--- title: Sweet Analytics Reviews meta_title: 'Sweet Analytics Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 17 reviews by the users' company size, role or industry to find out how Sweet Analytics works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 17 scale: '5' date_modified: '2026-10-15' parent_category: name: Marketing url: https://www.g2.com/categories/marketing ---

Sweet Analytics Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the easy and quick overview of business performance that Sweet Analytics provides for informed decisions. (1 mentions)
Users appreciate the quick and easy business performance alerts provided by Sweet Analytics for effective marketing insights. (1 mentions)
Users appreciate the easy and quick overview of business performance provided by Sweet Analytics for effective decision-making. (1 mentions)
Users value the analytics expertise of Sweet Analytics for its quick and insightful business performance overview. (1 mentions)
Users value the customer engagement insights from Sweet Analytics, enhancing understanding of client behavior and business performance. (1 mentions)
Users report bug issues in Sweet Analytics, particularly with inaccurate reporting and missed refunds. (1 mentions)
Users report data inaccuracy in Sweet Analytics, highlighting discrepancies with Shopify and untracked refunds. (1 mentions)
Users report data inconsistency in Sweet Analytics, noting discrepancies in reports compared to Shopify and missed refunds. (1 mentions)
Users report inaccurate reporting in Sweet Analytics, with discrepancies compared to Shopify and missed refunds. (1 mentions)
Users experience reporting inaccuracies in Sweet Analytics, leading to discrepancies with Shopify data and overlooked refunds. (1 mentions)

5 Pros or Advantages of Sweet Analytics

5 Cons or Disadvantages of Sweet Analytics

Sweet Analytics Reviews (17)

Reviews

Sweet Analytics Reviews (17)

4.6
17 reviews
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Bob U.
BU
Bob U.
Data Analyst And Website Manager
Mid-Market (51-1000 emp.)
"Helping Us Grow Sales By Growing Our Customer Base"
5/5
What do you like best about Sweet Analytics?

I like how it breaks down customers in to different groups so that we can see who we need to work on trying to turn into repeat customers and the value we could be missing out on by not being proactive. The Woocommerce integration was super easy. I also like the montly check-ins with Sweet to help support us in our goals. Review collected by and hosted on G2.com.

What do you dislike about Sweet Analytics?

For our current use case, it feels like we could be benefitting more if more orders where processed through the website instead of offline. Review collected by and hosted on G2.com.

Jo G.
JG
Jo G.
Founder / Non Exec Director
Small-Business (50 or fewer emp.)
"Very useful compilation of data and responsive support"
4/5
What do you like best about Sweet Analytics?

Their dashboard brings together data from a number of sources and provides one place to look at them together. They also have a responsive team and good webinars on interesting topics / ability to introduce you to experts. Growth modelling has been really interesting and helpful Review collected by and hosted on G2.com.

What do you dislike about Sweet Analytics?

Data on products isn't as useful as the customer data. The attribution model has a lot in 'other' which isn't very helpful. Review collected by and hosted on G2.com.

Verified User in Retail
UR
Verified User in Retail
Small-Business (50 or fewer emp.)
"Invaluable Business Insights"
5/5
What do you like best about Sweet Analytics?

Sweet makes it really easy for us to see the business information that matters for our our ecommerce business. It integrates effortlessly and allows us a single view of what is going on across our multiple channels and different customer cohorts. We get invaluable insights through Sweet's analytics platform and utilise it daily. Review collected by and hosted on G2.com.

What do you dislike about Sweet Analytics?

Nothing, I think it is fantastic and have no dislikes. Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
UH
Verified User in Health, Wellness and Fitness
Small-Business (50 or fewer emp.)
"Great time saver to get to key data analysis"
5/5
What do you like best about Sweet Analytics?

It's user friendly, great support and very relevant to our brand. We particularly like how easily we can segment our database, and be more thoughtful about our campaigns. Great for seeing results of our efforts! Review collected by and hosted on G2.com.

What do you dislike about Sweet Analytics?

There are areas we don't use, but we can hide those if we want to. We perhaps are using to full potential but we are using more and more every month. Review collected by and hosted on G2.com.

Verified User in Food & Beverages
UF
Verified User in Food & Beverages
Small-Business (50 or fewer emp.)
"Great product. Gives a 360 understanding of your business is performing and what is needed to grow."
4/5
What do you like best about Sweet Analytics?

Great product to give you a 360 understanding of how your business is performing and what is needed to grow. The program allows you to really dig deep to understand if your product prices are well positioned. If your ad spend brings a good ROI. Review collected by and hosted on G2.com.

What do you dislike about Sweet Analytics?

I would say the interface is not the most intuitive. Review collected by and hosted on G2.com.

Lisa M.
LM
Lisa M.
Marketing and PR Manager
Mid-Market (51-1000 emp.)
"Insight at our finger tips!"
3.5/5
What do you like best about Sweet Analytics?

Easy to access numbers & helpful support. Review collected by and hosted on G2.com.

What do you dislike about Sweet Analytics?

It would be good to be able to adapt the automated email content. Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
CH
Verified User in Health, Wellness and Fitness
Small-Business (50 or fewer emp.)
"Great insights - super helpful team!"
5/5
What do you like best about Sweet Analytics?

I love the interactivness of the software and how easily you can review your customer data and cohorts. Review collected by and hosted on G2.com.

What do you dislike about Sweet Analytics?

Sometimes it can feel overwhelming to find all the information required Review collected by and hosted on G2.com.