Raven Tools Reviews & Product Details

Whether it's landing new clients or managing campaigns more efficiently, Raven helps you benchmark and monitor exactly what's important to you and your clients. Supercharge your online marketing reports with Raven's reporting engine. - Get a granular view of a website's SEO issues. - Create beautiful, interactive reports in mere seconds. - Store loads of marketing research data for unlimited reports. - Organize and store an entire link building campaign for content outreach. - Integrate 20+ data sources, including Google Analytics and Google Search Console

Seller

TapClicks

Discussions

Raven Tools Community

Languages Supported

English

Solution Type

Best-of-Breed

Overview by

Lindsay Tomanelli

Pricing

Pricing provided by Raven Tools.

Start

$79

/ month

Grow

$139

/ month

View More Pricing Information

Top-Rated Alternatives

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User Insights

Average based on 154 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

Verified User in Information Technology and Services

Small-Business (50 or fewer emp.)

12/8/2015

"Digital Creation-Really good Tool for Analyse site health"

4/5

What do you like best about Raven Tools?

this tool is really wondering I get the clear and exact result from this.thank to raven..check my website : www.digitalcreation.in Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

Nothing.I think little bit costly.if possible can you compromise? Review collected by and hosted on G2.com.

George B.

Revenue Growth Consultant | Delivering ROI Based Omni-Channel Marketing and Rev Gen Strategies

Marketing and Advertising

Small-Business (50 or fewer emp.)

12/22/2014

"How My Agency Uses Raven"

4.5/5

What do you like best about Raven Tools?

The cohesion and flow of the different reports and diagnostics is logical and flows naturally in the way you explain the process to your clients. We are an agency and not an end user (though we do look at it for our own agency site). Raven is very powerful and in the beginning I did need some support. I found it in the form of webinars, videos that Raven publishes regularly and their email support. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

I wanted an easier way to share reports that were live with clients rather than just PDFs. I think they are working on this as an option soon. Review collected by and hosted on G2.com.

Recommendations to others considering Raven Tools:

Do the trial and see how it fits your needs. Review collected by and hosted on G2.com.

What problems is Raven Tools solving and how is that benefiting you?

Site Auditor is where I start to show the client how their site needs improvement. Citations and link building is a big part of our SEO so we use this regularly. Review collected by and hosted on G2.com.

Jeff T.

Owner & Digital Marketing Consultant; Web Designer/Developer; Google Ads Specialist

Small-Business (50 or fewer emp.)

12/4/2014

"Great digital marketing application to manage PPC, SEO, and Analytics + Great Reporting Platform!"

4.5/5

What do you like best about Raven Tools?

Raven Tools is by far the best tool I've used to understand, evaluate and analyze customer data. Raven Tools breaks down all the areas I focus on for my clients with lots of valuable tools for SEO analysis, Keywords, competitor reviews and gives me a quick overview of how our paid search ads are working. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

right now...it's all good. seriously this tool is great and grab a free 14 day trial to find out. Review collected by and hosted on G2.com.

Recommendations to others considering Raven Tools:

Definitely try Raven Tools out with their trial offer. Can get a lot of great info in a short amount of time. And if you need a killer reporting tool, yep, Raven Tools is great! Review collected by and hosted on G2.com.

What problems is Raven Tools solving and how is that benefiting you?

Raven Tools allows me to be more efficient in managing my client's analytics, SEO and PPC. I started out with the 14 day trial and after 5 days I knew I'd be using Raven Tools every day. Review collected by and hosted on G2.com.

Gabriel M. R.

Founder And Ceo

Media Production

Small-Business (50 or fewer emp.)

12/20/2014

"Meh!"

2.5/5

What do you like best about Raven Tools?

I like how everything is intuitively laid out and categorized and I can get anywhere quickly. That's rare with other tools that seem to think burying their features is somehow advantageous. The price point is good too! Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

Hey, 2009 called and they want their social media management tools back. The social media setup for Raven is, to put it bluntly, terrible. It's about as bare bones as you can get. No... cross-platform posting, curating tools or content generators. Also, the layout is pretty crappy and, LinkedIn especially, never posts correctly. Needs some finesse. Would love to see improvements in that arena. Review collected by and hosted on G2.com.

Recommendations to others considering Raven Tools:

Not for the novice user, as customer support lacks greatly. Review collected by and hosted on G2.com.

What problems is Raven Tools solving and how is that benefiting you?

Consolidated, customizable reporting...can't live without it now. My customers love it, too. It's very easily readable and that saves a lot of time and explaining. Review collected by and hosted on G2.com.

Megan H.

Marketing Specialist

Information Technology and Services

Small-Business (50 or fewer emp.)

12/19/2014

"Great Integrated Digital Marketing Tool"

3.5/5

What do you like best about Raven Tools?

I like that I can manage everything for every client in one system—separated by client. I can manage SEO, AdWords, Social, and get reporting on all of those activities without logging in and logging out of a dozen different systems and accounts. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

I have the most trouble with the social media section. I've previously used very high profile social tools and Raven doesn't stack up. I'm told things are in the works, which I'm excited about. Review collected by and hosted on G2.com.

Recommendations to others considering Raven Tools:

It's definitely worth doing a trial of the product. I've use A LOT of digital marketing tools and Raven has been the most affordable comprehensive system that I've found. Review collected by and hosted on G2.com.

What problems is Raven Tools solving and how is that benefiting you?

As an organization that does digital marketing on behalf of other organizations, this helps us A) stay organized client to client and B) provide relevant reporting to clients. Review collected by and hosted on G2.com.

Nishan S.

Online Marketing Analyst

Marketing and Advertising

Enterprise (> 1000 emp.)

12/19/2014

"I love how I can see everything at one place"

5/5

What do you like best about Raven Tools?

Efficiency: It is a great tool especially when it comes to seeing everything at one place- Auditor, reporting, dashboard, link monitoring are some the things I use frequently. Also, the feature I really like is integration with webmaster tools. Overall it helps to be efficient as you don't have to log in to different places. You can see everything in Raven tools. It is a great tool for monitoring all aspects of online marketing- social, AdWords, analytics, etc. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

Design and user interface could be further improved. Since SERPs are not being provided, if we are able to upload SERPs from third parties into Raven that would be great. Review collected by and hosted on G2.com.

Amelie C.

Senior Digital Marketing Strategist

Information Technology and Services

Mid-Market (51-1000 emp.)

9/25/2014

"Like Having an SEO Assistant, One that's available 24/7 and makes you look really good."

5/5

What do you like best about Raven Tools?

I've been using Raven Tools for a few years now. I always say it's like having an assistant that sits in the corner, doesn't argue and works constantly.

I like both the research and the reporting features the best.

The reporting features allow me to create clean reports customized with a level of information that's catered to my clients' varied interests.

The research features allow for easy competitive analysis and site audits.

The Event Manager is also so handy to record work completed and measure the effects. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

I have to share this tool with others and I can't track changes made by other users. I'd love to see a change history view. Review collected by and hosted on G2.com.

Recommendations to others considering Raven Tools:

I like how Raven Tools handled their decision to stop displaying scraped data in their tool. The way they handled the decision was an excellent example of how to run a business. They ran the risk of losing a ton of customers by doing that but in the end developed an even more powerful and helpful tool. Review collected by and hosted on G2.com.

What problems is Raven Tools solving and how is that benefiting you?

The primary benefit is time saved. I've saved a ton of time using Raven Tools. Now my clients' reports are streamlined. I can quickly access the tool and get check aspects of all the campaigns I am running.

Also - I like following Raven for industry information. Their blog and Twitter feed contains helpful, insightful information that makes my job easier as well. Review collected by and hosted on G2.com.

Greg H.

Guest Presenter

Professional Training & Coaching

Small-Business (50 or fewer emp.)

9/25/2014

"Sr. Director of Marketing"

4.5/5

What do you like best about Raven Tools?

The new reporting suite has really helped to up their game. Originally starting as a great combination of SEO tools, Raven has grown to be more powerful with the integration of additional analytics platforms and monitoring tools. The new dashboard and reporting features are great. It would be even better if they could integrate additional platforms such as Google+, Instagram, Pinterest, etc. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

The social monitoring suite has changed many times and is still not quite up to snuff requiring additional tools for the majority of our clients to have full coverage. Raven has changed data partners many times which has caused problems that are outside of their control, but that is part of the issue with outsourcing data providers. The lack of support of other platforms also requires us to use other solutions in addition to Raven, but it is still a powerful tool. It does seem mostly focused towards people doing SEO work. I wish that the widgets in the dashboard could be resized. Review collected by and hosted on G2.com.

Recommendations to others considering Raven Tools:

Evaluate all tools and reports to ensure you can get your clients the data you need. Review collected by and hosted on G2.com.

What problems is Raven Tools solving and how is that benefiting you?

It has helped us to better communicate the value of our digital marketing efforts for our clients. It has helped our team to be more efficient in extracting data for analysis and also helped to make it easier to create reports to show to our clients to keep them in the loop in regard to how progress is being made across their digital properties. Review collected by and hosted on G2.com.

Jessi J.

Client Relationship Manager

Marketing and Advertising

Small-Business (50 or fewer emp.)

12/19/2014

"The best set of tools for SEO I have ever used!"

5/5

What do you like best about Raven Tools?

I honestly like how it is set up. How it looks and feels. Easy to navigate and easy to read. I can just click to the different projects I have on Basecamp and look for all the information I need. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

I cannot think of a thing I do not like about these tools. Sometimes it takes longer for keywords to pop up, but other than that, I do not mind it at all. Review collected by and hosted on G2.com.

Recommendations to others considering Raven Tools:

Just get it and use it. The more you use it the better and easier it is. Review collected by and hosted on G2.com.

What problems is Raven Tools solving and how is that benefiting you?

Finding Keywords for Meta Tags and Alt Tags. It is easier when I plug in the URL of the business and come up with the correct and most searched ones out there. Review collected by and hosted on G2.com.

Krista N.

CEO | Best Selling Author | Global Speaker

Small-Business (50 or fewer emp.)

12/29/2014

"Great All-Around Tool for Marketers!"

5/5

What do you like best about Raven Tools?

What I like best is the flexibility and super quick response time of the tech team. Where so many great tools fall flat is when you run into an issue or have a feature request. Raven's team is faster than any tech team I know at responding and addressing every single issue. Nothing has ever fallen through the cracks and it always gets resolved. And they are open to feature requests and implement new updates all the time, showing that they truly care about their customers! Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

If I could change anything about Raven it would be that it pulls in a little more of the detailed data from Google Analytics. I'd also like to see more integration with social media sites like Google+ and Pinterest. But with that said, this is still the most comprehensive tool I've found and meets most of my needs. It's hard to find something I don't like! Review collected by and hosted on G2.com.

Recommendations to others considering Raven Tools:

Don't be afraid to reach out and suggest features. Chances are, others are wishing for those same features. The more we collectively speak up and show the developers that there are common needs, the more they can understand what changes to make to keep this tool so useful! Review collected by and hosted on G2.com.

What problems is Raven Tools solving and how is that benefiting you?

Raven tools is a great tool set for managing various levels of research and results of that research for each client. As a digital marketing agency with many clients, this tool makes it very easy to organize work in one location for all team members to see. Link marketing projects don't get lost in multiple spreadsheets. Keyword lists can be easily managed, exported, and tweaked. The biggest benefit, however, is the reporting. After implementing Raven Tools into our process, it saved hours of productivity by allowing us to automate a lot of the reporting that was being done manually in spreadsheets. The new online dashboards are even better, and have received a huge amount of positive feedback from clients. We're able to continue providing work that produces results for our clients, and a reporting dashboard so everyone knows the current state of the program and the results we're getting. Review collected by and hosted on G2.com.