From a marketing and communications leadership perspective, having reliable visibility into our digital performance is essential. SE Ranking provides our team with meaningful insights into search performance, website health, and competitive positioning, allowing us to make informed decisions based on data rather than assumptions.

The platform offers a clear view of how our healthcare services and informational content are performing across search engines. Its reporting is accessible enough for leadership discussions while providing our digital marketing specialists with the level of detail they need to execute optimization initiatives. This combination has made it easier to align marketing priorities with broader organizational objectives. Review collected by and hosted on G2.com.

The platform offers a comprehensive feature set, and some of the advanced capabilities require onboarding before teams can fully leverage them. As a large organization operating across multiple countries and service areas, additional enterprise reporting and collaboration features would further support executive-level oversight and cross-functional planning. Review collected by and hosted on G2.com.

Quick and flexible to integrate in our tech stack, fair pricing (especially if you don't need enterprise class functionality), fast results. User interface is easy accessible, report set is comprehensive and well explained for quick onboarding. AI functionality is good, although we use our own framework/MCP solution. Fair usage model for AI overview (prompts, competition, ...). Review collected by and hosted on G2.com.

If you need > 2 years of historical data you have to look into other vendors. Review collected by and hosted on G2.com.

Search data is easy to collect, but turning it into something useful for decision-making is usually the difficult part. SE Ranking does a good job of connecting different pieces of information—rankings, competitors, backlinks, and content performance—so we can see where our messaging is gaining traction and where we're being outperformed.

We've also found value in using the API and MCP capabilities for SEO and GEO reporting. Pulling the data into our own reporting environment and combining it with other business metrics has made reporting less manual and more useful for internal discussions. It feels more like a decision-support tool than just another keyword tracker. Review collected by and hosted on G2.com.

I would like to see more maturity around some of the newer AI and answer-engine visibility features. Search behavior is changing quickly, and there are still areas where the reporting feels more directional than definitive.

Also, if you're building highly customized reports across several data sources, there is some setup work involved. The API and MCP help considerably, but it still requires a bit of configuration to get everything exactly where you want it. Review collected by and hosted on G2.com.

I've been using SE Ranking recently and I'm pretty happy with it so far. The app feels modern, clean and easy to use, which is not always the case with SEO tools 😅

The MCP integration is also a really nice addition. It makes it much easier to connect SE Ranking data with AI workflows and actually use the data instead of constantly switching between tools.

Still exploring everything, but overall, quite happy with it. Good product and feels like it's moving in the right direction. Review collected by and hosted on G2.com.

What I like less is that some parts still feel a bit overwhelming. There are a lot of features and sometimes it's not immediately obvious where to find something.

The MCP is great, but I’d also love to see it go even further. More flexibility and deeper access to the data would make it much more useful for advanced AI workflows.

Overall, the product is good and modern, but there are still a few areas where the experience could feel a bit more polished and less complex. Review collected by and hosted on G2.com.

SE Ranking gives me everything I need for SEO. As a B2B company we rely heavily on organic SEO, content marketing and paid ads to generate leads and SE Ranking helps us manage SEO side efficiently. I use it for keyword research, rank tracking, competitor analysis and website audits for technical SEO. This platform is easy to use and data is reliable. It gives excellent value compared to more expensive tools. Review collected by and hosted on G2.com.

It works well for my requirements. Only minor challenge is that as usage grows, especially when tracking more keywords or projects, may need to upgrade or buy addons to increase plan limits. Review collected by and hosted on G2.com.

Easy to use and track rankings. Projects are very easy to run which makes it good for agencies or multi brand organisations. It integrates with Claude through MCP which makes keyword research very quick. The support has been very strong too. In terms of pricing, SE Ranking is very affordable compared to MOZ, Ahrefs or SEMRUSH Review collected by and hosted on G2.com.

The recent spam updates have caused a lot of issues with tracking accuracy, and this is leading to peaks and troughs in performance compared with Google Search Console. The team are working hard to rectify this. Review collected by and hosted on G2.com.

I'm running my own small freelance kind of agency Roasmax. I provide graphic and content writing services to my clients. And in my work SE Ranking is helping so much. It gives me keyword research, rank tracking and other research tool. It's best part is value for money. Review collected by and hosted on G2.com.

Sometime it's some features limited and require add-ons, which can increase the cost of the bill. Otherwise it's very value for money. Review collected by and hosted on G2.com.

All the insights you can gain! It is a very broad program with many possibilities. I especially like that I can load so many websites and receive suggestions for improvement. Review collected by and hosted on G2.com.

I can't really name a disadvantage, you must get to know the program well before you can really get everything out of it. It would be nice if you could first follow the onboarding courses for a few weeks before you start working with the subscription definitively. Review collected by and hosted on G2.com.

I like how much SE Ranking pushes their features forward coupled with a more affordable rate. Our previous tool was far, far too expensive in the current landscape, and SE Ranking has been tremendous with support, as well. Review collected by and hosted on G2.com.

The ONLY question I have is position tracking history, as it seems "worse" than we were with the rush. Review collected by and hosted on G2.com.

You can have a 360° analysis of your digital presence and how to improve it in few seconds. A best have with a reasonable price! Review collected by and hosted on G2.com.

Nothing ;) Everything is well optimised. Maybe to have only one tool GEO + SEO and not 2 different interfaces. Review collected by and hosted on G2.com.