--- title: Julius Reviews meta_title: 'Julius Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 96 reviews by the users' company size, role or industry to find out how Julius works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 96 scale: '5' date_modified: '2026-09-28' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing ---

Julius Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

16 months

User Insights

Average based on 96 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

Julius Reviews (96)

Reviews

Julius Reviews (96)

4.5
96 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise the platform for its ease of use and robust audience data, which significantly aids in identifying suitable influencers for campaigns. The comprehensive analytics and quick addition of new influencers enhance the overall experience, making it a valuable tool for marketing teams. However, some users note that the platform could benefit from a wider selection of micro-influencers.
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Brendan D.
BD
Brendan D.
Associate Director of Influencer Talent
Small-Business (50 or fewer emp.)
"Excellent platform for all data relating to influencer marketing."
5/5
What do you like best about Julius?

The audience data analytics are the most helpful for us as it relates to influencer marketing and helping sell through creators on campaigns. Secondly, the search functionalities to allow us to discover talent who hit key interests or verticals is equally as important for us to source new talent for different campaigns. Review collected by and hosted on G2.com.

What do you dislike about Julius?

I wish the platform pulled creators that haven't been inputted manually into the system as profiles that pop up in the search function. Also, the campaign management feature could be improved to make it easier for creators. Review collected by and hosted on G2.com.

Verified User in Sports
US
Verified User in Sports
Mid-Market (51-1000 emp.)
"Great so far!"
4/5
What do you like best about Julius?

Keeping myself organized and easily finding new influencers Review collected by and hosted on G2.com.

What do you dislike about Julius?

The profiles aren't updated regularly so locations for influencers are sometimes outdated Review collected by and hosted on G2.com.

Doug B.
DB
Doug B.
Director of Strategy
Small-Business (50 or fewer emp.)
"A Great Partner to Agencies"
4.5/5
What do you like best about Julius?

The ability to utilize audience information like demographics, geography, interests, and brand affinities is the most valuable to our agency. This data allows us to take an audience-driven approach to our influencer campaigns as oppose to simply choosing creators based on their content and persona. Review collected by and hosted on G2.com.

What do you dislike about Julius?

Being unable to share logins can be limiting in terms of collaboration across teams. Multiple logins are an option but they come at an additional cost that isn't necessarily a small one. Review collected by and hosted on G2.com.

Response from Nrupa Mehta of Julius

Thank you for your positive review of Julius! We appreciate your business.

RH
Rachel H.
Account Manager
Small-Business (50 or fewer emp.)
"Consolidated and efficient"
5/5
What do you like best about Julius?

I like that now Hypr and Julius are both in the same place. Before, I had to separately use each of them and it was very time consuming. Review collected by and hosted on G2.com.

What do you dislike about Julius?

I don't see a lot of the HYPR stats from before, like Engagement Rate and mini-biographies for each influencer. Review collected by and hosted on G2.com.

Response from Nrupa Mehta of Julius

Thank you for your positive review of Julius! We appreciate your business.

Verified User in Public Relations and Communications
UP
Verified User in Public Relations and Communications
Small-Business (50 or fewer emp.)
"Good product features but not enough UK data"
3/5
What do you like best about Julius?

The search filters and user experience are good Review collected by and hosted on G2.com.

What do you dislike about Julius?

There is a lack of UK data there, so often smaller UK influencers aren't readily available on the platform Review collected by and hosted on G2.com.

Response from Nrupa Mehta of Julius

Thank you for your review of Julius! Our team is constantly adding the new creators to our platform, so we welcome your feedback on additional UK influencer options.

Jack C.
JC
Jack C.
Senior Strategist
Small-Business (50 or fewer emp.)
"Easy to use and detailed"
5/5
What do you like best about Julius?

All the information I need in one place. Review collected by and hosted on G2.com.

What do you dislike about Julius?

No customisable export options, would save a lot of time if I could customise a talent template. Review collected by and hosted on G2.com.

Response from Nrupa Mehta of Julius

Thank you for your positive review of Julius! We look forward to connecting with you when our additional export customizations launch later this year.

Christian P.
CP
Christian P.
chief intel officer
Mid-Market (51-1000 emp.)
"Best influencer platform in the market."
5/5
What do you like best about Julius?

the tool provides actionable insights and is very easy to navigate. Customer service is awesome!! Review collected by and hosted on G2.com.

What do you dislike about Julius?

nothing. The influencers they dont have are included in less than 24hs. Review collected by and hosted on G2.com.

Response from Nrupa Mehta of Julius

Thank you for your positive review of Julius! We appreciate your business.

Jason F.
JF
Jason F.
EVP of Marketing
Marketing and Advertising
Mid-Market (51-1000 emp.)
"One of the best influencer marketing SaaS products on the market"
5/5
What do you like best about Julius?

The ease of use and powerful search filters stand out, as does the ability to assign value to each post, influencer, or campaign, which enables granular tracking of ROI. Review collected by and hosted on G2.com.

What do you dislike about Julius?

For SaaS in this category, Julius is on the higher end of the pricing spectrum. For medium to small businesses or agencies, it's not likely affordable. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Easy Experience!"
4.5/5
What do you like best about Julius?

All the insights that are provided are beneficial. Review collected by and hosted on G2.com.

What do you dislike about Julius?

At the moment, I wish there was a more extensive option of influencers, but the swiftness that the Julius team adds new influencers that are missing is fantastic. Review collected by and hosted on G2.com.

Response from Nrupa Mehta of Julius

Thank you for your positive review of Julius! We appreciate your business.

Verified User in Apparel & Fashion
AA
Verified User in Apparel & Fashion
Small-Business (50 or fewer emp.)
"Great Program for Brands Working Heavily in the Influencer Space"
4/5
What do you like best about Julius?

HYPR has been very helpful in vetting influencers. When deciding which influencers are the right ones to work with, based on company goals, HYPR allows us to really dive into their analytics. We also like the organizational flow and tracking of metrics on each campaign. Review collected by and hosted on G2.com.

What do you dislike about Julius?

While the database is large, HYPR is missing many micro-influencers. Fortunately their team is typically quick to add requests. Now they just need to add TikTok influencers/analytics! Review collected by and hosted on G2.com.

Questions about Julius? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Verified User
G2
Verified User
•
Last activity over 6 years ago

How does HYPR determine which influencers are in the platform?

Verified User
G2
Verified User
•
Last activity over 6 years ago

How does HYPR detect fake followers?

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

16 months

Perceived Cost

$$$$$
Julius Comparisons
Julius Features
Influencer Recruitment
Influencer Scoring
Audience Analysis