--- title: Julius Reviews meta\_title: 'Julius Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 96 reviews by the users' company size, role or industry to find out how Julius works for a business like yours. aggregate\_rating: rating\_value: 4.5 review\_count: 96 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Julius Reviews & Product Details Julius is an influencer-marketing platform offering scalable full-funnel solutions driven by data. Its proprietary technology serves enterprise clients’ unique needs in identifying, activating and accurately measuring and gaining the best value on their campaigns. The company has attracted global clients including Allergan, NARS, Mediacom, and Club Med. With a footprint in influencer marketing dating back to 2012, Julius was formalized in 2017 by Jared Augustine, Tiki Barber and Marc Gerson. Julius acquired HYPR in 2020, and collectively the company possesses the most influencer marketing expertise and data analytics in the market. Julius was named on the Inc. 5000 list of fastest-growing private companies in 2021. Headquartered in New York City, Julius has additional offices in San Francisco, London and Krakow. * * * Seller [Julius Works](https://www.g2.com/sellers/julius-works) Discussions [Julius Community](https://www.g2.com/products/julius-works-julius/discuss) Languages Supported English Solution Type Best-of-Breed Overview by Alyssa Militano Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 1 month ### Return on Investment 16 months [ View More Pricing Information ](https://www.g2.com/products/julius-works-julius/pricing) ## Top-Rated Alternatives [ ![CreatorIQ](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "CreatorIQ") CreatorIQ 4.6/5(581) ](https://www.g2.com/products/creatoriq/reviews) [ ![GRIN](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "GRIN") GRIN 4.5/5(483) ](https://www.g2.com/products/grin/reviews) [ ![Upfluence](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Upfluence") Upfluence 4.6/5(140) ](https://www.g2.com/products/upfluence/reviews) [ View All Alternatives ](https://www.g2.com/products/julius-works-julius/competitors/alternatives) ## User Insights Average based on 96 real user reviews. Implementation Time 1 month Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 1/9/2018 "Great for Searching and Managing Campaigns" 4.5/5 What do you like best about Julius? Julius is now our go-to spot for influencer marketing. I can search and create custom lists for campaigns and manage the entire process end-to-end. Some tools let you search to find influencers, some let you manage campaigns but only have their own influencers. Julius lets you run your own campaign with your own budget. Review collected by and hosted on G2.com. What do you dislike about Julius? Not much to dislike. They are still working on perfecting the platform, but it's very good. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? Influencer marketing. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Lina R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lina R.") LR Lina R. Talent Partnerships Marketing and Advertising Mid-Market (51-1000 emp.) 10/24/2017 "Julius Review" 5/5 What do you like best about Julius? I really like the search capabilities. The fact that you can narrow down through interests, causes and audience sizes. Review collected by and hosted on G2.com. What do you dislike about Julius? There isn't anything I "dislike" but I would love to be more measurement capabilities. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? Being able to find creators and identify who the best point of contact is. There really isn't anything similar that identifies who the point people are for the talent. Review collected by and hosted on G2.com. Show More Response from Gloria Cid-Stitt of Julius [Editedit](https://www.g2.com/survey_responses/julius-review-437069/official_response/edit) Thank you so much for the feedback! 11/2/2017 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Mid-Market (51-1000 emp.) 1/12/2018 "Julius Influencer Platform" 4/5 What do you like best about Julius? The platform is intuitive and easy to use. Response time for the addition of influencers is always minimal. Review collected by and hosted on G2.com. What do you dislike about Julius? Data can be skewed and does not always seem to paint a full picture. Searching by an influencer's interests/focus or their following's interests does not always yield results. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? Julius helps us to identify and reach out to influencers for proposals and campaigns. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Diana P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Diana P.") DP Diana P. Integrated Marketing Coordinator Internet Mid-Market (51-1000 emp.) 10/24/2017 "Integrated Marketing Coordinator" 4/5 What do you like best about Julius? I like the intricacy of the filters and being able to search exactly what I'm looking for. The custom list requests are very helpful as well. Review collected by and hosted on G2.com. What do you dislike about Julius? I don't like that you can't see pricing for a video series appearance. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? Securing talent for custom advertising campaigns with CBS. Review collected by and hosted on G2.com. Show More Response from Gloria Cid-Stitt of Julius [Editedit](https://www.g2.com/survey_responses/julius-review-436224/official_response/edit) Thank you for the feedback! Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Natalie G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Natalie G.") NG Natalie G. Senior Social Media Strategist Marketing and Advertising Mid-Market (51-1000 emp.) 10/24/2017 "Very intuitive " 3.5/5 What do you like best about Julius? I like the ease of navigating and the immediacy of Julius. I love the feature that lets me see what other brands the influencer has worked with. Review collected by and hosted on G2.com. What do you dislike about Julius? I dislike the lack of micro-influencers. Great for celeb/mid-scale influencers though. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? Vetting creative opportunities. Confirming audience alignment for clients. Review collected by and hosted on G2.com. Show More Response from Gloria Cid-Stitt of Julius [Editedit](https://www.g2.com/survey_responses/julius-review-436442/official_response/edit) Thank you for the feedback, we really appreciate it! We are adding more and more every day but would love to hear from you about specifics. Please reach out to our amazing client support team. Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Public Relations and Communications](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Public Relations and Communications") AP Verified User in Public Relations and Communications Enterprise (\> 1000 emp.) 10/27/2017 "Julius is a very comprehensive influencer ID platform" 5/5 What do you like best about Julius? I like the search feature as it allows you to get very granular. Review collected by and hosted on G2.com. What do you dislike about Julius? The platform doesn't show all the other brands an influencer works with. There aren't as many low-tier influencers, mainly top-tier influencers and celebrities. Review collected by and hosted on G2.com. Recommendations to others considering Julius: Sign up! We haven't used the platform for campaign management, but would be interested to see it in action. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? Mass influencer ID at a fast rate. We can trust that most of the influencers on the platform are brand safe. Review collected by and hosted on G2.com. Show More Response from Gloria Cid-Stitt of Julius [Editedit](https://www.g2.com/survey_responses/julius-review-445944/official_response/edit) Thank you so much for the feedback! We would love to go through this with you. Please connect with our client support team so we can better understand your needs. Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Media Production](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Media Production") UM Verified User in Media Production Mid-Market (51-1000 emp.) 10/27/2017 "Helpful to get a general picture and see audience and talent metrics, but often very inaccurate. " 3.5/5 What do you like best about Julius? Volume of talent that there is info on, as well as the audience insights and data such as age, location, interests etc. It is also really helpful to see if talent has any branded partnerships, but those are not always accurate. Review collected by and hosted on G2.com. What do you dislike about Julius? Inaccuracy of pricing, branded partnerships and and contacts. I always triple the number that appears on your site and cross check with IMDP pro regarding contact information. Review collected by and hosted on G2.com. Recommendations to others considering Julius: Improve accuracy, many times I've reached out to talent that has complained about being on the site without being notified. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? Able to provide quick estimates of talent costs to internal teams here so that we can move forward with production estimates quickly and efficiently. Review collected by and hosted on G2.com. Show More Response from Gloria Cid-Stitt of Julius [Editedit](https://www.g2.com/survey_responses/julius-review-445720/official_response/edit) Thank you so much for your feedback! Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 10/24/2017 "Julius Platform Review" 5/5 What do you like best about Julius? I love the way that we can have the research and numbers behind the social presence. It takes a lot of manual data pulling out of the equation and lets us focus on finding the right people, not just pulling numbers. Review collected by and hosted on G2.com. What do you dislike about Julius? In some case the audience segmentation can be pretty challenging to get started. I also don't like that when you add someone to a list, it takes you away from your search. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? We are able to be much more efficient with this tool and can sift through potential influencers fairly quickly. Review collected by and hosted on G2.com. Show More Response from Gloria Cid-Stitt of Julius [Editedit](https://www.g2.com/survey_responses/julius-review-436229/official_response/edit) Thank you for the feedback. We are always looking to improve our clients experience; we will share this with the team. Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Lauren E.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lauren E.") LE Lauren E. Manager of Social Talent and Casting, Branded Content Entertainment Enterprise (\> 1000 emp.) 11/14/2017 "Best influencer tool in the biz!" 5/5 What do you like best about Julius? Our company has tested all of Julius's competitors and Julius knocks them out of the park in almost every aspect. Review collected by and hosted on G2.com. What do you dislike about Julius? Nothing! I love their regular panel discussions, and their very quick customer service! Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? We are helping to support talent and influencer recommendations with data. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Entertainment](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Entertainment") EE Verified User in Entertainment Small-Business (50 or fewer emp.) 2/2/2018 "This platform has the most diverse selection of influencers!" 5/5 What do you like best about Julius? The diversity and Julius' level of service Review collected by and hosted on G2.com. What do you dislike about Julius? analytics and hashtag teach capabilities. Meaning if I wanted to see what influencers might have used a hashtag in their posts. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? Need to find a large pool of African American influencers. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ## Questions about Julius? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Julius ](https://www.g2.com/products/julius-works-julius/discussions/new) ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") G2 Verified User • Last activity over 6 years ago How does HYPR determine which influencers are in the platform? 1 Upvote 1 [ Join the conversation ](https://www.g2.com/discussions/how-does-hypr-determine-which-influencers-are-in-the-platform) ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") G2 Verified User • Last activity over 6 years ago How does HYPR detect fake followers? 1 Upvote 1 [ Join the conversation ](https://www.g2.com/discussions/how-does-hypr-detect-fake-followers) [ View all Discussions ](https://www.g2.com/products/julius-works-julius/discuss) ## Pricing Insights Averages based on real user reviews. ### Time to Implement 1 month ### Return on Investment 16 months ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/julius-works-julius/pricing) Julius Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_1eef63a9b9cc872436bda4fcdd84a1c2/upfluence.jpg "Product Avatar Image") Upfluence 4.6/5(140) [ Compare Now ](https://www.g2.com/compare/julius-works-julius-vs-upfluence) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_db6ab25e6fc405c83b3973baa10af393/creatoriq.png "Product Avatar Image") CreatorIQ 4.6/5(581) [ Compare Now ](https://www.g2.com/compare/creatoriq-vs-julius-works-julius) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_15a345d157bf9d8324f284e64481adeb/grin.png "Product Avatar Image") GRIN 4.5/5(483) [ Compare Now ](https://www.g2.com/compare/grin-vs-julius-works-julius) ##### ##### Julius Features Influencer Marketing Influencer Recruitment Influencer Scoring Audience Analysis [ View More Features ](https://www.g2.com/products/julius-works-julius/features) ##### Categories on G2 [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) ##### Explore More [Comprehensive event management tools for enterprises](https://www.g2.com/discussions/what-are-the-most-comprehensive-event-management-tools-for-enterprises)[What earned wage access software options exist for employers and what are the main differences between providers?](https://www.g2.com/discussions/what-earned-wage-access-software-options-exist-for-employers-and-what-are-the-main-differences-between-providers)[How do the top ecommerce platforms handle inventory syncing across your website, app and Amazon without things going out of stock mid-campaign?](https://www.g2.com/discussions/how-do-the-top-ecommerce-platforms-handle-inventory-syncing-across-your-website-app-and-amazon-without-things-going-out-of-stock-mid-campaign) [Best platform for account-based strategies in service sector](https://www.g2.com/discussions/best-platforms-for-account-based-strategies-in-the-service-sector)[Best conversation intelligence software](https://www.g2.com/discussions/what-s-the-best-conversation-intelligence-software)[What's the best CRM app for small business owners](https://www.g2.com/discussions/crm-what-s-the-best-crm-app-for-small-business-owners) [Show MoreShow Less](javascript:void(0);)