--- title: Raven Tools Reviews meta_title: 'Raven Tools Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 154 reviews by the users' company size, role or industry to find out how Raven Tools works for a business like yours. aggregate_rating: rating_value: 4.2 review_count: 154 scale: '5' date_modified: '2026-09-28' parent_category: name: Marketing url: https://www.g2.com/categories/marketing ---

Raven Tools Reviews & Product Details

Profile Status

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Pricing

Pricing provided by Raven Tools.

Start

$79
/ month

Grow

$139
/ month

User Insights

Average based on 154 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$
Doug C.
DC
Doug C.
SEO Manager of Corporate Marketing
Mid-Market (51-1000 emp.)
"Raven Tools is valuable but there is room for improvement"
3/5
What do you like best about Raven Tools?

I like the integration with Google Webmaster Tools. They also have a link manager so you can keep track of your link building campaigns. You can also use Raven Tools to integrate social media accounts and see your activity displayed in a single dashboard. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

Raven Tools does a lot things but aren't the best in anything that they do. There is a lot of software out there that provide the same features as Raven Tools... except they do it better. It also takes Raven Tools a long time to gather data for your campaigns. Review collected by and hosted on G2.com.

Josh J.
JJ
Josh J.
Conversion Rate Optimization Specialist
Internet
Small-Business (50 or fewer emp.)
"Awesome analytics tool that is exactly what we needed"
3.5/5
What do you like best about Raven Tools?

The reporting tool is what we were really looking for. Raven presents beautifully structured reports. We've had some issues connecting a few tools, but I mostly blame this on Google. The Raven team has been extremely responsive and helpful in getting our reports up and running. Their support team is probably the best part.

There are also a TON of other SEO features that I've barely even touched, but am so excited to start using. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

Some issues with connecting to Google Search Console. Review collected by and hosted on G2.com.

Ardala E.
AE
Ardala E.
Project Manager
Internet
Small-Business (50 or fewer emp.)
"Awesome Tool for Link Organization"
3.5/5
What do you like best about Raven Tools?

We place all links that have been garnered by our clients into Raven. Absolutely love the Website Directory as we can search across all client profiles for sites they have been placed on. Drill down a bit more and you have all the link information. Link reports can be pulled anytime for each client. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

On my wish list would be the ability to pull all links from all client profiles into one report. Also, would love to be able to add images to reports without them having to be live on the web first. Also, would love to be able to hide client profiles when they are inactive. Review collected by and hosted on G2.com.

Peter B.
PB
Peter B.
Managing Director
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Raven Reporting Metrics - a must have tool"
5/5
What do you like best about Raven Tools?

All in one place and easy to manage all clients and their ever changing needs for more reporting and analysis, Raven's bank of reporting tools are easy to compare and modify custom reports.

We also like the ability to perform research for organic search marketing. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

Not a lot to complain about here - we like it a lot...! Maybe if there was a better annual pricing structure for long term users. We have been a loyal customer for 3 years and paid consistently month over month. Review collected by and hosted on G2.com.

Matthew J.
MJ
Matthew J.
Director of Internet Operations
Mental Health Care
Mid-Market (51-1000 emp.)
"Great tool especially if you are starting a new position."
4.5/5
What do you like best about Raven Tools?

All the tools you need all in one spot and a great way to analyze you competitors.

I was using multiple sites to keep track of my websites. I cannot tell you how many lists I had to remind myself to go where and when, and heaven forbid if I lost it or moved to another job. It was a headache to try and remember them all. I love it that a majority of tools and reports are all in one place. With the audit tools it helped my natural listings increase. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

Would like it if you can see a keyword ranking tool. Review collected by and hosted on G2.com.

Sarah H.
SH
Sarah H.
Marketing Department Director
Hospitality
Small-Business (50 or fewer emp.)
"Great All-in-One Tool for SEM, SEO, Social and Analytics"
5/5
What do you like best about Raven Tools?

For one low price, I have access to many different tools and resources. I can check webmaster accounts, analytics, PPC, SEO and social media accounts. The reports are clean, easy to read, informative and fresh looking and are perfect for sending to others. Each report also has thorough explanations of what they mean and if issues are found, how to fix them. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

Every once in a while I have a difficult time finding a report I'm looking for. It seems like one or two of the reports are "filed" in the right place, but it might just be me. Is it really a bad thing to have a hard time finding a specific report because there are so many good reports in one place? Review collected by and hosted on G2.com.

Michele P.
MP
Michele P.
Owner, Marketing & Business Development Consultant
Management Consulting
Small-Business (50 or fewer emp.)
"Best way to track stats from all over the net with or without a team."
5/5
What do you like best about Raven Tools?

I manage multiple clients' social media, SEO, SEM, PPC and more - and Raven Tools makes it super easy to keep an eye on my work, share progress and successes with clients' and collaborate with my team of employees and contractors. This is a MUST for a fledgling agency on a skeleton crew of work at home geeks like us. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

Nothing. After comparing multiple tools boasting similar tools, this has been the best of all worlds for us. I would love to see them dive deeper into social media monitoring and scheduling so I can cancel my spend on social media tools... someday maybe :) Review collected by and hosted on G2.com.

Darian K.
DK
Darian K.
Founding Partner
Small-Business (50 or fewer emp.)
"Raven has been responsive, helpful and is a quality product."
4.5/5
What do you like best about Raven Tools?

We love how easy it is to use and it covers ALL the important pieces we need to track and report to clients. You cover areas that we've often has questions about and wanted help with tracking. There's SO many systems similar to yours BUT yours covers everything needed. You're a one stop shop vs. getting so many different systems. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

The live reports that we share with our clients is still overwhelming for them. We do infographic reports that we made from scratch, and clients loved them. Also include Instagram AND Adroll PLEASE. Check out our manual report: http://jellymarketing.com/resources/Jelly_HomesSample_Mthly_MktgStats.pdf Review collected by and hosted on G2.com.

Jeff B.
JB
Jeff B.
Technical Product Owner
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Raven wins."
5/5
What do you like best about Raven Tools?

RavenTools is hands down the best marketing dashboard I've used to date. It has all the tools we need to drive our clients' content-marketing efforts baked into its core, and it integrates with other services we use like Scribe and press releases. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

While somewhat star, the no-fluff interface gets the job done without distracting you, letting you focus on the data—which is why you came in the first place. And the ability to let your clients see the way the sausage is made can be useful for the technically inclined. We've found that that transparency builds additional agency in our clients, and builds our value as a partner. Review collected by and hosted on G2.com.

Sarah M.
SM
Sarah M.
Senior Digital Marketing Specialist
Marketing and Advertising
Mid-Market (51-1000 emp.)
"A tool for keeping you sane"
4/5
What do you like best about Raven Tools?

Raven provides an easy-to-use interface for all of your analytic needs. We teach it at our marketing company as our only source for monthly website and social media reporting. It's amazing to have it all in one place. I love the report has such colorful and easy-to-read graphs and charts that are easy to explain to our customers. Review collected by and hosted on G2.com.

What do you dislike about Raven Tools?

Raven can sometimes be glitchy and slow, and you will have to hit 'refresh' a lot on some days. Also, Raven's numbers will not match Google Analytics' numbers until the 4th or 5th day of the month, so it's slow to collect data. Review collected by and hosted on G2.com.

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Verified User
G2
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Last activity over 6 years ago

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GU
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What is Raven Tools used for?

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Pricing Options

Pricing provided by Raven Tools.

Start

$79
/ month

Grow

$139
/ month

Thrive

$ 249
/ month
Raven Tools Comparisons
Raven Tools Features
Link Building
Keyword Research
SERP Rank Tracking
Competitor Analysis