--- title: Sotrender Reviews meta_title: 'Sotrender Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 117 reviews by the users' company size, role or industry to find out how Sotrender works for a business like yours. aggregate_rating: rating_value: 4.8 review_count: 117 scale: '5' date_modified: '2026-11-05' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing ---

Sotrender Reviews & Product Details

Pricing

Pricing provided by Sotrender.

Essential

$80.00
flat_rate Per Month

Plus

$200.00
flat_rate Per Month

User Insights

Average based on 117 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

Typical contract price

$0k - $0k

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Per Month

Sotrender Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is Sotrender, and what problem is it built to solve?

Sotrender is a social media analytics and reporting tool that helps businesses understand and improve their social media performance. It analyzes social media metrics, competitor performance, and audience engagement to inform content decisions and reporting.

What languages does Sotrender support?

Sotrender supports 2 languages: English and Polish.

What company sizes and industries is Sotrender the best fit for?

Sotrender’s strongest reviewer-reported presence is among small-business and mid-market users, particularly in marketing-related fields. The segments that appear most often include:
  • Company size — Small business: Organizations with 50 or fewer employees.
  • Company size — Mid-market: Organizations with 51–1,000 employees.
  • Industry — Marketing and Advertising: The clearest industry concentration, including teams using Sotrender for client work, analytics, and reporting.
  • Other industries: Public Relations and Communications, Higher Education, and Media Production also appear among users.

How long does it take to implement Sotrender across a team?

Sotrender is often ready to use within a day, while some teams report a longer setup period of under a month. Longer go-live times are also reported, though less often.
Time to go live Relative frequency
Less than 1 day Most common
Less than 1 month Also reported
6–12 months Occasional

What customer support options does Sotrender provide, and how do users find the overall support experience?

Sotrender provides support through channels including email, chat, and phone. The support experience is described as responsive and helpful, with users valuing quick assistance and clear guidance when resolving issues.

What features or capabilities could make Sotrender even more useful?

Sotrender could be more useful with broader social-platform coverage and more flexible reporting and analysis options. Improvement requests center on:
  • Broader platform coverage: Add or deepen analytics for channels and content types such as TikTok, LinkedIn, and Instagram paid activity or Reels.
  • More flexible reports: Expand export choices and report customization, including easier side-by-side comparisons of profiles or results.
  • Longer historical access: Make longer periods of historical analytics available in lower-tier plans.

Sotrender Reviews (117)

Reviews

Sotrender Reviews (117)

4.8
117 reviews

What do users say?

Generated using AI from real user reviews

Pros & Cons

Generated from real user reviews
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Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"Daily support for brands and agencies"
5/5
What do you like best about Sotrender?

In Sotrender I appreciate not only practical design and a great data visualisation possibilities, but also helpful client service. For me it is a tool used on daily basis with CEE clients, competition analysis, strategy preparing and brand analysis. It is also first choice for me when it comes to ongoing communication tracking. Review collected by and hosted on G2.com.

What do you dislike about Sotrender?

The tool is limited by the technological possibilities of social media, therefore it does not offer additional qualitative analyzes for published content. Review collected by and hosted on G2.com.

Diva J.
DJ
Diva J.
Founder
Small-Business (50 or fewer emp.)
"Complex organic analytics and a great Sotrender Ads addition"
5/5
What do you like best about Sotrender?

The vastness of analytics, including access to competitors stats, which altogether can really support your marketing strategy. Last year they implemented Sotrender Ads where you can also track your paid activities and compare KPIs with competitors. If you want to learn more about your social media results and understand them better, this is the tool to consider. Review collected by and hosted on G2.com.

What do you dislike about Sotrender?

It lacked Instagram benchmarking for some time but it is now available. Review collected by and hosted on G2.com.

Justyna L.
JL
Justyna L.
owner
Small-Business (50 or fewer emp.)
"Great tool for social media analysis!"
5/5
What do you like best about Sotrender?

We use Sotrender for many years - it helps a lot to analyze social media strategies for our clients. They are a reliable partner and provide great service and support! Review collected by and hosted on G2.com.

What do you dislike about Sotrender?

They are dependent on what social media platforms are doing so sometimes small problems can occur, especially when algorithm changes are being implemented. Luckily, Sotrender support is doing its best to fix it. Review collected by and hosted on G2.com.

Michał W.
MW
Michał W.
social media manager
Enterprise (> 1000 emp.)
"Sotrender is a great help during campaign optimization"
5/5
What do you like best about Sotrender?

OLX is one of those brands that feels like a pike in water on social media. Every year we release several content video campaigns with considerable reach. Sotrender is one of those tools that helps us a lot to optimize our campaigns and decide which channels and advertising formats should we use. Review collected by and hosted on G2.com.

What do you dislike about Sotrender?

The only thing that comes to mind is that this tool would be even better if you could check older historical data than is possible now. Review collected by and hosted on G2.com.

Szymon K.
SK
Szymon K.
SM Supervisor
Mid-Market (51-1000 emp.)
"All in one"
5/5
What do you like best about Sotrender?

All the necessary tools in one. An intuitive tool that can do a lot. For this helpful support. Review collected by and hosted on G2.com.

What do you dislike about Sotrender?

Sometimes there is a problem with unpinning accounts. I don't see any other disadvantages. Review collected by and hosted on G2.com.

Daniel K.
DK
Daniel K.
Customer Support Strategist
Small-Business (50 or fewer emp.)
"Useful tool for the Social Media Customer Service"
5/5
What do you like best about Sotrender?

A possibility to compare the Social Media Customer Service through the industries on top of measuring how we cope with the social media by ourselves. Review collected by and hosted on G2.com.

What do you dislike about Sotrender?

Hard to name any disadvantages. There are minor situations that the social media customer service statistics need to be revised when the customers delete the post before there was a chance to answer it. Review collected by and hosted on G2.com.

Karolina K.
KK
Karolina K.
Associate Professor
Mid-Market (51-1000 emp.)
"Excellent data provider for academic purposes"
5/5
What do you like best about Sotrender?

Data of very high quality - we use the data for high-level academic publications. Reliable, checked and delivered on time. Excellent client services. Review collected by and hosted on G2.com.

What do you dislike about Sotrender?

Sometimes loading of the website takes long - but it is acceptable with a large amount of data accessible on via the platform. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Mid-Market (51-1000 emp.)
"Complex tool for social media analytics"
5/5
What do you like best about Sotrender?

I like how Sotrender supports daily social media management. It provides a lot of useful stats that can be checked anytime, so you can optimize your ongoing activities and constantly work on improving your performance. Metrics are presented in a detailed way so you can exactly know which activities bring the best results. It is also super easy to create a report which sums up all your social media results and really helps to prepare a monthly evaluation. Review collected by and hosted on G2.com.

What do you dislike about Sotrender?

Some errors occur from time to time, but they solve them really quickly. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Verified User in Information Technology and Services
Small-Business (50 or fewer emp.)
"Great and complex social media product!"
5/5
What do you like best about Sotrender?

Sotredner has the great ability to rapidly generate reports from all of our SM platforms. All the statistics are ready within a couple of minutes and they allow us to verify our social media presence very quickly. What is also helpful is the fact, that Sotrender allows us to get a joint report from all the SM platforms at once and all of those can be automatically built within the tool on a monthly or weekly basis depending on our needs.

Another great asset that gave us a life-changing experience was the comparison to competitors.

TL;DR - Sotrender significantly reduces the time needed to work on reports and company decks. Reporting is simplified up to five clicks and access to historical data or any data ranges. Review collected by and hosted on G2.com.

What do you dislike about Sotrender?

I did not find anything at this point. :) Review collected by and hosted on G2.com.

Briana U.
BU
Briana U.
Account Manager
Small-Business (50 or fewer emp.)
"My go-to social media analytics app"
5/5
What do you like best about Sotrender?

What it’s designed to deliver - data. I won’t say I hated Facebook Insights but using it is not the easiest. So it’s great that now I can access all the data I need, and I do it with pleasure. All unique metrics come in handy, too.

We’re also accessing the data via Sotrender’s API, and that’s not something that every company will offer you. Review collected by and hosted on G2.com.

What do you dislike about Sotrender?

Bugs can occur - as in every tool but they are resolved quickly and the team is very responsive. Review collected by and hosted on G2.com.

Questions about Sotrender? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

GU
Guest User

What do you like most about Sotrender for social media analytics, and what improvements could be made?

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GU
Guest User

What is Sotrender used for?

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Pricing Options

Pricing provided by Sotrender.

Essential

$80.00
flat_rate Per Month

Plus

$200.00
flat_rate Per Month

Expert

$355.00
flat_rate Per Month
Sotrender Comparisons
Sotrender Features
Report Customizability
Report Exporting
Scalability
Competitor Analysis
Follower Analysis
Post Performance