
Able to create custom reports to cater to specific metrics and key performance indicators. This feature was mentioned in 72 wetracked.io reviews.
User, Role, and Access Management
Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. This feature was mentioned in 73 wetracked.io reviews.
Performance and Reliability
Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took. This feature was mentioned in 71 wetracked.io reviews.
Enterprise Scalability
Provides features to allow scaling for large organizations. This feature was mentioned in 73 wetracked.io reviews.
Customization
Allows administrators to customize to accommodate their unique process. Includes ability to create custom objects, fields, rules, calculations, and views. This feature was mentioned in 72 wetracked.io reviews.
Workflow Capability
Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action. This feature was mentioned in 71 wetracked.io reviews.
Internationalization
Enables users to create and manage campaigns with the same content in multiple languages and currencies. Marketer can place ads on websites from around the world. This feature was mentioned in 70 wetracked.io reviews.
Notifications
Alerts marketer of the performance of particular campaigns. 70 reviewers of wetracked.io have provided feedback on this feature.
Platform Interoperability (1)
Close Ecosystem API
Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges. This feature was mentioned in 71 wetracked.io reviews.
Development (2)
Pre-built Connectors
Facilitiates API development and integrations with prebuilt connectors, templates, and examples.
Custom Connectors
Provides the ability to create connectors from existing services and APIs in catalog.
Management (2)
Reporting and Analytics
Provides dashboards to gain real-time insights into API performance, usage, and errors.
Data Mapping
Facilitates to and fro data map according to the data model between applications/web services.
Integration Options (4)
ERP Systems
Provides integrations to ERP Systems.
Accounting Systems
Provides integrations to accounting Systems.
CRM and Marketing Automation Systems
Provides integrations to customer relationship management and marketing automation systems.
EDI
Provides integrations to EDI service providers.
Agentic AI - E-Commerce Tools (3)
Cross-system Integration
Based on 67 wetracked.io reviews. Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience 66 reviewers of wetracked.io have provided feedback on this feature.
Natural Language Interaction
As reported in 66 wetracked.io reviews. Engages in human-like conversation for task delegation
Agentic AI - Social Media Advertising (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input 46 reviewers of wetracked.io have provided feedback on this feature.
Multi-step Planning
Based on 46 wetracked.io reviews. Ability to break down and plan multi-step processes
Cross-system Integration
As reported in 44 wetracked.io reviews. Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience This feature was mentioned in 45 wetracked.io reviews.
Proactive Assistance
Anticipates needs and offers suggestions without prompting This feature was mentioned in 44 wetracked.io reviews.
Decision Making
Based on 45 wetracked.io reviews. Makes informed choices based on available data and objectives




