Ease of use and the price. Well even how it works. Very easy to find your way around I haven't been using the software for long. I have just signed up. It is very easy to use. What I like most is I can see my opposition around my business for each keyword I want to rank for and of course where I rank for that keyword. Review collected by and hosted on G2.com.

I dislike the messaging system. It only allows 25 messages. When I signed up for another month it did not even get reset. So I cannot use the message feature. Nowhere does it say how many messages are used and how many still to use. Review collected by and hosted on G2.com.

I like the visual diagrams in Local Falcon; they make it easier to explain SEO, especially for people who don't fully understand it. I appreciate how the diagrams use colors and boxes around locations to clearly show rankings. The price was more reasonable compared to other tools, and it fit well with what I was trying to accomplish. An AI recommended it to me, and I found the setup straightforward because the AI did it for me. Overall, I find it a great tool. Review collected by and hosted on G2.com.

I mean, I don't know. It seems to take a while, and sometimes it gets busy. It takes a while to get the report. But, you know, not really a big deal. Yeah. If I, like, ask my if I ask Claude or whatever to get, like, three or four reports for three different like, if I'm trying to do multiples at the same time, like, three or four businesses? That's usually I usually do them in and, like, you know, groups. Can you run a report for this guy, this guy, this guy, and this guy? Please? Review collected by and hosted on G2.com.

Local Falcon has become one of the most valuable tools in my digital marketing toolbox. The interface is clean and intuitive, so getting started was quick and painless. Implementation took minutes, and I was running scans almost immediately.

I use it frequently to track Google Business Profile rankings for multiple clients, and the visual grid reports are a game-changer for communicating results. The range of features—like scheduling recurring scans, adjusting grid size, and comparing historical data—makes it easy to spot trends and optimize local SEO strategies.

Customer support has been excellent. They’re quick to respond, knowledgeable, and genuinely care about helping you get the most out of the platform. Integration with my workflow was seamless, and it’s now a go-to for every local SEO project. Review collected by and hosted on G2.com.

If I had to nitpick, larger scans can take a bit of time to process—but the accuracy is worth the wait. Review collected by and hosted on G2.com.

Local Falcon has been fantastic for helping us actually understand our local search performance. The geo-grid rank tracking makes it easy to see exactly where we rank across different areas, and the scan reports are clear and visual. It's given us real insight into how we're performing that we never had before, and we've been very happy with it. Review collected by and hosted on G2.com.

Honestly there isn't much to dislike. If anything, the credit-based pricing can take a little getting used to when planning larger scans, and a few of the more advanced reports have a small learning curve at first. None of this has been a real issue for us though, and overall we've been very satisfied. Review collected by and hosted on G2.com.

I'm glad to have found a local SEO directory service like Local Falcon that works outside the US and UK, offering lots of great features. I really like the local map views and analysis, which provide data I can't get on our other platforms. It helps me track an estate agent in Switzerland and our own business in Jersey. Review collected by and hosted on G2.com.

The onboarding process for Local Falcon could definitely be simpler. It would really help to have a hierarchy or prioritize what you should focus on first. A progress guide showing steps and maybe incorporating a point system could make it easier to follow. Also, the initial setup was okay but not as easy as BrightLocal. Review collected by and hosted on G2.com.

I really like how Local Falcon makes it easier to give instructions and automate tasks through cloud code integration via an MCP. The Falcon agent feature is also great, as it allows for discussions and further task automation, which helps in speeding up local SEO. Implementing best practices for local SEO as recommended by Local Falcon is extremely useful. I appreciate how it saves execution time for tasks, and out of all the tools I've used so far, its setup was the easiest. Review collected by and hosted on G2.com.

Maybe the monthly price should get a little bit more credits. Review collected by and hosted on G2.com.

I use Local Falcon to gauge my SEO and share of AI search responses. I like that I can specify a town and search/distance parameters and then test different words or phrases people might use to search using the Google search bar, or Bing, or whatever search engine a customer chooses. It also allows me to test results using more conversational phrases with LLMs. I really love the feedback I get through the AI analysis; the feedback is fantastic. I feel like I've only scratched the surface, but what I have done works great. It's invaluable that I can tell the AI exactly what searches I want done, and the AI takes care of it. It's a lot of fun to work on optimizing SEO and AI searches. The initial setup was very easy. Review collected by and hosted on G2.com.

there is nothing I dislike about Local Falcon. Review collected by and hosted on G2.com.

I use Local Falcon to check my clients' rankings on Google Maps and to find keywords, which helps me show the results of my work to my clients. I like that it's easy to use, and I appreciate the credit system because I can see how many credits I'm using and my balance, helping me make my time there more efficient. The initial setup was super easy, and I'd definitely recommend it. Review collected by and hosted on G2.com.

Nothing at the moment. I feel like I could be getting more out of it if i took the time to learn all it has to offer Review collected by and hosted on G2.com.

I use Local Falcon to improve my Google Maps placement and see how I show up in AI search results. I like that Local Falcon's AI chatbot makes it easy to auto-configure campaigns and guides me through different settings, which simplifies the transition to using Local Falcon. This saves me time because I don’t have to figure out different settings and menus myself while optimizing search results. The AI chatbot also makes it easy to run multiple scans at once, which would take forever manually. The initial setup was a breeze as it connects right to my Google profile. Being a computer tech, this smooth setup was especially nice, with the AI chatbot pointing me in the right direction for any questions I had. Review collected by and hosted on G2.com.

The AI chatbot is new and is continuing to learn, so some of the commands I give it are not followed correctly. When I try to run multiple scans at the same time, I often have to prompt it to run each scan individually. Review collected by and hosted on G2.com.

Grid-based tracking shows visibility across an entire service area instead of one search point and matches how clients actually get found on Google Maps. Reports export cleanly and are easy to hand to clients without extra formatting work. Review collected by and hosted on G2.com.

Pricing scales with scan frequency and grid size, so tracking several multi-location clients can get pricey quickly. Historical data on lower tiers does not go back far enough for YOY comparisons. Review collected by and hosted on G2.com.