# Uptempo Reviews **Vendor:** Uptempo **Category:** [Marketing Resource Management Software](https://www.g2.com/categories/marketing-resource-management) **Average Rating:** 4.1/5.0 **Total Reviews:** 147 ## About Uptempo Uptempo is the enterprise marketing system of record that helps marketing leaders prove and improve ROI by connecting budgets, plans, and performance in one platform. Built for complex organizations, Uptempo gives marketers a single source of truth to manage investments with financial discipline, plan with confidence, and adapt faster as priorities change. Deep ERP/EPM connections—actuals, GL mapping, and reconciliation—keep budgets under control, so marketing can see investments trending ahead or behind plan. Performance dashboards help CMOs build credibility by tying marketing spend to measurable business outcomes. With a unified marketing calendar plus real-time dashboards and scenario modeling, leaders can pressure-test decisions and reallocate confidently as signals change. All of this runs with enterprise-grade governance: configurable hierarchies, role-based access, SSO, and audit trails. By replacing disconnected spreadsheets and point solutions with one governed workspace, Uptempo improves visibility, alignment, and decision-making across the marketing organization. Uptempo is the CMO's enterprise command center for closed-loop operations, helping to transform marketing from a cost center to a credible growth driver for the business. ## Uptempo Pros & Cons **What users like:** - Users find Uptempo's **ease of use** advantageous, making branding, planning, and productivity enhancement seamless. (8 reviews) - Users value the **comprehensive insights** provided by Uptempo for proactive decision-making and enhanced marketing strategies. (7 reviews) - Users love Uptempo for its **seamless integrations** , enhancing productivity and streamlining marketing workflows across platforms. (6 reviews) - Users value the **historical and predictive data visualization** in Uptempo, enhancing budget management and decision-making. (4 reviews) - Users value Uptempo's **intuitive marketing automation features** , enhancing productivity and streamlining planning processes effectively. (4 reviews) - Organization (4 reviews) - Automation (3 reviews) - Easy Integration (3 reviews) - Time Efficiency (3 reviews) - Branding Management (2 reviews) **What users dislike:** - Users find Uptempo **expensive** compared to similar services, raising concerns for small and medium-sized businesses. (4 reviews) - Users find the **learning curve steep** , with extensive training needed to effectively use Uptempo's features and functionality. (4 reviews) - Users face **dashboard issues** in Uptempo, struggling with navigation, loading times, and outdated interface design. (3 reviews) - Users note **insufficient training** resources in Uptempo, highlighting the need for better onboarding materials for new users. (2 reviews) - Users face **integration issues** with Uptempo, finding CRM connectivity complicated and connectors underperforming. (2 reviews) - Overwhelming Features (2 reviews) - Poor Navigation (2 reviews) - Poor Usability (2 reviews) - Slow Performance (2 reviews) - Data Export (1 reviews) ## Uptempo Reviews ### 1. Improve the management, planning and performance of your company's marketing activities. **Rating:** 4.0/5.0 stars **Reviewed by:** Rohit R. | Small-Business (50 or fewer emp.) **Reviewed Date:** August 18, 2023 **What do you like best about Uptempo?** It is a complete marketing automation tool that offers solutions to problems such as planning and content management, improving the activity and accelerating the entire process of the marketing team. It is an intuitive forecasting tool that manages all financial content in an acceptable and well-developed way, within the platform you can also automate the entire workflow generating a better performance of the entire team and freeing up functions in the work area. The function of comparing results of managing marketing campaigns is another plus point that makes this service a very complete program, with a well-made interface and ready to meet the target. **What do you dislike about Uptempo?** The time to load and update data can take a long time, the software often works, especially when entering large amounts of data. The program is not easy to understand at first requires extensive learning to get the best results, it is an expensive software compared to other similar services. The dashboards are outdated, they require significant improvement. **What problems is Uptempo solving and how is that benefiting you?** It is a powerful resource for company asset management, financial organization and marketing research. With Uptempo planning is the main objective with its functions we have managed to improve our web development services in the cloud, it is also useful for billing planning for example for mobile applications that we are currently developing, basically it deals with all the numbers of our company to obtain a better economic organization. Thanks to the tool we have exercised significant control over the content we generate with our services obtaining better performance and providing better solutions to our customers. ### 2. Amazing platform to plan, manage and track marketing efforts **Rating:** 4.5/5.0 stars **Reviewed by:** Jimit G. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 08, 2023 **What do you like best about Uptempo?** Really loved how easy it is to use the platform and colloboration that is possible across different levels. My manager always knew what I was working on and how the spend was distributed across different channels. **What do you dislike about Uptempo?** Onboarding experience - it was not very seamless as expected. Workflows - some of them are very critical to understand but complexity makes it very difficult.UI could be little more better - I really prefer a color that is more eye-catching **What problems is Uptempo solving and how is that benefiting you?** I will be honest here - we did not have a marketing team and did not know how to track the progress once we have a team onboared. I was a first hire in my team looking after outbound & growth efforts. But, after 2 quarters we realised we are scattered all around. We were doing multiple things but with no effort was put to track and give a better visibility to management and the sales team - thus, we used Uptempo to create plans and effectively track progress for our marketing efforts. ### 3. Excellent platform for managing marketing performance. **Rating:** 4.0/5.0 stars **Reviewed by:** Sam H. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** August 06, 2023 **What do you like best about Uptempo?** We were able acquire a more comprehensive understanding of marketing and a reliable basis for reporting on return on investment (ROI) by integrating key sales and marketing platforms. We've streamlined our marketing planning procedure so that we can swiftly pinpoint key business drivers, map out potential trouble spots, and increase company-wide harmony. Prior to implementing the technology, we often fell 12–25% short of our quarterly budget goals. Now that we have it, we can go within 3%.For us, it meant a significant influx of funds into the marketing department, which we can now put into our many initiatives. Our accounting staff has finally put their faith in us and our data. **What do you dislike about Uptempo?** It was not free:-(. Jokes aside, it takes work to install Uptempo, but the Uptempo team walked us through a well-structured onboarding process to make the transition as smooth as possible. Making the required internal adjustments and training employees constitute the bulk of the work. Traditional methods of dealing with transitions. **What problems is Uptempo solving and how is that benefiting you?** The application has provided us with a clear, powerful reporting tool, which will help us plan and execute our budgets more effectively. ### 4. What a great tool that makes it all so easy to do. **Rating:** 4.0/5.0 stars **Reviewed by:** Marcy H. | Freelance Social Media Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** August 06, 2023 **What do you like best about Uptempo?** The visualizations and views exhibit user-friendly navigation and provide valuable categorization for different teams and sectors within our budget. Additionally, the process of generating tasks and establishing a hierarchical structure is straightforward. **What do you dislike about Uptempo?** I have not encountered any unfavorable characteristics thus far; yet, there remains unexplored intricacy inside the tool. In addition to providing product updates and release notes, it would be highly beneficial to incorporate concise user tutorials inside the product itself or provide links to them on the support website. Specifically designed for the process of introducing new users to a system or platform, user onboarding plays a crucial role in facilitating a smooth and efficient transition. **What problems is Uptempo solving and how is that benefiting you?** The strategy and project data may be readily observed, allowing for an analysis of its alignment with our overarching figures and investment objectives. Line items serve the purpose of monitoring project expenditures and providing valuable historical data for planned future endeavors. ### 5. Data analysis made easy **Rating:** 4.5/5.0 stars **Reviewed by:** Meenu A. | QA Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** July 22, 2023 **What do you like best about Uptempo?** We can get best business intelligence data from the data using Uptempo.we can easily pivot the various data points. The productivity graph of whole team has improved a lot after using the application. **What do you dislike about Uptempo?** The price of the tool is on higher side. Also they should have integrated the application with artificial intelligence to generate the key ad words. We should have options for storing various versions of the file. **What problems is Uptempo solving and how is that benefiting you?** We are using the application for generating the KPI of the businesses. There are huge data stored at various servers in diffrent formats. We can able to merge the data and calculate the KPI in the real-time. ### 6. Branding by managing budget **Rating:** 4.5/5.0 stars **Reviewed by:** Sarthak V. | Mid-Market (51-1000 emp.) **Reviewed Date:** September 05, 2023 **What do you like best about Uptempo?** Provide features for managing budget for marketing compaings, branding compaigns, and other compaigns for brand improvement. These features helps to make planning that can be used to do branding by investing less. Allows to see the insights in real time. **What do you dislike about Uptempo?** There is a scope of work in the user interface of uptempo. It does not navigate all the features easily to the user. Taking overview in the master dashboard is not effective. **What problems is Uptempo solving and how is that benefiting you?** Managing marketing resource for better branding and marketing budgets, uptempo is the useful tool for me. It provides insights in real time that helps me to see markting investment in real time. It helps me in making effective plan for better marketing and brand value improving. ### 7. An excellent solution for market planning and analysis **Rating:** 4.5/5.0 stars **Reviewed by:** Cynthia N. | Marketing Analyst & Strategist, Information Services, Mid-Market (51-1000 emp.) **Reviewed Date:** August 07, 2023 **What do you like best about Uptempo?** Uptempo is an excellent product to plan and conduct marketing analytics and keeping up the business tempo with it's agile solutions. The integration of the tool with other solutions like salesforce is the best feature of the product. Uptempo provides detailed insights about marketing queries and the analytics are extremely helpful in getting the real time overview of the business standings. **What do you dislike about Uptempo?** Visualization and filtration tools for integrated spreadsheets data needs some improvements. Other than this, Uptempo works perfectly for the desired purposes. **What problems is Uptempo solving and how is that benefiting you?** It has solved our problems regarding managing business operations and is providing the insightful predictive analytics, which are helpful in evaluating our marketing strategies. Uptempo produced positive impact in terms of ROI for our organization, and helped significantly in business growth by providing agile and streamlined marketing processes. ### 8. Uptempo is an exceptional program for budget management, I highly recommend its use. **Rating:** 4.5/5.0 stars **Reviewed by:** Arlene W. | Marketing Intern, Mid-Market (51-1000 emp.) **Reviewed Date:** August 09, 2023 **What do you like best about Uptempo?** The capability to view historical spending over a period of time, as well as the capacity to make projections on where marketing goals and budgets need to be matched in order to best serve the broader department. **What do you dislike about Uptempo?** It's not simple to switch between different views, and the user interface is clumsy. It's not always easy for me to recall the optimal perspective to use for forecasting, seeing my real budget, and viewing my actual expenditures. Also, it's not easy to get an overview of everything from the Uptempo dashboard in a web browser without first downloading the data into an excel file. **What problems is Uptempo solving and how is that benefiting you?** A more complete understanding of the individual line items and expenditures, together with a better awareness of them. ### 9. Reliable solution for cost control and marketing management **Rating:** 4.5/5.0 stars **Reviewed by:** Zainab M. | Lead Financial Advisor, Consulting, Mid-Market (51-1000 emp.) **Reviewed Date:** August 07, 2023 **What do you like best about Uptempo?** The services of Uptempo are reliable for controlling marketing costs and visualizing the scalable outcome against investments. Automated workflows for ensuring collaboration among different business entities is the best thing for me, as it helps in reducing approvals time and accelerate business decision making while keeping all stakeholders onboard. **What do you dislike about Uptempo?** Integration with CRM and other marketing applications is complicated , and the connectors does not work as good as I was expecting. **What problems is Uptempo solving and how is that benefiting you?** The marketing systems of Uptempo are advanced and scalable to get the real-time analysis for the investments and returns against branding campaigns. The detailed financial overview of campaigns enable us to segregate high performing and low performing marketing programs, and subsequently taking business decisions according to forecasted ROI. ### 10. If you are looking for a budget management software, this is the best option. **Rating:** 4.0/5.0 stars **Reviewed by:** Joaquin B. | Social Media Manager, Enterprise (> 1000 emp.) **Reviewed Date:** August 08, 2023 **What do you like best about Uptempo?** Truth be told,my complaints have less to do with the product itself and more to do with the challenges of managing a major organization's finances. My only criticism is that they haven't yet implemented multi-line upload to facilitate international marketing teams. **What do you dislike about Uptempo?** How simple it is to evaluate the efficacy of a marketing campaign. It's very adaptable, so you can easily monitor your marketing finances, return on investment, and other metrics without breaking the bank. **What problems is Uptempo solving and how is that benefiting you?** It's not always easy to assess if an advertising effort was worthwhile. Too often, we throw money at campaigns without knowing whether or not they are succeeding. Using uptempo's tracking and reporting features has allowed us to better allocate our marketing budget. ### 11. Comprehensive marketing solution for substantial growth in ROI **Rating:** 4.5/5.0 stars **Reviewed by:** Izabelle M. | Executive Business Operations, Information Services, Mid-Market (51-1000 emp.) **Reviewed Date:** August 07, 2023 **What do you like best about Uptempo?** Uptempo is a comprehensive marketing solution to cover the gaps between business plans, spending budgets, and execution of the operational goals. The provisioning of comprehensive insights on the basis of real-time marketing data are best for proactive decision making and ensuring substantial growth in ROI. **What do you dislike about Uptempo?** The continuity of system availability and lack of adherence with many international markets are the issues needed to be addressed. **What problems is Uptempo solving and how is that benefiting you?** It is helping us in planning, forecasting and executing our brand marketing and business strategies. The marketing solutions of Uptempo are comprehensive, and assured closing the gaps between different stages of business operations in our organization. It has benefitted us with streamlined marketing methodologies, and a substantial growth in ROI. ### 12. Good program, easy to use and with excellent functions. **Rating:** 4.5/5.0 stars **Reviewed by:** Terry E. | Digital Strategy Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** August 08, 2023 **What do you like best about Uptempo?** Uptempo's ease of use and ability to provide clear budget visibility throughout our business or team are two of my favorite features. **What do you dislike about Uptempo?** It annoys me that i have to re-enter my login information after being inactive for a short period of time. If this is a setting that can be changed locally, it is one that I would like to adjust. **What problems is Uptempo solving and how is that benefiting you?** By providing real-time insight into the allocated funds and their expenditure to date, we are able to address the challenge of keeping tabs on approved spending across departments. Despite how obvious it may seem, that wasn't something that was readily available using the methods we had been employing up until that point. ### 13. Best for marketing strategies **Rating:** 4.5/5.0 stars **Reviewed by:** Utkarsh K. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 09, 2023 **What do you like best about Uptempo?** Uptempo is best for makeing strategy and The provisioning of comprehensive insights on the basis of real-time marketing data are best for proactive decision **What do you dislike about Uptempo?** Price of thia software can be considered as cons apart form this this is best platform **What problems is Uptempo solving and how is that benefiting you?** We are unsing this in our organisation to accomplish the targets and We are now able to implement our corporate design and product campaigns/launches fast and very efficient. ### 14. One of the best marketing budgeting platforms. **Rating:** 4.0/5.0 stars **Reviewed by:** Alee M. | Marketing Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** August 08, 2023 **What do you like best about Uptempo?** Uptempo facilitates the efficient management of budgets and cost centers. The integration of user-friendly interfaces with various financial instruments contributes to the reduction of intrusiveness in the budgeting process. The tool has the capability to be categorized according to various organizational units such as campaigns, projects, groups, or teams. It generates visually appealing representations that align with the structure of your business. **What do you dislike about Uptempo?** Unfortunately, Uptempo is lacking in key advanced features that would make my workflow more efficient and enjoyable in comparison to competing products. **What problems is Uptempo solving and how is that benefiting you?** I am currently endeavoring to effectively administer my yearly financial plan. The one advantage I have observed is the mapping feature. ### 15. Worth Of Time, Worth of money **Rating:** 4.5/5.0 stars **Reviewed by:** Vipin C. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 06, 2023 **What do you like best about Uptempo?** As a user i found this tvery porductive for accomplishing of any particular E market or planing and strategy with easy and positive ROI. **What do you dislike about Uptempo?** While using this it seems slower sometimes and some options are not overwhelming. **What problems is Uptempo solving and how is that benefiting you?** I have using this to manage the monthly expenses or making a productive strategy and planning which can deliver the positive ROI. I found the dashboard very functional. ### 16. Brand &planning enhancer **Rating:** 4.5/5.0 stars **Reviewed by:** Pooja S. | Enterprise (> 1000 emp.) **Reviewed Date:** August 13, 2023 **What do you like best about Uptempo?** Uptempo is really good for branding & planning startgy and its easy to use with functional features. **What do you dislike about Uptempo?** There is not any negative but when you merge long videos glitch may be occurs. **What problems is Uptempo solving and how is that benefiting you?** Generally we are ysing foe digital asset management and its performance is unmatched and very productive.and its really pocket friendly and worth of money. ### 17. Streamlines marketing and budgeting workflows **Rating:** 4.5/5.0 stars **Reviewed by:** Fatima M. | Lead Financial Advisor, Consulting, Mid-Market (51-1000 emp.) **Reviewed Date:** August 13, 2023 **What do you like best about Uptempo?** It makes the marketing and budgeting processes simple with easy to operate management platform. Automated workflows for applying budget approvals of marketing campaigns from higher management are helpful in accelerateing launching processes. **What do you dislike about Uptempo?** Integration with Salesforce did not worked well initially but the issue was resolved by technical support. **What problems is Uptempo solving and how is that benefiting you?** It is helping to explore new opportunities for extending our clientele and reaching out to untouched business entities by developing targeted marketing campaigns. We have been able to streamline reporting and financial workflows with Uptempo, which benefits with expedited and scalable processes. ### 18. A Highly Reliable Marketing Solution For Business **Rating:** 5.0/5.0 stars **Reviewed by:** nyaga h. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 09, 2023 **What do you like best about Uptempo?** When it comes to marketing, Uptempo offers amazing features. First it's easy to use and integration with other applications is easy. It makes planning and enhancing productivity easy. What's more I like the many marketing management features. Very powerful and effective **What do you dislike about Uptempo?** For the time I have used Uptempo, I must admit it had been a flawless experience **What problems is Uptempo solving and how is that benefiting you?** The software comes with amazing digital asset management features and makes marketing management easy too. It's highly effective ### 19. Excellent user-friendly platform for marketing operations. **Rating:** 4.5/5.0 stars **Reviewed by:** Michael H. | Human Resources Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 06, 2023 **What do you like best about Uptempo?** We were able to provide more accurate and thorough reports on marketing efforts and improve our capability for planning. **What do you dislike about Uptempo?** We were a bit sluggish as a group to embrace Uptempo. So many options might be confusing for new users. But the UI is excellent, and that's a tremendous benefit. **What problems is Uptempo solving and how is that benefiting you?** At the present, the budgeting function of this application is our primary focus, but we are investigating the other planning-related aspects that it offers. ### 20. Our successful journey to proving marketing ROI Allocadia helped us to overcome Excel tables **Rating:** 5.0/5.0 stars **Reviewed by:** Hannes M. | VP of Global Marketing Operations and Demand Center, Enterprise (> 1000 emp.) **Reviewed Date:** October 06, 2022 **What do you like best about Uptempo?** By integrating critical sales and marketing systems, we gained a holistic view of marketing and a single source of truth for reporting on ROI. We improved our marketing planning process, which enables us to easily identify and visualize business drivers, quickly see any areas of concern, and strengthen alignment across our company.  Before using the tool, we were sometimes 10%-20% off of our quarterly budget targets. By using it, we are now within 2%. In our case, it gave us a good amount of money back into the marketing organization we can use for programs. Now our finance team trusts us and trusts our numbers. **What do you dislike about Uptempo?** It cost money :-). But jokes aside, implementation effort is required as in all process changes, but the Uptempo team guided us through the process with a very structured onboarding process to make it as easy as possible. Most of the heavy lift is to make the necessary internal changes and to train people. Classic change management. **What problems is Uptempo solving and how is that benefiting you?** We realized that if you want to grow your organization, then you can’t do it on spreadsheets. As a global organization, scaling your business around 25+ Excel tables just isn’t going to work. With the tool, we just got a transparent, robust reporting tool to solve the problem with planning and execute our budgets. ### 21. Automate Your Business Process Thanks to Uptempo **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Education Management | Mid-Market (51-1000 emp.) **Reviewed Date:** August 03, 2023 **What do you like best about Uptempo?** It givea the real time overview of all the business operations specially in the marketing field. It allows user to take decision on right time with more accuracy to excel the profitability of the business. **What do you dislike about Uptempo?** Pricing is a bit concerning point for me specially for those who are running small and medium sized business. **What problems is Uptempo solving and how is that benefiting you?** Managing all the aspects of the business and forecast the next step. ### 22. Allocadia for Marketing Operations Planning and Budgeting **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Insurance | Mid-Market (51-1000 emp.) **Reviewed Date:** July 05, 2022 **What do you like best about Uptempo?** The solution’s ability to directly integrate with Salesforce is a major benefit. We got to the point where we were able to answer many of the marketing questions that we couldn't have before and in a timely manner. An example of this is 'What is the ROI for the total marketing program spend?' or 'What is the individual cost per lead – from a campaign perspective?' So, by using the tool we got answers to all these questions that we really haven't had before. In addition, their sales team is super helpful. Also, we benefit from the self-serve-training-videos, as they substantially lessen the burden of onboarding within our team. **What do you dislike about Uptempo?** They should be more flexible with pricing. The implementation component is also part of that, the implementation costs are a bit too high. In addition, the tool is highly customizable - if you don't have a clear PO or invoicing process with your financing department I would suggest working through those struggles before making the investment. **What problems is Uptempo solving and how is that benefiting you?** In general - we are working towards an end-to-end marketing budgeting and planning experience. The goal is to close the gap on campaign budget/actuals in Salesforce with a continuous loop for ROI recognition. ### 23. Brandmaker digital asset management **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Capital Markets | Enterprise (> 1000 emp.) **Reviewed Date:** July 26, 2022 **What do you like best about Uptempo?** Brandmaker digital asset management is easy to collaborate with existing products, and the ease of use for administrators and maintenance is very low compared to products in the market. **What do you dislike about Uptempo?** Brandmaker digital asset management is lacking a specific feature or element that can be identified. **What problems is Uptempo solving and how is that benefiting you?** Brand maker digital asset management is assisting my organization in various ways for marketing information and aiding in developing solutions. ### 24. Budgeting and planning made easy...if set up properly **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** January 02, 2022 **What do you like best about Uptempo?** I like that it takes us out of spreadsheets and into a tool that we can easily filter by. **What do you dislike about Uptempo?** I dislike that there are multiple layers for each line item. It makes it confusing and hard to see certain elements (like Vendor name) that live at a lower level within the line item. **Recommendations to others considering Uptempo:** Make sure that your team owning the platform sets it up for efficiency for the team using the tool. If the elements aren't customized for the business then it makes it really difficult to use and be productive. **What problems is Uptempo solving and how is that benefiting you?** We are using this tool primarily for budgeting at the moment but are exploring other planning-related features. ### 25. Save Time, Earn Money **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Staffing and Recruiting | Small-Business (50 or fewer emp.) **Reviewed Date:** February 11, 2022 **What do you like best about Uptempo?** I like that content is saved and able to be used based on customers' behavior and interests so that it is more targeted. It leads to more efficiency and time spent. **What do you dislike about Uptempo?** Due to how complex the system is and what it can offer, it's not as simple to set up and hit the ground running. Instead, will need someone dedicated to the set up for a while or hire an outside service to help with it. **What problems is Uptempo solving and how is that benefiting you?** We are able to increase our reach to customers at a faster pace and make it more targeted without having to spend time on the messages or even the scripts. It just adds more control to the process which is great ### 26. Digitalisation of marketing thanks to Media Pool & Web-to-Publish modules! **Rating:** 3.5/5.0 stars **Reviewed by:** Saskia D. | Coordinator Global Marketing Portal and Print Media Projects, Enterprise (> 1000 emp.) **Reviewed Date:** June 08, 2021 **What do you like best about Uptempo?** Not least because of the very good first-level support of the BrandMaker colleagues, we were able to implement the system within the set budget and time frame. Finally, thanks to the Media Pool, we have managed to give all our colleagues worldwide access to our marketing materials. Also we have the possibility to see via reporting which marketing materials are used by which subsidiaries. **What do you dislike about Uptempo?** Some functions in the system could still be made more user-friendly. However, we are not yet using the latest system version - we are confident that some optimisations have already been made when we update to the latest version. **What problems is Uptempo solving and how is that benefiting you?** The Media Pool as a database saves us double maintenance on drives (saving time and storage capacity) and enables all users to always have access to the latest version of a file. Thanks to the many search options, the search effort for media has been significantly reduced. We are now able to implement our corporate design and product campaigns/launches fast and very efficient. ### 27. Allocadia **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** August 24, 2020 **What do you like best about Uptempo?** The program's structure is generally user friendly - very intuitive and straight forward. **What do you dislike about Uptempo?** Inability to see who is raising MiOs creates confusion for Marketing Finance team. I dislike having to login through OKTA - would much prefer to go directly into Allocadia. **What problems is Uptempo solving and how is that benefiting you?** Managing budgets across several different teams ### 28. Proficient and Easy to Use! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** July 02, 2021 **What do you like best about Uptempo?** Hive9 is so easy to use and helps to get my invoicing done much quicker! It is so much easier to complete each invoice within a couple of minutes when before, one invoice would take me at least twenty minutes. **What do you dislike about Uptempo?** So far, I don't dislike anything! Everything has been so great! **What problems is Uptempo solving and how is that benefiting you?** I went from my budget sheet in Excel, which was slow to load and so many different tabs, to everything in Hive9. It has saved me so much time when I do my invoicing, and it is so much easier to find old invoices. Hive9 has helped free up some time, so I can focus my attention on other tasks to help out the business in other areas. I get my invoices paid in a much more timely manner which also helps out the business. ### 29. Incredible Tool for Planning and Budget Management **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Electrical/Electronic Manufacturing | Small-Business (50 or fewer emp.) **Reviewed Date:** March 23, 2021 **What do you like best about Uptempo?** I have never had a better experience with support and implementation of a product than I have had with the Hive9 team. The product itself is fairly straight forward. Once you get the hang of it, it becomes a very powerful tool for planning and management of Marketing strategies and budget. Make sure to take advantage of integrations to help streamline your teams' work and visibility into your Marketing ROI. That is really where Hive9 shines! **What do you dislike about Uptempo?** There is certainly a learning curve to Hive9. Many places to get lost in, but you'll soon realize it is all with a purpose. I felt very supported with the Hive9 on-boarding team. They made the process and the tool much easier to navigate. **What problems is Uptempo solving and how is that benefiting you?** We needed to get out of multiple spreadsheets that were being used across the department to execute on Marketing strategies and manage budgets. Hive9 answered that need. We also took advantage of some integration options to really help streamline our workflows and reduce redundancies. Take the time to explore their integrations and how they could best serve your business. ### 30. Excellent Support in Maximising the Use of the Application from Various Perspectives. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** March 25, 2021 **What do you like best about Uptempo?** The customer service Hive9 delivers via its Customer Success Team is second-to-none. The team are exceptionally helpful and go to extreme lengths in supporting the organisation in achieving set objectives that align with increasing return related to financial, customer satisfaction, growth and internal business process perspectives. **What do you dislike about Uptempo?** I am unable to provide a view on this, as to date, I have found Hive9 to be excellent delivery partners in helping us to achieve what we want. **Recommendations to others considering Uptempo:** Ensure there is access to the customer success team, who support with advice; guidance; technical support and more. **What problems is Uptempo solving and how is that benefiting you?** We have various pain points that Hive9 are supporting with resolving, such as centralisation; reporting; workflows; enhancing tactic management and more. Benefits in relation to all of these items have been realised, resulting in outcomes that support the business in improving its efficacy with reduced levels of input as a result of the tool. ### 31. Get greater visibility into the performance of your marketing programs and see the ROI **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** September 10, 2021 **What do you like best about Uptempo?** Seeing end to end spend and performance to get a true picture of marketing ROI. As an organization, Hive9 are very responsive and willing to make the platform work to suit their customers, but you have to know what you want to achieve and put some internal processes in place to make it work. **What do you dislike about Uptempo?** Can be a little complex at times but it all depends on how you use it and what you want to get out of it. **What problems is Uptempo solving and how is that benefiting you?** Hive9 provided a centralized, clear and up to date view of current and historic marketing perfomance. ### 32. Easy navigation & great insight **Rating:** 5.0/5.0 stars **Reviewed by:** Petra L. | Product Owner, Enterprise (> 1000 emp.) **Reviewed Date:** March 21, 2021 **What do you like best about Uptempo?** Hive9 provides an easy navigation on the screen and a good visual of data on each page. It is very easy to analyse and extract requested set of data and get a very quick overview/status of marketing spend. A logical hierarchy is build in with a flexibility to select relevant attributes for each hierarchy level. This enables a detailed overview for each spend. An easy integration with other tools like GSAP, SalesForce. An easy administration of the site by the admins. **What do you dislike about Uptempo?** Bespoke dashboards could have better look & feel. **What problems is Uptempo solving and how is that benefiting you?** An intuitive digital platform for marketers to plan, manage, monitor and analyse their spend on marketing activities. Be able to compare easily the planned cost of those activities versus actuals which come from GSAP. Constant visibility of marketing spend linked to budget with an easy access to the data. ### 33. An incredibly powerful tool to maximize marketing performance management! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** September 24, 2021 **What do you like best about Uptempo?** The Hive9 Customer Success team is truly dedicated to providing excellent customer service. We had an aggressive timeline to roll out our complex instance and the Hive9 team worked relentlessly alongside us every step to the way. The simplicity in pivoting data points to review budget/spend/actuals stands out the most. **What do you dislike about Uptempo?** At first glance, the tool can appear intimidating, but the learning curve is not steep. **What problems is Uptempo solving and how is that benefiting you?** Optimizing marketing spend and ROI ### 34. Makes budgeting a breeze with clear layouts and reporting, would highly recommend Allocadia. **Rating:** 5.0/5.0 stars **Reviewed by:** Tammy R. | Associate Brand Manager - Mucinex 12 Hr, Mid-Market (51-1000 emp.) **Reviewed Date:** August 18, 2020 **What do you like best about Uptempo?** My company just switched to Allocadia and it is a great tool so far. Allocadia makes it easy to search and find your line items. Layout is clear and running a report is simple. I love that there are required fields that help you complete each MIO accurately and with minimal changes, if any. It's very user friendly and visually self-guiding. Most importantly is the visibility this gives to the whole team and company. You can see real-time numbers and share your budget quickly. **What do you dislike about Uptempo?** Would like to see the ability to filter and sort on the main Activities screen. For example, sometimes I only want to see my unMIO'd line items and filter out the approved ones. Also, it would be nice to have the ability to tag just your programs since we share an Activity plan with a larger group of brands. This way you an filter just the programs and line items you created and not have to weed through other team member's. **Recommendations to others considering Uptempo:** If you are trying to simplify budgeting for your enterprise, give Allocadia a trial. **What problems is Uptempo solving and how is that benefiting you?** Allocadia gives me a 360 view of the team's budget and allows me to quickly see what funds have been spent and what spend is remaining. Prior to this there was a lot of individual spreadsheets that had to be manually updated monthly. Allocadia has eliminated the need for all these different manual budget trackers. I also want to point out again that the visibility to senior members is key to walking them through what has been spent and what is remaining. ### 35. A Simple Solution for Marketing Operations. **Rating:** 5.0/5.0 stars **Reviewed by:** Carron A. | Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** September 28, 2020 **What do you like best about Uptempo?** It facilitates corporate marketing teams for managing their budgets and marketing operations. It is providing greater visibility of budget for departments of finance. You don’t have to prepare or depend on spreadsheets for managing budgets. Visibility helps managers in knowing about the allocation of budgets. It helps in customizing, importing, and exporting reports. It helps in providing forecasts about marketing expenses. **What do you dislike about Uptempo?** It takes a lot of time for refreshing data. The process of budget entry should be provided with more ease. It should improve its marketing processes and integration with third party services. It has lots of issues regarding the processes of importing and exporting. It does not help in generating reports instantly. **What problems is Uptempo solving and how is that benefiting you?** It is a very easy to use and intuitive platform. It saves a lot of time in planning for budgeting. Due to its visibility, it provides centralized systems and plans in one place. It helps in providing visual data representation with the help of its analytic tool. Fast and friendly customer support is provided in it. A calculator for currency exchange is also embedded in it. One of its biggest contributions is its reporting feature. It also helps in aligning activities and objectives. ### 36. Allocadia very easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Roberto G. | Small-Business (50 or fewer emp.) **Reviewed Date:** August 30, 2020 **What do you like best about Uptempo?** It is a great tool so far. Allocadia makes it easy to search and find your line items. The layout is clear and running a report is simple. I love that there are mandatory fields that will help you complete each MIO accurately and with minimal changes, if any. It is very easy to use and visually self-guided. Most importantly, it provides visibility to the entire team and company. You can see real-time numbers and share your budget quickly. **What do you dislike about Uptempo?** For example, sometimes I just want to see my non-MIO order lines and filter the approved ones. Also, it would be good to have the ability to tag only your programs, since we share an activity plan with a larger group of brands. This way, you can filter only the programs and order lines you created and won't have to remove other team members. **Recommendations to others considering Uptempo:** The best option for your company is Allocadia. I recommend it 100%. **What problems is Uptempo solving and how is that benefiting you?** Before this, there were many individual spreadsheets that had to be updated manually each month. Allocadia has eliminated the need for all these different manual budget trackers. I also want to point out again that the visibility for senior members is key to guiding them through what has been spent and what remains. ### 37. Helps non-finance people make sense of budget **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** August 13, 2020 **What do you like best about Uptempo?** It's easy to see all of our marketing activities and budget at a glance. It's very flexible, allowing changes to labels and dollar amounts without disrupting anything. It encourages transparency and collaboration, and really demystifies the budget process. Bonus: Excellent customer services and integrations with other applications. **What do you dislike about Uptempo?** As with any powerful tool, there will be certain features that you don't need and can feel overwhelming. There is a bit of a learning curve to know where to look and determine what you need to pay attention to and what you don't. **What problems is Uptempo solving and how is that benefiting you?** Previously, our marketing budget was a black hole. We shared spreadsheets, or logged into a very buggy Oracle system that not everyone (e.g. Mac users) could access. Now our budget is very organized and transparent. We know where our money is being spent, where there are potential savings, and how to plan for monthly ups and downs. ### 38. Allocadia: Very Useful Tool! **Rating:** 5.0/5.0 stars **Reviewed by:** Anne H. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 13, 2020 **What do you like best about Uptempo?** It is extremely easy to use and our whole team sees the value. **What do you dislike about Uptempo?** The integration to Google AdWords and LinkedIn ads to gain campaign based spend details is an additional cost that only makes sense for very large companies. **Recommendations to others considering Uptempo:** It is a great tool, easy to use, and the support team is amazing as well. I attend a help session whenever I need it. **What problems is Uptempo solving and how is that benefiting you?** We can easily connect our marketing forecasts and spend actuals with our Accounting team's actuals to track our spend over time and plan for the full year. We replaced a behemoth of an excel sheet with a great tool. ### 39. Easy tracking and user-friendly **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** August 13, 2020 **What do you like best about Uptempo?** The dashboards and views are easy to navigate and are helpful to bucket various teams and segments of our budget. It's also easy to create activities and set up a hierarchy as well. **What do you dislike about Uptempo?** I haven't found features I don't like, but there is more depth to the tool that I have not dived yet. In addition to product updates and release notes, I would love to have brief user tutorials built into the product or linked on the support page. (Especially for new user onboarding.) **What problems is Uptempo solving and how is that benefiting you?** It's easy to see the program and project data and how it aligns with our overall numbers as well as our investment targets. Line items help track project expenses and help with historical data for future planning as well. ### 40. Great Marketing tool for planning and forecast **Rating:** 5.0/5.0 stars **Reviewed by:** Santiago C. | Small-Business (50 or fewer emp.) **Reviewed Date:** August 18, 2020 **What do you like best about Uptempo?** It is extremely easy to use for any individual. Allows easy reallocation of resources. Dashboard reporting is great. **What do you dislike about Uptempo?** It does not have option to store backup files. **Recommendations to others considering Uptempo:** This tool will make the planning and forecast process easy and accurate. **What problems is Uptempo solving and how is that benefiting you?** Track and control all the forecast movements for the LATAM region and it allows the use of multiple currencies. It also help us to reforecast in 50% of the time. ### 41. Great software for tracking expenses and preventing unexpected overages **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** August 13, 2020 **What do you like best about Uptempo?** I like that you can split by PO, Latest Call and Actuals, plus integration with Netsuite **What do you dislike about Uptempo?** The learning curve is a bit steep and it was difficult for my team to get up to speed. **Recommendations to others considering Uptempo:** Great software that serves its purpose. **What problems is Uptempo solving and how is that benefiting you?** Unexpected overages and creating retroactive POs. Now with Allocadia, we can reduce unexpected costs. ### 42. Allocadia **Rating:** 4.5/5.0 stars **Reviewed by:** William Eka P. | Enterprise (> 1000 emp.) **Reviewed Date:** August 13, 2020 **What do you like best about Uptempo?** fast, concise, and simple UI ease us to monitor the budget **What do you dislike about Uptempo?** editing in bulk, i have to edit it one by one, if possible make it like excel or upload capability (for user) **Recommendations to others considering Uptempo:** to have a plan first in other sheet then import it to allocadia **What problems is Uptempo solving and how is that benefiting you?** monitoring budget and planning ### 43. A Marketer's New Best Friend **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** March 03, 2020 **What do you like best about Uptempo?** Budget vs. Actuals. I need to see how much money we have left at any given time and this helps me do exactly that! I also like that the entire team can see where we stand budget-wise. Using Excel was just a mess and Allocadia fixes that frustration. **What do you dislike about Uptempo?** It can be a little confusing getting used to the budgeting vs. actuals as Allocadia sees it. Everyone uses different ways of budgeting so it just takes some time getting used to it. I also find the insights section a bit confusing, and to be honest, we don't really use it. **What problems is Uptempo solving and how is that benefiting you?** Budgeting issues and understanding what we have left to spend in the quarter and in the year. It offers high visibility to all stakeholders, including finance who now loves us! ### 44. Amazing Planning Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Samuel M. | Small-Business (50 or fewer emp.) **Reviewed Date:** August 13, 2020 **What do you like best about Uptempo?** How organized you can have your spending **What do you dislike about Uptempo?** No dislikes so far but they could improve the platform by adding a place for attachments **Recommendations to others considering Uptempo:** This software will simplify the planning process and avoid huge variances **What problems is Uptempo solving and how is that benefiting you?** Budgeting is much easier and variances are within 1% ### 45. Good system, but take time to learn **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** August 20, 2020 **What do you like best about Uptempo?** It's so easy to see your budget for the, especially to make changes on the fly! It's all in the marketeers hands, which is great when wanting to switch money to different campaigns. **What do you dislike about Uptempo?** It takes a while to learn, and can be a bit tricky at first. Sometimes creating a program and line item can be repetitive. **What problems is Uptempo solving and how is that benefiting you?** This helps to balance the department budget at any given time. Great way to always know your spend. ### 46. It has been easy to navigate **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** August 20, 2020 **What do you like best about Uptempo?** The search bar function + ability to export **What do you dislike about Uptempo?** That view window doesnt come up nicely on the laptop usually have to move it to my larger monitor in order to use all the functions easily **Recommendations to others considering Uptempo:** n/a **What problems is Uptempo solving and how is that benefiting you?** i dont have to always ask the AP team to see how im forecasting i can see it in real time ### 47. Allocadia Review **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** August 13, 2020 **What do you like best about Uptempo?** Excellent collaboration and communications - helped the team on our end to be well informed. **What do you dislike about Uptempo?** Canada time zone so couldn't really get them during the first half of the day in NY **Recommendations to others considering Uptempo:** Excellent team and pleasure to work with. They can handle all kinds of users! :) **What problems is Uptempo solving and how is that benefiting you?** Training, Enhancements and Hyper-care issues resolution. Very quick turn around. ### 48. Cool system - for big picture and little **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Enterprise (> 1000 emp.) **Reviewed Date:** August 13, 2020 **What do you like best about Uptempo?** Enables us to look at the big picture and detail in a way that makes sense. Reports enable us to integrate with other systems. Easy to learn. **What do you dislike about Uptempo?** Not sure about direct integration with other systems.UI seems a bit old fashioned (can feel like you are just looking at a large spreadsheet). **What problems is Uptempo solving and how is that benefiting you?** Budget management, spend management. ### 49. I think Allocadia is a very friendly, intuitive and completely platform. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** August 13, 2020 **What do you like best about Uptempo?** As a finance analyst its easier to manage and follow up the budget and the accruals for the activities. **What do you dislike about Uptempo?** I have no complaints meanwhile, Allocadio works as expected **What problems is Uptempo solving and how is that benefiting you?** It is very difficult to maintain immediate proximity with marketing and with the platform the financial risk of not provisioning any activity is mitigated. ### 50. Not worth it, just go with online Excel **Rating:** 0.0/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Enterprise (> 1000 emp.) **Reviewed Date:** August 13, 2020 **What do you like best about Uptempo?** Allocadia did help centralize our department budgeting process, but it's no better than an online Excel spreadsheet. **What do you dislike about Uptempo?** It's hard to justify the cost. Again folks, this is just an online spreadsheet with some reporting on the back end. **What problems is Uptempo solving and how is that benefiting you?** We didn't have granular budget visibility, it's about the same benefit as online spreadsheets. ## Uptempo Discussions - [What is BrandMaker Digital Asset Management used for?](https://www.g2.com/discussions/what-is-brandmaker-digital-asset-management-used-for) - [View Uptempo pricing details and edition comparison](https://www.g2.com/products/uptempo/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-13+10%3A54%3A43+-0500&secure%5Bsession_id%5D=5cc9d26a-ea66-4d59-b007-cc1c0c486928&secure%5Btoken%5D=d0c49bb2135bf28444936589cd066e306dee250d188185de6a28e0a9f142d7e5&format=llm_user) ## Uptempo Features **Platform Basics** - Drag & Drop Scheduling - Project and Task Lists Organization - Project Templates - Budgeting and Cost Estimation - Team Member Roles - Automated Alerts and Notficiations **Agentic AI - Marketing Resource Management** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration **Content Planning** - Content Organization - Task Assignment - Content Scheduling **Marketing Campaign Performance** - Performance and ROI Tracking - Activity Tracking **Agentic AI - Marketing Calendar** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Proactive Assistance **Other Features** - Integrations - Reporting ## Top Uptempo Alternatives - [Planful](https://www.g2.com/products/planful/reviews) - 4.3/5.0 (487 reviews) - [Wrike](https://www.g2.com/products/wrike/reviews) - 4.2/5.0 (4,447 reviews) - [monday Work Management](https://www.g2.com/products/monday-com/reviews) - 4.7/5.0 (14,913 reviews)