Prepr CMS Reviews & Product Details

I have been using Prepr for some time now for content-driven websites and marketing platforms, and what particularly appeals to me is that it is more than "just" a headless CMS. It combines content management with personalization and A/B testing, without the need to immediately integrate various external tools. This makes it especially interesting for teams that are serious about conversion and lead generation. Review collected by and hosted on G2.com.

no comments so far am very satisfied Review collected by and hosted on G2.com.

I find it great that with Prepr CMS you can easily create, manage, and publish content with a full content team. The user-friendly nature and the attractive appearance of the platform are also plus points for me. Especially the Visual Editing feature is amazing; it allows me to adjust 'live' content and immediately see the result, which saves me a lot of time. The shared media library also proves to be very handy. The initial setup of Prepr CMS was moreover child's play and really very easy, and the longer I work with it, the more cool features I discover. Review collected by and hosted on G2.com.

In the future, I envision even more AI integrations. For example, for writing or checking copy. But also, for instance, automatically filled alt texts or SEO fields. But I think they are already working on that! Review collected by and hosted on G2.com.

I really find the A/B testing a wonderful feature of Prepr CMS because we can quickly switch content without using an external service. Additionally, the developer tools are also very cool, especially because we can easily see on the front-end which block we are loading or need to adjust. It makes it easier for us to measure which content works or doesn't work. The initial setup was super simple and we could start right away! Review collected by and hosted on G2.com.

It would be really cool if we could set up a standard schedule and use it as a template for multiple projects, so we can start (even) faster. It would also be nice to be able to export (and possibly import) these schedules. Review collected by and hosted on G2.com.

I love Prepr CMS because it bridges the gap between strategy, content, and technology. It is designed with the idea that a website should not be a static business card, but an adaptive marketing tool that evolves with the target audience. The segmentation, personalization, and content structure logically come together without adding unnecessary complexity for marketers and developers. What Prepr really excels at is making personalization practical and scalable, allowing us to quickly build segment-based experiences. Additionally, the headless architecture is a major advantage because it gives our developers maximum freedom while allowing marketers to work wisely with content. It is a platform that makes our vision of modern B2B marketing tangible, is user-friendly, and improves customer relevance and conversion. Finally, the support you get from the team to implement personalization for us and our clients is very valuable. The onboarding from the Prepr team ensured that everything was set up within a day, which I found very easy. Review collected by and hosted on G2.com.

nothing so far Review collected by and hosted on G2.com.

I like how efficiently the content workflow is organized in Prepr CMS. It offers flexibility for developers and usability for content editors. I appreciate the AI assistance features, like translations and content optimization. The native support for A/B testing and personalization tools is a great advantage. I also find it straightforward to create and refine content models, and the system is designed in a logical and clear way, making defining components and relationships both intuitive and efficient. The initial setup was super easy, and there is good documentation provided. Additionally, the central storage is helpful for storing content in one place and using it across different apps, and the out-of-the-box integrations with tools to build forms and search functionality are beneficial. Review collected by and hosted on G2.com.

One area that can be improved in Prepr CMS is the presence of small UI issues. These issues don't block my work, but they can interrupt a configuration done. Sometimes the preview mode doesn't update correctly, and the configuration of conditional fields can disappear. Review collected by and hosted on G2.com.

As a developer, I really appreciate how developer-friendly Prepr CMS is. The API is clean, well-documented, and consistent, which makes integration smooth and predictable. The headless approach gives me flexibility to structure content exactly how I need it, and the GraphQL support makes querying efficient and intuitive. I also like that the platform balances power with usability. Content editors have an easy interface, while developers have the control they need under the hood. Review collected by and hosted on G2.com.

Overall, Prepr CMS works very well, but there are a few areas that could improve. The learning curve for some advanced features (like personalization and content targeting) can feel a bit steep at first. Occasionally, the UI could be a little faster. Also, while the documentation is solid, a few more real-world code examples and best-practice guides would make onboarding even smoother. Review collected by and hosted on G2.com.

I've been using Prepr CMS for a while now. It’s just easy to work with. It didn’t take long to figure things out, and I wasn’t constantly running into annoying stuff that breaks your flow. It does what I need without getting in the way.

There’s a lot of features packed in, which I’ve appreciated. It’s flexible enough for more complex setups, but still simple when it needs to be. Also, it’s been super fast and stable so far. No weird bugs or slowdowns.

Docs are solid too. I’ve looked stuff up a few times and the examples were actually useful, which isn’t always the case with other CMS I've had experience with.

The API is also well documented and works well. It’s clean and made it pretty easy to hook things up with what I was building. The code examples in the docs helped me get started.

Support has been great, and questions have been answered very quickly.

All in all, just a good experience. Review collected by and hosted on G2.com.

While it's mostly a matter of taste, I think the UI is a bit too big in general. Perhaps some more options to customize the look and feel would be nice in the future. Review collected by and hosted on G2.com.

Prepr is one of the best CMS platforms I’ve worked with. It’s fully headless, which gives our developers all the flexibility they need, but at the same time, it’s super intuitive for content editors. The interface is clean, modern, and easy to use—you can find what you need without digging through menus.

Another big plus is their support. We have a shared Slack channel with the Prepr team, and their responses are incredibly fast—sometimes within a minute. That kind of direct contact really makes a difference. All in all, Prepr feels like a solid, modern CMS built with both tech teams and content teams in mind. Review collected by and hosted on G2.com.

Because Prepr is more modern and flexible than many traditional CMS platforms, we’ve noticed that some clients need a bit more time to get familiar with how it works. The learning curve isn’t steep, but it can take a short adjustment period—especially for users coming from older, more rigid systems. Review collected by and hosted on G2.com.

I find it pleasant that Prepr CMS offers a nice place for the editorial team, which is organized in a clear manner. The support from the team is very nice and it allows for quick adjustments, so small problems are quickly resolved. Prepr has supported us well in setting up advertisements and in the customization of the website. The initial setup went smoothly thanks to good contact with Erwin. Review collected by and hosted on G2.com.

It would be nice to be able to customize a bit more yourself. Review collected by and hosted on G2.com.

I love how easy it was to get started with Prepr CMS — the implementation was smooth and straightforward. The built-in personalization and A/B testing features make it simple to deliver tailored experiences without extra tools. And their customer support is exceptional — quick to respond, knowledgeable, and genuinely helpful. Review collected by and hosted on G2.com.

At first, it took us a little time to get familiar with the functionality and layout of the new CMS. However, we quickly adapted to the admin panel and soon found it intuitive to use. Review collected by and hosted on G2.com.