--- title: MixRank Reviews meta\_title: 'MixRank Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 12 reviews by the users' company size, role or industry to find out how MixRank works for a business like yours. aggregate\_rating: rating\_value: 3.8 review\_count: 12 scale: '5' date\_modified: '2026-07-17' parent\_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools --- ### MixRank Pros and Cons: Top Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users value the **proactive Competitive Ad Intelligence** of MixRank, enabling superior optimization against competitors with ease. [(1 mentions)](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431685&qs=pros-and-cons#reviews) Users value the **easy setup** of MixRank, enabling quick, intuitive access without needing IT support or training. [(1 mentions)](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431703&qs=pros-and-cons#reviews) Users praise MixRank's **comprehensive Competitive Ad Intelligence** , empowering teams with proactive insights and seamless cross-functional access. [(1 mentions)](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431687&qs=pros-and-cons#reviews) Users value the **intuitive setup** of MixRank, enabling quick access and smooth operation without technical hurdles. [(1 mentions)](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431700&qs=pros-and-cons#reviews) Users praise the **fast and intuitive setup** of MixRank, making it easy to implement without IT involvement. [(1 mentions)](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431696&qs=pros-and-cons#reviews) Users find MixRank lacks **detailed ad performance metrics** , limiting insights into competitor ad effectiveness and benchmarks. [(1 mentions)](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431682&qs=pros-and-cons#reviews) Users find MixRank has a **lack of detailed ad performance metrics** , making it hard to assess advertising effectiveness accurately. [(1 mentions)](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431707&qs=pros-and-cons#reviews) Users find MixRank lacking in **detailed ad performance metrics** , missing essential benchmarks for effective analysis. [(1 mentions)](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431692&qs=pros-and-cons#reviews) Users find MixRank **lacking in ad performance metrics** , missing critical benchmarks for effective analysis and comparison. [(1 mentions)](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431698&qs=pros-and-cons#reviews) ### Top Pros or Advantages of MixRank ##### 1. Competitor Analysis Users value the **proactive Competitive Ad Intelligence** of MixRank, enabling superior optimization against competitors with ease. [ See 1 mentions ](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431685&qs=pros-and-cons#reviews) See Related User Reviews ![Nanik C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nanik C.") NC Nanik C. Small-Business (50 or fewer emp.) 4.0/5 "Unmatched Competitive Ad Intelligence for Proactive Marketing" What do you like about MixRank? I primarily use MixRank for its Competitive Ad Intelligence, which is perfect for U.S. ad networks with its unmatched depth and breadth. The feature t ##### 2. Easy Setup Users value the **easy setup** of MixRank, enabling quick, intuitive access without needing IT support or training. [ See 1 mentions ](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431703&qs=pros-and-cons#reviews) See Related User Reviews ![Nanik C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nanik C.") NC Nanik C. Small-Business (50 or fewer emp.) 4.0/5 "Unmatched Competitive Ad Intelligence for Proactive Marketing" What do you like about MixRank? I primarily use MixRank for its Competitive Ad Intelligence, which is perfect for U.S. ad networks with its unmatched depth and breadth. The feature t ##### 3. Features Users praise MixRank's **comprehensive Competitive Ad Intelligence** , empowering teams with proactive insights and seamless cross-functional access. [ See 1 mentions ](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431687&qs=pros-and-cons#reviews) See Related User Reviews ![Nanik C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nanik C.") NC Nanik C. Small-Business (50 or fewer emp.) 4.0/5 "Unmatched Competitive Ad Intelligence for Proactive Marketing" What do you like about MixRank? I primarily use MixRank for its Competitive Ad Intelligence, which is perfect for U.S. ad networks with its unmatched depth and breadth. The feature t ##### 4. Intuitive Users value the **intuitive setup** of MixRank, enabling quick access and smooth operation without technical hurdles. [ See 1 mentions ](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431700&qs=pros-and-cons#reviews) See Related User Reviews ![Nanik C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nanik C.") NC Nanik C. Small-Business (50 or fewer emp.) 4.0/5 "Unmatched Competitive Ad Intelligence for Proactive Marketing" What do you like about MixRank? I primarily use MixRank for its Competitive Ad Intelligence, which is perfect for U.S. ad networks with its unmatched depth and breadth. The feature t ##### 5. Setup Ease Users praise the **fast and intuitive setup** of MixRank, making it easy to implement without IT involvement. [ See 1 mentions ](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431696&qs=pros-and-cons#reviews) See Related User Reviews ![Nanik C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nanik C.") NC Nanik C. Small-Business (50 or fewer emp.) 4.0/5 "Unmatched Competitive Ad Intelligence for Proactive Marketing" What do you like about MixRank? I primarily use MixRank for its Competitive Ad Intelligence, which is perfect for U.S. ad networks with its unmatched depth and breadth. The feature t ### Top Cons or Disadvantages of MixRank ##### 1. Inadequate Competitor Analysis Users find MixRank lacks **detailed ad performance metrics** , limiting insights into competitor ad effectiveness and benchmarks. [ See 1 mentions ](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431682&qs=pros-and-cons#reviews) See Related User Reviews ![Nanik C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nanik C.") NC Nanik C. Small-Business (50 or fewer emp.) 4.0/5 "Unmatched Competitive Ad Intelligence for Proactive Marketing" What do you dislike about MixRank? I find MixRank lacking in providing detailed ad performance metrics beyond spend and impressions. It doesn't offer CTR, CPA, or conversion rate benchm ##### 2. Lack of Detail Users find MixRank has a **lack of detailed ad performance metrics** , making it hard to assess advertising effectiveness accurately. [ See 1 mentions ](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431707&qs=pros-and-cons#reviews) See Related User Reviews ![Nanik C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nanik C.") NC Nanik C. Small-Business (50 or fewer emp.) 4.0/5 "Unmatched Competitive Ad Intelligence for Proactive Marketing" What do you dislike about MixRank? I find MixRank lacking in providing detailed ad performance metrics beyond spend and impressions. It doesn't offer CTR, CPA, or conversion rate benchm ##### 3. Missing Features Users find MixRank lacking in **detailed ad performance metrics** , missing essential benchmarks for effective analysis. [ See 1 mentions ](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431692&qs=pros-and-cons#reviews) See Related User Reviews ![Nanik C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nanik C.") NC Nanik C. Small-Business (50 or fewer emp.) 4.0/5 "Unmatched Competitive Ad Intelligence for Proactive Marketing" What do you dislike about MixRank? I find MixRank lacking in providing detailed ad performance metrics beyond spend and impressions. It doesn't offer CTR, CPA, or conversion rate benchm ##### 4. Missing Information Users find MixRank **lacking in ad performance metrics** , missing critical benchmarks for effective analysis and comparison. [ See 1 mentions ](https://www.g2.com/products/mixrank/reviews?filters%5Bsentiment_snippet%5D=2431698&qs=pros-and-cons#reviews) See Related User Reviews ![Nanik C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nanik C.") NC Nanik C. Small-Business (50 or fewer emp.) 4.0/5 "Unmatched Competitive Ad Intelligence for Proactive Marketing" What do you dislike about MixRank? I find MixRank lacking in providing detailed ad performance metrics beyond spend and impressions. It doesn't offer CTR, CPA, or conversion rate benchm ## Top-Rated Alternatives [ ![GTM Workspace - Powered by ZoomInfo](https://images.g2crowd.com/uploads/product/hd_favicon/36867c47db8f838807091d68c3f2f753/gtm-workspace-powered-by-zoominfo.svg "GTM Workspace - Powered by ZoomInfo") GTM Workspace - Powered by ZoomInfo 4.5/5(9,106) ](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) [ ![Datanyze](https://images.g2crowd.com/uploads/product/hd_favicon/f63ffcf58efd1fb9359bea87264c6bbc/datanyze.svg "Datanyze") Datanyze 4.1/5(447) ](https://www.g2.com/products/datanyze/reviews) [ ![D&B Hoovers](https://images.g2crowd.com/uploads/product/hd_favicon/1513352418/dun-bradstreet-d-b-hoovers.svg "D&B Hoovers") D&B Hoovers 4.1/5(782) ](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/reviews) [ View All Alternatives ](https://www.g2.com/products/mixrank/competitors/alternatives) ![Nanik C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nanik C.") NC Nanik C. Office & Document Manager Legal Services Small-Business (50 or fewer emp.) 2/4/2026 "Unmatched Competitive Ad Intelligence for Proactive Marketing" 4/5 What do you like best about MixRank? I primarily use MixRank for its Competitive Ad Intelligence, which is perfect for U.S. ad networks with its unmatched depth and breadth. The feature turns our marketing team from reactive to proactive, helping us out-optimize competitors with data. I also appreciate MixRank for its seamless cross-functional CI access, providing one tool for marketing, sales, product, and execs to avoid siloed data. The initial setup was incredibly fast, intuitive, and self-service, requiring no IT support or extensive training. Review collected by and hosted on G2.com. What do you dislike about MixRank? I find MixRank lacking in providing detailed ad performance metrics beyond spend and impressions. It doesn't offer CTR, CPA, or conversion rate benchmarks, even aggregated industry averages for B2B SaaS verticals. While I can see what competitors are running, there's no clear way to gauge how well their ads are performing. I have to guess based on the longevity of a creative, like assuming a 6+ week ad is doing well. Review collected by and hosted on G2.com. What problems is MixRank solving and how is that benefiting you? I use MixRank to avoid wasting hours on manual competitor ad research and guessing at ad budget allocation. It helps us turn proactive with unmatched ad intelligence and cross-functional access, allowing us to out-optimize competitors. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite CL Cesvet L. Design Engineer Mid-Market (51-1000 emp.) 3/18/2024 "cumbersome and hard to traverse" 3.5/5 What do you like best about MixRank? What really sets MixRank apart from other data tools in the market is its profoundly large billion-level database of company and people profiles. This gives me a wide scope of digging into competitor information like their website technologies, hierarchy in management, even recent news mentions that could be used as a bargaining tool. Review collected by and hosted on G2.com. What do you dislike about MixRank? MixRank's rate of error depends on time, because sometimes it is not accurate. It may even be seen that sometimes older data gets updated or there are even mistakes which can mess up the whole analysis procedure. This implies that you will have to check everything multiple times with the most reliable material and, some times, it is not easy. Review collected by and hosted on G2.com. What problems is MixRank solving and how is that benefiting you? MixedRank will give useful results for your first competitive research. It clearly shall help me to understand who the key characters are, the background, and the prospective places for further research. Such a jump starts always saves my time so I could then use this precious time for further broadening my search by using only reliable sources. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Mohammed A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mohammed A.") MA Mohammed A. Small-Business (50 or fewer emp.) 3/8/2024 "Valued Product" 3.5/5 What do you like best about MixRank? A wonderful product with seamless UI and easy to understand, effortless onboarding. Review collected by and hosted on G2.com. What do you dislike about MixRank? Bug support has to be a bit faster for resolution. Review collected by and hosted on G2.com. What problems is MixRank solving and how is that benefiting you? To draw a competitive anlaysis of the market to drive and aid the business intelligence. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Market Research](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Market Research") UM Verified User in Market Research Enterprise (\> 1000 emp.) 12/7/2023 "marketing intelligence platform review" 2.5/5 What do you like best about MixRank? MixRank provided valuable insights into competitors' advertising strategies. Users could analyze competitors' ad campaigns, keywords, and placements, allowing them to adjust their own strategies accordingly. Review collected by and hosted on G2.com. What do you dislike about MixRank? While the platform aimed to be user-friendly, we found it challenging to navigate or utilize the full range of features effectively, leading to a steep learning curve. Review collected by and hosted on G2.com. What problems is MixRank solving and how is that benefiting you? By offering data on ad creatives, placements, and performance metrics across different advertising networks, MixRank helped us optimize our advertising campaigns. We were able to refine our ad copies, target the right audience, and improve campaign performance based on the insights gathered. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Yosigey M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yosigey M.") YM Yosigey M. Small-Business (50 or fewer emp.) 6/12/2023 "Mix Rank" 5/5 What do you like best about MixRank? easy to used and frendly the any can used the program Review collected by and hosted on G2.com. What do you dislike about MixRank? i dint dislike anything i like the program competly Review collected by and hosted on G2.com. What problems is MixRank solving and how is that benefiting you? make sales easy to any one Review collected by and hosted on G2.com. Show More 12/28/2023 Validated ReviewerSource: Organic Review from User Profile ![Pranay M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pranay M.") PM Pranay M. Senior Executive Talent Acquisition Mid-Market (51-1000 emp.) 11/10/2020 "This is very helpful in increasing our sales." 4.5/5 What do you like best about MixRank? The data they provide is very accurate. It is very easy to use. Achieving the targets become very easy with the information they provide. Review collected by and hosted on G2.com. What do you dislike about MixRank? I dont have any dislikes with MixRank. But I feel User Interface can be improved some more. Review collected by and hosted on G2.com. Recommendations to others considering MixRank: I recommend others to use Mixrank to easily achieve your sales. Review collected by and hosted on G2.com. What problems is MixRank solving and how is that benefiting you? Sales are done intime. Time and Money is saved Review collected by and hosted on G2.com. Show More 6/26/2021 Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Staffing and Recruiting](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Staffing and Recruiting") US Verified User in Staffing and Recruiting Small-Business (50 or fewer emp.) 4/28/2022 "Great resource for companies" 5/5 What do you like best about MixRank? I love that it helps me keep track of customers Review collected by and hosted on G2.com. What do you dislike about MixRank? I haven't found anything yet I dislike about Mixrank Review collected by and hosted on G2.com. Recommendations to others considering MixRank: I would highly recommend it has been a huge resource in our company Review collected by and hosted on G2.com. What problems is MixRank solving and how is that benefiting you? It helps keep manual tracking down and less room for human error Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") UI Verified User in Information Technology and Services Mid-Market (51-1000 emp.) 1/12/2022 "Can be a bit cumbersome" 3/5 What do you like best about MixRank? Lots of available SDK information available for competitive analysis. Review collected by and hosted on G2.com. What do you dislike about MixRank? SDK information is not aways up to date. Review collected by and hosted on G2.com. What problems is MixRank solving and how is that benefiting you? MixRank helps me understand what competitive software my customers are using. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Mid-Market (51-1000 emp.) 7/1/2019 "Highly effective for competitive intel and sales" 4.5/5 What do you like best about MixRank? The platform is very fast to use and all the data is pretty accurate. They also have more contact info of publishers compared to the other vendors. Review collected by and hosted on G2.com. What do you dislike about MixRank? The UI needs to improve a bit. Would like to see additional reports and graphs on apps and usage. Review collected by and hosted on G2.com. What problems is MixRank solving and how is that benefiting you? 1. Keep track of every competitor SDK and API. 2. Contacts for our sales team. 3. Team is easy to work with. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Todd D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Todd D.") TD Todd D. CTO & Co-Founder Marketing and Advertising Small-Business (50 or fewer emp.) 9/7/2017 "Very useful prospecting tool" 4.5/5 What do you like best about MixRank? MixRank makes it easy to narrow down leads based on company size, location and more. Our team researched mobile app companies and we could filter apps based on the SDKs used, revenue generated and much more. Combining MixRank with the SalesForce integration was extremely valuable for us. Review collected by and hosted on G2.com. What do you dislike about MixRank? MixRank is sometimes slow to load when performing large queries. Review collected by and hosted on G2.com. What problems is MixRank solving and how is that benefiting you? MixRank allowed us to easily and efficiently prospect our ideal target market and maximize our outbound marketing efforts. Review collected by and hosted on G2.com. Show More Response from Aswin Shibu of MixRank [Editedit](https://www.g2.com/survey_responses/mixrank-review-386947/official_response/edit) Thanks for the great feedback, Todd! We hope you're enjoying the overall improvements in speed we've been making! 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