---
title: Lumetrics Reviews
meta_title: 'Lumetrics Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter reviews by the users' company size, role or industry to find
  out how Lumetrics works for a business like yours.
date_modified: '2026-10-02'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# Lumetrics Reviews
**Vendor:** Lumetrics  
**Category:** [Consumer Insights Platforms](https://www.g2.com/categories/consumer-insights-platforms)
## About Lumetrics
Lumetrics is a Native AI Video Intelligence Platform built for YouTube and Instagram, founded by Anirban Naskar, Nishant Neeraj, and Soumya Sarkar. The company&#39;s core belief: YouTube and Instagram are the world&#39;s most underutilised growth channels for enterprise brands — platforms every modern buyer discovers, evaluates, and decides on, yet almost no brand treats as a measurable data channel. Lumetrics replaces the scattered, disconnected tools enterprise teams currently stitch together — one for competitive benchmarking, another for sentiment, a third for keyword research, none of which talk to each other — with a single platform spanning the entire content lifecycle: Planning, Creation, Distribution, and Measurement. The platform is built around six core capabilities: Competitive Insights, benchmarking brands against competitors at scale; In-depth Video Performance Analysis, breaking down what&#39;s actually driving results on individual videos; Category Insights, mapping how an entire category is performing and where the white space sits; Multi-input Script Generation, turning competitive and performance data into a ready script for the next video; User Sentiment Analysis, tracking how audiences are actually responding across the funnel; and YouTube Search Optimization Audit and Recommendation, scoring every video and prescribing exactly what to fix. The standout differentiator is YouTube Keyword Rank — showing exactly where a brand ranks for every keyword its audience searches on YouTube, at competitive-set scale. No other platform currently offers this. Lumetrics is targeting enterprise brands, creators, and digital-first businesses across SaaS, tech, BFSI, FMCG, D2C, and media — starting in India, the US, UK, Canada, and Australia. Early platform verticals include Indian life insurance (YouTube) and baby &amp; skincare (Instagram).






- [View Lumetrics pricing details and edition comparison](https://www.g2.com/products/lumetrics/reviews?section=pricing&secure%5Bexpires_at%5D=2026-10-02+23%3A46%3A05+-0500&secure%5Bsession_id%5D=fcd02004-b380-43e6-8467-8c15ca1203a4&secure%5Btoken%5D=a81f1136cb9d28ed01f352e1b0cc637003796a7b2fbd9fdeddf1d4901ee7a6c8&format=llm_user)

## Lumetrics Features
**Survey Design - Consumer Insights Platforms**
- Multi-Use Methodologies
- Industry & Locale Adaptability
- Behavioral & Adaptive Logic Guidance
- Self-Serve Survey Builder
- AI Smart Probes
- Question Branching
- Conditional Logic

**Audience Access - Consumer Insights Platforms**
- Flexible Audience Options
- Customer Data Upload
- Consumer Panels
- Real-Time Data

**Data Collection - Consumer Insights Platforms**
- Rapid Research
- Quality Assurance
- Mobile / Mixed Mode

**Analytics - Consumer Insights Platforms**
- AI-Powered Insights
- Qualitative Research Support
- Benchmarking & Norms
- Generative AI

**Collaboration - Consumer Insights Platforms**
- Dashboards & Embedded Integrations
- Embeddable Reports
- Shared Workspaces
- Third-Party Integrations
- Social Media Integration
- Customizable Reports

**Additional Functionality**
- Customizable Questions
- Alerts/Notifications
- Reporting & Statistics
- Surveys & Feedback
- Sentiment Analysis
- Activity Tracking
- Search/Filter
- Trend Analysis
- Charting
- Real-Time Reporting
- Face-to-Face
- Survey Sample Management
- Multi-Channel Distribution
- Customer Segmentation
- SSL Security
- Reporting/Analytics
- Multi-Language
- Data Visualization
- Monitoring
- Drag & Drop
- Offline Access
- Data Import/Export
- Customizable Fields
- Phone-Based
- Template Management
- Reminders
- Visual Analytics
- Real-Time Analytics
- Customizable Branding
- Panel Management
- Question Library
- Paper-Based
- Benchmarking
- API
- Single Sign On
- Survey/Poll Management
- Customizable Templates
- Access Controls/Permissions
- Multiple User Accounts
- Email Management
- Statistical Analysis
- Email Reminders
- AI Copilot

## Top Lumetrics Alternatives
  - [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) - 4.4/5.0 (23,686 reviews)
  - [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) - 4.4/5.0 (2,914 reviews)
  - [UserTesting](https://www.g2.com/products/usertesting/reviews) - 4.4/5.0 (736 reviews)

