--- title: Incentivesmart Customer Loyalty Reviews meta_title: 'Incentivesmart Customer Loyalty Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 11 reviews by the users' company size, role or industry to find out how Incentivesmart Customer Loyalty works for a business like yours. aggregate_rating: rating_value: 4.7 review_count: 11 scale: '5' date_modified: '2026-07-15' parent_category: name: Demand Generation url: https://www.g2.com/categories/demand-generation --- # Incentivesmart Customer Loyalty Reviews **Vendor:** Incentivesmart **Category:** [Loyalty Management Software](https://www.g2.com/categories/loyalty-management) **Average Rating:** 4.7/5.0 **Total Reviews:** 11 ## About Incentivesmart Customer Loyalty Incentivesmart's Customer & Channel Loyalty platform is a B2B loyalty and incentive solution that helps businesses reward the right behaviours, strengthen customer and partner relationships, and drive repeat sales. Brands like Michelin, Miele, HOYA, and Norwegian Cruise Line trust us to design and run programmes that actually move the needle. Our Traction Framework methodology means we don't just hand you a platform and wish you luck. We help you understand what drives your customers and channel partners, then build a programme around that. The platform covers everything you need in one place, with partner-funded Perks from brands like ASOS and Tesco keeping your programme relevant between purchases. Key capabilities: - Points-based rewards with a catalogue of thousands of options - Tiered loyalty programmes to reward your best customers and partners - Sales claims, targets and performance tracking - Engagement and learning tools to drive the right behaviours - Targeted communications to keep members active - Detailed analytics and reporting via the Insights dashboard - API and integrations to connect with your existing systems A platform is only as good as the support behind it. Our dedicated Client Success team works with you from day one, helping you design, launch and continuously optimise your programme so it delivers real commercial results. We bring the expertise, the methodology and the hands-on support so you're never figuring it out alone. ## Incentivesmart Customer Loyalty Reviews ### 1. IncentiveSmart’s Expert Team Made Onboarding Seamless and Successful **Rating:** 5.0/5.0 stars **Reviewed by:** Hannah B. | Customer Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** July 14, 2026 **What do you like best about Incentivesmart Customer Loyalty?** For me, the best part of my relationship with IncentiveSmart is the service and expertise the team bring. During the onboarding process they listened carefully to our requirements and were able to come with solutions that integrated in our current systems and their restrictions. They took the time to understand our objectives and customer based to recommend the system and structure that would best support these. This has continued throughout the time running and developing our program to ensure it's continued success. **What do you dislike about Incentivesmart Customer Loyalty?** Honestly, there isn't really anything that I would say I dislike about my experience so far. The team have overcome or come up with solutions for every challenge ranging from systems and processes to brand guidelines and customer requests. At this time there has been nothing that has not met my expectations. **What problems is Incentivesmart Customer Loyalty solving and how is that benefiting you?** We wanted to create a loyalty program for a specific set of customer to influence key decision makers and improve both loyalty and advocacy within this group. This is something had neither the skills nor capacity to manage in house and the team have managed to create and run a scheme which has achieved these objectives. ### 2. The most helpful, creative and on-brand agency we have ever worked with. **Rating:** 5.0/5.0 stars **Reviewed by:** Max M. | Interim Category Manager - Floorcare, Mid-Market (51-1000 emp.) **Reviewed Date:** September 23, 2021 **What do you like best about Incentivesmart Customer Loyalty?** The incentivesmart team are great at coming up with fresh ideas that match the brief and can be delivered on time and budget. You can see from their workings how well they understand the challenge and how the proposal will meet your needs exactly, whether that’s growing sales or increasing awareness. They’re incredibly trustworthy, hardworking and show full cost detail so you can understand how the proposals are built – you know you’re always getting the best quote. The combination of their creativity and trust makes it easy to get external stakeholder sign off, and to build plans that really drive sales. **What do you dislike about Incentivesmart Customer Loyalty?** There's honestly nothing negative to say about incentivesmart. A first-class company. **What problems is Incentivesmart Customer Loyalty solving and how is that benefiting you?** We used the incentivesmart to generate brand loyalty with a key influencer in our consumer journey to increase sales. Using a personalised scheme, we were able to grow sales consistently year on year, with customers on the scheme growing at c. 10% more than those not on the scheme. ### 3. Excellent customer service and a platform that provides complete flexibility **Rating:** 5.0/5.0 stars **Reviewed by:** Karen O. | Marketing Assistant, Mid-Market (51-1000 emp.) **Reviewed Date:** July 15, 2021 **What do you like best about Incentivesmart Customer Loyalty?** The customer service is second to none. They're really quick to respond to a query and can't do enough to help. The platform itself offers so many options for customers to spend their points on with some genuine quality items. **What do you dislike about Incentivesmart Customer Loyalty?** I really can't think of any downsides or negatives to using these guys! **What problems is Incentivesmart Customer Loyalty solving and how is that benefiting you?** We never have any issues with them, and whenever we have a query or something we are unsure how to resolve, they're straight on it with a solution and are happy to do the work for us rather than suggesting we do it ourselves. Customers really value the points they gain through ordering with us, and it's an excellent benefit for our staff too. **Official Response from Richard White:** > Hello Karen, Thank you for your glowing review. Im glad that the Incentivesmart platform and team are meeting or beating your expectations, we always strive to be the best in class when it comes to flexibility, agility, client success and customer service so its wonderful to hear such great feedback. ### 4. Agile, Efficient and Professional! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Paper & Forest Products | Mid-Market (51-1000 emp.) **Reviewed Date:** September 27, 2021 **What do you like best about Incentivesmart Customer Loyalty?** The Incentivesmart team gets stuff done. It is great working with such efficient, flexible and professional people. They also continue to improve and upgrade processes and systems for the best user experience. Always ready to adapt and pivot through the ever-changing environment. Definitely an agency I would recommend if you would like to grow your business and client relationships **What do you dislike about Incentivesmart Customer Loyalty?** No Downsides at this stage. It would have been great if the programs could be adapted more to suit other markets **What problems is Incentivesmart Customer Loyalty solving and how is that benefiting you?** Increase client engagement and relationships. Rewarding and recognizing for performance, keeping our brands top of mind when it comes to in-market sales and execution ### 5. Professional approach and support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** October 05, 2021 **What do you like best about Incentivesmart Customer Loyalty?** support and assistance quick and accurate **What do you dislike about Incentivesmart Customer Loyalty?** No issues to report as it does exactly what you would expect. **What problems is Incentivesmart Customer Loyalty solving and how is that benefiting you?** Members engagement is certainly improved as they get familiar with the system/rewards on offer ### 6. Fantastic Rewards platform **Rating:** 5.0/5.0 stars **Reviewed by:** Gemma R. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 26, 2020 **What do you like best about Incentivesmart Customer Loyalty?** It's easy to use with a great catalogue. There support is second to none. **What do you dislike about Incentivesmart Customer Loyalty?** Nothing really comes to mind? It's a really great platform. **What problems is Incentivesmart Customer Loyalty solving and how is that benefiting you?** Helping to keep our customers loyal by encouraging repeat purchases. **Official Response from Richard White:** > Hi Gemma, thank you for your great review of Incentivesmart. ### 7. Great working relationship and easy to use platform **Rating:** 4.0/5.0 stars **Reviewed by:** Mathew A. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 24, 2020 **What do you like best about Incentivesmart Customer Loyalty?** Easy to use platform and helpful team. Our account management are always on hand to help issues and work closely with us. **What do you dislike about Incentivesmart Customer Loyalty?** I don't have anything I dislike. Really good. **What problems is Incentivesmart Customer Loyalty solving and how is that benefiting you?** Customer engagement and loyalty **Official Response from Richard White:** > Thank you for your great review of Incentivesmart Mathew, it's been great working with you guys over many years, as both our businesses have grown. We look forward to many more successful years working together. ### 8. Brilliant platofrm **Rating:** 5.0/5.0 stars **Reviewed by:** Dean G. | Director, Small-Business (50 or fewer emp.) **Reviewed Date:** August 18, 2020 **What do you like best about Incentivesmart Customer Loyalty?** The systems are very easy to use and allow our staff to see what they can achieve. **What do you dislike about Incentivesmart Customer Loyalty?** The only downside was our systems didn’t integrate so that I couldn’t automate my points allocation. This was our IT issue **Recommendations to others considering Incentivesmart Customer Loyalty:** Think about staff and customers **What problems is Incentivesmart Customer Loyalty solving and how is that benefiting you?** The desire of my staff to use their time and initiative. **Official Response from Richard White:** > Hi Dean, thank your for your 5* review, I'm really pleased to hear your staff are so engaged with your programme. ### 9. Great all round service **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** August 19, 2020 **What do you like best about Incentivesmart Customer Loyalty?** Team friendliness and eagerness to please **What do you dislike about Incentivesmart Customer Loyalty?** difficult to get retailers away from the scheme once they are hooked on **What problems is Incentivesmart Customer Loyalty solving and how is that benefiting you?** Engaging the sales people **Official Response from Richard White:** > Thank you for your review. It's brilliant to hear that the Incentivesmart platform is helping to thoroughly engage your retailers and sales teams. One of our company values is to "Wow Everyone" so it's a pleasure to hear the team are looking after you. ### 10. Incentivesmart feedback **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 20, 2020 **What do you like best about Incentivesmart Customer Loyalty?** Simple, easy to use tool. Excellent client support, very responsive. **What do you dislike about Incentivesmart Customer Loyalty?** Outbound marketing could be smarter, clearer comms, clearer call to action, and too often comes across with errors in the copy **What problems is Incentivesmart Customer Loyalty solving and how is that benefiting you?** Engaging with our customers on our brand, driving sales of our focus products **Official Response from Richard White:** > Thank you for taking the time to review Incentivesmart and your feedback. Regarding the comments around marketing, we have some exciting developments in the pipeline regarding comms and our new Head of Creative will be tasked with driving this agenda. If you haven't done so already, please highlight the copy issues to your CSM. Thanks again for your review. ### 11. great at engaging customers **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** August 19, 2020 **What do you like best about Incentivesmart Customer Loyalty?** engages customers and increases sales. great account management too - things get done very quickly and efficiently - not had any issues **What do you dislike about Incentivesmart Customer Loyalty?** manual point allocation, would love to be able to do a bulk upload **What problems is Incentivesmart Customer Loyalty solving and how is that benefiting you?** engagement from our customer is massive (Leekes) **Official Response from Richard White:** > Thank you for your kind review, it's great to hear such positive feedback about the team and how we are helping you to drive sales through your dealer channel. Regarding the bulk points allocation you mentioned, there is a feature to bulk upload points via spreadsheet if you are a programme administrator. Please feel free to reach out to your Client Success Manager who can guide you through the process, and discuss alternatives such as using our API or sftp functions to automatically load points data. ## Incentivesmart Customer Loyalty Discussions - [What is Incentivesmart used for?](https://www.g2.com/discussions/what-is-incentivesmart-used-for) - [View Incentivesmart Customer Loyalty pricing details and edition comparison](https://www.g2.com/products/incentivesmart-customer-loyalty/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-20+10%3A01%3A35+-0500&secure%5Bsession_id%5D=e0d440f6-0342-4a64-8e76-1ae180b4cf29&secure%5Btoken%5D=6c282ad73ddc3046bf7d2cd5e412f6ae375ee352efac6d0fa5f8ebad60d79485&format=llm_user) ## Incentivesmart Customer Loyalty Features **Rewards & Incentives** - Reward Catalog - Customization - Bulk Ordering - Budget Management - Dashboard - Analytics & Reporting - User, Role, and Access Management - Integrations - Reward API **Loyalty Experience** - Loyalty Engine - Rewards - Membership - Personalization - Gamification - Loyalty Cards **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - Rewards and Incentives** - Cross-system Integration - Proactive Assistance **Platform Basics** - Performance Benchmarking - Reporting & Dashboards - Interoperability **Loyalty Platform** - Communication Tools - Customer Relationship Management (CRM) - Loyalty Analytics - Localization - Integrations **Platform Content** - Employee Pulse Surveys - Survey Customization - Goal and Challenge Creation - Science-based templates **Agentic AI - Loyalty Management** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Platform Additional Functionality** - Employee Segmenting - Goal and Challenge Creation - Peer Recognition - Social Feedback Portal **Platform** - Customization - Integration APIs - Internationalization - User, Role, and Access Management - Dashboards ## Top Incentivesmart Customer Loyalty Alternatives - [Cooleaf by ITA Group](https://www.g2.com/products/cooleaf-by-ita-group/reviews) - 4.9/5.0 (902 reviews) - [Nectar](https://www.g2.com/products/nectar/reviews) - 4.7/5.0 (8,523 reviews) - [Reward Gateway Employee Experience Platform](https://www.g2.com/products/reward-gateway-employee-experience-platform/reviews) - 4.6/5.0 (2,760 reviews)