--- title: Infinito Reviews meta_title: 'Infinito Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 17 reviews by the users' company size, role or industry to find out how Infinito works for a business like yours. aggregate_rating: rating_value: 4.4 review_count: 17 scale: '5' date_modified: '2026-11-11' parent_category: name: Marketing url: https://www.g2.com/categories/marketing ---

Infinito Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users find Infinito's ease of use remarkable, allowing effortless campaign creation without requiring coding skills. (6 mentions)
Users enjoy the easy creation of email templates and campaigns with ValueFirst Email's user-friendly features. (4 mentions)
Users appreciate the variety of templates available in Infinito, making email design effortless and user-friendly. (3 mentions)
Users appreciate the easy contact management features of Infinito, facilitating effective email campaigns and list imports. (2 mentions)
Users appreciate the email tracking capabilities of Infinito, helping them to analyze engagement effectively. (2 mentions)
Users find the high price of Infinito compared to competitors a significant drawback despite its benefits. (3 mentions)
Users noted limited data extraction capabilities from Infinito, which hinder effective campaign monitoring and analysis. (2 mentions)
Users face segmentation issues with Infinito, limiting targeted outreach and hindering effective campaign monitoring. (2 mentions)
Users express dissatisfaction with the limited email design templates that lack modern features and variety. (2 mentions)
Users find the limited developer options restrict functionality and hinder enhancement or experimentation with Infinito's structure. (1 mentions)

5 Pros or Advantages of Infinito

1. Ease of Use
Users find Infinito's ease of use remarkable, allowing effortless campaign creation without requiring coding skills.
See 6 mentions

See Related User Reviews

SM

Sudhir M.

Enterprise (> 1000 emp.)

4.5/5

"A very good tool for creating campaigns"

What do you like about Infinito?

A very user friendly tool. No coding skills required to use this tool. This tool lets you create campaigns and journeys easily with a user-friendly dr

CS

Can S.

Mid-Market (51-1000 emp.)

4.0/5

"Focused on deliverability"

What do you like about Infinito?

I have found ValueFirst Email to be quite handy in delivering the email blast campaigns effectively. We can easily import huge lists of contacts and p

2. Easy Creation
Users enjoy the easy creation of email templates and campaigns with ValueFirst Email's user-friendly features.
See 4 mentions

See Related User Reviews

LT

Linh T.

Enterprise (> 1000 emp.)

4.5/5

"Email marketing for businesses"

What do you like about Infinito?

The convenience that ValueFirst Email offered was very good. It was easy to operate, and the mass emailing exercise was easy to handle. Adding my cont

CI

Carlos I.

Enterprise (> 1000 emp.)

4.0/5

"Blending well with my current CRM environment"

What do you like about Infinito?

Sending mass emails was possible with ease and the drag-drop feature to design the campaigns while the stunning templates can be created without havin

3. Templates Availability
Users appreciate the variety of templates available in Infinito, making email design effortless and user-friendly.
See 3 mentions

See Related User Reviews

LT

Linh T.

Enterprise (> 1000 emp.)

4.5/5

"Email marketing for businesses"

What do you like about Infinito?

The convenience that ValueFirst Email offered was very good. It was easy to operate, and the mass emailing exercise was easy to handle. Adding my cont

CI

Carlos I.

Enterprise (> 1000 emp.)

4.0/5

"Blending well with my current CRM environment"

What do you like about Infinito?

Sending mass emails was possible with ease and the drag-drop feature to design the campaigns while the stunning templates can be created without havin

4. Contact Management
Users appreciate the easy contact management features of Infinito, facilitating effective email campaigns and list imports.
See 2 mentions

See Related User Reviews

CS

Can S.

Mid-Market (51-1000 emp.)

4.0/5

"Focused on deliverability"

What do you like about Infinito?

I have found ValueFirst Email to be quite handy in delivering the email blast campaigns effectively. We can easily import huge lists of contacts and p

LT

Linh T.

Enterprise (> 1000 emp.)

4.5/5

"Email marketing for businesses"

What do you like about Infinito?

The convenience that ValueFirst Email offered was very good. It was easy to operate, and the mass emailing exercise was easy to handle. Adding my cont

5. Email Tracking
Users appreciate the email tracking capabilities of Infinito, helping them to analyze engagement effectively.
See 2 mentions

See Related User Reviews

Stella M.
SM

Stella M.

Mid-Market (51-1000 emp.)

4.5/5

"Boosting My Email Campaigns"

What do you like about Infinito?

ValueFirstEmail Helps me to manage my email campaign and track email open rate, Clickthrough, and open rate. In this software, I like to create a temp

Raju B.
RB

Raju B.

Mid-Market (51-1000 emp.)

4.0/5

"This is good if you don't look at the price"

What do you like about Infinito?

Price and uploading data are very easy, and tracking the email data for read and open ratios is good for understanding. However, more metrics need to

5 Cons or Disadvantages of Infinito

1. Expensive
Users find the high price of Infinito compared to competitors a significant drawback despite its benefits.
See 3 mentions

See Related User Reviews

Mahammed Sarfaraz N.
MN

Mahammed Sarfaraz N.

Mid-Market (51-1000 emp.)

4.5/5

"Easy to integrate in any system"

What do you dislike about Infinito?

High price compared to other email marketing tools, but worth it! Also I feel there is very less useful data we can extract in the campaign/ marketing

Stella M.
SM

Stella M.

Mid-Market (51-1000 emp.)

4.5/5

"Boosting My Email Campaigns"

What do you dislike about Infinito?

ValueFirst Email helps to improve my email marketing but the price of this little bit high compared with other marketing software overall this is best

2. Campaign Issues
Users noted limited data extraction capabilities from Infinito, which hinder effective campaign monitoring and analysis.
See 2 mentions

See Related User Reviews

Mahammed Sarfaraz N.
MN

Mahammed Sarfaraz N.

Mid-Market (51-1000 emp.)

4.5/5

"Easy to integrate in any system"

What do you dislike about Infinito?

High price compared to other email marketing tools, but worth it! Also I feel there is very less useful data we can extract in the campaign/ marketing

CI

Carlos I.

Enterprise (> 1000 emp.)

4.0/5

"Blending well with my current CRM environment"

What do you dislike about Infinito?

The generated data was not very useful and hence did not allow one to monitor the campaign’s result properly. I was not able to observe things such as

3. Segmentation Issues
Users face segmentation issues with Infinito, limiting targeted outreach and hindering effective campaign monitoring.
See 2 mentions

See Related User Reviews

LT

Linh T.

Enterprise (> 1000 emp.)

4.5/5

"Email marketing for businesses"

What do you dislike about Infinito?

ValueFirst Email did not offer many sophisticated segmentation features. I was unable to select particular customers according to their age, gender, p

CI

Carlos I.

Enterprise (> 1000 emp.)

4.0/5

"Blending well with my current CRM environment"

What do you dislike about Infinito?

The generated data was not very useful and hence did not allow one to monitor the campaign’s result properly. I was not able to observe things such as

4. Template Limitations
Users express dissatisfaction with the limited email design templates that lack modern features and variety.
See 2 mentions

See Related User Reviews

CS

Can S.

Mid-Market (51-1000 emp.)

4.0/5

"Focused on deliverability"

What do you dislike about Infinito?

Options in the e-mail design are relatively limited. The templates are built in, but they seem somewhat old fashioned and they did not incorporate the

vijaya kumar N.
VN

vijaya kumar N.

Enterprise (> 1000 emp.)

4.5/5

"Get your email marketing campaign with ValueFirst Email for best results"

What do you dislike about Infinito?

They have very less email templates compared to other sites. Also, Compared to other products pricing is little bit high. I personally feel support is

5. Complex Management
Users find the limited developer options restrict functionality and hinder enhancement or experimentation with Infinito's structure.
See 1 mentions

See Related User Reviews

Prashant S.
PS

Prashant S.

Mid-Market (51-1000 emp.)

4.0/5

"A perfect SMS & Chatbot Tool with Omnichannel Approach"

What do you dislike about Infinito?

Limited Developer Options thereby limiting the scope of enhancement or experimentation with current structure.

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Infinito Reviews (17)

Reviews

Infinito Reviews (17)

4.4
17 reviews
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shailendra s.
SS
shailendra s.
Web Analytics Manager
Mid-Market (51-1000 emp.)
"Easy Multichannel Automation with a Powerful Journey Builder"
5/5
What do you like best about Infinito?

Easy multichannel automation with a strong journey builder and reliable WhatsApp campaign execution. Review collected by and hosted on G2.com.

What do you dislike about Infinito?

The UI can feel complex at times, and the more advanced setup takes technical integration along with a bit of learning time to get comfortable with it. Review collected by and hosted on G2.com.

Verified User in Financial Services
UF
Verified User in Financial Services
Enterprise (> 1000 emp.)
"Effective Omni-Channel Solution with Room for Support Improvements"
3.5/5
What do you like best about Infinito?

I like Infinito's multi-department workflow feature as it helped our teams execute transactional daily campaigns. The workflow and costing aspects stand out for me. Review collected by and hosted on G2.com.

What do you dislike about Infinito?

Support can be improved, along with record maintenance Review collected by and hosted on G2.com.

LT
Linh T.
Junior Project Manager
Automotive
Enterprise (> 1000 emp.)
"Email marketing for businesses"
4.5/5
What do you like best about Infinito?

The convenience that ValueFirst Email offered was very good. It was easy to operate, and the mass emailing exercise was easy to handle. Adding my contact list and creating simple HTML e-mail templates were easy. Review collected by and hosted on G2.com.

What do you dislike about Infinito?

ValueFirst Email did not offer many sophisticated segmentation features. I was unable to select particular customers according to their age, gender, purchases, etc. This meant my email blasts were sent to a large number of people who may not be interested in the content of the email. Review collected by and hosted on G2.com.

CS
Can S.
Software Engineer
Education Management
Mid-Market (51-1000 emp.)
"Focused on deliverability"
4/5
What do you like best about Infinito?

I have found ValueFirst Email to be quite handy in delivering the email blast campaigns effectively. We can easily import huge lists of contacts and plan sends so we know all of our marketing newsletters go out at the right time. Review collected by and hosted on G2.com.

What do you dislike about Infinito?

Options in the e-mail design are relatively limited. The templates are built in, but they seem somewhat old fashioned and they did not incorporate the newer features such as drag and drop and content targeting. Review collected by and hosted on G2.com.

SM
Sudhir M.
Project Manager
Enterprise (> 1000 emp.)
"A very good tool for creating campaigns"
4.5/5
What do you like best about Infinito?

A very user friendly tool. No coding skills required to use this tool. This tool lets you create campaigns and journeys easily with a user-friendly drag-and-drop build. Review collected by and hosted on G2.com.

What do you dislike about Infinito?

Since it is a very user friendly tool, I found it very easy to use. So I don't have anything to dislike. Review collected by and hosted on G2.com.

CI
Carlos I.
IT Support Specialist
Retail
Enterprise (> 1000 emp.)
"Blending well with my current CRM environment"
4/5
What do you like best about Infinito?

Sending mass emails was possible with ease and the drag-drop feature to design the campaigns while the stunning templates can be created without having to be a professional graphic designer. Review collected by and hosted on G2.com.

What do you dislike about Infinito?

The generated data was not very useful and hence did not allow one to monitor the campaign’s result properly. I was not able to observe things such as CTR or segment my audience based on key variables. Review collected by and hosted on G2.com.

Mahammed Sarfaraz N.
MN
Mahammed Sarfaraz N.
Product engineer
Mid-Market (51-1000 emp.)
"Easy to integrate in any system"
4.5/5
What do you like best about Infinito?

Ease of Integration with minimal and required features and realtime delivery reports. Review collected by and hosted on G2.com.

What do you dislike about Infinito?

High price compared to other email marketing tools, but worth it! Also I feel there is very less useful data we can extract in the campaign/ marketing results but the delivery reports are pretty fast if that is all needed for you then this is good to go tool. Review collected by and hosted on G2.com.

Swapnil B.
SB
Swapnil B.
UX Designer
Mid-Market (51-1000 emp.)
"Infino is a great product for marketing"
5/5
What do you like best about Infinito?

User Interface is very user friendly. Software is easy to understand and use. Review collected by and hosted on G2.com.

What do you dislike about Infinito?

Customer support service is very slow. They take a lot of time to answer query over email. Review collected by and hosted on G2.com.

Rajeeb R.
RR
Rajeeb R.
Mid-Market (51-1000 emp.)
"Mobile Service Provider with API Designing."
4.5/5
What do you like best about Infinito?

It is a platform very helpful for providing SMS, WhatsApp, and other mobile marketing advertisements. It is user-friendly and enables us to use it in an easy and efficient way. API Designing is very much efficient in the platform. Review collected by and hosted on G2.com.

What do you dislike about Infinito?

It lacks in the means of customer support, sometimes it's very hard for users to identify the problems in the panel where it got stuck, so quick service is needed. For API Designing as well, it is very much needed. Review collected by and hosted on G2.com.

Stella M.
SM
Stella M.
Mid-Market (51-1000 emp.)
"Boosting My Email Campaigns"
4.5/5
What do you like best about Infinito?

ValueFirstEmail Helps me to manage my email campaign and track email open rate, Clickthrough, and open rate. In this software, I like to create a template option feature that helps me to create an email template according to my email campaign. Review collected by and hosted on G2.com.

What do you dislike about Infinito?

ValueFirst Email helps to improve my email marketing but the price of this little bit high compared with other marketing software overall this is best for mass emailing. Review collected by and hosted on G2.com.
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