Knowi makes it very easy for non-technical users to create and analyze reports but more importantly a semi-technical user can pull data together from any number of disparate sources. For example, we pull data from a MySQL database, joined to data in a MongoDB and from REST APIs like Facebook, Apple and Google.
You don't have to know MongoDB or how to manipulate JSON responses from APIs, with some simple SQL-like commands it's easy to manipulate the data that is returned and visualize it in any number of ways. I think this feature is beyond anything I've seen in other analytics packages.
Knowi offers a number of different visualizations once you have the data and it can be used for real-time dashboard displays, canned report deliveries via email or real-time queries and analysis.
Knowi not only have an excellent product but their support is outstanding. In the unlikely event that the product doesn't meet your requirements they turn around customer requested features extremely quickly.
The power of being able to pull data in from multiple sources concurrently and join it all together should not be underestimated. It is extremely powerful.
We use it for business reporting on a wide-variety of metrics, operational monitoring for a number of systemic and human processes and displaying system and service metrics in real-time.
We have moved away from having to share spreadsheets and manually collate information or wade through reams of system alerts and logging data.