Total Product Marketing Reviews & Provider Details

Name: Total Product Marketing
Rating: 4.8 (6 reviews)

We’re a diverse, experienced team of B2B tech marketers that thrives on delivering outstanding results for our clients. Rooted in Product Marketing Product marketing is our thing — the entire business was built on our deep product marketing expertise. We’re passionate about product strategy, messaging, and positioning and we dream about go-to-market planning. Well-versed in B2B technology sales and channel marketing We have a combined 40 years of experience building product marketing, channel, and sales teams with global technology companies. We understand the intricacies of direct and channel models — and the requirement for tailored messaging and campaigns. Experienced in vertical marketing We know how our B2B technology clients should position themselves to financial services, healthcare, education, government, and all the other verticals and sub-verticals. We understand the unique regulatory constraints and business challenges within each and can help you craft your message to address them. Pioneered the XYZABC messaging methodology We love good technology messaging so much, we built our own methodology around it. There are a ton of messaging methodologies out there but ours is specific to B2B technology messaging — and our clients love it.

Seller

TPM Services

Discussions

Total Product Marketing Community

Languages Supported

English, Japanese

Overview by

Dean Ara (Principal at TPM (Digital Marketing Agency))

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User Insights

Average based on 6 real user reviews.

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SM

Sean M.

Small-Business (50 or fewer emp.)

12/7/2023

"TPM's outstanding ability to build our brand, online presence, and marketing"

4.5/5

What do you like best about Total Product Marketing?

TPM's ability to understand our industry, target audience preferences, industry aesthetics and then build our branding and marketing around this is second to none! Their ability to translate our brand vision into visually stunning designs that communicate our message effectively has been exceptional. Review collected by and hosted on G2.com.

What do you dislike about Total Product Marketing?

When we started working with TPM we didn't realize the scale of services they offer. Over time we realized they can do so much more for us and we have continued to build our presence with other services. Honestly, they should have been more proactive at the start in offering us more services as we would have availed of these much earlier in our relationship. Review collected by and hosted on G2.com.

Recommendations to others considering Total Product Marketing:

TPM have a quality team with extensive experience particularly in branding and online presence. In our initial meeting we had a very open conversation about our company approach, values, and philosophy and TPM were able to run with this. If anything, just set up an initial conversation and you will know very quickly that these guys are in the top 1%! Review collected by and hosted on G2.com.

What problems is Total Product Marketing solving and how is that benefiting you?

Branding

Website Development

Online Advertising and Marketing Review collected by and hosted on G2.com.

CS

Cyrus S.

Director of Product Marketing

Mid-Market (51-1000 emp.)

11/27/2023

"Professional and reliable product marketing services!"

5/5

What do you like best about Total Product Marketing?

I hired TPM to help me with the product marketing for a new SaaS product for the hospitality industry. They did an amazing job of creating a full messaging framework, screen flats for the product web page, and email campaigns. They were very easy to work with, could easily adapt when requirements or deadlines changed, and took a very pragmatic, no nonsense approach. Their communication was consistent and timely, and they delivered on time and on budget. TPM has also delivered on other smaller projects for me, including case studies and whitepapers. I highly recommend TPM for anyone looking for professional and reliable product marketing services. They have the skills and experience to make your product stand out in the market. Review collected by and hosted on G2.com.

What do you dislike about Total Product Marketing?

I can't think of anything I dislike about TPM at this time. Review collected by and hosted on G2.com.

Recommendations to others considering Total Product Marketing:

Spend time up-front to make sure your scope of work is clear and detailed. Review collected by and hosted on G2.com.

What problems is Total Product Marketing solving and how is that benefiting you?

We had a very tight timeline to launch a new SaaS product, and I needed additional product marketing support. TPM was able to help me successfully launch the product on time. Review collected by and hosted on G2.com.

SK

Sue K.

Operations Manager

Small-Business (50 or fewer emp.)

1/8/2024

"Delivering an Impressive Website and Branding Guide!"

4.5/5

What do you like best about Total Product Marketing?

Dean and his team were responsive in addressing our questions. We met weekly to keep the project on track. Review collected by and hosted on G2.com.

What do you dislike about Total Product Marketing?

I don't have anything to report on this topic. Review collected by and hosted on G2.com.

Recommendations to others considering Total Product Marketing:

TPM's design expertise has been a creative force that has elevated our brand identity, especially in website redesign and branding guidelines. Their ability to translate our brand vision into visually stunning designs that communicate our message effectively has been exceptional. What sets TPM apart is not just their design proficiency but their commitment to understanding our brand ethos, target audience preferences, and industry aesthetics. Thanks to TPM, our designs aren't just visuals; they're a powerful tool for brand communication and connection. Review collected by and hosted on G2.com.

What problems is Total Product Marketing solving and how is that benefiting you?

TPM successfully solved our business needs for our website redesign and created a company branding guide Review collected by and hosted on G2.com.

MD

Matt D.

Mid-Market (51-1000 emp.)

11/17/2023

"Great job, soup to nuts"

5/5

What do you like best about Total Product Marketing?

TPM's impact on our content marketing efforts has been profound. Their meticulous approach to project management throughout the work on our State of Enterprise Integration Report and their ability to seamlessly integrate our brand messaging into our content have positioned us as thought leaders in our industry. TPM's commitment to understanding our business nuances and delivering content that speaks directly to our audience's needs has been a key driver in our content marketing success. Collaborating with TPM is synonymous with strategic content that captivates and converts. Review collected by and hosted on G2.com.

What do you dislike about Total Product Marketing?

In a perfect world, Digibee would offer substantial expertise in our market niche, but that is asking too much! Review collected by and hosted on G2.com.

EI

Verified User in Information Technology and Services

Mid-Market (51-1000 emp.)

12/3/2023

"Helped support marketing initiatives"

5/5

What do you like best about Total Product Marketing?

They were very collaborative and were keen to understand my key objectives Review collected by and hosted on G2.com.

What do you dislike about Total Product Marketing?

Nothing comes to mind, they were very easy to work with Review collected by and hosted on G2.com.

Recommendations to others considering Total Product Marketing:

Dean and team are very professional and will not leave you in lurch. They committ to deadlines and delivering high quality content projects that look amazing. Review collected by and hosted on G2.com.

What problems is Total Product Marketing solving and how is that benefiting you?

Working with TPM was instrumental in reshaping our content marketing landscape. Their expertise in developing content enabled us to navigate the complexities of our industry with ease. What I valued most is TPM's ability to go beyond conventional strategies – their team's creativity in tackling challenges and their dedication to understanding our audience's preferences resulted in a content marketing strategy that not only communicated our message effectively but also fostered a strong connection with our target market. Review collected by and hosted on G2.com.

AT

Arturo T.

Sales Training & Recruitment Expert

Small-Business (50 or fewer emp.)

11/15/2023

"They are Professional, Consistent and Highly Collaborative"

4.5/5

What do you like best about Total Product Marketing?

Punctual Delivery:

They impressively meet deadlines, ensuring our campaigns run seamlessly and on time.

Swift Responses:

Total Product Marketing's prompt responses to queries showcase their commitment to effective communication.

Efficient Collaboration:

Their ability to understand and translate our vision into impactful collateral highlights their expertise in collaborative efforts. Review collected by and hosted on G2.com.

What do you dislike about Total Product Marketing?

Nothing to say here. There's not much to dislike. Review collected by and hosted on G2.com.

Recommendations to others considering Total Product Marketing:

They are a great choice. Review collected by and hosted on G2.com.

What problems is Total Product Marketing solving and how is that benefiting you?

consistently delivered exceptional Partner Branded Marketing Collateral for our SDWAN software.

In summary, Total Product Marketing's punctuality, responsiveness, and efficient collaboration make them our top choice for marketing support. Highly recommended for their outstanding services. Review collected by and hosted on G2.com.