Integrations - It offers integrations with a Swiss range of about 100 third-party tools! Offers a nice design for visual campaign builders. Hypersite Builder - It allows enterprises to build quick, personalized microsites dynamically based on the users' content. Review collected by and hosted on G2.com.

It's expensive, starting at around $2000 per month. This tool doesn't have a mechanism to track the enterprises' PPC! Review collected by and hosted on G2.com.

Complex Campaign schedule Feature, Inbound and Outbound Marketing feature, CRM and social media integration capability and etc. Review collected by and hosted on G2.com.

Admin console and complex integration feature Review collected by and hosted on G2.com.

Eloqua does everything an efficient Marketing Automation needs to do and so much more. Its ability to build and launch marketing campaigns plus incorporating custom programs makes Eloqua a powerful tool for large scale businesses to plan and execute their digital marketing initiatives. Review collected by and hosted on G2.com.

Despite the minimal user interface, Eloqua requires an adequate level of technical ability for a user to become proficient. In addition, further product support requires working with Oracle Support, which is not a short process, especially when dealing with project-timeline sensitivity. Review collected by and hosted on G2.com.

In Eloqua, Creating Email is super easy and optimized. Campaign canvas is excellent, and you can easily disregard the Duplicates as Eloqua won't allow it during your list import. Review collected by and hosted on G2.com.

Oracle can work a bit more on improving its UI, making it a little boring while working. Currently, the community is there; however, it is pretty complicated for a user to post their comment or overview when needed. Review collected by and hosted on G2.com.

The automation and API capabilities are very robust and powerful. You can set up a lot of complicated programs that others cannot. It's also easy to modify programs while active and see where contacts fall in each step. Lead scoring has multiple levels allowing you to really zero in on a good scoring strategy to move contacts through the marketing funnel and serve up good leads to sales. Review collected by and hosted on G2.com.

Some components have outdated UI. The email composer has some flaws too. The segmentation functions could be a little more intuitive, I feel like other platforms have this component fleshed out a bit more. However, it's more of a learning curve than anything. The asset library feels a little clunky and dated from a UI perspective, it would be nice if this function as a bit smoother of an experience. From an administrator perspective, I would like to see more detail on user activity for audits. On the same token, I feel like the contact records could be presented in a more visually appealing way. As you could probably tell, the theme here is that it's a great system with a lackluster UI. Oracle could improve the system a thousand fold if they invested in a better UI/UX for the platform, which is it's main limitation. Review collected by and hosted on G2.com.

User interface is very easy to understand and learn. Review collected by and hosted on G2.com.

Not advanced as per market upgrade quality yet. Review collected by and hosted on G2.com.

Easy to administrate and teach marketing users how to use the platform. This is due to the easy drag and drop nature of the email, segment, landing page, form and campaign builders. Review collected by and hosted on G2.com.

Price ... quite expensive for what it is and all third party integrations increase this cost substantially. There are also some tools that give much greater email customisation with drag and drop that does not require technical skills. Review collected by and hosted on G2.com.

When you get familiar and create templates it is easy to use. I like forms and flexibility for emails design, landing pages. Easy to edit and copy content. I do not know any competitors tools. Review collected by and hosted on G2.com.

Sometimes EDMs got wrong and resizing pictures was causing issues. Pictures resizing and templates could be easier. Reporting could also be easier. Drag and drop feature could be used. Review collected by and hosted on G2.com.

Oracle Eloqua is extremely powerful and most importantly can handle millions of records. There's not much you can't do in Eloqua in terms of marketing campaigns. Review collected by and hosted on G2.com.

What I disliked about my time with Eloqua was its reliability. There would be situations where it wouldn't always update to salesforce properly or a campaign would be fully activated. It took an entire department and more to get Eloqua fully optimized for what we needed it for. So the barrier for entry to get it all set up to begin with I'm sure is worse than many other marketing automation platforms. Review collected by and hosted on G2.com.

One of the best marketing automation tools by Oracle. Enables data drive marketing. Review collected by and hosted on G2.com.

Nothing as such. No there is nothing missing as such. Review collected by and hosted on G2.com.