--- title: Julius Reviews meta\_title: 'Julius Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 96 reviews by the users' company size, role or industry to find out how Julius works for a business like yours. aggregate\_rating: rating\_value: 4.5 review\_count: 96 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Julius Reviews & Product Details Julius is an influencer-marketing platform offering scalable full-funnel solutions driven by data. Its proprietary technology serves enterprise clients’ unique needs in identifying, activating and accurately measuring and gaining the best value on their campaigns. The company has attracted global clients including Allergan, NARS, Mediacom, and Club Med. With a footprint in influencer marketing dating back to 2012, Julius was formalized in 2017 by Jared Augustine, Tiki Barber and Marc Gerson. Julius acquired HYPR in 2020, and collectively the company possesses the most influencer marketing expertise and data analytics in the market. Julius was named on the Inc. 5000 list of fastest-growing private companies in 2021. Headquartered in New York City, Julius has additional offices in San Francisco, London and Krakow. * * * Seller [Julius Works](https://www.g2.com/sellers/julius-works) Discussions [Julius Community](https://www.g2.com/products/julius-works-julius/discuss) Languages Supported English Solution Type Best-of-Breed Overview by Alyssa Militano Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 1 month ### Return on Investment 16 months [ View More Pricing Information ](https://www.g2.com/products/julius-works-julius/pricing) ## Top-Rated Alternatives [ ![CreatorIQ](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "CreatorIQ") CreatorIQ 4.6/5(581) ](https://www.g2.com/products/creatoriq/reviews) [ ![GRIN](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "GRIN") GRIN 4.5/5(483) ](https://www.g2.com/products/grin/reviews) [ ![Upfluence](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Upfluence") Upfluence 4.6/5(140) ](https://www.g2.com/products/upfluence/reviews) [ View All Alternatives ](https://www.g2.com/products/julius-works-julius/competitors/alternatives) ## User Insights Average based on 96 real user reviews. Implementation Time 1 month Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) GP Guy P. Founder Small-Business (50 or fewer emp.) 10/24/2019 "The best platform i've ever used to find influencers" 5/5 What do you like best about Julius? This was the only platform that gave me the answer to the question that bothered me the most "which influencers should I work with", The data i got there is beautiful and made it so easy to make a decision. Review collected by and hosted on G2.com. What do you dislike about Julius? not much to dislike. pricing of working with influencers could be more helpful Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? The biggest problem it solved for our team is which influencers our target audience really cares about. who should we work with and which micro influencers complete the bigger influencers. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") IM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 10/24/2019 "Amazing and professional experience!" 5/5 What do you like best about Julius? Big fan of the design in terms of functionality and intuitiveness. Love the amount of data they provide on influencers, especially considering have data on influencers both large and small. Hyper target campaigns were very important for my team, so seeing things like top cities was super helpful. Review collected by and hosted on G2.com. What do you dislike about Julius? Would like to get a bit more granular with some searches, but think it could be more about access to the data. Review collected by and hosted on G2.com. Recommendations to others considering Julius: If you're considering any form of influencer marketing, I STRONGLY suggest checking out this tool before executing anything. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? Has helped my team be significantly more informed about influencer space as a whole, while also being significantly more efficient while doing research for and setting up campaigns. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Adi R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adi R.") AR Adi R. CEO & Co-Founder Internet Small-Business (50 or fewer emp.) 10/27/2019 "Great company!" 5/5 What do you like best about Julius? The tech, the people, the responsivity and the reliability of the analysis! Review collected by and hosted on G2.com. What do you dislike about Julius? Nothing :) We love to use Hyper! The premium features are great. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? looking for influencers that meet our cretiria Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Danielle S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Danielle S.") DS Danielle S. Sr. Director, Content And Channel Strategy Marketing and Advertising Enterprise (\> 1000 emp.) 7/24/2019 Business partner of the seller or seller's competitor, not included in G2 scores. "Agency Partner" 5/5 What do you like best about Julius? The ease and transparency of the tool. Plus, our account team is so supportive and willing to pitch in at anytime. (GO HENRY!) Review collected by and hosted on G2.com. What do you dislike about Julius? Sometimes the total follower count is not true or the links to the social profile is broken. Review collected by and hosted on G2.com. Recommendations to others considering Julius: I highly recommend using HYPR. They are true partners and leaders in the influencer space. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? The ability to send more information on influencers than following count. Love the influencer health, audience information, etc. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") UI Verified User in Information Technology and Services Mid-Market (51-1000 emp.) 11/4/2019 "Great Platform " 4.5/5 What do you like best about Julius? The platform allows us to automate influencer activities that we otherwise have to do manually. It saves me a lot of time searching for influencers, leveraging data and analytics to generate real value. Plus, the customer success team is fantastic. Henry is always there for us. Review collected by and hosted on G2.com. What do you dislike about Julius? Not much really. The product seems to work well, it saves time and the team is super professional and responsive. Having said that, I have not tried any of their competitors so I don't have a benchmark to compare. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? The challenge of identifying the right influencers for our products Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Adam F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adam F.") AF Adam F. Advisor Small-Business (50 or fewer emp.) 10/26/2019 "Best Influencer Marketing Analytics Platform " 5/5 What do you like best about Julius? Beautiful platform with great filtering options. Servers nearly all of my company's needs. Data is accurate and updated. Stable API, ease of use, great support. Review collected by and hosted on G2.com. What do you dislike about Julius? Can't extract emails of influencers. For me, this is a big deal. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? HPYR saves my sales team so much time in making our lead generation much more efficient. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller CG Connor G. President Small-Business (50 or fewer emp.) 8/6/2019 "Hypr is the perfect influencer research tool" 5/5 What do you like best about Julius? It's just easy to use. There isn't any confusion about what the numbers are on the influencers it lays it all out Review collected by and hosted on G2.com. What do you dislike about Julius? It has some bugs every once in a while when they roll out brand new features Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? Gone are the days of guessing whether an influencer will work for my clients target audience. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Design](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Design") UD Verified User in Design Small-Business (50 or fewer emp.) 10/24/2019 "The best platform for anyone that is doing influencer marketing" 5/5 What do you like best about Julius? In influencer marketing can be tricky. Performance marketing can tell you the exact ROI for your campaign, but with influencers, without analytics tools like HYPR, it's a lot harder. I can get the most bang for my buck if I have data to look at. Review collected by and hosted on G2.com. What do you dislike about Julius? It's not a cheap product but then again it's worth it. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? Marketing with influencers is not as measurable as PPC marketing. HYPR solves that. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 8/1/2019 "Good but can be better" 2/5 What do you like best about Julius? The ability to see an in influencers audiences and the ability to give details on their contact.Also the ability to see influencers that fit into a vertical. The ability to find influencers abroad eg china, USA. Review collected by and hosted on G2.com. What do you dislike about Julius? Sometimes does not differentiate in terms of verticals. E.g similar influencers come up for different verticals. Does not mean they can work in that vertical. I do not like the layout. Sometimes you cannot find the influencer you are looking . Review collected by and hosted on G2.com. Recommendations to others considering Julius: Use Hyper when looking for influencers Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? This has helped us find influencers to an extent. Help find influencers abroad very easy and great product with good features. Helps clients also Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Internet](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Internet") UI Verified User in Internet Small-Business (50 or fewer emp.) 10/28/2019 "A required tool for any company who is serious about their influencer marketing " 5/5 What do you like best about Julius? Finally, a real look about the influencers you'd be working with. It's like X-ray that when used wisely doesn't leave room for chance. Review collected by and hosted on G2.com. What do you dislike about Julius? It's a bit pricy, but when working with it the ROI worth it. Review collected by and hosted on G2.com. What problems is Julius solving and how is that benefiting you? It's a data-driven approach for influencer marketing, with the required data not just about the influencer, but about his audience Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ## Questions about Julius? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Julius ](https://www.g2.com/products/julius-works-julius/discussions/new) ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") G2 Verified User • Last activity over 6 years ago How does HYPR detect fake followers? 1 Upvote 1 [ Join the conversation ](https://www.g2.com/discussions/how-does-hypr-detect-fake-followers) ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") G2 Verified User • Last activity over 6 years ago How does HYPR determine which influencers are in the platform? 1 Upvote 1 [ Join the conversation ](https://www.g2.com/discussions/how-does-hypr-determine-which-influencers-are-in-the-platform) [ View all Discussions ](https://www.g2.com/products/julius-works-julius/discuss) ## Pricing Insights Averages based on real user reviews. ### Time to Implement 1 month ### Return on Investment 16 months ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/julius-works-julius/pricing) Julius Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_1eef63a9b9cc872436bda4fcdd84a1c2/upfluence.jpg "Product Avatar Image") Upfluence 4.6/5(140) [ Compare Now ](https://www.g2.com/compare/julius-works-julius-vs-upfluence) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_db6ab25e6fc405c83b3973baa10af393/creatoriq.png "Product Avatar Image") CreatorIQ 4.6/5(581) [ Compare Now ](https://www.g2.com/compare/creatoriq-vs-julius-works-julius) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_15a345d157bf9d8324f284e64481adeb/grin.png "Product Avatar Image") GRIN 4.5/5(483) [ Compare Now ](https://www.g2.com/compare/grin-vs-julius-works-julius) ##### ##### Julius Features Influencer Marketing Influencer Recruitment Influencer Scoring Audience Analysis [ View More Features ](https://www.g2.com/products/julius-works-julius/features) ##### Categories on G2 [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) ##### Explore More [Comprehensive event management tools for enterprises](https://www.g2.com/discussions/what-are-the-most-comprehensive-event-management-tools-for-enterprises)[What earned wage access software options exist for employers and what are the main differences between providers?](https://www.g2.com/discussions/what-earned-wage-access-software-options-exist-for-employers-and-what-are-the-main-differences-between-providers)[How do the top ecommerce platforms handle inventory syncing across your website, app and Amazon without things going out of stock mid-campaign?](https://www.g2.com/discussions/how-do-the-top-ecommerce-platforms-handle-inventory-syncing-across-your-website-app-and-amazon-without-things-going-out-of-stock-mid-campaign) [Best platform for account-based strategies in service sector](https://www.g2.com/discussions/best-platforms-for-account-based-strategies-in-the-service-sector)[Best conversation intelligence software](https://www.g2.com/discussions/what-s-the-best-conversation-intelligence-software)[What's the best CRM app for small business owners](https://www.g2.com/discussions/crm-what-s-the-best-crm-app-for-small-business-owners) [Show MoreShow Less](javascript:void(0);)