# Ubermetrics Delta Reviews **Vendor:** Ubermetrics Technologies **Category:** [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools) **Average Rating:** 4.5/5.0 **Total Reviews:** 40 ## About Ubermetrics Delta Ubermetrics's monitoring technology integrates information analysis across sources and media channels to identify emerging risks, potentials, and trends to help companies optimize their business responses. The amount of new information created daily is truly immense. Every minute, hundreds of thousands of documents, tweets, blogs, and news are published – public information that is often ignored by companies as they are simply overwhelmed by this flood of input and thusly fail to systematically evaluate these amounts of equally valuable information from external sources. As a result, they fail to react to powerful information about their customers, their products, their competition, and suppliers. Our product, Ubermetrics Delta, is built on the belief that every company should be armed with the best information possible to support and guide their business decisions. That's why we developed a high-performance stream processing engine that combines natural language processing (NLP), text mining and statistical algorithms to extract the most relevant documents, facts & statistics to help companies make the best decisions on the critical facts they need to know. Ubermetrics helps companies across industries and departments by monitoring, e.g., company image, supply chains, and customer satisfaction. ## Ubermetrics Delta Reviews ### 1. Great manual adaptability and the business solutions provided are up to the mark **Rating:** 3.5/5.0 stars **Reviewed by:** Kunal M. | Co-founder | Marketing Head, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** February 15, 2022 **What do you like best about Ubermetrics Delta?** Ubermetrics delta tool has a very effective content-driven communication strategy. **What do you dislike about Ubermetrics Delta?** The real-time results are good but they can be even better with an upgrade in automation. **What problems is Ubermetrics Delta solving and how is that benefiting you?** With Ubermetrics I did easily monitored the content trends with deep analysis. It had also helped me by improving the content relevance. There can be betterment in the tool. ### 2. Top Monitoring Tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Enterprise (> 1000 emp.) **Reviewed Date:** December 04, 2020 **What do you like best about Ubermetrics Delta?** We chose ubermetrics primarily because the TV and radio search is very good. You find many relevant hits and can listen to 90-second sequences that would otherwise have been broadcast. The setup of the tool at the very beginning went great. Everything was implemented exactly according to our wishes and ideas. The support and customer service was always top-notch, very prompt and very friendly - never intrusive. We even received support when we wanted to adjust our search agents again after some time. **What do you dislike about Ubermetrics Delta?** Every few months, minor bugs would occasionally occur, but they were all quickly fixed. We had to manually create the table of contents daily using HTML code, which took some time but was not a major problem. **What problems is Ubermetrics Delta solving and how is that benefiting you?** We have created our daily press review with Ubermetrics. ### 3. Ubermetrics is the powerhouse of content intelligence **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Director Content Intelligence , Small-Business (50 or fewer emp.) **Reviewed Date:** May 13, 2019 **What do you like best about Ubermetrics Delta?** Easy setup for brands, keywords and specific accounts. The monitoring is very extensive and Ubermetrics has an extensive query editor in order to be able to narrow down the searches for our specific needs. **What do you dislike about Ubermetrics Delta?** Nothing really, every time I have a problem I open the costumer support chat. Longest wait time was around five minutes, normally the support is even faster. **What problems is Ubermetrics Delta solving and how is that benefiting you?** We monitor brands mentions as well as specific accounts and keyword-sets. For all of them we analyse the sentiments, monitor the development of the sentiments over time, the distribution of mentions by media type and quality of accounts that post and interact. From this dataset we can then assess the quality of the social interactions as well as the emotions connected to it. Ubermetrics is also helpful for strategic research, benchmarking and competitor analysis. ### 4. A comprehensive and flexible monitoring tool **Rating:** 4.5/5.0 stars **Reviewed by:** Marlena K. | Online Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** February 18, 2019 **What do you like best about Ubermetrics Delta?** The user interface is very clear and everything is intuitively adjustable and filterable. The support is first-class, as our specific needs were always addressed. No matter what problem we had, our personal contact always sought a quick and practical solution. He also gave us a lot of creative input when setting KPIs or other usage possibilities. You can really tell that the support team values a very good customer experience. The tool is also constantly evolving, with new features being added almost weekly, settings improved, and new sources connected. Our personal wishes were also taken into account. The individually adjustable reports make it very easy for us to send updates to our colleagues and keep superiors up to date. **What do you dislike about Ubermetrics Delta?** Instagram is not yet 100% integrated. However, work is being done on it and it should soon no longer be a problem. The functionality of the tool is very dependent on the personal contact person provided at the beginning of the implementation phase. Unfortunately, communication did not work well for us at the beginning, which is why the implementation progressed slowly at first. However, this has turned around 180 degrees since we got a new contact person! **What problems is Ubermetrics Delta solving and how is that benefiting you?** - We can capture customer feedback very quickly and respond accordingly just as fast. - With new marketing campaigns, we quickly recognize the scope and success. - We quickly see where and how our company is being written about. - The entire company can benefit from the tool. ### 5. A great and very flexible listening tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Insurance | Enterprise (> 1000 emp.) **Reviewed Date:** December 21, 2018 **What do you like best about Ubermetrics Delta?** I would particularly like to highlight the excellent customer support. There is always someone available. The customer service is always super friendly and helpful. So far, a solution has been found for every challenge we have posed in the shortest possible time. Ubermetrics is extremely intuitive and you can quickly find your way around independently. The user interface is very clearly designed. Above all, the online seminars and the manual available online enable you to work independently with the tool, optimize your own understanding, and often answer possible questions yourself. About the tool: I particularly like the versatility and flexibility. A variety of reports can be created. These are fully customizable and automatable. If an export is needed, it is also available in various formats. Ubermetrics also offers various analysis, filter, and comparison options. An overview of current topics can thus be quickly created and shared, naturally including various graphics. A search can be set up quickly and easily - initial results can be seen after just a few minutes. Ubermetrics also offers the possibility to connect or integrate other providers from the print, TV, etc. sectors. **What do you dislike about Ubermetrics Delta?** I am very satisfied with the tool as well as the great service. **What problems is Ubermetrics Delta solving and how is that benefiting you?** Social Media Monitoring. We use the tool for the analysis and early detection of critical and specific topics, as well as for daily, weekly, and monthly reporting. Additionally, we use the tool for reputation and sentiment analysis. The tool serves as an early warning system and to check on which social media channels and in what tones we are being discussed. ### 6. Helpful and flexible monitoring and clipping tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Services | Small-Business (50 or fewer emp.) **Reviewed Date:** March 05, 2019 **What do you like best about Ubermetrics Delta?** Simple and clear user interface. Especially the analysis and comparison functions make the tool valuable. The mentions are also an important component for us in monitoring. Easily created reports complete our media clippings. The support is also top-notch. Personal contacts solve problems and questions quickly. **What do you dislike about Ubermetrics Delta?** We would like to have a larger coverage of special interest print media. Otherwise, we are satisfied with the tool. **What problems is Ubermetrics Delta solving and how is that benefiting you?** Monitoring and clipping of online and offline reporting. Observation of specific topics and keywords through daily reports. ### 7. Essential tool for tracking the online presence of your business **Rating:** 5.0/5.0 stars **Reviewed by:** Katarina S. | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** February 04, 2019 **What do you like best about Ubermetrics Delta?** I am using Ubermetrics on a daily basis. I like the accuracy of the data, visibility and transparency. Ubermetrics is an user-friendly platform, that allows me to keep track on every aspect of the online appearance of our company. **What do you dislike about Ubermetrics Delta?** NothingNothingNothingNothingNothingNothing **What problems is Ubermetrics Delta solving and how is that benefiting you?** The biggest benefit is to have all the mentions in one place. It helps me to react, repost or publish content very fast. It is also beneficial to catch the potential negative or false news and deal with them immediately. ### 8. Great tool & service package for a fair price **Rating:** 5.0/5.0 stars **Reviewed by:** Finn R. | Director Social Media, Mid-Market (51-1000 emp.) **Reviewed Date:** November 13, 2018 **What do you like best about Ubermetrics Delta?** It's actually the mix of different aspects. A great tool with all the features your would expect from a social listening tool. But it's also the customer focussed approach, starting with an intuitive onboarding (video course) and going on with helpful and personal support. They also come up with new ideas of how to improve the customer experience and the tool use. **What do you dislike about Ubermetrics Delta?** Nothing really. As 90% of the social listening tools, they struggle with a clear sentiment identification. **What problems is Ubermetrics Delta solving and how is that benefiting you?** Genrate insights, find relevant platforms, content and influencial people on the net. Measure campaign impact. ### 9. Ubermetrics is a very good analysis tool with perfect support! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** March 11, 2019 **What do you like best about Ubermetrics Delta?** You get very deep insights on what happens around your company in social media and news. This helps to better understand your target group. **What do you dislike about Ubermetrics Delta?** There's nothing I don't like about Ubermetrics. **What problems is Ubermetrics Delta solving and how is that benefiting you?** Until now, I didn't have any problems with using Ubermetrics. I loved the support from the Ubermetrics team and the insights I got about my target group. ### 10. social media, crisis and reputation monitoring **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.) **Reviewed Date:** December 21, 2018 **What do you like best about Ubermetrics Delta?** flexibility and good support, openness for new solutions and requirements **What do you dislike about Ubermetrics Delta?** more search Operators, possibilty to differentiate easier between own and earned media **What problems is Ubermetrics Delta solving and how is that benefiting you?** social media, crisis and reputation monitoring ### 11. Great Social Listening Solution **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** March 28, 2018 **What do you like best about Ubermetrics Delta?** - Great customer Support which makes it very easy to get started - possibility to set up various searches for one topic - having this option you can create an overall search for a broad topic and on top set up smaller, more defined searches to get more insight Information. - Report function is very practicle and easy to use - big plus for this - Translation - all findings can be translated via Google translator, which helps us understand every single post without any extra effort - We were able to test the System before starting working with it in a Long term. This gave us a great idea how the System works and what it could offer. **What do you dislike about Ubermetrics Delta?** - regulations from Facebook and Instagram to get more insights (not ubermetrics "fault") - After filtering a search it would be great to set up a new "search/topic" of the filtered content **Recommendations to others considering Ubermetrics Delta:** I can really recommend working with Ubermetrics Delta especially due to the fact that they have a great customer Service which really cares about your Needs and queries. **What problems is Ubermetrics Delta solving and how is that benefiting you?** - Observation of our brand perception - Tracking of critical Topics - how do they develop throughout time - Tracking of international campaigns ### 12. Media Monitoring in Sports Marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Bastian S. | Inhaber, Sports, Small-Business (50 or fewer emp.) **Reviewed Date:** November 28, 2017 **What do you like best about Ubermetrics Delta?** - Operation and User Interface The user interface is easy to understand and very visually designed, making intuitive operation possible from the first use. - Online and Offline Monitoring In addition to online sources, there is also the possibility to integrate many newspapers, magazines, and other editorial content into the monitoring offline. - Demo Option Before a collaboration, one has the opportunity to test the entire tool and all functions from their own desk. - Comparison between Multiple Searches The tool offers the option to directly compare and analyze multiple searches. **What do you dislike about Ubermetrics Delta?** Support through the common social media platforms: Unfortunately, Facebook and others provide only limited access to their analytics, so only a portion of the potentially available social media statistics can be integrated into online monitoring. **What problems is Ubermetrics Delta solving and how is that benefiting you?** Monitoring of the entire online and offline coverage of various professional athletes. ### 13. Helpful tool! **Rating:** 4.5/5.0 stars **Reviewed by:** Marcel D. | Mid-Market (51-1000 emp.) **Reviewed Date:** January 06, 2018 **What do you like best about Ubermetrics Delta?** The user interface is very clearly designed. With the help of the tool, brands and topics can be easily monitored and analyzed. In addition, many results can be visualized in helpful graphics. Particularly noteworthy is the absolutely competent and fast support. **What do you dislike about Ubermetrics Delta?** For users inexperienced with social media tools, the tool is not immediately transparent at first glance due to the variety of possibilities, and it takes some time to truly understand and use everything optimally, but with the help of the fast, straightforward, and customer-specific support, no questions remain unanswered. Unfortunately, research into the past is only possible to a limited extent. **What problems is Ubermetrics Delta solving and how is that benefiting you?** I used Ubermetrics to monitor influencer marketing campaigns for my bachelor's thesis to measure the success/failure of selected campaigns. ### 14. fabulous customer support, easy to use SaaS, great price-performance ratio **Rating:** 4.0/5.0 stars **Reviewed by:** Maike R. | Marketing & PR Managerin | Schwerpunkt: Online, Wording, Kooperationen, Mid-Market (51-1000 emp.) **Reviewed Date:** November 29, 2017 **What do you like best about Ubermetrics Delta?** quick and helpful support, comprehensive and in-depth tool, Europe-wide search **What do you dislike about Ubermetrics Delta?** naturally the tool can only work with precise keywords - our company name is tricky for most media monitoring tools. so, the initial setup takes up a lot of time and needs to be improved continuously **Recommendations to others considering Ubermetrics Delta:** make sure to use of their excellent customer support; they understand our needs, our struggles and are very proactive in improving our their search results and our user experience **What problems is Ubermetrics Delta solving and how is that benefiting you?** we use it to track our monthly PR success, to monitor our competitors and to evaluate potential PR issues for all our establishments in Europe ### 15. Comprehensive media monitoring **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.) **Reviewed Date:** May 24, 2018 **What do you like best about Ubermetrics Delta?** The scope and display options of the interface **What do you dislike about Ubermetrics Delta?** It owuld be great to 'save current settings' after having chosen display options (e.g. hide comments and videos). **What problems is Ubermetrics Delta solving and how is that benefiting you?** We get a comprehensive list of all the press outlets that are writing about our PR clients. ### 16. Media Monitoring: Great service & good tool **Rating:** 4.5/5.0 stars **Reviewed by:** Nora E. | Head of Marketing and Communication, Mid-Market (51-1000 emp.) **Reviewed Date:** November 20, 2017 **What do you like best about Ubermetrics Delta?** - Intuitive for first-time use - Customizable - Good service & great team **What do you dislike about Ubermetrics Delta?** Less intuitive for more in-depth insights and reporting - but thanks to the great customer service, that's actually not a problem. **What problems is Ubermetrics Delta solving and how is that benefiting you?** Overview & insight not only into one's own media coverage (earned & owned) but also that of the competition and relevant topics. Great also for tracking social media coverage. ### 17. Media Monitoring **Rating:** 4.5/5.0 stars **Reviewed by:** Bastian K. | Research Associate, Higher Education, Mid-Market (51-1000 emp.) **Reviewed Date:** April 21, 2017 **What do you like best about Ubermetrics Delta?** 1. Support In my opinion, the support from Ubermetrics is a major advantage compared to other providers with similar performance profiles. A detailed demo is provided in advance, and the requirement criteria are discussed point by point. Assistance is also offered when setting up search queries, in case not all users are familiar with search agents, operators, etc. For detailed questions, help is quickly provided via email or a video conference appointment is offered. 2. Search Queries The search queries can be designed very precisely. In total, about 275 search terms can be linked with various Boolean operators. This allowed us to narrow down the searches to desired topics so that (almost) only relevant posts are captured. 3. Filter Function With the new filter functions, the captured mentions can be filtered much better than before. Filtering is possible by language, media (e.g., microblogs like Twitter), sentiment, tags, and user-defined keywords. This way, the captured posts can be categorized simply and effectively afterward. 4. Export Function The graphics can also be exported as vector files, a major advantage over other providers who often only offer JPG or PNG formats. More importantly for us is the report function, which allows reports to be automatically created and sent. These can be very individually designed - thus, at a specific time (daily, weekly), you get an overview of the most relevant posts, most active users, and can also compare the different search queries with each other. 5. Pathfinder With the Pathfinder function, the links between the captured posts can be analyzed. This allows, for example, to capture how a press release or a specific article has spread on social media. **What do you dislike about Ubermetrics Delta?** 1. Sentiment Analysis A small point of criticism is the offered sentiment analysis, although we are aware of the current challenges of such analysis, which is why the criticism must be put into perspective. The algorithm learns and assigns the captured mentions the labels "Positive", "Neutral", and "Negative". For short contributions like tweets, this already works quite reliably, but for articles, the sentiment analysis is unfortunately not yet as accurate. 2. API of Facebook and Instagram The criticism is not directed at Ubermetrics itself; the problem lies with Facebook and Instagram. These companies do not allow the automated querying of certain information, such as the number of likes. **What problems is Ubermetrics Delta solving and how is that benefiting you?** We gain insights into the importance of certain topics on the media and audience agenda with the help of Ubermetrics. In doing so, we observe traditional media as well as social media, such as Facebook, Twitter, Instagram, and YouTube. ### 18. over 1 year experience **Rating:** 4.5/5.0 stars **Reviewed by:** Carola K. | Wissenschaftliche Dokumentarin, Newspapers, Small-Business (50 or fewer emp.) **Reviewed Date:** December 23, 2017 **What do you like best about Ubermetrics Delta?** very good Support, inspiring Business Partner, open & looking for new solutions **What do you dislike about Ubermetrics Delta?** Suggestion for improvement: further search Operators **What problems is Ubermetrics Delta solving and how is that benefiting you?** large scale social listening ### 19. Easily understandable social media monitoring software with competent and reliable support **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Enterprise (> 1000 emp.) **Reviewed Date:** December 18, 2017 **What do you like best about Ubermetrics Delta?** Competent, dedicated support Relatively easy setup of complex social media searches Individually customizable reports Automatable report delivery Interesting distribution analysis tool good cost-benefit ratio **What do you dislike about Ubermetrics Delta?** When managing/changing email notifications to a larger group of recipients, some meticulousness is required. **Recommendations to others considering Ubermetrics Delta:** Use the expertise of the ubermetrics support. **What problems is Ubermetrics Delta solving and how is that benefiting you?** Social media monitoring ### 20. Excellent Service and quickest response **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Enterprise (> 1000 emp.) **Reviewed Date:** December 11, 2017 **What do you like best about Ubermetrics Delta?** Quick response for any question we have. **What do you dislike about Ubermetrics Delta?** I haven’t experienced anything bad, so there is no dislike **What problems is Ubermetrics Delta solving and how is that benefiting you?** Media Monitoring ### 21. The best media monitoring tool in benchmarks and in daily use **Rating:** 4.5/5.0 stars **Reviewed by:** Carsten W. | Digital Transformation Manager, Telecommunications, Enterprise (> 1000 emp.) **Reviewed Date:** July 07, 2016 **What do you like best about Ubermetrics Delta?** Creating search queries is easy to accomplish both with and without the assistant. Furthermore, one can create the queries, especially without the assistant, with a very high level of detail. This allows for both extensive and in-depth results, providing comprehensive media monitoring for various applications. **What do you dislike about Ubermetrics Delta?** The filter function within the results unfortunately cannot be saved, so for complex evaluations, the filter criteria have to be set up anew each time. Alternatively, one could consider the filter criteria directly when creating the search queries, which, however, leads to needing more queries than actually necessary. The ability to mark certain authors or sources, rank them, or generally manage them in a management system would be very desirable. However, this wish should rather be directed towards a social media management system. **What problems is Ubermetrics Delta solving and how is that benefiting you?** Ubermetrics Delta enables the creation of detailed media analyses for companies, brands, products, and topics. Ubermetrics Delta is used to provide our clients with a comprehensive picture of discussions in the social web about their market, competitors, and products. This includes, among other things, the comparison of buzz (= total mentions) with the competition. In the editorial department, Ubermetrics Delta is used to show editors the latest and most viral posts and sources from the web. In doing so, authors and influencers as well as the sentiment on selected topics are naturally identified and evaluated. ### 22. Using UberMetrics for sentiment analysis and comparison. **Rating:** 5.0/5.0 stars **Reviewed by:** Calvin Loan X. | Senior Information Technology Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** May 27, 2016 **What do you like best about Ubermetrics Delta?** Ubermetrics is extremely intuitive, easy to use and contains detailed help guides for Boolean queries and other advanced filtering tool. The platform makes it easy to categorize search results and allow ease of update and comparison. The reporting tool is really great too since it can be customized based on what is needed or from a pre-designed template. Awesome stuff. **What do you dislike about Ubermetrics Delta?** Some niche features like API plug-in are a bit more difficult to configure than the general search function (i.e. Twitter API). That's expected, but the the support team at Ubermetrics was very helpful. **Recommendations to others considering Ubermetrics Delta:** If you need an easy to use platform which can search a multitude of information sources and generate clean reports that has great sentiment analysis and metrics - give Ubermetrics a try! **What problems is Ubermetrics Delta solving and how is that benefiting you?** The business problems we are trying to solve involves analyzing the general sentiment of Deutsche Telekom, its products and the comparison with its competitors. The benefits of having reporting by date (week over week, month over month) is extremely useful and a great measure for understanding the immediate effect or a product release. ### 23. Almost like tailor-made **Rating:** 5.0/5.0 stars **Reviewed by:** Tom N. | Social Media Koordinator, Internet, Enterprise (> 1000 emp.) **Reviewed Date:** April 22, 2016 **What do you like best about Ubermetrics Delta?** The user interface is visually very appealing - practically "state-of-the-art". Accordingly, it is enjoyable to work with. The search agents can be easily set up and managed. The help section is also clearly organized, and you can quickly find the relevant answers, if you even need to use the help at all. Because the direct line to the customer advisor from uberMetrics is much faster and very reliable. You always receive qualified feedback in the shortest time. Recently, we had a dual student in our department for three months. I assigned her, among other things, the maintenance of the search agents and the creation of the monthly reports. A brief introduction was sufficient, and she could start immediately. The tool was almost self-explanatory for her as well - even though she had never worked with a social media monitoring solution before. **What do you dislike about Ubermetrics Delta?** Currently, there is nothing about uberMetrics that we could dislike. We are completely satisfied with both the tool and the excellent service. **What problems is Ubermetrics Delta solving and how is that benefiting you?** We monitor our umbrella brand, our sales brand, and our event brands with uberMetrics. Currently, the sole focus is on establishing a kind of early warning system that provides us with a quick overview of which social media channels are discussing our brands and in what tones. In the further development stages of our social media strategy, we will also use uberMetrics to identify relevant industry trends and influencers. Campaign monitoring will also take on a greater role. ### 24. Recommended Partner **Rating:** 5.0/5.0 stars **Reviewed by:** Klaus K. | Managing Partner, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2016 **What do you like best about Ubermetrics Delta?** The first thing that convinced us about the uberMetrics solution is the manual customizability. This is not limited to the visual part, but also extends to the complete reporting. With their distribution analysis, it is no longer a problem for us to determine the organic reach of an article, post, or message. Both our responsible sales representative and the support team are always available for inquiries. Additionally, with the uberMetrics solution, creating individual search agents is easy and straightforward. This makes working with this tool easier for us and saves time for those who work with it. **What do you dislike about Ubermetrics Delta?** Currently, there is no feature we are not satisfied with. **What problems is Ubermetrics Delta solving and how is that benefiting you?** We use uberMetrics in various sub-areas. In sales, we use the monitoring to identify tenders early. The marketing department uses this tool to check what is being spread about the brand, but also to keep an eye on sponsorships. ### 25. Practical tool, very good service **Rating:** 4.5/5.0 stars **Reviewed by:** Amélie B. | Trainee, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** July 05, 2016 **What do you like best about Ubermetrics Delta?** The tool is very practical for monitoring and easily evaluating a specific topic or brand. The user interface is largely self-explanatory and thus intuitive to use. **What do you dislike about Ubermetrics Delta?** A retrospective / retrospective search is unfortunately only possible to a limited extent. **Recommendations to others considering Ubermetrics Delta:** It is very important to set up searches as early as possible so that the desired data can be collected. Retrospective searches are otherwise not complete, especially in the print sector. **What problems is Ubermetrics Delta solving and how is that benefiting you?** With the support, despite the difficulties in reverse search, we received a good first impression in media coverage. The detailed and quick evaluation served as a basis for important communicative decisions. ### 26. Great tool with easy operation **Rating:** 4.5/5.0 stars **Reviewed by:** Robert Z. | Werkstudent - Brand Management, Consumer Electronics, Mid-Market (51-1000 emp.) **Reviewed Date:** July 27, 2016 **What do you like best about Ubermetrics Delta?** Creating search queries is very easy, and the results provided are very precise depending on the configured search query. **What do you dislike about Ubermetrics Delta?** Some additional criteria need to be integrated, with which the search results obtained can be sorted according to their media relevance. The "virality index" is not always helpful and should include more criteria (for example, YouTube views). **What problems is Ubermetrics Delta solving and how is that benefiting you?** We primarily use the tool for media monitoring activities and can derive numerous courses of action from this. ### 27. Hashtag monitoring as part of the anniversary campaign **Rating:** 4.5/5.0 stars **Reviewed by:** Berkant K. | Owner Ceo, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** February 07, 2016 **What do you like best about Ubermetrics Delta?** It's the depth of data we needed for measuring. All the platforms and mediums where we got data were important to see what we have done, what we didn't, and what the users have contributed during that time. The feature to search back in time is wonderful for getting initial responses for future planning, to see what was done, and what can be done. The visual graphics make it easy for everyone to understand what is going on in that tool. **What do you dislike about Ubermetrics Delta?** As we started with the tool, we missed some features but now, they are included, especially the social visibilities and social shares of content. Now, we are very happy about this improvement. **Recommendations to others considering Ubermetrics Delta:** It's the roadmap that makes the tool good. There is an experienced team behind it, so you are able to bring your own needs to implement in it. **What problems is Ubermetrics Delta solving and how is that benefiting you?** With that tool, we were able to measure the results of our campaign, allowing us to evaluate them easily. During that time, we also identified our campaign's influencer. Additionally, we could decide from our data-driven marketing strategies whether to run the campaign again, which was a crucial question for next year's planning. For me, as an administrator, it was easy to adapt my team to the tool's environment, enabling me to assign tasks to them to create understandable reports for us, the customer, and the lead agency. This way, we could measure the campaign's success. As a marketer, I could see additional benefits, such as strategy planning for next year, which was the biggest advantage. ### 28. Employing social media metrics as an informational source of a brand’s customer-based brand equity **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Research | Enterprise (> 1000 emp.) **Reviewed Date:** July 05, 2016 **What do you like best about Ubermetrics Delta?** In accordance with previous reviewers, ubermetrics is extremely intuitive and easy to use. We primarily draw on ubermetrics to source data on social media content that is created by users to share information and/or opinions regarding corporate brands with other users, so called user-generated content (UGC). The scope of UGC data and its initial preparation as provided by ubermetrics is really impressive and to the best of our knowledge unparalleled. For instance, we gathered UGC data from various online media channels on six brands from the telecommunication and automotive industry dating back in time up to three years. The single content is further equipped with additional, descriptive information such as its URL, the type of media channel it has been posted to, its virality, and a sentiment score of either +1 (positive), 0 (neutral), or -1 (negative), to name just a few. With these additional information, ubermetrics customers are able to delve deeper into analyzing the large body of UGC and thus get a better understanding of its emergence and explore its impact on measures of corporate financial performance as in our case, for instance. Apart from our project, a really cool feature is the dashboard, which is easily adaptable to the user’s individual informational needs. Finally, we’d like to laud ubermetrics for its outstanding customer care: our questions regarding the provided data and the underlying process of crawling websites for brand-related content were answered immediately and to our fullest satisfaction by ubermterics’ staff. **What do you dislike about Ubermetrics Delta?** Actually, there is nothing we disliked about ubermetrics. We are looking forward to the international expansion of ubermetrics’ online media coverage which may fairly take another while though. **What problems is Ubermetrics Delta solving and how is that benefiting you?** In the course of our research project at the chair of marketing and innovation management at the Georg-August-University Goettingen, we employed ubermetrics to source social media content that is created by users to share information and/or opinions regarding corporate brands with other users and refered to as user-generated content (UGC). The project aims at investigating the nexus between social media metrics such as daily volume of UGC, daily valence of UGC (i.e. sentiment), and daily virality of UGC as provided by ubermetrics, and corporate financial performance. ### 29. Best monitoring tool ever **Rating:** 4.5/5.0 stars **Reviewed by:** Julius L. | Head of Sales, Human Resources, Small-Business (50 or fewer emp.) **Reviewed Date:** April 26, 2016 **What do you like best about Ubermetrics Delta?** Great analytics and wide monitoring sources. I especially like that I get a daily report which shows our media activities compared to our competitors **What do you dislike about Ubermetrics Delta?** Needs a bit of time to set up everything, but customer support is really helpful, thanks for the webinar you did :) **What problems is Ubermetrics Delta solving and how is that benefiting you?** Getting an idea about in which media our company is present and finding out about who is talking about us so that you can approach them ### 30. Gret tool & great people! :-) **Rating:** 4.5/5.0 stars **Reviewed by:** Nina W. | Social Media Projectmanager, Events Services, Mid-Market (51-1000 emp.) **Reviewed Date:** June 01, 2016 **What do you like best about Ubermetrics Delta?** - innovative - easy to use - daily reporting / individual reports - great service **What do you dislike about Ubermetrics Delta?** It needs some time to get along with the tool at first, cause of the many options you have, but I don't think that this is a real dislike- you just need some time....! **What problems is Ubermetrics Delta solving and how is that benefiting you?** We work with many different industries and because of UMT Delta we have a really good overview what kind of content works in wich industry at the moment. Furthermore we listen what some "competitors" are saying on the social web. ### 31. reliable onlinemonitoring **Rating:** 4.5/5.0 stars **Reviewed by:** Daniela C. | Projektleiterin, Management Consulting, Small-Business (50 or fewer emp.) **Reviewed Date:** April 25, 2016 **What do you like best about Ubermetrics Delta?** - good coverage of the relevant sources in Germany - especially social media - missing sources will be added on customer request if possible - very cooperative and quick customer service **What do you dislike about Ubermetrics Delta?** - incomplete coverage of user comments on newssites - tagging mentions is of course possible, but a bit complicated **Recommendations to others considering Ubermetrics Delta:** Check whether all individually relevant sources are available in ubermetrics delta. In case you miss any relevant sources, contact the support team - in my experience they try very much to include relevant new sources if technically possible. **What problems is Ubermetrics Delta solving and how is that benefiting you?** - monitoring of the online precence of institutions and corporations - observation of issues ### 32. The best way to really know what is going on with you and your brand in the internet **Rating:** 4.5/5.0 stars **Reviewed by:** Jose Miguel A. | MBI Professor, Research, Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2015 **What do you like best about Ubermetrics Delta?** The control panel and the compare tools are great. It is also great being able to handle the report templates for each customer. **What do you dislike about Ubermetrics Delta?** There is nothing I dislike. These are things I would add or improve: 1. I miss a better way to inform about some urls I would like to ensure that the engine is scraping. 2. Another thing that would be nice to have is the possibility to have our own tables of sentiment. In other words, if the engine uses a list of keywords to determine if something is good or bad, I would like to edit this list and to have more than one list and select a different one for each customer. 3. It would be great if the engine can access not only the public pages but those pages I can also reach, just entering my user and password and my written authorization to do so. **Recommendations to others considering Ubermetrics Delta:** It is a wonderful tool to handle your brand or name among the loads of information you can get in the internet. **What problems is Ubermetrics Delta solving and how is that benefiting you?** As a reseller, I am solving my customer's problems. Some of them are related to having more visibility with the word of mouth, get a better and positive reputation and get more opportunities. I would like to repeat Mr. Buffet's words... "It takes 20 years to build a reputation and five minutes to ruin it"... and my addition to this... But if you use our engine maybe you can react in less than those five minutes :-) ### 33. Worldclass software and helpful support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** February 18, 2016 **What do you like best about Ubermetrics Delta?** - Immersvie sources which are monitored - Configurable Dashboards to fit users needs - Drill-Down analysis - Blazing fast bug fixes and new feature releases - Great support which is always there to help - Overall feature set **What do you dislike about Ubermetrics Delta?** - Social media analytics (Xing, LinkdIn, Twitter and Facebook) could be better and more explanatory - Miss an Facebook-Alike metrics overview **Recommendations to others considering Ubermetrics Delta:** - Great for worldwide analytics - Great for Sentiment and Buzz analytics - Great for generating custom reports - Great for Drill-Down analysis - Mediocre for Social Media analysis (maybe gets better in the future) **What problems is Ubermetrics Delta solving and how is that benefiting you?** - Global monitoring in terms of sentiment analysis and drill down reporting ### 34. Helpful, easy-to-use tool **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** June 15, 2016 **What do you like best about Ubermetrics Delta?** The tool is relatively easy and intuitive to use, from setting the queries to analyzing the results. It is helpful that you can set and define every criterion exactly as you need it. **What do you dislike about Ubermetrics Delta?** Currently, there is nothing I would miss in the tool. **What problems is Ubermetrics Delta solving and how is that benefiting you?** We monitor topics primarily for our clients to promptly identify market topics and trends, thus giving our clients the opportunity to respond with their own contributions, comments, and placements. ### 35. Software is user friendly & Customer support very good **Rating:** 4.5/5.0 stars **Reviewed by:** Friederike W. | Junior Business Analyst - Competitive Intelligence, Internet, Enterprise (> 1000 emp.) **Reviewed Date:** October 08, 2015 **What do you like best about Ubermetrics Delta?** - Great coverage of sources (corporation with Genios & Factiva) - New features/enhancements on a regularly basis (e.g. Youtube monitoring, expansion of sources) - Great visualization (Graphs & dashboards) - Easy to create individual dashboards for different users - Great customer support (fast and helpful, focused on customer requirements ) **What do you dislike about Ubermetrics Delta?** - Tagging process could be more automated **What problems is Ubermetrics Delta solving and how is that benefiting you?** - Corporate Monitoring ### 36. So far satisfied with the software **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Newspapers | Small-Business (50 or fewer emp.) **Reviewed Date:** October 04, 2015 **What do you like best about Ubermetrics Delta?** Professional customer service, a wide range of technical offerings, strict attention to customer needs with corresponding solutions offered, good integration with other providers in the print and TV media sector, making Uebermetrics a general tool for analyzing media and social media contributions. **What do you dislike about Ubermetrics Delta?** I have been working with the software for 2 months already, and so far there have been hardly any problems that I couldn't solve in cooperation with customer service. **What problems is Ubermetrics Delta solving and how is that benefiting you?** Sociological analysis of Facebook posts and comments. The entire process could be significantly automated thanks to the software, thereby expanding the company's capacities. ### 37. Successful management of online reputation reporting for a big travel group with Ubermetrics **Rating:** 3.5/5.0 stars **Reviewed by:** Laura T. | Content marketing team leader, Leisure, Travel & Tourism, Mid-Market (51-1000 emp.) **Reviewed Date:** October 14, 2015 **What do you like best about Ubermetrics Delta?** Easy interface, quick editing of mentions, big variety of sources analyzed, capacity of the tool to improve the accuracy of the analysis learning from our beahviour, **What do you dislike about Ubermetrics Delta?** Sometimes, not all the comments on social media or other sources are analyzed and it can happen that sentiment classification is not so accurate. **What problems is Ubermetrics Delta solving and how is that benefiting you?** We have more clear now what people are saying about us online; we can identify quickly and easily actions that works, painpoints and complaints and take actions to improve our reputation. ### 38. User friendly and powerful **Rating:** 4.5/5.0 stars **Reviewed by:** Jörg H. | Partner, Public Relations and Communications, Small-Business (50 or fewer emp.) **Reviewed Date:** October 07, 2015 **What do you like best about Ubermetrics Delta?** - The user interface - The virality analysis - Modern visualizations - Scope of sources monitored - API features (strong feature indeed) - Fast service / support - Bang for the buck - Reporting tools (Layout customization) **What do you dislike about Ubermetrics Delta?** - Virality view sometimes slow in build up - Influencer metrics could be more sufficient **What problems is Ubermetrics Delta solving and how is that benefiting you?** - Social media monitoring and metrics - Content marketing: Content scouting, campaign evaluation - Topics / innovation monitoring ### 39. Intelligence **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Media Production | Mid-Market (51-1000 emp.) **Reviewed Date:** October 13, 2015 **What do you like best about Ubermetrics Delta?** Compared to other monitoring tools, UberMetrics Delta seems slow and difficult at first. Once you're acquainted yourself with the logical model behind the system, however, it's results are richer, better and much more reliable than any other monitoring tool I have tested. That - plus the excellent customer service side - is what makes this product great. **What do you dislike about Ubermetrics Delta?** There are some design issues that need looking at... **What problems is Ubermetrics Delta solving and how is that benefiting you?** Monitoring of topics for different customers, and brand positioning research. We also use it as editorial tool. ### 40. great product **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 02, 2015 **What do you like best about Ubermetrics Delta?** Easy, self-explanatory usability, great filtering system, a huge amount of sources and most importantly a super responsive, informed and helpful customer service team. **What do you dislike about Ubermetrics Delta?** Still requires some Manual Input like all other tools **What problems is Ubermetrics Delta solving and how is that benefiting you?** Easy access to a multitude of online data and helpful graphs to make sense of them all ## Ubermetrics Delta Discussions - [Can you define the term "mention"?](https://www.g2.com/discussions/mention-volume) - 1 comment, 1 upvote - [What kind of reach data do you use?](https://www.g2.com/discussions/7223-reach-data) - 1 comment, 1 upvote - [What is Virality?](https://www.g2.com/discussions/7222-virality) - 1 comment, 1 upvote - [View Ubermetrics Delta pricing details and edition comparison](https://www.g2.com/products/ubermetrics-delta/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-14+07%3A30%3A08+-0500&secure%5Bsession_id%5D=b2973c07-7586-4891-9b63-8ccf11af677f&secure%5Btoken%5D=78fb143fb83f364be03a8fada7bbc227b8c6cf0fc47f80525925ce2a649721a5&format=llm_user) ## Ubermetrics Delta Features **Monitoring & Listening** - Social Measurement - Influencer Identification - Brand Monitoring - Keyword Tracking - Trend Analysis - Competitor Analysis **Agentic AI - Social Media Listening Tools** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Data Management & Analysis** - Sentiment Analysis - Social Reporting - Alerts and Notifications - Advanced Data Filtering ## Top Ubermetrics Delta Alternatives - [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) - 4.4/5.0 (704 reviews) - [Talkwalker by Hootsuite](https://www.g2.com/products/talkwalker-by-hootsuite/reviews) - 4.3/5.0 (126 reviews) - [Mention](https://www.g2.com/products/mention/reviews) - 4.3/5.0 (436 reviews)