Generated from real user reviews
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Verified User
Mid-Market (51-1000 emp.)
4.0/5
"Great Platform for Complex Multichannel Campaigns and Dynamic Workflows"
What do you like about Oracle Eloqua?
The platform is great for producing complex multi channel marketing campaigns with complex and dynamic workflows and triggers.
Verified User
Enterprise (> 1000 emp.)
4.5/5
"Eloqua: Powerful, Scalable, and Exceptionally Flexible for B2B Campaigns"
What do you like about Oracle Eloqua?
Eloqua is a powerful and reliable marketing automation platform that scales extremely well. The campaign canvas, segmentation tools, and data manageme
See Related User Reviews
Verified User
Mid-Market (51-1000 emp.)
4.5/5
"Powerful but Complex Marketing Automation"
What do you like about Oracle Eloqua?
Eloqua offers powerful automation and segmentation capabilities. The campaign canvas makes it easy to build sophisticated nurture flows, and the platf
Verified User
Enterprise (> 1000 emp.)
4.5/5
"Eloqua: Powerful, Scalable, and Exceptionally Flexible for B2B Campaigns"
What do you like about Oracle Eloqua?
Eloqua is a powerful and reliable marketing automation platform that scales extremely well. The campaign canvas, segmentation tools, and data manageme
See Related User Reviews
Verified User
Mid-Market (51-1000 emp.)
4.0/5
"Eloqua’s Dashboard & Insights Deliver Unique, Detailed Campaign Analysis"
What do you like about Oracle Eloqua?
Dashboard and Insights is the unique feature in Eloqua. None other platform provides such details analysis of campaigns
Raman M.
Enterprise (> 1000 emp.)
2.0/5
"It used to very good ESP, but there support service is really bad"
What do you like about Oracle Eloqua?
Bunch of features it provides for enterprise
See Related User Reviews
Verified User
Mid-Market (51-1000 emp.)
4.5/5
"Powerful but Complex Marketing Automation"
What do you like about Oracle Eloqua?
Eloqua offers powerful automation and segmentation capabilities. The campaign canvas makes it easy to build sophisticated nurture flows, and the platf
Verified User
Enterprise (> 1000 emp.)
4.5/5
"Eloqua: Powerful, Scalable, and Exceptionally Flexible for B2B Campaigns"
What do you like about Oracle Eloqua?
Eloqua is a powerful and reliable marketing automation platform that scales extremely well. The campaign canvas, segmentation tools, and data manageme
See Related User Reviews
Verified User
Mid-Market (51-1000 emp.)
4.5/5
"Powerful but Complex Marketing Automation"
What do you like about Oracle Eloqua?
Eloqua offers powerful automation and segmentation capabilities. The campaign canvas makes it easy to build sophisticated nurture flows, and the platf
See Related User Reviews
Verified User
Mid-Market (51-1000 emp.)
4.5/5
"Powerful but Complex Marketing Automation"
What do you dislike about Oracle Eloqua?
It can be difficult to learn and often requires admin support for advanced tasks. The email and landing page builders feel dated compared to more mode
Verified User
Enterprise (> 1000 emp.)
4.5/5
"Eloqua: Powerful, Scalable, and Exceptionally Flexible for B2B Campaigns"
What do you dislike about Oracle Eloqua?
Some areas of the platform feel dated compared with newer tools. The email and landing page editors could offer more design flexibility, and reporting
See Related User Reviews
Verified User
Enterprise (> 1000 emp.)
4.5/5
"Eloqua: Powerful, Scalable, and Exceptionally Flexible for B2B Campaigns"
What do you dislike about Oracle Eloqua?
Some areas of the platform feel dated compared with newer tools. The email and landing page editors could offer more design flexibility, and reporting
Olga Z.
Enterprise (> 1000 emp.)
4.0/5
"A Powerful Marketing Automation Solution"
What do you dislike about Oracle Eloqua?
It is super complex and not easy to get started with, plus more expensive.
See Related User Reviews
Verified User
Mid-Market (51-1000 emp.)
4.0/5
"Great Platform for Complex Multichannel Campaigns and Dynamic Workflows"
What do you dislike about Oracle Eloqua?
The analytics tool is not as customizable when looking to merge fields from different data sets and combine them in to a single reporting view.
Sadé C.
Small-Business (50 or fewer emp.)
5.0/5
"Customer Service perfection"
What do you dislike about Oracle Eloqua?
Regarding customization, there has been frustration with the suite's limitations, as I feel that my specific needs and requirements cannot be adequate
See Related User Reviews
Verified User
Mid-Market (51-1000 emp.)
4.0/5
"Eloqua’s Dashboard & Insights Deliver Unique, Detailed Campaign Analysis"
What do you dislike about Oracle Eloqua?
Nurturing and lead scoring models are not the best, as we get in the adobe Marketo
Sadé C.
Small-Business (50 or fewer emp.)
5.0/5
"Customer Service perfection"
What do you dislike about Oracle Eloqua?
Regarding customization, there has been frustration with the suite's limitations, as I feel that my specific needs and requirements cannot be adequate
See Related User Reviews
Sandy T.
Enterprise (> 1000 emp.)
3.0/5
"Easy to Onboard, Needs UI Update"
What do you dislike about Oracle Eloqua?
I don't like the feel and look of Oracle Eloqua. It's a bit old and out of the current trend, which can make it difficult to navigate sometimes. I thi
Verified User
Enterprise (> 1000 emp.)
4.5/5
"Eloqua: Powerful, Scalable, and Exceptionally Flexible for B2B Campaigns"
What do you dislike about Oracle Eloqua?
Some areas of the platform feel dated compared with newer tools. The email and landing page editors could offer more design flexibility, and reporting
The Design is too good & User friendly. better performance. setting up the campaign very easy and friendly. Review collected by and hosted on G2.com.
need more functional details and need more API details. API performance should improve Review collected by and hosted on G2.com.
Most comfortable working with this platform with easy tools and interface. It can manage many different matrices for the campaign with all data related to customers. It has improved the speed of the mailing system at a better rate than other software. Review collected by and hosted on G2.com.
They need to improve the user interface and navigation. Need to enhance tools and options for the report. They need to make it more accessible for the beginner and cost can bit less and competitive. Review collected by and hosted on G2.com.
Eloqua allowed us to easily automate our marketing communications to our clients and prospects. We were also able to view the analytics around engagement which was very beneficial as we were planning future campaigns. Review collected by and hosted on G2.com.
Searching for communications that we sent through Eloqua was not very clean. Not always easy to find things when searching in the platform. Review collected by and hosted on G2.com.
User friendly and able to track campaigns and sync with Demandbase Review collected by and hosted on G2.com.
Nothing so far. I have yet to run into an issue Review collected by and hosted on G2.com.
I liked the ability to see email sends and click opens. It boosted the confidence of our reps and allowed us to track efficiently. Being able to show the reps in sales force that marketing also sent emails and scores with chili peppers and stars was very helpful for them in follow up. The upsides are that it empowers our sales reps to micro market for themselves, in addition to our own macro marketing. Review collected by and hosted on G2.com.
Running reports wasn’t my favorite task. It also wasn’t as user friendly as Marketo that we used to use. It worked with our Oracle platform and sales force but wasn't as powerful as others we had used. It took a little while for us to get used to (as with any new platform) but the algorithm it uses for lead tracking is sound and it was good for our reps to see the stats when a cold lead turns into a warm lead. Review collected by and hosted on G2.com.
marketing and email platform, setting up a campaign flow is pretty straightforward and it will automatically send emails to people that meet the criteria or are in that step of the flow. Review collected by and hosted on G2.com.
The reporting capabilities are very limited, especially for lead generation. Basically, you can analyze basic metrics but not much more. Review collected by and hosted on G2.com.
The system is incredibly customizable for just about any marketing automation you need to do, including non-email channels. It's great for campaigns with multiple steps, and works well with a proper Salesforce CRM integration for delivering MQLs to sales teams. Review collected by and hosted on G2.com.
It should not be used with a unique identifier that is not email address. The "guts" of the system are not built for that, and it creates a situation where workarounds and glitches become the norm. Also, their tech support is terrible, and training that's worthwhile is very expensive. Documentation is lackluster but getting better. The platform itself is also quite costly for what you get compared to other similar platforms. Review collected by and hosted on G2.com.
It is user-friendly for email and form creation. Static landing pages are easy to design Review collected by and hosted on G2.com.
Carousel banner and landing pages need to be easy. It should be no-code platform but requires heavy HTML tags for an experience landing page. Review collected by and hosted on G2.com.
I really like the way that you can build up your e-mailcampaign from scratch and that it is easy to learn and take the following steps. Review collected by and hosted on G2.com.
As a beginner there are too much options. I know that's too much options is not necessarily a disadvantage, but in the beginning it is. It then kind of feels that I was overloaded with information. Review collected by and hosted on G2.com.
Simple look and feel. Buttons and its dropdowns are pretty simple and easy to understand its functions. Review collected by and hosted on G2.com.
No user-based filters in dashboard view to see user-based performance. Overview dashboard can have more filters that can give a quick view of the performance metrics. Review collected by and hosted on G2.com.
