
The ability to be able action various tasks from the same interface (as opposed to switching between multiple tabs and pages in the Magento backend) and the usefulness of various other functionality that you cannot carry out from within Magento (like changing attribute sets and product types). Review collected by and hosted on G2.com.
EDITED: The software does come with it's bugs and can be a bit clunky plus I am not sure the pricing model works for everyone but after previously been an unhappy customer, I relayed my issues directly to the developers who took each on board with view to implement and help improve their product for their customer base. Review collected by and hosted on G2.com.
