Toriut PIM Reviews & Product Details

One master catalog. Every connected Shopify store, synced both ways. Toriut is a PIM for Shopify brands. Every product lives as a single master record. Each connected store sits on top as a channel layer. You can override price, copy, media, visibility, or variants per store, without duplicating the product or losing sync when something changes directly in Shopify. WHAT TORIUT REPLACES — The spreadsheets where product data is scattered between catalog managers, suppliers, and Shopify admin — The "open five Shopify admins and copy-paste" ritual for multi-store brands — Hours spent reformatting supplier CSVs every season — Photo folders where variant images get mixed up and nobody knows which version is current — Premature launches when a draft gets published straight to a live storefront KEY CAPABILITIES — Master Catalog with unlimited products, variants, and 9 custom field types — Two-way channel sync — connect multiple Shopify stores; edits made directly in a store sync back into the master, not just out to it — Connected search — any attribute becomes a filter, and search bridges products and media: find assets by product attribute, or products by asset metadata — Variant Manager — work around Shopify's per-product option and variant caps without splitting products — Built-in DAM (Pics.io engine) — renditions, bulk format conversion, versioning, tags — CSV Import with auto-suggested column mapping and saved templates — Channel-staged publishing — draft, review, publish on demand — Roles & permissions, sample data mode, no store connection required to start WHAT MAKES TORIUT DIFFERENT — Built on a real DAM. Most PIMs treat media as an afterthought. Toriut runs on Pics.io — a production-grade DAM with renditions, versioning, and tag-based organization. — Two-way, not one-way. Toriut doesn't just push your catalog out to Shopify - it reads back what's actually live in each store, so manual edits never get silently lost. — Platform-independent. Product data lives in Toriut, not inside Shopify. More platform connectors are on the roadmap. PRICING Toriut is $199/month, flat, with no separate charges for additional connected stores, DAM storage, or external sharing.