# Maplytics Reviews
**Vendor:** Inogic  
**Category:** [Location Intelligence Software](https://www.g2.com/categories/location-intelligence)  
**Average Rating:** 4.7/5.0  
**Total Reviews:** 15
## About Maplytics
Maplytics™ is a Microsoft Preferred Solution and #1 geo-analytical mapping app that enable organizations to visualize and analyze Dynamics 365 CRM and Dataverse (Power Apps) data on a map, in real-time and on the move. Maplytics offers powerful features like Real Time Tracking, Automated Appointment Planning, Optimized Route Planning, Radius Search, Truck Routing, Territory Management, Heat Maps, Census, Land Area Mapping, PCF Controls, Multi-Language Support, and much more! 1. Radius Search: Perform a proximity search on nearby locations with shortest travel distance and line-of-sight distance. 2. Optimized Routing: Create optimized routes for your reps to meet them with turn-by-turn navigation using Google Maps or Waze App. 3. Shape File Integration: Overlay Dynamics data shape files as well as the metadata included over the geographical boundaries defined by the shape. 4. Location Marketing: Launch marketing campaigns for regions to generate leads and prospects. 5. Map Controls and Dashboards: View Dynamics 365 data right within the CRM without switching screens. 6. Heat Maps: Visualize and analyze the complex density of data spread with Pie-Chart and Column-Charts. 7. Territory Management: Manually or auto-create and analyze Sales territories and distribute them among your reps as well as align territories for even work distribution. 8. Auto Scheduling: Create an automated schedule for multiple reps at once to meet appointments over a span of days with optimized routes. 9. Real Time Tracking: Track location of Field Service Reps within Dynamics 365 CRM in real-time. 10. Land Area Mapping: Visualize the land areas for agricultural, residential, commercial properties, etc. on the map. Available for: Microsoft Dynamics 365 CRM v8.2 and above, Power Apps/Dataverse and native Dynamics 365 App for Phones and Tablets.



## Maplytics Pros & Cons
**What users like:**

- Users greatly value the **outstanding customer support** from Maplytics, which enhances their overall experience and satisfaction. (6 reviews)
- Users value the **route optimization capability** in Maplytics, enabling efficient trip planning and customer visit organization. (2 reviews)
- Users value the **design quality** of Maplytics, which significantly enhances efficiency in mapping and navigation tasks. (1 reviews)
- Users appreciate the **amazing free support** from Inogic, enhancing their experience with Maplytics significantly. (1 reviews)
- Users appreciate the **implementation ease** of Maplytics, thanks to one-on-one setup and training support from the team. (1 reviews)
- Users value the **efficient map creation** capabilities of Maplytics, enhancing productivity in navigation and workflow. (1 reviews)
- I appreciate the **navigation ease** of Maplytics, which significantly enhances my mapping efficiency and workflow. (1 reviews)
- Time-saving (1 reviews)
- Useful (1 reviews)
- Users love the **visualization capabilities** of Maplytics, making planning visits and creating routes incredibly efficient. (1 reviews)

**What users dislike:**

- Users dislike the **inaccurate geolocation** in Maplytics, wishing for a more intuitive map interaction experience. (1 reviews)
- Users find the **interface not intuitive** , lacking a simple click-and-drag functionality for map point management. (1 reviews)
- Users note a **training deficiency** with Maplytics, indicating a need for improved documentation and guidance. (1 reviews)

## Maplytics Reviews
  ### 1. Best CRM Mapping Tool!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ed B. | Email Project Coordinator, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 07, 2026

**What do you like best about Maplytics?**

Mapping our Dynamics CRM System Views is super helpful. It allows us to quickly see where our distributors are located, and it also allows us to plot a radius around a specific location to pinpoint the closest distributor.

**What do you dislike about Maplytics?**

So far, I haven’t found anything I dislike about the program. It works perfectly for our needs and does exactly what we were looking for.

**What problems is Maplytics solving and how is that benefiting you?**

Maplytics allows our Customer Service team the ability to answer incoming phone calls and quickly locate the customer's closest distributor.

  ### 2. Easy Route Planning and Seamless CRM Integration with Maplytics

**Rating:** 5.0/5.0 stars

**Reviewed by:** Michael J. | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 04, 2026

**What do you like best about Maplytics?**

Maplytics is easy to use with many different tools. It makes it easy to plan routes to make customer visits as efficient as possible. The Maplytics team is very knowledgeable and was able to help us integrate their solution with our CRM in no time.

**What do you dislike about Maplytics?**

So far we have not found anything we do not like about Maplytics.

**What problems is Maplytics solving and how is that benefiting you?**

Easy route planning and visualization for fast and efficient customer visits.

  ### 3. Mapping Technology To Enhance Territory Management & Development

**Rating:** 4.5/5.0 stars

**Reviewed by:** Vincent S. | Group IT Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 02, 2026

**What do you like best about Maplytics?**

The team at Maplytics have been terrific in assisting us to implement Maplytics into Pope’s USA operations, particularly with the setup and startup of the Territory Management module.  Quoting Pope’s USA National Sales and Manager Chri Sipola, “the tech staff at Maplytics are highly capable, illustrate and explain the technology and tools in a clear, practical way and are very responsive to questions and problems – a wonderful technology partner!”.  

Vincent Schroen
Pope Group IT Manager

**What do you dislike about Maplytics?**

There are no dislikes regarding Maplytics to date.

**What problems is Maplytics solving and how is that benefiting you?**

To enhance territory management & development.

  ### 4. Effortless Route Planning & Seamless CRM Integration

**Rating:** 5.0/5.0 stars

**Reviewed by:** Larch M. | Support Services Architect, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 09, 2026

**What do you like best about Maplytics?**

I really like how Maplytics integrates with our Dynamics CRM environment. My favorite feature is the ability to create routes ahead of time and save them for future dates. It's been very helpful, especially since we've struggled to pinpoint where our customers are and plan trips for our salesmen. Now we can plan a trip, save it, and take it later. The setup was made very easy by the team, who provided one-on-one setup and training, which was very helpful.

**What do you dislike about Maplytics?**

Nothing

**What problems is Maplytics solving and how is that benefiting you?**

I use Maplytics to pinpoint customer locations and plan trip routes, which can be saved and used later.

  ### 5. Game-Changer for Sales Routing with Fantastic Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jessica S. | CRM Solutions Lead

**Reviewed Date:** November 13, 2025

**What do you like best about Maplytics?**

I really appreciate the ability of Maplytics to create different PINs for different records, as it enhances my efficiency in mapping and navigation tasks. The ease with which I can route to these records further simplifies my workflow, making it a highly effective tool for my sales organization. Additionally, the quality of support provided by Maplytics is commendable, as they have consistently been responsive and helpful in addressing any issues or questions I might have.

**What do you dislike about Maplytics?**

I don’t like the lack of a Google Maps-like click-to-drag experience in Maplytics. I would prefer if I could click and drag the current PIN to a different location using the screen, which would make managing map points more intuitive.

**What problems is Maplytics solving and how is that benefiting you?**

I use Maplytics for easy routing to accounts, seamlessly navigating to account records via PINs, and finding leads using heat map information.

  ### 6. Review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 11, 2026

  ### 7. Solid mapping tool for Dynamics 365 with good support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Mechanical or Industrial Engineering | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 18, 2026

**What do you like best about Maplytics?**

Maplytics integrates well into Dynamics 365 and is largely intuitive to use. The map-based visualization of CRM data adds genuine value for territory planning and customer analysis. The support team was responsive and helpful when we had questions during setup.

**What do you dislike about Maplytics?**

Documentation could be more detailed in certain areas, but overall it is manageable.

**What problems is Maplytics solving and how is that benefiting you?**

We use Maplytics to visualize account data geographically within Dynamics 365. This helps us identify regional patterns and plan field sales activities more efficiently without leaving the CRM environment.

  ### 8. Absolutely Loved the Product - Maplytics from Inogic and Assistance

**Rating:** 5.0/5.0 stars

**Reviewed by:** SG2 N. | Vice President CRM - Application Development team, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 09, 2025

**What do you like best about Maplytics?**

I knew Maplytics product in my previous company and how useful it was. So I proposed same product at Antares and Maplytics turn out to the expectation.  It made Sales Trip more productive and Geographic analytics seamless. 

Maplytics Sales Team experience was very smooth and Inogic Sales and Support team are very cooperative and help in every step of the journey.  Appreciate all the hard work from Inogic team. Thank you.

**What do you dislike about Maplytics?**

Mapytics Product does excellent job and Team do review our feedback and resolve any new requested features quickly.

**What problems is Maplytics solving and how is that benefiting you?**

Sales analytics made easier with this product

  ### 9. Excellent Inogic Support: Fast Responses and Quick Resolutions

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 23, 2026

**What do you like best about Maplytics?**

The support we have received from the team at Inogic has been excellent - fast response times and quick resolutions.

**What do you dislike about Maplytics?**

We are new users to Maplytics, but so far so good. No complaints.

**What problems is Maplytics solving and how is that benefiting you?**

Maplytics is helping us target our marketing and communication with supporters. Enabling us to communicate with our contacts with information local to them.

  ### 10. Exceptional geo-based tool. Great for visualization and analytics. Excellent Customer Service.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Manufacturing | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 20, 2025

**What do you like best about Maplytics?**

- Product features
 - Fairly extensive documentation
 - Amazing customer support

**What do you dislike about Maplytics?**

- Better UI navigation and instructions
- Training and documentation could use some updates or refinements

**What problems is Maplytics solving and how is that benefiting you?**

Travel plotting and heat maps for our client.

  ### 11. Powerful tool with amazing product support!

**Rating:** 5.0/5.0 stars

**Reviewed by:** ale h. | CRM Business Analyst, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 27, 2025

**What do you like best about Maplytics?**

Powerful tool that enables our sales organization to visualize their D365 records to effectively plan visits and create routes in a few clicks.  The support from Inogic team has been amazing by answering questions promptly and addressing issues as they arise within 24 hours.  Highly recommend the tool and very thankful for the outstanding support through the process.

**What do you dislike about Maplytics?**

creating effective training materials to share with users.

**What problems is Maplytics solving and how is that benefiting you?**

Origin and destination address showing up in the directions card, adding User/Team field in the Saved Routes search box for mobile sales app.

  ### 12. Intelligence that simplifies the location positioning

**Rating:** 4.0/5.0 stars

**Reviewed by:** Lakshman M. | Technical Lead, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 13, 2023

**What do you like best about Maplytics?**

The best & preferable solutions of Microsoft Dynamics 365 CRM with high-end features like heat maps, geo analysis, auto-scheduling and many other unique features

**What do you dislike about Maplytics?**

There are no dislikes with Maplytics as it offers really unique features in the market. The best feature is routing & offering the best route for the users to optimize the routes

**What problems is Maplytics solving and how is that benefiting you?**

Color coded records will give a clear impact on categorizing the areas on the maps. This creates a good impact for visualization for the users. This will share our business-related information searches

  ### 13. A very powerful tool to locate leads with great potential

**Rating:** 5.0/5.0 stars

**Reviewed by:** José B. | Consultor de sostenibilidad, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 06, 2023

**What do you like best about Maplytics?**

The great variety of being able to have feasible and fast data to generate high-potential leads

**What do you dislike about Maplytics?**

For now, I have nothing negative to comment on.

**What problems is Maplytics solving and how is that benefiting you?**

Streamline the processes of searching for highly qualified leads

  ### 14. basically a visualisation and mapping tool to integrate with

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ishan N. | Senior Research Fellow, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 01, 2022

**What do you like best about Maplytics?**

With optimized routing and visualization, automated scheduling, radius search, data visualization, Geo targetting etc. and the user can create multiple instances at one go. Advanced analytics and in-depth location feature as well.

**What do you dislike about Maplytics?**

Integrates bing maps with Microsoft 365 crm; geospatial integration cannot be tested on unstructured environments. only email support and no call support as of now. no support for debian.

**What problems is Maplytics solving and how is that benefiting you?**

Visualizing data on map to add reorder or delete various waypoints for route automation. To keep track and monitor field visits on a regular basis. targeting and segmenting the audience geographically.

  ### 15. Good analytical skills

**Rating:** 3.5/5.0 stars

**Reviewed by:** Sudin T. | L1/L2 System Administrator, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 06, 2023

**What do you like best about Maplytics?**

Easy to use 
Advance tools
Customer support

**What do you dislike about Maplytics?**

Not easy to use for the beginners and also heavy tools

**What problems is Maplytics solving and how is that benefiting you?**

Analytical



- [View Maplytics pricing details and edition comparison](https://www.g2.com/products/maplytics/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-14+09%3A17%3A54+-0500&secure%5Bsession_id%5D=e3b628c9-2895-4ff1-9279-af6a7eda4106&secure%5Btoken%5D=6ae8b6ef1a6f45b9ddf5b44ba11c1eac1d93fc15cb3f486448235233fde77e24&format=llm_user)
## Maplytics Integrations
  - [Dynamics 365 Marketing](https://www.g2.com/products/dynamics-365-marketing/reviews)
  - [Dynamics 365 Sales](https://www.g2.com/products/dynamics-365-sales/reviews)

## Maplytics Features
**Reports**
- Reports Interface
- Steps to Answer
- Graphs and Charts
- Score Cards
- Dashboards

**Cartography**
- Map Design
- Vector Mapping 
- Data Visualization
- Overlaying

**Analysis**
- Predictive Analysis
- Distance Analysis 
- Spatial Analysis
- Data Stream

**Reporting**
- Data Transformation
- WYSIWYG Design
- API Integrations

**Self Service **
- Calculated Fields
- Data Column Filtering
- Data Discovery
- Search
- Collaboration / Workflow
- Automodeling

**Advanced Analytics**
- Predictive Analytics
- Data Visualization
- Big Data Services

**Building Reports**
- Data Transformation
- Data Modeling
- WYSIWYG Report Design
- Integration APIs

**Platform**
- Mobile User Support
- Customization 
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability
- Breadth of Partner Applications

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