--- title: Red61 Reviews meta_title: 'Red61 Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter reviews by the users' company size, role or industry to find out how Red61 works for a business like yours. date_modified: '2026-03-17' parent_category: name: Event Management url: https://www.g2.com/categories/event-management --- # Red61 Reviews **Vendor:** Red61 **Category:** [Event Registration and Ticketing Software](https://www.g2.com/categories/event-registration-ticketing) ## About Red61 Red61 is a comprehensive ticketing and audience management platform designed to meet the diverse needs of festivals, theaters, and cultural events. With over two decades of global experience, Red61 offers scalable and adaptable solutions that enhance ticket sales, streamline operations, and improve audience engagement. Its robust infrastructure has successfully managed high-demand events, including the Edinburgh Festival Fringe, which sells upwards of 2.5 million tickets annually. Key Features and Functionality: - Versatile Ticketing Solutions: Supports unlimited ticket types, including general admission, reserved seating, group packages, and time-slot tickets, across online, box office, and mobile sales channels. - Advanced CRM and Marketing Tools: Provides detailed audience profiles and segmentation tools to tailor communications and promotions, enhancing customer engagement. - Automated Processes: Automates tasks such as event reminders, seat holds release, and discount offers, reducing manual workload and increasing efficiency. - Real-Time Reporting and Analytics: Delivers comprehensive sales and attendance data, enabling informed decision-making and strategy optimization. - Flexible Event Management: Allows quick setup and management of events, including importing entire seasons or festival runs, and supports various event types like exhibitions and workshops. - Access Control and Mobile Solutions: Offers mobile sales and scanning applications, digital wallet integrations, and flexible online payment methods for a seamless, paperless ticketing experience. - Collaborative Cross-Selling: Enables partnerships with other venues and events to expand reach and increase ticket sales through collaborative cross-selling. Primary Value and User Solutions: Red61 empowers event organizers by providing a reliable, flexible, and scalable ticketing system that simplifies complex ticketing requirements. It enhances operational efficiency through automation, offers deep insights into customer behavior with advanced analytics, and improves audience engagement via personalized marketing tools. By integrating seamlessly with existing tools and supporting various sales channels, Red61 ensures a smooth and professional ticketing experience for both organizers and attendees, ultimately driving increased revenue and customer satisfaction. - [View Red61 pricing details and edition comparison](https://www.g2.com/products/red61/reviews?section=pricing&secure%5Bexpires_at%5D=2026-08-15+20%3A49%3A32+-0500&secure%5Bsession_id%5D=f70d38b5-200d-4b21-a262-c27ee77f0f89&secure%5Btoken%5D=9b86a58dac5815646447a837064c9dd1a86d5a3146be9b810a9198bdcb029362&format=llm_user) ## Red61 Features **Registration** - Event creation - User registration process - Payment processing - Mobile check-in - On-site tickets and registration - Online Registration - Visitor Registration - Visitor Registration - Multi-Event - Group Registration - Online Registration - Event Registration - Class Registration - Online Ticketing - Season Tickets - Electronic Payments **Box Office** - Customer Profiles - Ticket Types - Branding & Customization - Event Communications - E-Commerce - Fundraising - Event Analytics - Multi-Event **Generative AI** - AI Text Generation - Generative AI - SMS Reminders **Additional Functionality** - Print-at-Home - Mobile Access - Customizable Reports - Barcode/Ticket Scanning - Drag & Drop - Reserved Seating - Mobile Ticketing - Activity Dashboard - Sales Reports - Point of Sale (POS) - Customizable Forms - Ticket Brokering - Surveys & Feedback - AI Copilot - GDPR Compliance - Billing & Invoicing - Event Calendar - API - Multi-Currency - Cross Selling Functionality - Data Import/Export - Seating Map - Real-Time Notifications - Confirmations/Reminders - Kiosk Ticketing - Dynamic Pricing - Email Marketing - Ticket Reservations **Marketing and Communications** - Event website creation - Email automation - Email customization - Contact list management - Social media promotion - Lead generation and retrieval - Guest List Management - Artist Management - Contract/License Management - Booking Management - Website Management - Attendee Management - Registration Management - Communication Management - Promotions Management - Event Management - Wait List Management - Marketing Automation - Badge Management - Support Ticket Management - Survey/Poll Management - Discount Management - Refund Management - Forms Management - Calendar Management - Venue Management - Customer Data Management - Attendance Management - Help Desk Management - Employee Management **Agentic AI - Event Registration & Ticketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Third-Party Integrations - Social Media Integration **Additional Functionality** - Barcode/Ticket Scanning - Activity Dashboard - Alerts/Notifications - Event Scheduling - Customizable Forms - Mobile Access - Drag & Drop - Reporting & Statistics - API - Surveys & Feedback - Event Ticketing - Customizable Templates - Confirmations/Reminders - AI Copilot - Customizable Reports - Customizable Branding - Real-Time Updates - Event Calendar - Floor Plans & Maps - Commenting/Notes - Event Tracking - Email Marketing - Gamification - Reporting/Analytics - Lead Capture - Badge Printing - Self Check-In/Check-Out - Data Import/Export - Seating Map - Offline Access - Real-Time Data - Multi-Language - Real-Time Notifications - Guest List Search - Attendee Profiles - Email Reminders - QR Codes - Attendee Segmentation - Engagement Tracking - Customizable Fields - Data Synchronization - Attendance Tracking - Data Security - CRM - Self Service Portal - Print-at-Home - Reserved Seating - Mobile Ticketing - Sales Reports - Point of Sale (POS) - Ticket Brokering - GDPR Compliance - Billing & Invoicing - Multi-Currency - Cross Selling Functionality - Kiosk Ticketing - Dynamic Pricing - Ticket Reservations ## Top Red61 Alternatives - [Eventbrite](https://www.g2.com/products/eventbrite/reviews) - 4.3/5.0 (911 reviews) - [TicketSpice](https://www.g2.com/products/ticketspice/reviews) - 4.8/5.0 (419 reviews) - [Jotform](https://www.g2.com/products/jotform/reviews) - 4.7/5.0 (5,153 reviews)