Later Influence Features

Allows affiliates to create custom links for products.

Provides an affiliate link generator.

Supports the creation of smartlinks that redirect users to relevant offers based on predefined conditions such as device type, geolocation, etc.

Provides both merchants and affiliates with email updates on campaign performance.

Provides merchants with data and analysis on the performance of campaigns and specific affiliations.

Allows for tracking without the use of cookies.

Provides advertisers with access to a network of affiliates.

Supports multiple compensation models, such as pay-per-click, pay-per-sale, pay-per-lead, etc.

Includes features for customizing campaign assets.

Based on 249 Later Influence reviews and verified by the G2 Product R&D team. Locate and recruit social influencers through a proprietary influencer marketplace or across social networks. Build digital profiles of relevant influencers with information about them and their audience.

Utilize a proprietary algorithm to score influencers and asssess their authority within your target market. 167 reviewers of Later Influence have provided feedback on this feature.

Based on 247 Later Influence reviews and verified by the G2 Product R&D team. Analyze the demographic and psychographic characteristics of influencers and their audience to understand their brand affinities and interests.

Based on 246 Later Influence reviews and verified by the G2 Product R&D team. Segment influencers into groups based on their work on specific brand initiatives and campaigns. Activate individual segments and assign levels of ownership.

Based on 250 Later Influence reviews and verified by the G2 Product R&D team. Engage and collaborate with influencers around influencer marketing marketing campaigns. Maintain records of past partnerships and communications.

Based on 217 Later Influence reviews and verified by the G2 Product R&D team. Schedule, publish, and optimize user-generated content (UGC). Create Terms and Conditions to share with social influencers. Configure content usage and ownership rights within a centralized system.

Based on 244 Later Influence reviews and verified by the G2 Product R&D team. Create automated influencer marketing program workflows to structure the creation, review, and approval of contributed work.

Based on 247 Later Influence reviews and verified by the G2 Product R&D team. Evaluate the performance of influencers and associated marketing campaigns. Rank influencers according to impact on key performance indicators (KPIs) such as revenue, brand mentions, and contributed work.

Based on 247 Later Influence reviews and verified by the G2 Product R&D team. Campaign performance can be monitored and visualized in dashboard that displays key success metrics in real time. Reports can be generated and distributed to relevant stakeholders.

Based on 233 Later Influence reviews and verified by the G2 Product R&D team. Import and export lists of influencers and brand advocates with detailed profiles and contact information.

Provides features for compensating influencers for their work. 169 reviewers of Later Influence have provided feedback on this feature.

Based on 124 Later Influence reviews and verified by the G2 Product R&D team. Supports social commerce capabilites such as shoppable content.

Based on 11 Later Influence reviews. Capability to perform complex tasks without constant human input

Based on 10 Later Influence reviews. Ability to break down and plan multi-step processes

Works across multiple software systems or databases This feature was mentioned in 11 Later Influence reviews.

Improves performance based on feedback and experience This feature was mentioned in 11 Later Influence reviews.

Anticipates needs and offers suggestions without prompting 11 reviewers of Later Influence have provided feedback on this feature.

As reported in 11 Later Influence reviews. Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives