---
title: Navattic Reviews
meta_title: 'Navattic Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 1106 reviews by the users' company size, role or industry
  to find out how Navattic works for a business like yours.
aggregate_rating:
  rating_value: 4.8
  review_count: 1106
  scale: '5'
date_modified: '2026-09-29'
parent_category:
  name: PreSales
  url: https://www.g2.com/categories/presales
---


# Navattic Reviews
**Vendor:** Navattic  
**Category:** [Demo Automation Software](https://www.g2.com/categories/demo-automation)  
**Average Rating:** 4.8/5.0  
**Total Reviews:** 1,106  
**AI Verified:** At least 10 G2 reviewers have confirmed using this product's AI features and functionality.
## About Navattic
Give your prospects a modern buying experience with Navattic agents, demo automation, and interactive demos. Navattic is a demo automation platform for small business, mid-market, and enterprise teams, giving sales, marketing, sales engineers, and product organizations one place to build, distribute, and measure interactive demos at scale. With Navattic, you can capture any product, web app, desktop, mobile, or offline, in a pixel-perfect state, with hover states, animations, and dynamic UI preserved intact. Use click-to-capture, variables, and editing tools like blur, delete, replace, and personalize to build a polished demo in minutes. Navattic AI Copilot speeds up that process further: click through your product, and AI drafts the copy, tooltips, and demo story for you, built on best practices from over 40,000 demos. Once a demo is built, distribute it everywhere. Embed interactive demos on your website, drop them into sales emails or LinkedIn messages, run them in ad campaigns, or guide users through onboarding, all from one demo automation platform. Sales teams send tailored demos through Gmail, Outlook, Salesforce, Salesloft, Gong, Outreach, Seismic, Highspot, or LinkedIn and track engagement live. Product-led teams use branching and checklist logic to build custom flows that activate self-serve users or upsell existing accounts. For prospects who need more than a tour, Navattic AI agents guide and qualify them directly, answering questions in their own words and navigating your product or content in real time, no scheduling required. Every interaction feeds demo intent data back to your team. Trigger email or Slack alerts on high-intent views, sync engagement to Salesforce, HubSpot, or Marketo, and track usage in Segment, Amplitude, or Google Analytics. Spot buying signals as they happen and move deals faster. Whether you're sales-led or product-led, one platform covers the full demo lifecycle: build with Interactive Demos and AI Copilot, distribute at scale with demo automation, and qualify autonomously with AI agents.



## Navattic Pros & Cons
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.

**What users like:**

- Users find Navattic's **ease of use** remarkable, enabling quick setups and engaging product tours effortlessly. (345 reviews)
- Users commend the **ease of use** of Navattic, making demo creation and client navigation efficient and straightforward. (167 reviews)
- Users find **easy creation** of interactive demos on Navattic to be a game changer, saving time and effort. (141 reviews)
- Users find Navattic's **intuitive design** makes setup and usage seamless for personalized demos and reporting. (133 reviews)
- Users praise the **responsive customer support** of Navattic, making setup and ongoing assistance seamless and efficient. (122 reviews)
- Users appreciate the **ease of creating interactive demos** with Navattic, enhancing customer education and engagement effectively. (120 reviews)
- Interactivity (115 reviews)
- Ease of Creation (100 reviews)
- Experience (96 reviews)
- Features (84 reviews)

**What users dislike:**

- Users experience a **learning curve** with Navattic, though enhanced training helps navigate it effectively. (57 reviews)
- Users find **demos management cumbersome** , especially with manual updates and a need for deeper analytics filtering. (56 reviews)
- Users find **demo issues** annoying, citing slow terminology learning and inconsistencies in captures from the Chrome extension. (41 reviews)
- Users face significant **learning difficulties** with Navattic due to its unintuitive UX and confusing navigation. (35 reviews)
- Users find the **limited customization** options in Navattic restrict their ability to personalize their experience effectively. (35 reviews)
- Users find the **limited analytics** insufficient for in-depth insights into demo engagement and audience behavior. (34 reviews)
- Poor Analytics (33 reviews)
- Users note that **improvement is needed** in mobile viewing and overall usability for a smoother experience. (26 reviews)
- Users note the **missing features** in Navattic, such as lacking routing and difficult export options, impacting user experience. (26 reviews)
- Limited Options (25 reviews)

## Navattic Reviews
  ### 1. Effortless Visibility Boost for Recruiting

**Rating:** 5.0/5.0 stars

**Reviewed by:** Justin M. | Co-Founder & CEO, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** July 21, 2025

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Navattic?**

I really like how easy it is to navigate through the different screens with Navattic. It's straightforward to guide a customer through the process, whether they need to click a specific button or explore different options. The ease with which you can change the view to show different features is great. I also appreciate how simple the initial setup was—I was up and running within five minutes, which was impressive.

**What do you dislike about Navattic?**

Nothing

**What problems is Navattic solving and how is that benefiting you?**

I use Navattic to showcase our site to prospects, allowing them to navigate in-depth without committing. It eases navigation through screens for both candidates and employers, demonstrating processes like account creation and offers.

**Official Response from Meredith Gershenson:**

> Thanks so much for the kind words Justin!

Love hearing that Navattic is making it easy to showcase your product without added friction for potential clients.

Let us know if you ever have ideas or features you’d like to see next!

- Meredith from Navattic

  ### 2. Intuitive, Feature-Rich, and Polished—Great Value Overall

**Rating:** 5.0/5.0 stars

**Reviewed by:** Luis V. | Director of Revenue Operations, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google One Tap using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** May 28, 2026

**What do you like best about Navattic?**

Very intuitive and feature-rich. All the functionalities feel top-notch, and the overall experience is polished. The new MCP for integration with Claude is great news, and it’s nice to see it added without sacrificing ease of use. Overall, it provides good value for the investment.

**What do you dislike about Navattic?**

Sometimes the performance is slow. there's a lag when working on different objects on the page. It could be faster

**What problems is Navattic solving and how is that benefiting you?**

It allows my team and me to create easy-to-use demos and guides for every system enhancement we release to the GTM team, making it simpler to share updates and ensure everyone understands what’s new.

**Official Response from Meredith Gershenson:**

> Luis, really glad Navattic has become a go-to for keeping your GTM team up to speed on every system enhancement. That's a great use case.

On the performance lag with multiple objects on a page, that's not something covered in the current docs, so it's worth flagging directly to the team at support@navattic.com so they can look into it on your account specifically.

The MCP integration with Claude is one of the newer additions worth exploring more if you haven't already!

Thank you for the support,

Meredith from Navattic

  ### 3. Navattic makes product insights interactive and accessible for your audience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** July 01, 2025

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Navattic?**

We are using Navattic since 2024 for a clickable product demo, directly integrated into our Website. This continuously works well for us, as it helps visitors to independently access actual product insights and get a first feel on how the solution works - while we keep full control over it. This leads to a better base understanding of new prospects on how our solutions work.

On top of that, Navattic's strong customer focus really stands out - the team is clearly dedicated to understanding user needs and continuously integrating feedback into the product. They are also very proactive when it comes to making sure you have everything you need to get started with their solution.

Their free plan is particularly impressive: it's feature-rich and provides everything you need to start building interactive demos right away. It’s a great way to explore the tool’s potential with minimal friction.

**What do you dislike about Navattic?**

So far, I haven’t run into any major drawbacks with the tool or the Navattic team. The experience has been consistently positive.

If I had to mention one area for improvement, it would be the jump in pricing from the excellent free plan to the first paid tier. Depending on your use case, this might be a barrier for smaller teams or early-stage companies looking to scale gradually.

**What problems is Navattic solving and how is that benefiting you?**

Navattic allows us to provide website visitors a clear and intuitive overview of the key features aof our (explanation-heavy) solution - presented in a simple, structured, and accessible way, right where and when it matters most. This way, people can independently collect a first understanding on how our solutions work, which helps with a better preparation for actual talks once they happen.

**Official Response from Meredith Gershenson:**

> Thanks so much for the great review!

Love hearing that the free plan has helped you hit the ground running and that our team’s support made your experience a smooth one.

So glad Navattic is helping bring clarity to your product’s story right where it counts :)

- Meredith from Navattic

  ### 4. A critical piece of product marketing’s toolkit

**Rating:** 5.0/5.0 stars

**Reviewed by:** Josh C. | Director, Product Marketing, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** February 11, 2026

**What do you like best about Navattic?**

As a product marketer and the primary demo builder for the marketing team (our sales team also uses it for 1:1 demos with prospects), Navattic has been a game-changer. It’s really helped us bridge the critical gap between telling customers about our features and showing them.

It's super easy to use: we had a fully branded demo template, custom domain, and our first gated product demo published and posted on our website within days of digging in. It’s only been about 9 months since launch, but this demo has become the single most influential marketing asset on our website for lead generation.

Beyond just lead gen, it’s also become a cornerstone of our launch kits. We now use release-specific demos to help customers actually see new features the moment they’re launched. And support is top-tier; our CSM has been a true partner in getting our demo builders and sales team up to speed and ensuring we’re maximizing the value out of the tool. I can’t imagine not having it as a SaaS product marketer anymore.

**What do you dislike about Navattic?**

It’s hard to think of anything to say here. The very few times we’ve run into an issue or flagged a gap for our use cases, the Navattic team has been incredibly responsive and addressed it immediately, which doesn’t happen often with software vendors. It’s been nothing but a positive experience this past year.

**What problems is Navattic solving and how is that benefiting you?**

Navattic is solving our product marketing team’s challenge of creating scalable, interactive product experiences without needing the engineering overhead for live demo environments. It benefits us in a few key ways: driving high-intent leads via our gated website tour; enabling our sales and customer success teams with assets for 1:1 conversations; and strengthening our product launches by giving customers a hands-on way to see new features immediately. It has turned our product into our most effective tool for both acquisition and retention.

**Official Response from Meredith Gershenson:**

> Josh, this review genuinely made our team smile - hearing that Navattic became your single most influential marketing asset for lead gen within 9 months is exactly the kind of outcome we're building toward.

The way you've woven it into launch kits, sales 1:1s, and customer success is a perfect example of what a well-embedded demo program can do.

Thank you for the support.

Meredith from Navattic

  ### 5. A Simple No-Code Platform for Interactive Product Demos

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** August 09, 2026

**What do you like best about Navattic?**

I like Navattic's intuitive no-code interface and its ability to create interactive, self-guided product demos that improve the customer experience and help communicate product value effectively.

**What do you dislike about Navattic?**

One downside is that customizing demos can feel somewhat limited for very specific use cases. Some advanced features and integrations are only available on higher-tier plans, and managing larger demo libraries could be more streamlined.

**What problems is Navattic solving and how is that benefiting you?**

Navattic makes it easy to create interactive product demos that let users experience a product before speaking with sales. This saves time, improves engagement, and helps prospects better understand the product, leading to more effective sales and onboarding.

**Official Response from Meredith Gershenson:**

> Really glad the no-code interface and self-guided demos have made it easier to show off your product's value before prospects even talk to sales.

On the customization side, the themes documentation walks through the branding options currently available, which might help while you're managing a growing demo library: https://docs.navattic.com/build/themes

Thank you for taking the time to leave a review!!

Meredith from Navattic

  ### 6. Navattic Makes Interactive Product Demos Effortless and Polished

**Rating:** 5.0/5.0 stars

**Reviewed by:** Andrew C. | Founder, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** February 10, 2026

**What do you like best about Navattic?**

Navattic has been a game-changer for us. It makes it incredibly easy to create interactive demo walkthroughs of our platform that customers can explore on their own time. The experience is super intuitive and polished, so prospects can quickly understand our value without needing a live call. It’s been especially useful for showcasing key workflows in a way that feels hands-on and effortless, and it’s helped us generate a ton of high-quality leads.

**What do you dislike about Navattic?**

There aren’t any major downsides. Like any tool, there’s a small learning curve when you’re first getting started, but once you’re up and running it’s smooth and intuitive.

**What problems is Navattic solving and how is that benefiting you?**

Navattic solves the challenge of showing our product in a way that’s engaging, scalable, and easy for prospects to understand without requiring a live demo every time. Instead of static screenshots or long explanations, we can give customers an interactive walkthrough that clearly highlights our platform’s value. This has made it easier for prospects to self-educate, shortened our sales cycle, and significantly increased inbound interest and lead generation. It’s helped us meet customers where they are while saving our team time.

**Official Response from Meredith Gershenson:**

> Andrew, so happy to hear Navattic makes it easy to build polished, intuitive demos that generate high-quality leads!

Glad to hear that you were able to get up to speed with Navattic and we are always trying to make the demo building experience even easier.

We’d love to learn more about where you initially got hung up if you wouldn’t mind sharing - your account manager can get in touch!

Thank you for the support and for taking the time to leave a review.

Meredith from Navattic

  ### 7. Fast, Personalized Product Demos with Clear Drop-Off Analytics

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sadid R. | Founder, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** February 07, 2026

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Navattic?**

We use it for interactive product demos and sales enablement, and I love how quickly I can spin up personalized demos without needing engineering support. The analytics are also clean and easy to understand, showing exactly where prospects drop off.

**What do you dislike about Navattic?**

I wish the editor offered more flexible branching logic for complex user flows. As it is, handling conditional paths can feel limiting and sometimes requires workarounds.

**What problems is Navattic solving and how is that benefiting you?**

We replaced our clunky screenshot-based decks and Loom videos that couldn’t show real product interaction (lol). Since prospects can explore the features themselves before sales calls, we’ve cut our demo-to-qualified-lead time by roughly 40%.

**Official Response from Meredith Gershenson:**

> Thanks so much for the detailed review, Sadid!

Love hearing how you’re spinning up personalized demos quickly and using drop-off analytics to pinpoint where prospects lose interest - that’s exactly the kind of insight we aim to deliver.

Also great to hear that Navattic has helped cut down your demo-to-qualified-lead time by letting prospects explore features on their own.

Appreciate your support,

Meredith from Navattic

  ### 8. Easy-to-Understand UI with Responsive Account Manager Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Amritanshu S. | Marketing Manager, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** August 05, 2026

**What do you like best about Navattic?**

The UI is easy to understand and if you are not able to understand any functionality your account manager is just a mail away. 
Thanks a lot Zoe.

**What do you dislike about Navattic?**

I think the platform should include a feature to create live, interactive video sessions.

**What problems is Navattic solving and how is that benefiting you?**

I’m able to create long-form, interactive product videos that clearly show what my product looks like and help me explain it.

**Official Response from Meredith Gershenson:**

> Thanks for the shoutout to Zoe and the team - so glad the UI has been easy to navigate and support has been quick when you needed it!!

The live interactive video session idea is a good one to keep in mind as the product evolves.

Appreciate your support,

Meredith from Navattic

  ### 9. Effortless Tool for Interactive Demos, Needs Easier Updates

**Rating:** 4.5/5.0 stars

**Reviewed by:** David F. | Customer Marketing Manager, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** June 07, 2023

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Navattic?**

I really like how easy Navattic is to use, and I appreciate that they are doing a really good job innovating on new features. The initial setup was very easy, and they were hands-on, helping us get started. Navattic allows us to create guided walkthroughs to educate prospective customers about the amazing Bloomfire features before they contact us. The platform works really well for us overall.

**What do you dislike about Navattic?**

As our platform evolves, it can feel cumbersome to update all of the screens for the walk through demo.

**What problems is Navattic solving and how is that benefiting you?**

Navattic lets us create guided walkthroughs to educate prospects on Bloomfire's features before scheduling a call.

**Official Response from Meredith Gershenson:**

> Thanks for the kind words, David!

So glad to hear Navattic has been easy to use and that the pace of new features is hitting the mark - it’s something our team puts a lot of focus on. 

Love that it’s helping you pre-qualify interest and let your team focus on the right deals.

Appreciate you taking the time to share your experience!

– Meredith from Navattic

  ### 10. Navattic Makes Interactive Demos Fast, Polished, and Insightful

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Oil & Energy | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** July 09, 2026

**What do you like best about Navattic?**

I'll be honest — I was skeptical at first. We'd tried a couple of other demo tools before Navattic and walked away disappointed each time. Either the setup was too technical, the output looked clunky, or prospects could tell it wasn't the real thing. Navattic was different from day one.
Building our first interactive demo took a few hours, not weeks. The Chrome capture process is straightforward, and the editing interface is clean enough that our marketing team could own it without pulling in engineering every time we wanted to make a change. That independence has been huge for us.

What really won me over was the engagement data. Knowing exactly which steps prospects are clicking through, where they're dropping off, and how long they're spending on each screen has changed how we think about our demos — and honestly, how we think about our product messaging too.

Our sales team uses Navattic demos in outbound sequences, and the response rates have noticeably improved. Prospects come into discovery calls already familiar with the product, which makes those conversations so much more productive.

It's not perfect — there's a learning curve to making demos feel really polished, and some of our more complex workflows are hard to capture cleanly. But the Navattic team has been responsive whenever we've hit a wall, and the product keeps getting better.

If you're still sending prospects a PDF or making them sit through a live demo just to see basic functionality, you're leaving pipeline on the table. Navattic fixed that for us.

**What do you dislike about Navattic?**

Honestly, there's not a ton to complain about, but a few things have caused friction for us.

The biggest pain point is capturing more complex, dynamic parts of our product. Anything that involves real-time data, animations, or multi-step workflows that depend on live inputs can be tricky to replicate cleanly. Sometimes you end up with a demo that looks slightly "off" compared to the real product, and for a tool that's supposed to showcase your product at its best, that's frustrating.

The editing experience is good but not perfect. Making fine-tuned design adjustments — things like pixel-level alignment or custom styling beyond what the builder offers out of the box — requires some workarounds. If you're particular about your brand presentation, you may hit some walls.

**What problems is Navattic solving and how is that benefiting you?**

The core problem we needed to solve was simple but painful: we were losing prospects before they ever truly understood what our product could do for them. Our sales cycle required a live demo, which meant prospects had to book a call, wait for it, sit through 30 minutes of context-setting, and only then get to see the "aha moment." A lot of them didn't make it that far.

We also had a gating problem. Our free trial required enough setup that most people churned before they got any real value out of it. We needed something in between — a way to show the product experience without the friction of a full trial or the scheduling overhead of a live demo.

How Navattic Has Benefited Us:

Shorter sales cycles — Prospects arrive at discovery calls already having explored the product on their own terms. The conversations are faster and more focused because we're not starting from zero.
Better qualified pipeline — When someone books a call after going through our interactive demo, we know they've seen enough to be genuinely interested. The quality of inbound conversations has noticeably improved.

Marketing owns the demo now — We're no longer dependent on sales or engineering to showcase the product. Our marketing team can build, update, and distribute demos independently, which has removed a huge bottleneck.

Visibility we never had before — The analytics have been eye-opening. We can see exactly where prospects engage and where they lose interest, which has informed both our demo structure and our broader messaging strategy.

More touchpoints in the funnel — We now use demos in email sequences, on landing pages, at trade shows, and in follow-up emails after calls. Navattic made the product a versatile asset rather than a one-time sales event.

  ### 11. Navattic Is Easy to Use with Top-Notch Customer Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sarah S. | Marketing, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was not provided any incentive by G2 for completing this review.

**Reviewed Date:** August 28, 2026

**What do you like best about Navattic?**

Navattic is very easy to use, and customer service is top notch. it helps us show new features easily

**What do you dislike about Navattic?**

It sometimes glitches with features misaligning. Luckily their support team is very helpful in troubleshooting

**What problems is Navattic solving and how is that benefiting you?**

It helps provide a step by step visual for clients and prospects when debuting new features

**Official Response from Meredith Gershenson:**

> Happy to hear the step by step visuals have made it easier to show off new features to clients and prospects.

Sorry about the glitches with features misaligning, that's frustrating even when support gets things sorted quickly.

The team has been shipping fixes for display and positioning issues recently, including a Preserve Anchors feature that keeps tooltips, beacons, and triggers locked in place when captures get swapped out.

Hoping that smooths things out going forward.

Thank you for the support,

Meredith from Navattic

  ### 12. Helpful Webinars, Proactive Updates, and Fast, Reliable Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google One Tap using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** April 23, 2026

**What do you like best about Navattic?**

Navattic hosts great webinars that are genuinely helpful, and they send release emails so you’re always up to date on what’s coming out. Their team is also excellent about supporting customers and responding quickly whenever any issues come up.

During onboarding, they gave me and my team a thorough, informative walkthrough that helped answer the questions we had. It wasn’t easy at first, and it always takes time to adjust (as it does with any platform), but it’s reassuring to know there’s always support available when we need it.

**What do you dislike about Navattic?**

The platform still feels quite clunky and can be confusing at times. The learning curve is steep, and creating product walkthroughs is still a heavy lift.

**What problems is Navattic solving and how is that benefiting you?**

Navattic was implemented before I joined, but I know they have helped support Sales with leave behinds and helping customer and prospects understand our product in an easy and explorative way!

Navattic has created agent demos and templates to help you get started, but it's hard to use them or make them your own when you already have a specific walkthrough you want to do. But they are trying and that's all that matters! 

At times we also have to make edits to our screenshots and their editing tools make it so easy to change text, images, etc. It's great!

**Official Response from Meredith Gershenson:**

> Really appreciate you calling out the support and onboarding experience - the team works hard to make sure customers feel covered early on, and it's nice to hear it landed.

On agent demo templates, those are designed as a starting point, and you're right that adapting them to a specific existing walkthrough isn't as intuitive as it could be. Would love to hear more about maybe moving into a v2 of those and what you might recommend as a user!

Thank you again - really appreciate your support,

Meredith from Navattic

  ### 13. Revolutionizing our GTM Strategy with Interactive Product Stories

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kamraan K. | Business Development Representative, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** February 05, 2026

**What do you like best about Navattic?**

Navattic has been a game-changer for our GTM efficiency. It allows us to give prospects a hands-on feel of the Procurify platform early in the journey without the engineering overhead of maintaining a sandbox. The no-code builder is incredibly intuitive—we can spin up or update complex procurement workflows in hours, not days. It significantly shortens our discovery calls because prospects come in already 'product-qualified' after taking the tour.

**What do you dislike about Navattic?**

There isn't much to dislike! If I had to pick something, I’m always eager for even more advanced styling and animation options. The team ships updates so fast, though, that every time I think of a feature I'd like, it seems to show up on their roadmap shortly after.

**What problems is Navattic solving and how is that benefiting you?**

The biggest problem Navattic solves for us is the 'black box' of discovery. Before, we’d spend the first half of a call explaining what our platform looks like. Now, prospects engage with an interactive tour on our site first, so they come to calls already 'product-qualified.' It has shortened our sales cycle and allows us to have much deeper, more strategic conversations right from the start.

**Official Response from Meredith Gershenson:**

> Thanks so much for the amazing review, Kamraan!

Love hearing how Navattic is helping shorten your sales cycle and bring more qualified prospects into calls - that’s exactly the kind of GTM impact we’re excited to enable.

Also great to hear the no-code builder is making it easy to spin up workflows fast. Appreciate the shoutout on the pace of product updates too - always working to stay ahead of what teams need next!

Thank you for the support,

Meredith from Navattic

  ### 14. Simplifies complex demos and removes technical risk

**Rating:** 5.0/5.0 stars

**Reviewed by:** Frédéric D. | Trainig Specialist, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account added to their profile

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** November 28, 2025

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Navattic?**

Easy to use, perfect result, friendy interface, impossible to loose content with versioning, customer support top quality and service. Love it!!
I'm currently testing Sandbox, and it looks like we may have a big interest for this new feature for our company

**What do you dislike about Navattic?**

nothing, honestly everything is fine, i'm not going to invent bad things for nothing

**What problems is Navattic solving and how is that benefiting you?**

Navattic has really helped us simplify how we present DocuWare. Instead of overwhelming prospects with the full interface, we can now build tailored “happy path” tours that stay focused on specific tasks, like invoice approval. The biggest relief is the reliability—I no longer have to worry about a slow server or bad data ruining a presentation.

It also helps us provide a safe, productive demo environment for our partners and customers.

**Official Response from Meredith Gershenson:**

> Hi Prederic,

Wow thank you for the support - this totally made our day!

So glad to hear Navattic has been easy to use and that versioning and support have been standout for you.

Let us know if you ever have feature requests or ideas for what you’d like to see next!

- Meredith from Navattic

  ### 15. Insanely Powerful Product, Even Better Partner-Like Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Aggelos M. | Product Growth | IT automation portfolio, Enterprise (> 1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** May 02, 2026

**What do you like best about Navattic?**

Navattic is an insanely good and deep product. There is no question about it. But the team behind Navattic is what makes the bigger difference. I feel like Ryan from Navattic was truly a partner that was there for us, not just someone that answers questions. I deeply appreciate that.

**What do you dislike about Navattic?**

Nothing I can think of really. Maybe the loading time could be a little better and there are a few ideas I could share about small features but that's it.

**What problems is Navattic solving and how is that benefiting you?**

It's helping us impress enterprise clients with product-like experiences without having to sell, deal with presentations, slides and other boring old school tactics. We just show them.

**Official Response from Meredith Gershenson:**

> Aggelos, this genuinely made our day!! Thank you so much.

So happy to hear Ryan came through as a real partner and not just a support contact; that's exactly the kind of relationship the team aims to build.


On loading time, if you're embedding demos on your site, the Lazy Load Overlay (under Demos > Share > Website Embed) can help reduce page load impact.

Thank you for the support,

Meredith from Navattic

  ### 16. A Game-Changer for Polished Product Demos and Seamless Tours

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rachel S. | Product Marketing Manager, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** March 04, 2026

**What do you like best about Navattic?**

Navattic has been a gamechanger for creating polished product demos for our marketing website, for customer education, and for our sales team to use. The creation flow is seamless and easy to use (especially with recent product improvements), and we've heard feedback more than once that people think they're actually using our product when they take a Navattic tour!

**What do you dislike about Navattic?**

Nothing I can think of - I know there are more features that I could be leveraging, but for our purposes it is checking all the boxes.

**What problems is Navattic solving and how is that benefiting you?**

We are using Navattic across multiple use cases, including on our marketing website for showcasing our platform and features, in the sales cycle to give prospects an easy way to experience our tools, and in customer education flows inside our own product to guide customers through a particular process.

**Official Response from Meredith Gershenson:**

> Hi Rachel,

This is awesome - so glad to hear that Navattic has been a game changer. Hearing that prospects feel like they are actually using the product during a tour is one of the best signals that an interactive demo is doing its job.

Great to hear the creation flow has felt seamless as well, especially with the recent product improvements. Updates and enhancements are always shared here if you ever want to keep up with what the team is shipping: https://docs.navattic.com/product-updates.

Really appreciate you highlighting how Navattic supports multiple use cases across the buyer and customer journey, from website demos to in product education flows. Thank you for taking the time to leave a review and for the support.

Meredith from Navattic

  ### 17. Scalable Rollouts with Feature Flags That Build Team Confidence

**Rating:** 5.0/5.0 stars

**Reviewed by:** Beth J. | Manager, Growth Product Specialists and Scale Product Success Partners, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google One Tap using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** February 02, 2026

**What do you like best about Navattic?**

Navattic has been incredibly helpful for rolling out changes and introducing new functionality to customers in a scalable way. With a large book of business, we need to communicate updates without relying on 1:1 outreach, and feature flags allow us to control exposure, test safely, and roll things out gradually. It gives our teams confidence that customers are getting the right experience at the right time.

**What do you dislike about Navattic?**

There’s a learning curve for teams that are newer to feature flagging, and it requires good internal coordination to use it effectively. That said, once processes are in place, the value is clear.

**What problems is Navattic solving and how is that benefiting you?**

Navattic helps us manage risk while shipping faster and communicating changes more intentionally. It enables us to introduce new experiences to customers in a controlled, scalable way, which is critical when supporting a large and diverse customer base. It’s been a key tool for improving rollout quality and customer confidence.

**Official Response from Meredith Gershenson:**

> Thanks so much for the kind words, Beth!

Awesome to hear that Navattic has helped your team introduce updates at scale and build confidence with safer, controlled rollouts.

Glad to hear that you were able to get up to speed with Navattic and we are always trying to make the demo building experience even easier. We’d love to learn more about where you initially got hung up if you wouldn’t mind sharing - feel free to reach out to your CSM, or support@navattic.com!

Appreciate your support,

Meredith from Navattic

  ### 18. Intuitive and Flexible Tool for Product Demos

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rachel Z.

**Validated Reviewer:** Validated through a business email account

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was not provided any incentive by G2 for completing this review.

**Reviewed Date:** August 12, 2026

**What do you like best about Navattic?**

I like how easy Navattic is to use and customize. It's very flexible and intuitive, making demos easy to access and use across distributed teams. It saves me a lot of time and gives us more oversight into how our product is shown and what's highlighted in value-driven conversations.

**What do you dislike about Navattic?**

I can't think of anything

**What problems is Navattic solving and how is that benefiting you?**

Navattic provides a unified way for our team to demo the product effectively and discuss its features, value, and use cases with prospects. It's easy to use and customize, saving time and providing oversight on our product presentations.

**Official Response from Meredith Gershenson:**

> So glad Navattic has made it easy to keep demos consistent and give your team more oversight across value-driven conversations!

Thank you for taking the time to leave a review,

Meredith from Navattic

  ### 19. Navattic Filters Out Unqualified Leads!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** July 17, 2026

**What do you like best about Navattic?**

Navattic has been unbelievably helpful for our sales reps to create customized, prospect-specific click-through flows to send in follow-up emails or pitch decks. They're spending a lot less time on intro calls,and more time on more qualified opps which is great to see!

**What do you dislike about Navattic?**

There is a slight learning curve, but it's really nothing compared to other softwares. They're really helpful about guiding you through the process!

**What problems is Navattic solving and how is that benefiting you?**

I'd say the biggest one for my team is it filtering our unqualified leads. Casual window shoppers are dropping off during the interactive tour so high intent buyers are where they're spending the majority of their time now!

**Official Response from Meredith Gershenson:**

> Love hearing that reps are spending less time on intro calls and more time with qualified opps thanks to Navattic filtering out the casual window shoppers.

Thank you for taking the time to leave a review,

Meredith from Navattic

  ### 20. Engaging Product Tours That Drive Interest

**Rating:** 4.5/5.0 stars

**Reviewed by:** Tracy C. | Product Marketing Director, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google One Tap using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** January 26, 2026

**What do you like best about Navattic?**

Navattic is an engaging way to drive interest in your product! We know that potential buyers want to get a sense of our product without having to automatically ask for a demo and Navattic has solved that issue for us. Once you get the hang of it, it's pretty easy to build out your demos. It's become a regular part of our marketing initiatives.

**What do you dislike about Navattic?**

We have had some issues with getting the tours to display properly in mobile devices, but we were able to work with our account manager on solving those issues moving forward.

**What problems is Navattic solving and how is that benefiting you?**

We want to be able to qualify our potential buyers before presenting them with a full-fledged demo - it saves time for everyone in the process. Navattic is one of the ways we are able to do that - our prospects are able to get a feel for our platform, its features and benefits and if it could possibly solve their hiring challenges. We've also found new ways to use Navattic with our customers and other teams as well.

**Official Response from Meredith Gershenson:**

> Thanks for the thoughtful review, Tracy!

Love hearing how Navattic has become a core part of your marketing initiatives and helps qualify buyers more efficiently by showing value upfront.

Appreciate you flagging the mobile display issues too - glad to hear your account manager was able to support you through that.

Thank you for taking the time to share your experience.

Meredith from Navattic

  ### 21. Quickly Create Short Form Content for Product Releases

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was not provided any incentive by G2 for completing this review.

**Reviewed Date:** August 04, 2026

**What do you like best about Navattic?**

I love that I can edit Navattic captures whenever a product feature or branding element changes. It saves me so much work compared to having to create a new video every time the product is updated.

**What do you dislike about Navattic?**

I don’t like that the only Spanish translation option available is Spanish (es). I’d prefer to have more Spanish translation choices.

**What problems is Navattic solving and how is that benefiting you?**

Navattic helps us get new product-feature content in front of our customers quickly. The speed at which we can create these walkthroughs is incredible, and it makes it easy to share updates as soon as they’re ready.

**Official Response from Meredith Gershenson:**

> Being able to edit captures the moment a feature or branding element changes instead of rebuilding a whole video is exactly the workflow we built this for!

On translations, Spanish (es) is already supported, and the multilingual feature covers 34+ languages in total, so there's more flexibility there than you might expect

If you need a specific regional Spanish variant beyond that, feel free to flag it to support@navattic.com so the team can look into it.

Thank you for the support,

Meredith from Navattic

  ### 22. Keeps Getting Better and Better!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tyler W. | Instructional Designer, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 22, 2025

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Navattic?**

I've been using Navattic for over 3 years now, and they keep making great progress. Every time I log in to make a new demo, there is a new tweak or feature to make my life easier. The copilot feature has improved greatly since it was first introduced and is now a great addition. The fullscreen button built in helps out so many situations, and they even are cooking up an Avatar feature to add a talking head to your demos. They are always listening to their customers and making improvements all the time. Any time I reach out to customer support, I get a quick response and they are usually very helpful. If I find a bug, they act on in right away. It's a breath of fresh air, honestly. Other vendors I have to use with my job have terrible customer service response times and never seem to address issues.

They are constantly improving the interface, and are working on a new builder that is much more intuitive. More helpful AI features are on the horizon to help create great experiences for leads and customers alike. We have created hundreds of demos that live in our educational content and our educational resources, along with on platform pages and even embedded in product. I

It is super simple to get up and running, and embedding the demos is very straight forward. Our customers love them. I've heard reviews from customers saying "I love the clickthroughs", and "these simulations are the best way to learn a product from any vendor I've ver used."

**What do you dislike about Navattic?**

The only small nitpick is how media captures are resized and fit within the iframe. It doesn't automatically fit the entire image in the frame by default. It resizes based on iframe width only and will add scrollbars. There are device frames to use which helps with this, but for laptop screenshots you either have to use one of the device frames that eats up a ton of iframe real estate, or use a frame that is just a border, but uses an awkward 3:2 aspect ratio instead of the more common 16:9 or 16:10. It still works, but there ends up being extra whitespace between the border and the screenshot.

**What problems is Navattic solving and how is that benefiting you?**

Navattic solves the problem of letting our potential customers experience the platform without having to go in and configure a trial account. They can dig in, see how to configure settings, and see the end result. It helps immensely with new product launches, and even internal enablement.

**Official Response from Meredith Gershenson:**

> Hi Tyler,

Wow. This review made our day (just shared it w the team internally :)) - thank you!

So glad to hear the ongoing updates are making a real impact, and that features like Copilot and fullscreen have been helpful in your workflow.

Love hearing your customers are enjoying the clickthroughs too - those kinds of reactions are what we’re always working toward.

Appreciate you highlighting our support team as well - they’ll be thrilled to hear it.

Thanks again for being with us over the years and growing alongside the product!

- Meredith from Navattic

  ### 23. Navattic Makes Building Confident, Polished Demos Fast

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alex V. | Product Marketing, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** May 20, 2026

**What do you like best about Navattic?**

I used Navattic a few years ago and now am back into the product. It's really evolved with the times and made it easy to confidently build demos that can adjusted for uses cases from website to conferences.

The AI is great at helping to get the copy flowing and build something sales/cs/marketing can use in a half hour vs a days.

**What do you dislike about Navattic?**

Still learning the new UX but some buttons aren't where I expect. Overall though, easy to use and the CS team is responsive.

**What problems is Navattic solving and how is that benefiting you?**

Explaining how Vector works and showing ease of use of our platform. We've been utilizing static imagery or videos w/ voice overs but teams still wanted to get their hands on the platform and feel out the flow. Navattic helps us easily give a product experience.

**Official Response from Meredith Gershenson:**

> Welcome back! Really glad to hear how much the product has evolved since you last used it, and that the AI is cutting build time down from days to under an hour.

On the button placement in the new UX, the changelog is the best place to track UI updates as they roll out: https://docs.navattic.com/changelog

And as always, the CS team is happy to help orient you if anything feels off.

Thank you for the support,

Meredith from Navattic

  ### 24. Easy to Use, Exceptional Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Zain R. | Solution Consultant, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** June 30, 2026

**What do you like best about Navattic?**

It is very easy to use and the support we receive from them is amazing. If I have any questions, they are quick to respond and help with getting things across the finish line every time.

**What do you dislike about Navattic?**

Nothing that I have ran into just yet that I dislike.

**What problems is Navattic solving and how is that benefiting you?**

It is helping us demo our product better but also allowing us to send take home demos for clients so they can share across their organization.

**Official Response from Meredith Gershenson:**

> Thanks so much for the kind words, Zain!

Glad the support team has been quick to help you get things across the finish line.

Thank you for the support,

Meredith from Navattic


  ### 25. Friendly Team, Fast Support, and Engaging, Innovative Capabilities

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nichole C. | Product Marketing Manager 2, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** June 01, 2026

**What do you like best about Navattic?**

Friendly team, helpful features, engaging content, fast support, ongoing innovation.

**What do you dislike about Navattic?**

Sometimes, I need more flexibility when I upload an image vs. use the capture tool. There is a new AI-powered tool that allows you to remove or change content, which is really helpful. Although it is typically most helpful for small revisions (as the font/size will sometimes change) and it can be time-consuming waiting for the tool to process the change.

**What problems is Navattic solving and how is that benefiting you?**

Engaging, interactive, and informative content for several use cases (sales tools, website conversions, booth interaction, etc.).

**Official Response from Meredith Gershenson:**

> Nichole, really glad the team, the features, and the pace of innovation have all been a good experience!

On the AI editing tool processing time and the font/size shifts, that's useful feedback for the product team. If it's causing consistent friction, worth flagging at support@navattic.com so the team can look into it for your account specifically.

Thank you for the support,

Meredith from Navattic

  ### 26. Easy to Use, Constantly Innovating—Navattic Elevates Our Interactive Demos

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jonathan P. | Solutions Consultant, Enterprise (> 1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** January 23, 2026

**What do you like best about Navattic?**

Navattic itself is incredibly easy to use, which made adoption across our team seamless. Navattic is constantly innovating, rolling out new features and improvements that continue to expand how we use interactive demos across the buyer journey. Navattic also offers integrations with Salesforce, HubSpot, Marketo, Gong, and browser extensions, which have really expanded how we use the platform. On top of that, Navattic has a great support team and a stellar CSM team that consistently works with our organization to uncover efficiencies in our workflows.

**What do you dislike about Navattic?**

There’s very little to dislike about Navattic. The product is intuitive, reliable, and continues to improve, and when we’ve needed help, their support and CSM teams have been stellar—responsive, proactive, and genuinely invested in our success. Navattic has helped us scale our demo experience and it’s become a core part of how we engage buyers and customers across the entire lifecycle.

**What problems is Navattic solving and how is that benefiting you?**

Navattic has been a game-changer for our go-to-market team. By enabling interactive, self-guided product demos, we’ve completely eliminated the need to run canned demos that used to consume a huge amount of our team’s time. Prospects can now explore the product on their own terms, at their own pace, while still getting a high-quality, consistent experience. Adoption across our team is seamless. Because of that, Navattic has organically expanded beyond sales into teams like marketing and customer experience, each finding new ways to leverage interactive demos in their workflows. We’ve even embedded demos directly onto our website, creating a more engaging and scalable way for prospects and customers to experience the product early in their journey.

**Official Response from Meredith Gershenson:**

> Thanks so much for this incredible review, Jonathan!

Love hearing how Navattic has helped streamline your team’s adoption and demo experience across the entire buyer journey. Your point about embedding demos across different teams and touchpoints is exactly how we see the most effective orgs scaling with interactive content.

Appreciate your support,

Meredith from Navattic

  ### 27. Navattic has shortened our sales cycle and improved Academy engagement significantly.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Francisco F. | Customer Success Manager, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** December 15, 2024

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Navattic?**

We use Navattic for product adoption and implementation, and of course for general product demos.

Being able to create tailored experiences and walkthroughs of our product lets us build feature spotlights that would otherwise require much more overhead. It’s extremely easy to create these demos, and just as easy to share them.

Navattic also provides analytics that show our customers’ current interests. This helps our sales team take things even further, especially since it syncs with our CRM and makes it easy to understand who is seeing what.

We recently engaged in changing our plan to get access to their new feature, LaunchPad, which (after testing other similar products) puts them at the forefront of innovation in how to share demos and knowledge easily for any client. They onboarded us onto it very patiently.

I also want to highlight that their Support team consistently provide fast, helpful guidance and genuinely seem invested in our success.

This is the way!

**What do you dislike about Navattic?**

I'd like to have a set of available pre made objects for highlight, such as a blinking arrow or and dynamic underline line that we could use.

**What problems is Navattic solving and how is that benefiting you?**

Navattic addresses critical challenges in effectively showcasing products during sales, marketing, and onboarding processes.

  ### 28. Navattic Makes It Easy for Clients to Visualize the Finished State

**Rating:** 5.0/5.0 stars

**Reviewed by:** Magnus R. | Solutions Engineer, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** January 22, 2026

**What do you like best about Navattic?**

Live demos will always be part of the experience, but Navattic serves as the leave-behind: a tailored, prescriptive view of the completed end state that allows clients to visualize real outcomes without exposing real data.

**What do you dislike about Navattic?**

I wish that it had more capabilities on the set-up side. I wish that I could screen record and have AI make suggestion, or use text based prompt for it to take action. 

E.g remove client name and replace with X

**What problems is Navattic solving and how is that benefiting you?**

Navattic solves the gap between a live demo and a buyer’s real understanding of what “done” looks like. Live demos are linear, time-bound, and easy to forget. Navattic gives prospects a tailored, prescriptive view of the completed end state they can revisit, share internally, and explore at their own pace, without exposing real data.

The benefit to me is leverage and clarity. Fewer follow-up walkthroughs, less re-explaining context, tighter alignment across stakeholders, and faster, more confident decisions because everyone is reacting to the same version of the truth.

**Official Response from Meredith Gershenson:**

> Thanks for the thoughtful and insightful review, Magnus!

Really appreciate how clearly you captured Navattic’s value as a leave-behind tool that supports alignment and clarity post-demo - love hearing it’s helping drive faster, more confident decisions.

Your feedback on setup-side capabilities and AI-driven editing is noted and incredibly helpful. The team’s continuing to explore ways to make editing and content management even smoother

Thank you for taking the time to share your experience,

Meredith from Navattic

  ### 29. The quickest way to help prospects understand our product

**Rating:** 5.0/5.0 stars

**Reviewed by:** Yashank W. | CRM Automation and Marketing, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** January 28, 2026

**What do you like best about Navattic?**

What I like best about Navattic is how easy it is to go from “we should have an interactive demo” to having one live and shareable. The product is genuinely intuitive, so the learning curve is low and implementation doesn’t feel like a project. We use it frequently across sales and marketing because it’s quick to update, easy to duplicate for different use cases, and has the right set of features to build guided, polished demos. Integrations are straightforward, and whenever we’ve had questions, support has been responsive and helpful.

**What do you dislike about Navattic?**

Minor learning curve around getting the best structure for a guided demo, and occasional upkeep when our UI changes—but overall it’s been a net positive.

**What problems is Navattic solving and how is that benefiting you?**

Navattic removes friction from showing the product. It lets us deliver interactive demos at scale, which improves buyer understanding earlier, reduces repetitive live demos, and helps us qualify leads faster.

**Official Response from Meredith Gershenson:**

> Thanks so much for the thoughtful review, Yashank!

Love hearing that Navattic has helped you move quickly from demo idea to live experience, especially across both sales and marketing.

Thank you for the support,

Meredith from Navattic

  ### 30. Easy to use and huge impact on product marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Claire N. | Marketing Lifecycle and Operations, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

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**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was not provided any incentive by G2 for completing this review.

**Reviewed Date:** July 18, 2025

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Navattic?**

Setting it up and creating tours is simple. You can customize the tour extensively as well, gating, adding CTAs, descriptions, etc as needed. Tracking and analytics is in-built, and the embed capabilities make it super flexible for all our needs. This product helped us get a huge uptick in live demos and have become a primary asset for sales and marketing. A picture is worth a thousand words, and Navattic proves that.

**What do you dislike about Navattic?**

While I don't truly have any complaints, it would be cool to have a way to direct users to other demos directly from within the Navattic tour. Picture a screen at the beginning or end of the tour with a list of integrations to choose from, the logo displayed next to each, and the user can continue from there.

**What problems is Navattic solving and how is that benefiting you?**

Our product can be complex to explain, and has numerous functionalities. Having an interactive product tour helps us get these complex ideas across in a very simple, digestible way. Prospects continue their journey having better understood what we actually offer, giving us more qualified meetings. Moreover, we have a way to offer an alternative to a live demo for smaller prospects we don't have sales capacity for.

**Official Response from Meredith Gershenson:**

> Hi Claire,

Thank you for this amazing review.

Love hearing how much impact Navattic has had for your sales and marketing teams!

Awesome to know the builder feels flexible and that the tours are helping drive more qualified meetings.

Really appreciate the creative suggestion about directing users to other demos from within a tour - passing that along to our product team!

In the meantime, feel free to keep the ideas coming.

- Meredith from Navattic

  ### 31. Transformative Tool for Demos and Team Enablement

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


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**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was not provided any incentive by G2 for completing this review.

**Reviewed Date:** July 21, 2026

**What do you like best about Navattic?**

I like Navattic for its ease of use. It's a great tool that's been super beneficial to both our customers and our internal team members. The setup was really easy; our team got it all set up in, like, a week or two, to be embedded on the website. Additionally, we use the analytics to report on success and appreciate the builder for creating those tools.

**What do you dislike about Navattic?**

Building tours within Navattic is a time commitment and time investment, and that's been hard. It's also difficult because you can't really build from a Figma file, or at least build an interactive tour from it, which I wish was better.

**What problems is Navattic solving and how is that benefiting you?**

Navattic helps us demo new features for conferences and train our team, letting customers interact with our product. It enables new feature engagement and product familiarity.

**Official Response from Meredith Gershenson:**

> Hearing that your team got everything embedded on the website in just a week or two says a lot about how smooth the setup was for you.

Glad the analytics have been useful for reporting on success too.

On the Figma question, you can actually take a Web Capture directly from a Figma file, or export frames as PNG and bring those in as Media Captures.

Thank you for the support,

Meredith from Navattic

  ### 32. A fast, flexible way to showcase product value without engineering bottleneck

**Rating:** 4.5/5.0 stars

**Reviewed by:** Karen D. | Lead UX Product Designer, Small-Business (50 or fewer emp.)

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**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** January 15, 2026

**What do you like best about Navattic?**

Navattic makes it incredibly easy to turn complex product workflows into clean, guided, interactive demos without requiring engineering support. As a UX Product Designer, I appreciate how quickly I can prototype and publish experiences that feel polished and intuitive. The platform’s flexibility lets us highlight the exact value moments we want users to see, and the analytics give us clear insight into where prospects engage or drop off. It’s become a reliable tool for communicating product value in a way static screenshots or videos simply can’t match.

**What do you dislike about Navattic?**

The biggest challenge is managing more advanced customizations — once you move beyond the core flow-building features, certain adjustments require workarounds or feel slightly constrained. The interface can also feel a bit rigid when designing highly branded or unconventional experiences. While support is responsive, some feature requests take time to materialize, which can slow down more ambitious demo concepts. None of these are deal-breakers, but they do occasionally limit creative flexibility.

**What problems is Navattic solving and how is that benefiting you?**

Navattic helps us showcase Muslim Scan’s product value without relying on live demos or engineering-built prototypes. This reduces the burden on our product and engineering teams while giving marketing and sales a consistent, high-quality way to demonstrate key flows. It also helps us validate UX decisions by showing how users interact with guided experiences before features are fully built. Ultimately, it shortens our sales cycle, improves product understanding, and strengthens our ability to communicate trust and transparency which is especially important in our domain

  ### 33. Navattic Makes Interactive Product Demos Easy—No Heavy Development Needed

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Telecommunications | Enterprise (> 1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


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**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** April 01, 2026

**What do you like best about Navattic?**

Navattic makes it really easy to build interactive product demos without needing help from engineers. I like how quickly we can create guided flows with hotspots and tooltips, and update them whenever the product changes.

It’s also very easy to embed demos across landing pages and campaigns, which makes it useful for both marketing and sales.

**What do you dislike about Navattic?**

One challenge is that updating demos can sometimes take extra time when the product UI changes frequently, since steps need to be manually adjusted. It would also be helpful to have more advanced analytics or deeper insights into how users interact with each step of the demo.

That said, the platform continues to improve, and overall the workflow is still much easier compared to building demos from scratch.

**What problems is Navattic solving and how is that benefiting you?**

Before using Navattic, we struggled to showcase product experiences in a quick and scalable way without relying heavily on engineering or lengthy demo calls. With Navattic, we can easily create interactive product tours that help prospects understand the value of our platform earlier in the funnel.

This has helped our marketing team present the product more clearly, support campaigns with interactive demos, and give prospects a self-guided way to explore the platform before talking to sales.

**Official Response from Meredith Gershenson:**

> Building interactive demos without pulling in engineers and being able to embed them across landing pages and campaigns - that's the exact workflow the platform is designed around, glad it's landing that way for your team!!

On keeping demos current when the UI shifts: shared Captures let you update a capture once and have it reflect across every flow that references it, which cuts down on the manual step-by-step work: https://docs.navattic.com/workspace/workspace-organization

And if you want to dig into how users move through each step, the Analyze tab has a step-level breakdown showing drop-off at each point: https://docs.navattic.com/analyze

Let me know if any of that is helpful - or if you'd like help walking through it, feel free to contact support@navattic.com.

Thank you again for the support,

Meredith from Navattic

  ### 34. Interactive Demos, Rapid Updates, and Outstanding Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Services | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


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**Reviewed Date:** September 11, 2026

**What do you like best about Navattic?**

Create interactive demos using dynamic CSS and not just static screenshots. I also like that they have a lot of new product updates, including a copilot, an AI agent, as well as a connector with MCP. Have really good support and customer events.

**What do you dislike about Navattic?**

they have a lot of great product updates, but it would be nice to get more informed on them

**What problems is Navattic solving and how is that benefiting you?**

Creating interactive demos for new product releases

**Official Response from Meredith Gershenson:**

> Really glad the dynamic CSS demos and the pace of product updates, like Copilot, the AI agent, and MCP, are landing well for you.

For staying on top of what's shipping, our Product Updates page is a good one to bookmark: https://docs.navattic.com/product-updates

Also, the Buyer First Bites Newsletter is a great, digestible weekly newsletter that I highly recommend to marketers, highlighting new features: https://www.navattic.com/offer/newsletter

Thank you for taking the time to leave a review,

Meredith from Navattic

  ### 35. Helpful & Customizable Demo Flow

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


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**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** March 30, 2026

**What do you like best about Navattic?**

I love that I can take screen captures in navattic by adding in the url I'll be using instead of having to take them and then upload them. This saves me time when creating demos and makes the revision process faster.

I like the new UI upgrades. It's easier to create the full demo flow than before, and I can customize it even more.

**What do you dislike about Navattic?**

Since the new UI changes, I don't have any real complaints about the product. There's always room to continue to make it more customizable, but I like the current features, and I'm happy with my demos.

**What problems is Navattic solving and how is that benefiting you?**

As a product marketer, it's nice to be able to create a demo that bridges the gap between written technical or marketing assets and a live in-depth demo with an expert. I like that it is interactive so prospects can click through at their own pace and explore as much as they want instead of having to replay video.

**Official Response from Meredith Gershenson:**

> Really glad the URL-based capture flow has been saving you time - skipping the upload step and going straight from URL to capture is one of those things that makes a real difference when you're iterating quickly.

Good to hear the new UI has been a net positive for your workflow too.

Thank you for taking the time to leave a review,

Meredith from Navattic

  ### 36. Quick, Easy Product Walkthroughs That Move Deals Forward

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Logistics and Supply Chain | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

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**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was not provided any incentive by G2 for completing this review.

**Reviewed Date:** July 15, 2026

**What do you like best about Navattic?**

In my sales role, it makes it quick and easy to share product walkthroughs with prospects. This helps them explore the tool on their own terms, and it’s also simple for them to share it internally, which helps move the sale forward.

**What do you dislike about Navattic?**

So far, there’s nothing I dislike about Navattic. I’ve had a great experience with it up to this point.

**What problems is Navattic solving and how is that benefiting you?**

It’s saving me time by eliminating the need to record lots of small clips, while also giving my prospects resources they can share internally. It also makes it easy for them to share those resources themselves.

**Official Response from Meredith Gershenson:**

> Really glad Navattic is helping prospects explore on their own terms and making it easy to share internally to move deals forward.

Thank you for taking the time to leave a review,

Meredith from Navattic

  ### 37. Easy to use product to create interactive demos to host on our website

**Rating:** 5.0/5.0 stars

**Reviewed by:** Neeraj M. | Product Marketing Manager, Computer Software, Enterprise (> 1000 emp.)

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**Source: In-app:** This review was generated through an in-app integration or from one of G2's partnership integrations. This reviewer was not provided any incentive by G2 for completing this review.

**Reviewed Date:** February 05, 2025

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Navattic?**

Ease of use - It's very easy to create interactive tours on Navattic's guide builder by capturing screenshots without needing any additional support from our IT/Engineering teams. The screenshot editing capabilities are really impressive and it allows us a lot of customizations. Customer support - The team's assistance at all times needs to be mentioned. They do everything possible to help us whenever we are

**What do you dislike about Navattic?**

It would be great if we had a dedicated account manager who could understand our product and help us build some of the demos as well. That would helps us use Navattic even more effectively and often.

**What problems is Navattic solving and how is that benefiting you?**

Navattic helps us create interactive product demos that showcase our products and features effectively without additional engineering resources. We've hosted almost all the demos on our website in the form of the "Product Demo Hub," - and this is one of the highest-performing pages/tools on our website. The tool has improved our lead engagement, provided a better user onboarding experience, and driven higher conversions with specific features. Navattic helps drive prospects closer to a discussion with the sales folks of our organization.

  ### 38. Easy-to-Use Demos That Scale Across the Company

**Rating:** 5.0/5.0 stars

**Reviewed by:** Adam P. | Sales and Marketing Operations Manager, Mid-Market (51-1000 emp.)

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**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was not provided any incentive by G2 for completing this review.

**Reviewed Date:** July 22, 2026

**What do you like best about Navattic?**

Ease of use and the demos are useful across my company

**What do you dislike about Navattic?**

Nothing unique to Navattic is really dislikable we are having some issues with embedding the demos but that is more of an issue with the HubSpot CMS than Navattic.

**What problems is Navattic solving and how is that benefiting you?**

Solution for showcasing product features in an interactive way as well as providing sales enablement tools.

**Official Response from Meredith Gershenson:**

> Glad to hear the demos have been easy to roll out and useful across the whole company, Adam!

Appreciate your support,

Meredith from Navattic

  ### 39. You could not make it simpler

**Rating:** 5.0/5.0 stars

**Reviewed by:** Aaron S. | Senior Technical Marketing Manager, Small-Business (50 or fewer emp.)

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**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** January 24, 2024

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Navattic?**

The simplicity and ease of use. It took me just a few hours to get up and started creating a robust product demo.

January 2026 Update: It has been nearly two years since I had my first Navattic experience, and wish to share the following. Since I was the most experienced on the team with this tool, I had stepped in to train not only my direct team members, but extended teams across the globe. Now, these are pretty smart people, and do have technical chops, but the very apparent consensus is that this tool rocks! Not only does it help drive sales, enablement, enrichment, but it is just so darn easy to onboard. Yes, there are a number of how to's and their documentation is pretty spot on and easy to follow, but it's just intuitive. There are some negatives, sure...no one can please everyone, but I would consider myself a brand ambassador simply because using this tool has to be one of the more enjoyable aspects to my job, whether I am training someone or building something cool that will help elevate others. Continue reading my original comments...After years of using it, my rating has not changed!

Original post:
The best part about Navattic has been the use of their Capture feature and then automatic flow creation. It is 1000x better than using screenshots. Navattic will build the flow based on your captures which gets you up and running much faster. This method allows for adjusting captures at an advanced level, change elements such as bluring or hiding (great for PII like IP addresses), tethering elements together (such during horizontal scrolling of multiple itesms together), embedding images, replacing/renaming elements, and more. 

I have also had to consult with the Navattic support team a couple times as I was stuck trying to do a couple things and I needed help using a new feature where we can upload video files as a capture. Every time I reach out to them, they respond right away and have been very helpful. Alex has been great and Neil even created a short screen recording showing me how to perform something rather advanced, teathering. It saved me a ton of time learning how to use this feature but was critical for a pristine demo.

**What do you dislike about Navattic?**

The analytics could be more informative. There is basic information about who accessed, average length, where they dropped, etc, but I do not see more deeply than just the surface.

**What problems is Navattic solving and how is that benefiting you?**

We have a large number of products and features rolling out so rapidly, it is hard for our sales and field teams to access those features in a stable lab. What Navattic has done is allowed us to control which functions to demonstrate in a reliable and repeatable way, and also allowing us offline access which ensures dark sites can also benefit. We can use these at events without worry of labs working, or if the internet access is good.

  ### 40. A reliable platform for creating polished, self‑guided demos

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rizwan K. | Product Marketing Manager, Small-Business (50 or fewer emp.)

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**Reviewed Date:** January 11, 2026

**What do you like best about Navattic?**

What stands out most is how easy it is to spin up polished, interactive demos without needing to pull in engineering every time. The platform feels thoughtfully built the editor is intuitive, the flow logic is flexible, and the final product looks like something we would have spent weeks building internally. It’s become one of those tools that quietly saves hours across teams because it just works the way you expect it to.

**What do you dislike about Navattic?**

The only real friction point is that some of the more advanced customization options can feel a bit tucked away, so it occasionally takes a few extra clicks to get things looking exactly right. It’s not a deal‑breaker, but when you’re producing a high volume of demos, those small moments add up. I’d also love to see deeper analytics out of the box without needing to rely on external tools.

**What problems is Navattic solving and how is that benefiting you?**

Navattic helps us give prospects a hands‑on feel for Fivetran without requiring a live environment or a sales‑led walkthrough. It shortens the time it takes for someone to understand our value, and it frees our team from constantly rebuilding demo environments. It’s also helped marketing create more engaging content that actually converts people spend more time exploring, and they come into conversations already educated.

**Official Response from Meredith Gershenson:**

> Thanks for the thoughtful and detailed review, Rizwan!

Love hearing that Navattic has become a time-saver for your team and makes it easy to spin up polished, flexible demos without engineering. That’s exactly the kind of impact we hope to have.

Really appreciate the note on advanced customization and analytics - totally hear you on those small moments adding up, especially at scale. We’re actively working to streamline those workflows and deepen demo insights, and your feedback helps guide that effort.

Thank you for taking the time to leave a review,

Meredith from Navattic

  ### 41. Copilot Prompts Are a Fantastic Addition

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jeff F. | Sr. Director, Member Enablement - OPUS, Mid-Market (51-1000 emp.)

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**Reviewed Date:** March 09, 2026

**What do you like best about Navattic?**

Being able to start prompts via Copilot is a fantastic addition to the platform.

**What do you dislike about Navattic?**

Nothing necessarily comes to mind. It would be great to be able to drag steps from different demos into one demo. This may be available but if so I have not found it yet.

**What problems is Navattic solving and how is that benefiting you?**

Navattic has been an excellent partner in helping us showcase the value of our OPUS platform. The interactive demo experience allows our prospects to explore key functionality at their own pace, and share with colleagues who may be part of the procurement team. It's helped us create a more engaging and scalable way to tell the OPUS story, and has become a valuable tool in both our marketing, member enablement, and sales enablement efforts.

**Official Response from Meredith Gershenson:**

> Jeff, so glad the Copilot prompts have been a great addition to your workflow - that's one of our favorite features too!

On your question about dragging steps from different demos into one - you may want to check out our docs at https://docs.navattic.com/ as there are some options for working with flows that could help with that.

If you can't find what you need, feel free to reach out to support@navattic.com and the team will be happy to walk you through your options!

It's great to see Navattic playing a role across marketing, member enablement, and sales enablement at OPUS - thank you for sharing that.

Thank you for taking the time to leave a review!

Meredith from Navattic

  ### 42. A flexible demo experience that supports how we sell

**Rating:** 4.5/5.0 stars

**Reviewed by:** Niel M. | Demo Experience Creator, Small-Business (50 or fewer emp.)

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**Reviewed Date:** January 10, 2026

**What do you like best about Navattic?**

What I appreciate most is how effortlessly Navattic helps us turn a fairly sophisticated product into something people can understand in minutes. At Lattice, we often need to show value quickly without overwhelming prospects, and Navattic gives us a clean, guided way to do that. The interface is intuitive, the editing experience is smooth, and the final demos feel polished without requiring design or engineering support. It’s become a dependable tool for helping buyers grasp what we do much earlier in their journey.

**What do you dislike about Navattic?**

As our collection of demos grows, keeping everything perfectly aligned with product updates can feel a bit manual. A more streamlined way to manage multiple versions would make things easier. I’ve also found that while the analytics are helpful, they could offer deeper filtering to better understand how different audiences engage. These aren’t major issues, but they’re areas where added depth would be valuable.

**What problems is Navattic solving and how is that benefiting you?**

Navattic helps us reduce friction in the early stages of the evaluation process. Instead of relying on long explanations or scheduling walkthroughs, prospects can explore a curated version of Lattice on their own time. This has reduced repetitive demo work, improved the quality of conversations our sales team has, and given marketing a flexible way to showcase new features without waiting on production resources. It’s helped us shorten the time it takes for someone to understand our value and move forward with confidence.

**Official Response from Meredith Gershenson:**

> Thanks for the thoughtful review, Niel!

So glad to hear that Navattic is helping your team at Lattice turn a complex product into something that’s easy for prospects to grasp early on. Love that the editing experience feels smooth and intuitive while still producing polished results.

Appreciate you calling out the need for easier version management and deeper analytics filtering. If you haven’t already seen it, this guide has some great tips for organizing and maintaining demo libraries more efficiently: https://www.navattic.com/blog/how-to-organize-demos-in-your-navattic-workspace.

Thank you for the support,

Meredith from Navattic

  ### 43. Effortless Demo Creation and Outstanding Support

**Rating:** 4.0/5.0 stars

**Reviewed by:** Emily A. | Product and Content Marketing Lead, Mid-Market (51-1000 emp.)

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**Reviewed Date:** January 09, 2026

**What do you like best about Navattic?**

Quite easy to use, I was able to build a process where I was able to create new product demos within an hour or two. You can easily reuse assets you've developed for previous demos, making it easy to iterate. It integrates easily into our software with it's easy-to-use capture tool.

Building Navattic demos and mapping out which steps were common among different usecases helped me understand my own product's user experience better, which was a fantastic added bonus to using the software.

Best of all, the customer support was top notch, responding to questions I had quickly and helpfully guiding me through new processes.

**What do you dislike about Navattic?**

The app capture tool is very cool and very flexible, but I think ultimately it results in an experience that can be a bit awkward. Being able to scroll around and see what's interactable is cool, but then when things aren't modelled in the Navattic capture, it may come across as the app being "broken" rather than them understanding the limits of what Navattic can do. I think a good goal for Navattic to work towards would be something that allows you to add more basic functionality to the interactive parts of the Navattic capture, e.g. setting it up so that when you click a button in the capture, a popup could happen that would show you or explain what pressing that button would do in the actual software.

**What problems is Navattic solving and how is that benefiting you?**

Our software solves a problem that until recently was impossible, and many people who have to deal with this problem couldn't even imagine that there would be a solution. We need to emphasize to them very clearly how our software can skip steps and tedious work that they might think of as unavoidable. Navattic makes it easy to set up a demo for each function and usecase of our software and show how few steps it requires.

**Official Response from Meredith Gershenson:**

> Thanks for such a thoughtful and detailed review, Emily!

It’s awesome to hear how quickly you were able to build out new demos and even reuse assets to speed things up. Also love that mapping out demo steps helped you uncover insights into your own product’s UX - such a cool side benefit!

Thank you for the support!

Meredith from Navattic

  ### 44. Inspired by dashboard.de, Navattic delivers fast, flexible interactive demo

**Rating:** 4.5/5.0 stars

**Reviewed by:** Waheed A. | Developer, Small-Business (50 or fewer emp.)

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**Reviewed Date:** January 09, 2026

**What do you like best about Navattic?**

What I like most about Navattic is how quickly it lets us turn product workflows into clean, interactive demos without needing engineering help. The interface feels intuitive, and the editing experience is smooth enough that even non‑technical teammates can build something polished. We were inspired by how dashboard.de showcases product experiences, and Navattic gave us a similar level of control and flexibility. It’s also incredibly fast to update demos when our product changes, which saves a lot of time.

**What do you dislike about Navattic?**

Some of the deeper customization options feel a bit limited, especially when trying to create more advanced branching paths or highly tailored visuals. The analytics are helpful but could offer more detailed insights into user behavior. There’s also a small learning curve for new team members when building more complex flows. These aren’t major issues, but they do slow things down occasionally.

**What problems is Navattic solving and how is that benefiting you?**

Navattic helps us give prospects a hands‑on product experience early in the funnel, without relying on live demos or custom environments. This reduces the workload on our sales team, shortens the sales cycle, and helps us qualify leads more effectively because we can see exactly how prospects interact with the product. It also gives marketing a strong, interactive asset that performs much better than static screenshots or videos.

**Official Response from Meredith Gershenson:**

> Thanks so much for the thoughtful feedback, Waheed!

Love hearing how Navattic has helped your team quickly spin up polished, flexible demos without engineering support - especially that it’s fast to update when your product changes. That kind of agility is exactly what we’re aiming to support.

Thank you for the support!

Meredith from Navattic

  ### 45. Navattic Demos Drive Engagement on Our Website

**Rating:** 4.5/5.0 stars

**Reviewed by:** Megan B. | Digital Marketing Manager, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** January 09, 2026

**What do you like best about Navattic?**

Navattic is helpful because it lets you show our product to people before they ever talk to a sales rep. Instead of a static video or a screenshot, it creates an instant "demo" experience for them, lets them take it at their own pace, and offers clickable pop-ups and help tips. 
It was easy to embed these demos on the site, and we've had really good click-through engagement with people engaging with the Navattic demos in our ads.
Additionally, we use Navattic as a team when new product features require company enablement.

**What do you dislike about Navattic?**

The build of the program itself isn't as easy as it may seem, however, my experience with it has been self-taught and I never received formal onboarding to the platform, since the point of contact with this partnership left our company.

**What problems is Navattic solving and how is that benefiting you?**

We marketing primarily to enterprise companies that (many times) require NDAs and legal to be looped in to use any type of real-time customer data in a product demo. Because of Navattic, we're able to use "dummy" approved data to showcase our platform and give people the "under the hood" demo they want to see, without using real time customer data that could be flagged for legal.

**Official Response from Meredith Gershenson:**

> Thanks for the thoughtful review, Megan!

Great to hear that Navattic has helped your team drive engagement, especially with embedding demos into your site and using them for feature enablement.

Appreciate you sharing the feedback around onboarding - that’s super helpful to know. Our team has been working on improving the self-serve experience, and we also launched a free learning hub at https://academy.navattic.com/collections to help users get up to speed more easily.

Let us know if there’s anything else we can do to support you!

Meredith from Navattic

  ### 46. A fast, flexible way to deliver interactive product demo

**Rating:** 4.5/5.0 stars

**Reviewed by:** Adnan S. | Project Manager, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** January 09, 2026

**What do you like best about Navattic?**

Navattic makes it incredibly easy to build interactive product demos without needing engineering support. The interface feels intuitive, the templates save a ton of time, and the final demos look polished and professional. It’s especially helpful for letting prospects experience the product on their own terms, which has noticeably improved engagement. I also appreciate how quickly I can update or republish a demo when something changes in our product.

**What do you dislike about Navattic?**

The analytics dashboard is useful, but it could go deeper—sometimes I want more granular insights into user behavior. A few advanced customization options also require workarounds, and the learning curve for more complex flows can be a bit steep at first. None of these are deal‑breakers, but they do slow things down when trying to build more sophisticated demo paths.

**What problems is Navattic solving and how is that benefiting you?**

Navattic helps us give prospects a hands‑on product experience early in the sales cycle, without needing live demos or engineering-built environments. This shortens our sales process, reduces the burden on our solutions team, and gives marketing a powerful asset for campaigns. It also helps qualify leads more effectively because we can see who actually engages with the product and how far they get.

**Official Response from Meredith Gershenson:**

> Thanks for the thoughtful and detailed review, Adnan!

Love hearing that the intuitive interface and fast publishing workflow are helping you create polished, engaging demos without needing extra engineering lift.

Thank you again for the support,

Meredith from Navattic

  ### 47. Great customization, good support and sales experience and diverse use cases

**Rating:** 4.0/5.0 stars

**Reviewed by:** Shubh A. | Growth Lead, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** January 09, 2026

**What do you like best about Navattic?**

The amount of customizations that can be done to achieve the very results you're trying to achieve is absolutely fantastic, and the different use cases are great. So you're not limited to only a very specific type of use case. You can just change and duplicate and slightly change the entire demo experience to fit different needs and different contexts.

It also serves as an additional point of inbounds for us. So, it's another form where people can come give us their details, and we can gauge the level of intent they have by their demo experience.

**What do you dislike about Navattic?**

I'd say it's fairly complicated to build. For me, if I have to set up a new Navattic demo from scratch, then it's a good 4-5 hours that I need to spend to set things up, make it proper, figure out the platform. Of course, the onboarding and customer success does help you, but the tool is not super easy to implement.

The way automations are built could be slightly better.

**What problems is Navattic solving and how is that benefiting you?**

We are a fairly elaborate product, and we want people to experience the "aha" moment and the value provided by our product pretty quickly, which can take sometimes days for them to implement if they were to actually do it themselves. But the demo acts as a proxy for them to be able to experience that within two minutes. Because it feels like they're actually in the product, and they're able to see the best parts of it.

And it acts as a great way to collect their emails from them using a newsletter or an email sequence until they make a purchase. Sometimes it reduces the pressure on sales, because if there's a very high intent buyer who just wants to see the demo and make a purchase, then we don't have to send everyone to a proper sales call. They would just see the demo, like the product, and make a purchase, and it will become a great hand-to-the-self-serve experience. So it's good in that sense.

**Official Response from Meredith Gershenson:**

> Thanks for the detailed review, Shubh!

Love hearing how you’re using Navattic to customize demo experiences for different use cases and capture high-intent inbound leads - that’s exactly the kind of flexibility we aim to provide.

Totally appreciate the feedback on setup time and automation. If you haven’t tried it yet, Copilot (https://docs.navattic.com/copilot/generate#what-copilot-generates) can help speed up the process by auto-generating demo copy and structure to get you started faster.

Always here to support if you have more ideas or run into roadblocks!

Meredith from Navattic

  ### 48. Effortless Demo Creation That Transforms Customer Walkthroughs

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nathaniel M. | Senior Digital Marketing Director, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** January 08, 2026

**What do you like best about Navattic?**

I love that it simplifies a lot of our customer/prospect facing demos. Before we were just recording screen shares of our software and it just wasn't super user friendly. I had seen Navattic before but it just never seemed like the right time, but as our customer success team was recording more and more videos I was like we need a better solution. We have created quite a few both prospect and customer facing walkthroughs!! They are so simple to create and edit! I've only had one question and Natalie (marketer) was super quick to respond and help me out!

**What do you dislike about Navattic?**

Honestly I can't think of anything. They have a free plan to let you test it out and then their early paid plan is perfect as you scale up!

**What problems is Navattic solving and how is that benefiting you?**

We were managing 10-20 customer demos, walkthroughs, and customer success help videos. It was becoming too much to manage and create/edit. Now we can record our product quickly, get a click-through demo, and we don't have to spend time editing or creating a script!

**Official Response from Meredith Gershenson:**

> Thanks so much for the kind words, Nathanial — love hearing how Navattic has streamlined your customer and prospect demos! Great to hear Natalie was able to jump in quickly too. Let us know if you ever want to brainstorm ways to scale out even more walkthroughs.

Meredith from Navattic

  ### 49. Better Demos, Better Comversations

**Rating:** 5.0/5.0 stars

**Reviewed by:** kim c. | Mid Market Sales Executive, Enterprise (> 1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** January 08, 2026

**What do you like best about Navattic?**

I use Navattic every day to send personalized, interactive demos to prospects as part of our sales process. It’s become one of the most effective ways for me to showcase our product without relying on scheduling a live demo every time.

What’s worked especially well for our team is the ability to track engagement — seeing exactly who’s interacting with the demo, what they’re clicking into, and where they’re spending time. That insight completely changes the way I follow up. Instead of guessing interest, I can tailor my outreach based on what prospects actually care about.

**What do you dislike about Navattic?**

None- very easy to use! First day I was able to navigate through it easily with no issues.

**What problems is Navattic solving and how is that benefiting you?**

From an impact standpoint, Navattic has helped us qualify faster and have more relevant conversations. My demos get viewed more often than traditional video walkthroughs, and prospects come into meetings better educated, which shortens our sales cycle and makes those conversations far more productive.

**Official Response from Meredith Gershenson:**

> Thanks so much for the kind words, Kim!

Love hearing how Navattic is helping you send personalized demos that actually get viewed — and that the engagement insights are making follow-ups more targeted and impactful. That’s exactly the kind of sales motion we aim to support.

Meredith from Navattic

  ### 50. Navattic Makes Sales Demos Effortless and Effective

**Rating:** 4.5/5.0 stars

**Reviewed by:** Tim K. | Enterprise AE, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** January 08, 2026

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Navattic?**

I'm an Enterprise AE and I use Navattic to follow-up from sales meetings with specific demos on features.  I also use it for prospecting; sending self-guided demos vs asking for someone's time and it has worked out well for me.

**What do you dislike about Navattic?**

when i move off the tab it closes, which can be annoying but seems like it'd be a minor fix.

**What problems is Navattic solving and how is that benefiting you?**

It's like an extra SE / I don't have to bother an SE or PM to record a small demo of a feature in our product.

**Official Response from Meredith Gershenson:**

> Thanks so much for the review!

Love hearing how you’re using Navattic to support both prospecting and follow-ups — and that it’s helping you move faster without needing to pull in extra team members. That kind of self-sufficiency is exactly what we’re aiming to support.

Appreciate the note about the tab behavior too. Feel free to flag that to your CSM or support@navattic.com so we can take a closer look.

Meredith from Navattic


## Navattic Discussions
  - [What is Navattic used for?](https://www.g2.com/discussions/what-is-navattic-used-for)
  - [How are you handling consent management when embedding Navattic demos on your website?](https://www.g2.com/discussions/how-are-you-handling-consent-management-when-embedding-navattic-demos-on-your-website) - 1 upvote

- [View Navattic pricing details and edition comparison](https://www.g2.com/products/navattic/reviews?page=5&qs=pros-and-cons&section=pricing&secure%5Bexpires_at%5D=2026-09-30+00%3A05%3A35+-0500&secure%5Bsession_id%5D=b84b508f-d186-4ace-87d7-9f08cb4377ca&secure%5Btoken%5D=2a6efc20a6f9b98f533adb5e69ac6d776ac2469aa604ce49d536f5b06a615594&format=llm_user)

## Navattic Features
**Content Creation**
- Content Creation Tools
- Content Curation
- Buyer Personas
- Content Management
- Campaign Management
- SEO Management
- Workflow Management
- Template Management

**Lead Facilitation**
- Customer-facing Chatbot
- Lead Qualification
- Lead Follow-up
- Meeting Scheduling 

**Content Creation**
- Content Management

**Prospect Engagement**
- Live Demonstration
- Guided Demos
- Analytics
- Multiple Personas
- Interactive Product Tour
- Sandbox/POC Automation
- Reporting/Analytics

**Agentic AI - Content Experience Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Optimization**
- SEO
- A/B Testing
- Dashboards & Reporting
- Audience Targeting
- ROI Reporting

**Organization**
- Opportunity and Pipeline Management 
- Data Entry
- Integrations / APIs
- Third-Party Integrations
- Meeting Management
- Calendar Management
- Call Management
- Document Management
- Contact Management
- Task Management
- Lead Management
- Content Management
- Notes Management
- Sales Activity Management
- Email Management

**Optimization**
- ROI Reporting

**Demo Management**
- Templates
- Demo Creation
- Demo Storage
- Custom Branding
- Integrations
- Editing
- Security
- Mobile App Demos
- CRM Integration

**Logistics**
- Customizable Templated Workflows
- Internal Communication
- Version Control
- Editing and Approval Tools
- Distribution Features
- Social Media Integration
- User, Role, and Access Management
- Approval Process Control

**Performance Analysis**
- Coaching 
- Peformance Tracking
- Email Tracking
- Call Tracking

**Generative AI**
- AI Text Generation
- Generative AI

**Sales Analysis**
- ROI Forecasting 
- Sales Forecasting 

**Additional Functionality**
- Alerts/Notifications
- Publish Scheduling
- Email Marketing
- Content Library
- Conversion Tracking
- Generative AI
- AI Copilot
- Social Promotion
- Data Visualization
- Editorial Calendar
- Drag & Drop
- Campaign Analytics
- Campaign Planning
- Multi-Channel Campaigns
- Engagement Tracking
- Customizable Templates
- Reporting & Statistics
- Customizable Branding
- Categorization/Grouping
- Data Import/Export
- Filtering
- Activity Tracking
- Social Media Monitoring

**Generative AI**
- AI Text Generation
- AI Text Summarization
- Generative AI

**Agentic AI - Demo Automation**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- AI Demo Agent or Avatar 

**Additional Functionality**
- AI Copilot
- Video Conferencing
- Screen Recording
- No-Code
- Meeting Notes
- Email Reminders
- Engagement Tracking
- Search/Filter
- Access Controls/Permissions
- Mobile Access
- For Sales/Marketing
- User Management
- Alerts/Notifications
- Event Scheduling
- Pipeline Management
- Personalization
- Calendar Sync
- API
- Annotations
- Screen Sharing
- Customizable CTAs
- Data Import/Export
- Workflow Management
- Communication Management
- Dashboard
- Collaboration Tools
- Website Visitor Tracking
- Lead Management
- Conversion Tracking
- Activity Tracking

**Agentic AI - AI Sales Assistant**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making
- AI/Machine Learning

**Additional Functionality**
- Email Response Control
- Speech Recognition
- Customer Engagement
- Dashboard
- Chat/Messaging
- AI Writing Assistant
- For Sales Teams/Organizations
- Sales Automation
- Alerts/Notifications
- CRM
- Predictive Analytics
- Lead Scoring
- Templates
- Reminders
- Email Templates
- SMS Messaging
- Personalization
- Reporting/Analytics
- Conversation Intelligence
- Lead Engagement
- Customer Database
- AI Copilot
- Omnichannel Outreach
- Workflow Automation

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