# snöball Reviews **Vendor:** snöball event influencer marketing **Category:** [Event Marketing Software](https://www.g2.com/categories/event-marketing) **Average Rating:** 4.8/5.0 **Total Reviews:** 6 ## About snöball Snöball is a word-of-mouth marketing & audience growth solution that mobilizes your event’s existing audience into becoming influential promoters in referring the right audience to your event. Uniquely offering peer-to-peer referrals across thirteen social networks to amplify your content reach, and grow your audience, without increasing your budget. With limited time and resources on your hands, Snöball’s event marketing experts fully manage and run personalized referral marketing campaigns for you. ## snöball Pros & Cons **What users like:** - Users commend **Snoball's analytics tools** for enhancing visibility and tracking conversions effectively, resulting in measurable successes. (1 reviews) - Users find Snöball's **attendee management** effective for enhancing reach, engagement, and delivering impressive results. (1 reviews) - Users value the **fantastic customer support** from Snöball, enhancing usability and driving successful event outcomes. (1 reviews) - Users find snöball to be incredibly **easy to use** , enhancing engagement and expanding reach effortlessly. (1 reviews) - Users praise snöball for its **efficiency** , significantly saving time and enhancing client visibility and trust. (1 reviews) - Users praise Snoball for its **ease of use and excellent support** , enhancing event engagement and achieving great results. (1 reviews) - Time-saving (1 reviews) - Tracking Efficiency (1 reviews) ## snöball Reviews ### 1. The platform was easy to use, and the team was fantastic to work with. **Rating:** 5.0/5.0 stars **Reviewed by:** Deanne J. | Marketing Director Events and Member, Mid-Market (51-1000 emp.) **Reviewed Date:** August 27, 2025 **What do you like best about snöball?** "Snoball was an invaluable partner for APEX EXPO 2025! The platform was easy to use, and the team was fantastic to work with. They helped us expand our reach, connect with new attendees, and track real conversions. Snoball’s tools boosted visibility, engagement, and excitement—delivering measurable results that exceeded our expectations." **What do you dislike about snöball?** There is nothing I didn't like about using Snoball. **What problems is snöball solving and how is that benefiting you?** The Snoball platform helps solve the toughest problem in event marketing: getting beyond the limits of our own promotional reach. ### 2. Great experience, friendly staff **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.) **Reviewed Date:** September 03, 2025 **What do you like best about snöball?** The platform saves our team time while boosting visibility and trust with clients. Highly recommend for anyone looking to scale word-of-mouth marketing. **What do you dislike about snöball?** Nothing, the team was helpful and the platform easy to use. **What problems is snöball solving and how is that benefiting you?** Snoball makes it easy to build trust with clients by automating the word-of-mouth process, saving our team time while consistently generating, referrals, and marketing assets. ### 3. Great Partners, Boosting Awareness and Sales! **Rating:** 5.0/5.0 stars **Reviewed by:** Erin M. | Marketing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** August 21, 2024 **What do you like best about snöball?** Rachel and the team at Snoball are fantastic partners to work with. They have been, and continue to be, highly adaptable and attentive to our business goals, always open to discussing new ideas and opportunities. The collaborative relationship our teams have built makes everything seamless, from set-up to execution and ongoing review and analysis. We've seen great success with Snoball in increasing overall event awareness and ticket sales. Additionally, we've gained valuable insights from the dashboard about how our attendees communicate, allowing us to adapt not only our Snoball campaigns but our overall marketing approach. **What do you dislike about snöball?** The experience so far has been nothing but positive and collaborative. **What problems is snöball solving and how is that benefiting you?** Snoball has been instrumental in boosting awareness, driving database growth, and generating new attendee leads, particularly for our launch events in new regions. ### 4. Quick and effective! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** June 18, 2025 **What do you like best about snöball?** The ease of use and lack of worry for us busy marketing/event team members! **What do you dislike about snöball?** The databases can be a bit tedious and time consuming with the spreadsheets. **What problems is snöball solving and how is that benefiting you?** Social promotion outside of our traditional networks. ### 5. Easy to implement for you and seamless to use for your attendee! **Rating:** 5.0/5.0 stars **Reviewed by:** Leah S. | Portfolio Director, Mid-Market (51-1000 emp.) **Reviewed Date:** June 19, 2024 **What do you like best about snöball?** Snoball is a great tool to increase your show attendance passively, it literally does all the work for you. Implementation guided by Rachel and her team could not be easier. Snoball is an exceptional tool has truly revolutionized the way you are able to use your current database to amplify your audience. Along the way Rachel and team sent us weekly updates and options to further optimize our campaign. In conclusion, I cannot recommend Snoball highly enough for anyone looking to increase their attendance through their audience’s social media presence effortlessly. **What do you dislike about snöball?** There is nothing to dislike about Snoball. Even if your team or audience isn't tech savvy - the Snoball team is able to accomidate. **What problems is snöball solving and how is that benefiting you?** From the moment I started using Snoball, I was blown away by its user-friendly interface and powerful features. From one centralized dashboard with easy to read charts and metrics you are able to analyze exactly what social media platform your audience is using to promote their attendance to your show. While we had extensive data on our audiences behaviors’ Snoball’s data showed us that they had different sharing patterns that we were able to then take advantage of in our other marketing efforts. ### 6. Brilliant software, brilliant partners **Rating:** 5.0/5.0 stars **Reviewed by:** Emma W. | Mid-Market (51-1000 emp.) **Reviewed Date:** September 12, 2024 **What do you like best about snöball?** Snoball is a truly unique software, which has helped us boost our event attendance massively. The team at Snoball were helpful at every stage, creating personalised assets for each of our campaigns. The team is always on hand to help and i couldn't recommend them more. **What do you dislike about snöball?** i have nothing negative to say about Snoball or the team. **What problems is snöball solving and how is that benefiting you?** Snoball gives us the platform to utilise our attendees, our exhibitors and our speakers. By making it as easy as possible to share our event with their networks, we have seen a huge increase in registrations. It is also great being able to track where the referrals have come from. - [View snöball pricing details and edition comparison](https://www.g2.com/products/snoball/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-15+08%3A16%3A18+-0500&secure%5Bsession_id%5D=6fba2bfa-2ed2-4505-9306-b8419870459d&secure%5Btoken%5D=cbd5be8bfdc36c8519bcadf9718cb55e53a95ca2e6c429aa34b4a222cc0d5522&format=llm_user) ## snöball Integrations - [Cvent Event Marketing & Management](https://www.g2.com/products/cvent-event-marketing-management/reviews) ## snöball Features **Marketing and Communications** - Lead generation and retrieval - Social media promotion - Event website creation - Email customization - Contact list management **Page Customization** - Drag and Drop - Templates - Advanced Customization - Content Library **Attendee Engagement** - Social media integrations - Attendee networking - Attendee surveys-attendee engagement **Page Optimization** - A/B Testing - Mobile Responsive - Web Analytics - SEO **Registration** - Event creation - User registration process - Mobile check-in **Integrations** - E-Commerce Integration - Email Marketing Integration **Generative AI** - AI Text Generation **Agentic AI - Landing Page Builders** - Cross-system Integration **Generative AI** - AI Text Generation **Agentic AI - Event Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making ## Top snöball Alternatives - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,066 reviews) - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,137 reviews) - [Constant Contact](https://www.g2.com/products/constant-contact/reviews) - 4.1/5.0 (7,200 reviews)