--- title: Lolly Reviews meta_title: 'Lolly Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 29 reviews by the users' company size, role or industry to find out how Lolly works for a business like yours. aggregate_rating: rating_value: 4.8 review_count: 29 scale: '5' date_modified: '2026-09-22' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing ---

Lolly Pros and Cons: Top Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users commend Lolly for its effective influencer management, enabling quick campaign execution with minimal direction required. (5 mentions)
Users appreciate the ease of use of Lolly, highlighting its simple onboarding and structured design for collaboration. (3 mentions)
Users commend Lolly for their incredibly responsive support, ensuring effective communication and flexibility in meeting business needs. (3 mentions)
Users commend Lolly for its efficient UGC management, facilitating quick campaigns and seamless influencer coordination. (3 mentions)
Users commend Lolly for its seamless communication, ensuring responsive support and effective collaboration with influencers. (2 mentions)
Users wish Lolly offered a broader selection of brands to enhance their shopping experience. (1 mentions)

Top Pros or Advantages of Lolly

1. Influencer Management
Users commend Lolly for its effective influencer management, enabling quick campaign execution with minimal direction required.
See 5 mentions

See Related User Reviews

Jamie H.
JH

Jamie H.

Mid-Market (51-1000 emp.)

5.0/5

"Influencer Marketing Campaigns Deftly Accomplished by Lolly"

What do you like about Lolly?

The quickness at which they can activate a campaign since they already have influencer contacts within the network.

Justin A.
JA

Justin A.

Small-Business (50 or fewer emp.)

5.0/5

"Lolly’s Marketing for Influencers Achievements"

What do you like about Lolly?

The fact that they managed to come up with a full campaign from concept to execution and with little direction was impressive. They were responsible f

2. Ease of Use
Users appreciate the ease of use of Lolly, highlighting its simple onboarding and structured design for collaboration.
See 3 mentions

See Related User Reviews

Ahsan J.
AJ

Ahsan J.

Small-Business (50 or fewer emp.)

5.0/5

"An Exceptional Influencer Marketing Platform"

What do you like about Lolly?

Lolly's platform's neat, well-structured design makes it enjoyable to use. The onboarding procedure is simple, and new users can benefit from the deta

Oma U.
OU

Oma U.

Small-Business (50 or fewer emp.)

5.0/5

"Lolly delivered! Easy to navigate, helpful team & amazing collaborations. Highly recommended!"

What do you like about Lolly?

I love how easy it is to discover and collaborate with brands on Lolly

3. Response Time
Users commend Lolly for their incredibly responsive support, ensuring effective communication and flexibility in meeting business needs.
See 3 mentions

See Related User Reviews

Jay K.
JK

Jay K.

Mid-Market (51-1000 emp.)

5.0/5

"Effortless Collaboration with Influencers Using Lolly"

What do you like about Lolly?

Lolly was incredibly responsive and maintained seamless communication, even when there was short notice. Well done account management. They tended to

Olympia S.
OS

Olympia S.

Mid-Market (51-1000 emp.)

5.0/5

"Our Outstanding Experience with Lolly"

What do you like about Lolly?

Lolly are incredibly quick in their responses, so if we were having issues or not getting the results we expected, they are always able to change dire

4. UGC Management
Users commend Lolly for its efficient UGC management, facilitating quick campaigns and seamless influencer coordination.
See 3 mentions

See Related User Reviews

Jamie H.
JH

Jamie H.

Mid-Market (51-1000 emp.)

5.0/5

"Influencer Marketing Campaigns Deftly Accomplished by Lolly"

What do you like about Lolly?

The quickness at which they can activate a campaign since they already have influencer contacts within the network.

Justin A.
JA

Justin A.

Small-Business (50 or fewer emp.)

5.0/5

"Lolly’s Marketing for Influencers Achievements"

What do you like about Lolly?

The fact that they managed to come up with a full campaign from concept to execution and with little direction was impressive. They were responsible f

5. Communication
Users commend Lolly for its seamless communication, ensuring responsive support and effective collaboration with influencers.
See 2 mentions

See Related User Reviews

Jay K.
JK

Jay K.

Mid-Market (51-1000 emp.)

5.0/5

"Effortless Collaboration with Influencers Using Lolly"

What do you like about Lolly?

Lolly was incredibly responsive and maintained seamless communication, even when there was short notice. Well done account management. They tended to

Ahsan J.
AJ

Ahsan J.

Small-Business (50 or fewer emp.)

5.0/5

"An Exceptional Influencer Marketing Platform"

What do you like about Lolly?

Lolly's platform's neat, well-structured design makes it enjoyable to use. The onboarding procedure is simple, and new users can benefit from the deta

Top Cons or Disadvantages of Lolly

1. Limited Brands
Users wish Lolly offered a broader selection of brands to enhance their shopping experience.
See 1 mentions

See Related User Reviews

Oma U.
OU

Oma U.

Small-Business (50 or fewer emp.)

5.0/5

"Lolly delivered! Easy to navigate, helpful team & amazing collaborations. Highly recommended!"

What do you dislike about Lolly?

One thing I wish Lolly had was more brands to choose from

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Verified User in Judiciary
UJ
Verified User in Judiciary
Small-Business (50 or fewer emp.)
"The Best in the Industry!"
3.5/5
What do you like best about Lolly?

When prospecting, I like having the option to look up and evaluate possible influencers. To evaluate whether our team would like to approach an influencer for a collaboration opportunity, it is quite helpful to be able to gather as much information as you can about them. Review collected by and hosted on G2.com.

What do you dislike about Lolly?

As much as I like utilising Lolly to recruit influencers, the system could do with offering me more details on audience breakdown for lesser channels. Review collected by and hosted on G2.com.

Diana O.
DO
Diana O.
SEO
Mid-Market (51-1000 emp.)
"Lolly is here to help with all your problems! incredible software"
5/5
What do you like best about Lolly?

Lolly is a solution that includes a database, list-building, campaign monitoring, reporting, and other features. Review collected by and hosted on G2.com.

What do you dislike about Lolly?

Although the influencer search feature still needs some fine-tuning, progress is being made. Review collected by and hosted on G2.com.

Tara P.
TP
Tara P.
Marketing Manager
Mid-Market (51-1000 emp.)
"A powerful influencer platform with top-notch customer support"
5/5
What do you like best about Lolly?

Each brief receives content from Lolly that is of the highest caliber. Both real-time metrics and campaign summaries are considerate and beneficial. Leading the charge for influencers on cutting-edge social platforms is an innovative platform. Review collected by and hosted on G2.com.

What do you dislike about Lolly?

I haven't yet discovered any flaws in the software, which serves all of my demands. Review collected by and hosted on G2.com.

AH
Adiana h.
Panel Manager
Small-Business (50 or fewer emp.)
"Excellent Platform"
4.5/5
What do you like best about Lolly?

Easy to use but nonetheless quite comprehensive, with a wide range of feature options Review collected by and hosted on G2.com.

What do you dislike about Lolly?

I don't have any dislikes.

Navigation can be difficult, but the team helped me a lot. They are pretty helpful with pulling data. Review collected by and hosted on G2.com.

Jitendra K.
JK
Jitendra K.
Owner
Small-Business (50 or fewer emp.)
"Extremely Happy With This Software!"
5/5
What do you like best about Lolly?

An extremely user-friendly platform with a wide range of features, excellent customer support, and ongoing innovation. Review collected by and hosted on G2.com.

What do you dislike about Lolly?

I adore everything about the programme. I have not yet found anything. Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
UH
Verified User in Health, Wellness and Fitness
Small-Business (50 or fewer emp.)
"Really helped my business!"
5/5
What do you like best about Lolly?

The Client Services rep gave me valuable advice and sourced Influencers for me who promoted my business. I didn't know where to begin but they explained the steps very well Review collected by and hosted on G2.com.

What do you dislike about Lolly?

I am still with them. I can't think of any so far. Review collected by and hosted on G2.com.

Megan M.
MM
Megan M.
Associate Director
Small-Business (50 or fewer emp.)
"Outstanding influencer tool"
5/5
What do you like best about Lolly?

I appreciate the reporting options and the specific search tools. Review collected by and hosted on G2.com.

What do you dislike about Lolly?

Navigation can be challenging, but I value the help staff. They are quite helpful with pulling data. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Small-Business (50 or fewer emp.)
"Fantastic platform for swiftly and simply finding influencers"
5/5
What do you like best about Lolly?

The user interface is really intuitive and welcoming. Additionally, the talent collection is incredibly extensive. Review collected by and hosted on G2.com.

What do you dislike about Lolly?

There are no drawbacks that I can see; however reach modeling should always be improved. Review collected by and hosted on G2.com.

Jemima G.
JG
Jemima G.
Operations Manager
Mid-Market (51-1000 emp.)
"Brilliant piece of software"
5/5
What do you like best about Lolly?

Filed Social is super easy. The interface is very simple and allows me to complete influencer marketing in a frictionless flow Review collected by and hosted on G2.com.

What do you dislike about Lolly?

Sometimes the influencers can take a long time to respond but I guess this isn't specifically a problem with the platform Review collected by and hosted on G2.com.
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