--- title: Flodesk Reviews meta_title: 'Flodesk Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 311 reviews by the users' company size, role or industry to find out how Flodesk works for a business like yours. aggregate_rating: rating_value: 4.8 review_count: 311 scale: '5' date_modified: '2026-10-17' parent_category: name: Marketing url: https://www.g2.com/categories/marketing ---

Flodesk Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the ease of use of Flodesk, enjoying its intuitive interface for effortless email campaign management. (48 mentions)
Users love the beautiful and user-friendly templates of Flodesk, making content creation easy and enjoyable. (24 mentions)
Users rave about the ease of use of Flodesk, appreciating its intuitive design and seamless integration with platforms like Squarespace. (16 mentions)
Users love the intuitive interface of Flodesk, making email creation and automation quick and effortless. (15 mentions)
Users admire Flodesk for its beautiful and intuitive interface, making email management a breeze for their businesses. (15 mentions)
Users desire more missing features in Flodesk, specifically A/B testing and improved reporting capabilities. (5 mentions)
Users find template limitations in Flodesk, desiring more customization options for layouts and elements. (5 mentions)
Users are frustrated by limited email management options, particularly regarding workflow exclusions and API scheduling capabilities. (4 mentions)
Users find customization limitations frustrating in Flodesk, impacting their email design and alignment experience. (4 mentions)
Users express frustration over the lack of integrations, limiting their control and functionality with other CRM software. (4 mentions)

5 Pros or Advantages of Flodesk

5 Cons or Disadvantages of Flodesk

Flodesk Reviews (311)

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Reviews

Flodesk Reviews (311)

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4.8
311 reviews
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JE
Jeanette E.
Founder
Small-Business (50 or fewer emp.)
"Effortless and Aesthetic Designs with Responsive Customer Service"
4.5/5
What do you like best about Flodesk?

I love their designs and user experience - it makes it effortless to create beautiful designs.

I also appreciate their customer service - it's truly rare to have real people email you back until your question is answered and that's what sets companies apart today. Review collected by and hosted on G2.com.

What do you dislike about Flodesk?

I would appreciate a way to embed instagram posts/ videos the same way that YouTube videos can be embedded. I also find the way that fonts are displayed tricky - sometimes, as I'm typing, the fonts change on me and I try different browsers to alleviate the situation. Review collected by and hosted on G2.com.

Jen S.
JS
Jen S.
Small-Business (50 or fewer emp.)
"Aesthetic Design, Efficient Management for Small Businesses"
5/5
What do you like best about Flodesk?

I like the pre-made templates and how easy Flodesk is to use, which helps me keep subscribers up to date. It's aesthetically pleasing, and the FAQ modules are pretty helpful. The pricing structure is nice for a small business like mine because it's not too expensive. I appreciate the folders and the ability to organize emails, which makes my business more efficient, especially when resending the same or similar emails. The help team is great and quick to respond. I haven't used it yet, but I like the built-in sales options available. Review collected by and hosted on G2.com.

What do you dislike about Flodesk?

I wish there was a saved media library. It is a hassle to constantly have to upload images time and time again. A/B testing would also be nice, but I heard on a recent webinar that is coming. Ohh...and for time delays it would be nice if the delay only impacted anyone who is a 'NO' and you could move the 'YES' people on through the workflow more quickly. Review collected by and hosted on G2.com.

DB
Denise B.
Small-Business (50 or fewer emp.)
"Easy Setup, Beautiful Layouts, but Needs Better Support"
5/5
What do you like best about Flodesk?

I really appreciate the way Flodesk offers beautiful templates and layouts that are unique, with the addition of stunning pictures. I love how the setup and format are easy to use, and I can find the font I use regularly in my emails and on my website. The colors transferring to my one color makes it cohesive, and I like that they keep my products on file. I am also impressed that it lets me know who opened the emails, who bounced, who canceled, and how well it's doing overall. It's a great experience. Review collected by and hosted on G2.com.

What do you dislike about Flodesk?

I would like to know more about how to save a template. I'm usually copying and pasting the old template to get a sample template that I always use. It's also sometimes difficult to get a hold of someone when I have a question about how to do a particular thing I'm working on. It's not being able to get to someone right away so I get frustrated. Stop working on that project and work on something else and then come back to it. Review collected by and hosted on G2.com.

Camille P.
CP
Camille P.
Small-Business (50 or fewer emp.)
"User-Friendly Email Marketing with Exceptional Support"
5/5
What do you like best about Flodesk?

I use Flodesk for email marketing and it's the #1 email marketing platform I recommend to my clients. I find it very user-friendly and it has all the automations I want. Every single email looks beautiful, and I don't have to sacrifice looks for analytics, which matters to me. I was really impressed when Flodesk's customer support jumped on a Zoom call to help me with a client's emails that were stuck in spam. They showed me exactly what was wrong and how to fix it. It's incredibly generous and nobody else does that. This support is invaluable because it showed me that Flodesk truly wants everyone on their platform to succeed at email marketing. The initial setup was very easy, very quick, and impressive with no stress at all. I also appreciate that they are constantly adding new features. Review collected by and hosted on G2.com.

What do you dislike about Flodesk?

I wasn't a fan of the switch from unlimited to per/contact. I understand it, and I'm grateful I get to keep my unlimited, but I really liked it when everyone had it. Review collected by and hosted on G2.com.

Sabine D.
SD
Sabine D.
Small-Business (50 or fewer emp.)
"Perfect for Creative Businesses, Great All-in-One Solution"
5/5
What do you like best about Flodesk?

I find Flodesk great for sending emails and forms, and I love the checkouts. The flexibility to have lots of features in one place is something I appreciate. What stands out is how suitable Flodesk is for a creative business compared to my experience with Mailchimp. I like having my emails and checkout products in one place. Also, I valued the look and design, which contributed hugely to making me switch, especially with the checkout option that convinced me it was worth the money as I'm getting more sales. After someone helped set up templates for my brand, it's been quite easy to use. Review collected by and hosted on G2.com.

What do you dislike about Flodesk?

I would like more templates and the ability to resize and move elements. I like checkout but would like to be able to set dates in the payment plan option. Review collected by and hosted on G2.com.

Jenn D.
JD
Jenn D.
Founder
Small-Business (50 or fewer emp.)
"Stunning Emails Without the Tech Overwhelm"
4.5/5
What do you like best about Flodesk?

Stunning emails without the tech overwhelm Review collected by and hosted on G2.com.

What do you dislike about Flodesk?

Sometimes I find it hard to find the my brand fonts Review collected by and hosted on G2.com.

Michael C.
MC
Michael C.
Small-Business (50 or fewer emp.)
"Efficient, Cost-Effective Email Marketing with Growing Flexibility"
4.5/5
What do you like best about Flodesk?

I use Flodesk for publishing our daily and weekly newsletters. I find it cost-effective compared to competitors and appreciate the minimally designed interface, which lets us finish our work faster. I love the option to add unlimited subscribers for one price, which is great for our growing subscriber list. This allows us to focus on delivering the best user experience without worrying about high costs. The minimal design also makes the site perform fast, saving us production time every day. I was impressed with Flodesk's ability to import large mailing lists without issues. Review collected by and hosted on G2.com.

What do you dislike about Flodesk?

In the editor, it would be nice to have the ability to group content blocks, as well as copy and paste blocks. I would like to be able to view my newsletters as a list in addition to the current large thumbnails. Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management
UN
Verified User in Non-Profit Organization Management
Small-Business (50 or fewer emp.)
"Beautiful, Intuitive Email Marketing That Makes Creating Campaigns Enjoyable"
5/5
What do you like best about Flodesk?

I use Flodesk for email marketing often, and I am really impressed with the experience. The platform has a beautiful, modern design that makes creating emails actually enjoyable. Everything feels very intuitive, and it’s easy to navigate even if you’re not very tech-savvy.

What I appreciate most is how user-friendly it is. I made the switch from Mailchimp to Flodesk and this was FAR more user friendly with an ease in integration. The layout, templates, and workflows are simple to understand, so you can create professional emails quickly without spending hours learning the system. Review collected by and hosted on G2.com.

What do you dislike about Flodesk?

I wish there was an onboarding tutorial video that could show me all the features. I had to play around with it. I wish the pre-sent layouts pictures could be adjusted by size. I would like to use more buttons within an existing layout, but have had a hard time figuring this out. Review collected by and hosted on G2.com.

Sarah V.
SV
Sarah V.
Small-Business (50 or fewer emp.)
"User-Friendly, Creative Email Marketing Tool"
5/5
What do you like best about Flodesk?

I love how Flodesk allows me to send an email to my entire list and see my open and closing rates. It has templates and other tools for creating landing and sales pages, and lets me get creative with writing and formatting emails, making it feel new and exciting every time. It's very user-friendly, easy to sign into, and easy to understand different analytics and metrics. It's also really easy if I need to add or remove people from my list manually. I love how quick the support team is and how they're able to answer all my questions in a timely manner. I'm not the most tech-savvy person, so I appreciate that the platform is laid out in easy-to-understand terms, including the fact page which is very helpful for me. The deeper understanding of the analytics helps me grow my business. Knowing that the customer service is on top of things makes me feel more at ease when dealing with any issues. Flodesk is simple, easy to use, and the cost for the monthly subscription is much more feasible compared to the previous platform I used. The initial setup was very easy too, and within a matter of minutes, I could segment my email list and choose templates quickly. Review collected by and hosted on G2.com.

What do you dislike about Flodesk?

Nothing comes to mind at the moment Review collected by and hosted on G2.com.

Laura H.
LH
Laura H.
Small-Business (50 or fewer emp.)
"Effortless Email Design, Impressive Insights"
5/5
What do you like best about Flodesk?

I mostly use Flodesk for newsletter distribution and collecting emails. I like how it's super easy to use, with practically no learning curve. The designs are very attractive, and it provides a lot of feedback and insights into open rates, helping me see what subject lines or topics are of interest to subscribers. I find it valuable to see how many people went to a landing page and didn’t sign up, which helps me compare different freebies and improve my offers. The feedback and insights are very helpful for someone new to marketing. Review collected by and hosted on G2.com.

What do you dislike about Flodesk?

I wish the payment integration was included in my plan. I wouldn’t have to have yet another application to accept payments. I mean it’s not a big deal, but it would be nice. Review collected by and hosted on G2.com.