--- title: snöball Reviews meta_title: 'snöball Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter reviews by the users' company size, role or industry to find out how snöball works for a business like yours. aggregate_rating: rating_value: 4.8 review_count: 6 scale: '5' date_modified: '2026-07-17' parent_category: name: Event Management url: https://www.g2.com/categories/event-management --- # snöball Reviews **Vendor:** snöball event influencer marketing **Category:** [Event Marketing Software](https://www.g2.com/categories/event-marketing) **Average Rating:** 4.8/5.0 **Total Reviews:** 6 ## About snöball Snöball is a word-of-mouth marketing & audience growth solution that mobilizes your event’s existing audience into becoming influential promoters in referring the right audience to your event. Uniquely offering peer-to-peer referrals across thirteen social networks to amplify your content reach, and grow your audience, without increasing your budget. With limited time and resources on your hands, Snöball’s event marketing experts fully manage and run personalized referral marketing campaigns for you. ## snöball Pros & Cons **What users like:** - Users commend Snöball for its **effective analytics** , which enhance visibility and deliver measurable results beyond expectations. (1 reviews) - Users highlight the **effective attendee management** of Snöball, enhancing engagement and delivering impressive results. (1 reviews) - Users praise Snöball's **fantastic customer support** , highlighting their helpfulness and the platform's ease of use. (1 reviews) - Users find snöball to be **easy to use** , enhancing engagement and delivering exceptional measurable results seamlessly. (1 reviews) - Users highlight the **efficiency** of snöball, saving time and enhancing client trust in marketing efforts. (1 reviews) - Users praise Snoball for its **ease of use and excellent support** , enhancing event engagement and achieving great results. (1 reviews) - Time-saving (1 reviews) - Tracking Efficiency (1 reviews) ## snöball Reviews ### 1. The platform was easy to use, and the team was fantastic to work with. **Rating:** 5.0/5.0 stars **Reviewed by:** Deanne J. | Marketing Director Events and Member, Mid-Market (51-1000 emp.) **Reviewed Date:** August 27, 2025 **What do you like best about snöball?** "Snoball was an invaluable partner for APEX EXPO 2025! The platform was easy to use, and the team was fantastic to work with. They helped us expand our reach, connect with new attendees, and track real conversions. Snoball’s tools boosted visibility, engagement, and excitement—delivering measurable results that exceeded our expectations." **What do you dislike about snöball?** There is nothing I didn't like about using Snoball. **What problems is snöball solving and how is that benefiting you?** The Snoball platform helps solve the toughest problem in event marketing: getting beyond the limits of our own promotional reach. ### 2. Great experience, friendly staff **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.) **Reviewed Date:** September 03, 2025 **What do you like best about snöball?** The platform saves our team time while boosting visibility and trust with clients. Highly recommend for anyone looking to scale word-of-mouth marketing. **What do you dislike about snöball?** Nothing, the team was helpful and the platform easy to use. **What problems is snöball solving and how is that benefiting you?** Snoball makes it easy to build trust with clients by automating the word-of-mouth process, saving our team time while consistently generating, referrals, and marketing assets. ### 3. Great Partners, Boosting Awareness and Sales! **Rating:** 5.0/5.0 stars **Reviewed by:** Erin M. | Marketing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** August 21, 2024 **What do you like best about snöball?** Rachel and the team at Snoball are fantastic partners to work with. They have been, and continue to be, highly adaptable and attentive to our business goals, always open to discussing new ideas and opportunities. The collaborative relationship our teams have built makes everything seamless, from set-up to execution and ongoing review and analysis. We've seen great success with Snoball in increasing overall event awareness and ticket sales. Additionally, we've gained valuable insights from the dashboard about how our attendees communicate, allowing us to adapt not only our Snoball campaigns but our overall marketing approach. **What do you dislike about snöball?** The experience so far has been nothing but positive and collaborative. **What problems is snöball solving and how is that benefiting you?** Snoball has been instrumental in boosting awareness, driving database growth, and generating new attendee leads, particularly for our launch events in new regions. ### 4. Quick and effective! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** June 18, 2025 **What do you like best about snöball?** The ease of use and lack of worry for us busy marketing/event team members! **What do you dislike about snöball?** The databases can be a bit tedious and time consuming with the spreadsheets. **What problems is snöball solving and how is that benefiting you?** Social promotion outside of our traditional networks. ### 5. Easy to implement for you and seamless to use for your attendee! **Rating:** 5.0/5.0 stars **Reviewed by:** Leah S. | Portfolio Director, Mid-Market (51-1000 emp.) **Reviewed Date:** June 19, 2024 **What do you like best about snöball?** Snoball is a great tool to increase your show attendance passively, it literally does all the work for you. Implementation guided by Rachel and her team could not be easier. Snoball is an exceptional tool has truly revolutionized the way you are able to use your current database to amplify your audience. Along the way Rachel and team sent us weekly updates and options to further optimize our campaign. In conclusion, I cannot recommend Snoball highly enough for anyone looking to increase their attendance through their audience’s social media presence effortlessly. **What do you dislike about snöball?** There is nothing to dislike about Snoball. Even if your team or audience isn't tech savvy - the Snoball team is able to accomidate. **What problems is snöball solving and how is that benefiting you?** From the moment I started using Snoball, I was blown away by its user-friendly interface and powerful features. From one centralized dashboard with easy to read charts and metrics you are able to analyze exactly what social media platform your audience is using to promote their attendance to your show. While we had extensive data on our audiences behaviors’ Snoball’s data showed us that they had different sharing patterns that we were able to then take advantage of in our other marketing efforts. ### 6. Brilliant software, brilliant partners **Rating:** 5.0/5.0 stars **Reviewed by:** Emma W. | Mid-Market (51-1000 emp.) **Reviewed Date:** September 12, 2024 **What do you like best about snöball?** Snoball is a truly unique software, which has helped us boost our event attendance massively. The team at Snoball were helpful at every stage, creating personalised assets for each of our campaigns. The team is always on hand to help and i couldn't recommend them more. **What do you dislike about snöball?** i have nothing negative to say about Snoball or the team. **What problems is snöball solving and how is that benefiting you?** Snoball gives us the platform to utilise our attendees, our exhibitors and our speakers. By making it as easy as possible to share our event with their networks, we have seen a huge increase in registrations. It is also great being able to track where the referrals have come from. - [View snöball pricing details and edition comparison](https://www.g2.com/products/snoball/reviews?qs=pros-and-cons§ion=pricing&secure%5Bexpires_at%5D=2026-08-07+03%3A18%3A52+-0500&secure%5Bsession_id%5D=424c1541-7b2f-4a28-a2f0-ce033c063be9&secure%5Btoken%5D=dae7ba61c0f37cced5bda64f4ee27bb395c01b021f27f64b2544a373300add2f&format=llm_user) ## snöball Features **Marketing and Communications** - Lead generation and retrieval - Social media promotion - Event website creation - Email customization - Contact list management - Campaign Management - Calendar Management - Event Management - Badge Management - Vendor Management - Website Management - Registration Management - Forms Management - Template Management - Employee Management - Attendance Management - Promotions Management - Meeting Management - Email Management - For Virtual Events **Page Customization** - Drag and Drop - Templates - Advanced Customization - Content Library - Email Templates **Attendee Engagement** - Social media integrations - Attendee networking - Attendee surveys-attendee engagement **Page Optimization** - A/B Testing - Mobile Responsive - Web Analytics - SEO - Real-Time Analytics - Campaign Analytics - Reporting/Analytics **Registration** - Event creation - User registration process - Mobile check-in - Visitor Registration **Integrations** - E-Commerce Integration - Email Marketing Integration - Social Media Integration - Multi-Channel Marketing **Generative AI** - AI Text Generation - Generative AI - Lead Generation **Agentic AI - Landing Page Builders** - Cross-system Integration **Additional Functionality** - Campaign Segmentation - Form Builder - Contact Management - Website Management - API - Drip Campaigns - Email Marketing - Event Triggered Actions - Website Publishing Options - Engagement Tracking - Email Management - Customizable Branding - Template Management - Conversion Rate Optimization - Alerts/Notifications - Customizable Forms - SEO Management - Real Time Editing - Conversion Tracking - Campaign Management - Forms Management - Widgets - Lead Management - Customizable Fields - Activity Dashboard - Autoresponders - WYSIWYG Editor - CRM - Activity Tracking - Design Management - Content Management - Responsive Web Design - Reporting & Statistics - Lead Capture - AI Copilot - Customer Segmentation - Web Forms **Generative AI** - AI Text Generation - Generative AI **Agentic AI - Event Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Additional Functionality** - Customizable Templates - AI Copilot - Event Scheduling - Audience Targeting - Custom Domains - Email Marketing - Customizable Forms - Customizable Branding - Real-Time Notifications - Email Reminders - Lead Capture - Location-Based Marketing - CRM - Event Calendar - Surveys & Feedback - Reminders - Event Ticketing - Alerts/Notifications - Landing Pages/Web Forms - Engagement Tracking - Electronic Payments - API - Drag & Drop - Reporting/Analytics - Real-Time Analytics ## Top snöball Alternatives - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,244 reviews) - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,242 reviews) - [Constant Contact](https://www.g2.com/products/constant-contact/reviews) - 4.1/5.0 (7,232 reviews)