---
title: Doofinder Reviews
meta_title: 'Doofinder Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 511 reviews by the users' company size, role or industry
  to find out how Doofinder works for a business like yours.
aggregate_rating:
  rating_value: 4.7
  review_count: 511
  scale: '5'
date_modified: '2026-07-24'
parent_category:
  name: E-Commerce
  url: https://www.g2.com/categories/e-commerce
---

# Doofinder Reviews
**Vendor:** Doofinder  
**Category:** [E-Commerce Search Software](https://www.g2.com/categories/e-commerce-search)  
**Average Rating:** 4.7/5.0  
**Total Reviews:** 511
## About Doofinder
Doofinder is the AI Search &amp; Discovery platform for eCommerce that helps every customer quickly find and buy exactly what they need — whether they’re searching, browsing categories or chatting with the store. Its technology understands real purchase intent and turns every interaction into a sales opportunity. Beyond boosting conversion, it also serves as a layer of commercial intelligence, revealing what customers want, what they can’t find, and where the biggest growth opportunities lie. Plug-and-play, no development required, with results from day one. It includes: AI Search with intent understanding, synonyms and real-time personalisation AI Assistant, a conversational assistant that guides customers through to purchase Category Merchandising, categories that reorder by margin, stock or user behaviour Recommendations based on behaviour and context AI Visual Tagging to enrich the catalogue automatically AI Synonyms and Search Merchandising rules Search Stats and AI Alerts with actionable business insights Quiz Maker for lead capture and personalisation



## Doofinder Pros & Cons
**What users like:**

- Users commend the **quick and helpful customer support** of Doofinder, enhancing their overall experience and satisfaction. (26 reviews)
- Users love the **ease of use** of Doofinder, highlighting its seamless integration and user-friendly interface. (25 reviews)
- Users rave about the **powerful search functionality** of Doofinder, boosting conversions and enhancing user experience significantly. (22 reviews)
- Users find Doofinder&#39;s **helpful customer support** invaluable, ensuring smooth operations and quick resolutions to any issues. (21 reviews)
- Users praise the **easy integrations** of Doofinder, highlighting its quick setup and seamless user experience improvements. (18 reviews)
- Customization (16 reviews)
- Features (16 reviews)
- Recommendation Systems (14 reviews)
- User Experience (14 reviews)
- Fast Search (13 reviews)

**What users dislike:**

- Users find Doofinder to have **high monthly costs** , which may be challenging without implementing a solution via API. (15 reviews)
- Users find the **pricing structure confusing** , but support from reps helps clarify the costs involved. (7 reviews)
- Users experience **poor customer support** , often receiving slow or inconclusive responses from the team, affecting overall satisfaction. (4 reviews)
- Users find Doofinder&#39;s **feature deficiency** notable, desiring additional widgets, analytics, SEO enhancements, and multi-currency support. (3 reviews)
- Users feel that improvements are needed, particularly with **costly updates, lack of notifications, and product identification issues**. (3 reviews)
- Learning Difficulty (3 reviews)
- Users find the **setup difficult** , particularly for integration with Shopify and sorting features, yet improvements were made swiftly. (3 reviews)
- Small Business Challenges (3 reviews)
- Difficult Configuration (2 reviews)
- Difficult Implementation (2 reviews)

## Doofinder Reviews
  ### 1. New integration with Doofinder

**Rating:** 5.0/5.0 stars

**Reviewed by:** Cath B. | Marketing / web responsable, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 22, 2024

**What do you like best about Doofinder?**

The service is impeccable. Even though our SOP limits us in the integration of certain functions, we have received personalized service to help us pursue integration.

Punctual follow-ups are also appreciated to ensure our understanding of the tool and its impact.  
A professional and pleasant team!

I really enjoyed my experience with Doofinder

**What do you dislike about Doofinder?**

It would be interesting to have procedures for integration with Lightspeed

**What problems is Doofinder solving and how is that benefiting you?**

It helps us to offer our customers an intelligent search and makes website navigation much more interesting. It enables us to increase our conversion rate. Another advantage is that we know exactly what customers are looking for online, so we can tailor our buying proposals to their needs.

  ### 2. An essential tool for an Ecommerce

**Rating:** 5.0/5.0 stars

**Reviewed by:** Javier B. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 23, 2024

**What do you like best about Doofinder?**

The search capability and ease of integration. The power of its administration panel

**What do you dislike about Doofinder?**

I don't see anything to improve, it is a very complete tool.

**What problems is Doofinder solving and how is that benefiting you?**

The search for any product from my store

  ### 3. Intuitive, flexible and great support team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carmen a. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 27, 2024

**What do you like best about Doofinder?**

I really like how you can choose the order in which your products are displayed. This includes the platform's own algorithm, which helps determine which products to show first. Additionally, the support team is really helpful and responds very quickly

**What do you dislike about Doofinder?**

I'd love to have the option to sort my products by the number of sales, either by connecting Doofinder to WooCommerce or through some other method. The support team told me that this feature is on its way, which is great news.

**What problems is Doofinder solving and how is that benefiting you?**

My client's customers are finding their products more quickly on the website, which has significantly increased their sales.

  ### 4. Simple and effective

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Furniture | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 05, 2024

**What do you like best about Doofinder?**

The configuration is easy to handle and quite comprehensive. The sales service is attentive and very professional.

**What do you dislike about Doofinder?**

The calculation of requests can quickly increase, the same goes for billing as a result.

**What problems is Doofinder solving and how is that benefiting you?**

Simplify product search for clients who do not wish to browse the site.

  ### 5. Very intuitive tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Industrial Automation | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 27, 2024

**What do you like best about Doofinder?**

Doofinder is a super powerful tool with a very nice design that highlights more than just a reference. Adding the photo is a huge asset! Even if the customer doesn't find what they want, Doofinder doesn't leave the customer empty-handed by suggesting other related products.

**What do you dislike about Doofinder?**

Perhaps the only negative point is that the plan is quickly used up depending on the number of APIs and traffic.

**What problems is Doofinder solving and how is that benefiting you?**

Doofinder is quite precise on all initial requests. It always allows for a proposal.

  ### 6. Simple to use and great value

**Rating:** 5.0/5.0 stars

**Reviewed by:** James C. | Head of Ecommerce, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 19, 2024

**What do you like best about Doofinder?**

Having used Doofinder as well as Algolia previously I'd have to say Doofinder is a great option for smaller ecommerce businesses and we've installed it across 3 sites now.

Customer success/support has been top notch and quick to respond so cannot fault.

**What do you dislike about Doofinder?**

Somewhat limited physical customisation compared to Algolia

**What problems is Doofinder solving and how is that benefiting you?**

Much better than the pre-installed search tool in Wordpress and better than many other plugins - helps my customers find what they need quickly and in a visually appealing way

  ### 7. Best search platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Manufacturing | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 04, 2024

**What do you like best about Doofinder?**

The use of the search engine is fantastic. The search statistics are very helpful for the marketing team. Customer support is helpful for all modifications of the search looks.

**What do you dislike about Doofinder?**

The price can be high for a small business, but the product is so effective that it's worth it.

**What problems is Doofinder solving and how is that benefiting you?**

A precise and efficient search engine is essential for delivering accurate results quickly and effectively.

  ### 8. Doofinder is great

**Rating:** 5.0/5.0 stars

**Reviewed by:** David H. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 30, 2024

**What do you like best about Doofinder?**

Doofinder is a great add-on for any business that utilizes a website for their marketing and sales needs. It greatly improved our customer ability to locate items they were looking for on our website. It definitely increased our online sales. I think it's an easy to use (as the store and for clients), cost-effective strategy that increases sales and also awareness about products being offered. Brian was able to help us get it setup and integrated into our website with ease.

**What do you dislike about Doofinder?**

I would like to see more price breakdowns to allow more intermediate pricing plans for those using between 50,000 and 150,000 clicks/visits, etc.

**What problems is Doofinder solving and how is that benefiting you?**

Doofinder is allowing our customers the ability to find the products they need more efficiently, which is driving our sales. The conversion rate is greater with Doofinder than without.

  ### 9. Performance marketing manager

**Rating:** 3.5/5.0 stars

**Reviewed by:** Arkadiusz W. | Chief Marketing Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 02, 2024

**What do you like best about Doofinder?**

Fast result before enter and product scoring.

**What do you dislike about Doofinder?**

Time to update availability and prices sometimes takes a long time.
Does not always accurately select products.

**What problems is Doofinder solving and how is that benefiting you?**

Finding products quickly and accurately and lowering the rank of cheap accessories when searching for general phrases

  ### 10. Doofinder has revolutionized our store search and upped conversion!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joshua D. | Director of Marketing, Partnerships, and Website Logistics, E-Learning, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 21, 2024

**What do you like best about Doofinder?**

I love the analytics and the ability to see what people are searching and what key words they are using.  The items being clicked on and the analysis of how much they are being clicked on etc.  It was also extremely easy to implement to Woocommerce, it was just a plugin and download, the integration was so easy.  The customer support made the experience  as well, they followed up with us multiple times, making sure we were comfortable with how to utilize all of the functions and how to implement them all.  It was super easy to get going and have running on our website, we even added it to our second website as well.  I use it daily and have now added it to my daily checking, to see how the statistics look each day.  I love watching our conversion continue to grow!

**What do you dislike about Doofinder?**

The only negative that I have found so far is that this is a subscription paid product, but it is more than worth the cost for how much it has improved our converstion and revenue.

**What problems is Doofinder solving and how is that benefiting you?**

Doofinder gives me the ability to search our inventory on the customr facing side faster and more effectively than with the basic search.  We have full control over what products show and where and how they show.  The search is way more interactive and looks way better than our previous basic search we were using with WooCommerce.  It also gives us all of the valuable statistics which we can use to track and monitor products, searches, and sales.

  ### 11. Improve the features of your search engine and obtain better conversion rates

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 07, 2024

**What do you like best about Doofinder?**

Reduce the workload of ecommerce specialists as it optimizes search results better and especially improves conversion rates compared to other search engines.

**What do you dislike about Doofinder?**

The least useful are image searches, as they are not yet used among users.

**What problems is Doofinder solving and how is that benefiting you?**

The optimization of searches through synonyms or misspelled words that previously did not show results, and the products recommended based on user behavior.

  ### 12. Quick and easy search for a better customer experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Howard C. | Business Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 13, 2024

**What do you like best about Doofinder?**

Our previous search function was virtually non exsistent. User experience has massivly improved with easy search functionality. Quick and easy search so customers can find what they want and also see similar products, recipe blogs etc.

**What do you dislike about Doofinder?**

Whats not to like! Lots of insight and stats in the dashboard

**What problems is Doofinder solving and how is that benefiting you?**

Customers are able to search for key words to find products easily

  ### 13. Significant Improvement in Search Experience with Doofinder

**Rating:** 5.0/5.0 stars

**Reviewed by:** Noelia S. | Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 20, 2024

**What do you like best about Doofinder?**

Although we have been using Doofinder for a short time, the initial results are very encouraging. The tool has improved the search experience on our site, and we are excited to see how it continues to impact our metrics in the long term. We recommend Doofinder to other e-commerce companies looking for an efficient and easy-to-implement search solution.

**What do you dislike about Doofinder?**

Doofinder has proven to be a valuable tool for improving the search experience on our site, but there are still areas that need improvement. With additional adjustments and optimization, we believe Doofinder can have an even greater impact on our long-term metrics. We would recommend Doofinder to other e-commerce companies, but with the caveat that it may require some time and tweaking to reach its full potential.

**What problems is Doofinder solving and how is that benefiting you?**

-

  ### 14. Quick to implement, easy to use, and personalized attention for ecommerce.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Raúl C. | Head of Digital Analytics, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 12, 2024

**What do you like best about Doofinder?**

The implementation is really fast. It can be done through GTM and enables a result layer with the products indexed in your product feed.

The environment is highly customizable, both in terms of results with business relevance and the results interface, filters, additional elements, etc.

But without a doubt, what we liked most about Doofinder is the personalized support from our account manager, both in the implementation and in the configuration. Responding quickly to our questions and solving problems very efficiently.

**What do you dislike about Doofinder?**

The analytics part. Despite having a good system for sending events to GA4 via measurement protocol, the data doesn't quite match what is later seen on the dashboard, and as of today, it's a system with which I cannot analyze in the GA4 environment, where we have everything, due to the lack of reliability. I haven't received a solution from technical support, the only response has been more or less "it is what it is."

**What problems is Doofinder solving and how is that benefiting you?**

We needed a search engine solution that included ranking relevance and offered a fast, usable, and useful interface for the customer, to improve product findability, and above all, the conversion rate.

  ### 15. advanced search solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Industrial Automation | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 05, 2024

**What do you like best about Doofinder?**

Smart Search
Visual Search
Advanced Statistics
Speed ​​and Accuracy

**What do you dislike about Doofinder?**

numerous metafields not possible to index

**What problems is Doofinder solving and how is that benefiting you?**

Doofinder solves common problems for e-commerce sites, improving the search experience and increasing sales:

Search accuracy: Better interprets searches, showing relevant results even with typos or synonyms.
Speed ​​and efficiency: Provides quick results with suggestions and autocomplete, making the search smooth.
Product discovery: Helps users find hidden products thanks to filters and sorting options.
Data analysis: Provides information on searches to optimize catalog and marketing strategies.
Mobile experience: Optimized for mobile devices, improves conversions even on smartphones.

  ### 16. Very helpful app to boost sales.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jerry K. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 01, 2024

**What do you like best about Doofinder?**

Doofinder has been effective in getting great results and it's a must in improving sales. Obviously,  implementing Doofinder has been very helpful improving our web and I am glad we chose Doofinder. It's also very easy to use with best customer service. We consistantly use doofinder with much better sales increase. We are constantly using Doofinder in our projects and very happy with it.

**What do you dislike about Doofinder?**

There is nothing to dislike and I am very happy with it.

**What problems is Doofinder solving and how is that benefiting you?**

Our customer can find what they look for quickly now. At the same time, it's extremely easy to navigate on our product searches. It's also helping in improving our business operation.

  ### 17. A good and simple way to implement search on any website

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Construction | Enterprise (> 1000 emp.)

**Reviewed Date:** December 23, 2024

**What do you like best about Doofinder?**

Straightforward set up and works out of the box

**What do you dislike about Doofinder?**

Unclear pricing, can get expensive with high traffic websites.

**What problems is Doofinder solving and how is that benefiting you?**

Allows us to simplify search feature implementation compared to custom development

  ### 18. Impressed with the system

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ian  B. | Jeweller, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 15, 2024

**What do you like best about Doofinder?**

I have only just started using Doofinder but i am already being impressed with the service.

It has brought me extra sales which is what its all about.

**What do you dislike about Doofinder?**

It is quite complicated but hoping to grasp it fully soon

**What problems is Doofinder solving and how is that benefiting you?**

Just bringing me more sales and sales of products that dont often get seen

  ### 19. It is very practical, intuitive, and easy to use.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Cristina M. | Website Developer, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 21, 2024

**What do you like best about Doofinder?**

I like it because I can highlight the products I am interested in selling, or "reduce" the visibility of those that have low stock or are from past seasons.

**What do you dislike about Doofinder?**

I would like to obtain more information about the user or recommendations to improve sales based on searches.

**What problems is Doofinder solving and how is that benefiting you?**

This is helping us a lot with synonyms and similar words, and it makes word recommendations or the most common searches by customers "easy" for the rest of the customers, etc.

  ### 20. A quick, effective, easy to integrate solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lucien A. | Chef de projet, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 13, 2024

**What do you like best about Doofinder?**

The most useful and pleasant thing about Doofinder is the speed of searches and the relevance of the results.

**What do you dislike about Doofinder?**

I have nothing that comes to mind at the moment.

**What problems is Doofinder solving and how is that benefiting you?**

I install it on my merchants' sites; it's a good module that I recommend to every client.

  ### 21. Very practical and easy to install

**Rating:** 4.0/5.0 stars

**Reviewed by:** Paul-Jean P. | CTO, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 28, 2024

**What do you like best about Doofinder?**

Lots of features to customize the results, avoiding the development of an internal search engine which will not do as much.

**What do you dislike about Doofinder?**

May break if product feed automation has an update issue.

**What problems is Doofinder solving and how is that benefiting you?**

Browsing through products to find the one the customer is really interested in.

  ### 22. Easy implementation

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jack T. | Senior Ecommerce manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 27, 2024

**What do you like best about Doofinder?**

Very easy to implement off the shelf product
Low cost
Fast results and fast loading speed

**What do you dislike about Doofinder?**

Black box "AI" so unsure how it works
Personalisation also black box

**What problems is Doofinder solving and how is that benefiting you?**

Better filters
Products being able to be merchandised with algorithms based on data rather than opinion

  ### 23. It is a quite user-friendly search engine with very good tools that facilitate web navigation.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Israel  R. | Coordinador, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 28, 2024

**What do you like best about Doofinder?**

Something that catches my attention is their tools to make the browsing experience more visual and attractive.

**What do you dislike about Doofinder?**

So far, I have had a very good experience with Doofinder.

**What problems is Doofinder solving and how is that benefiting you?**

Make my website more professional and friendly for my clients.

  ### 24. Doofinder, an easy-to-use and effective tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Business Supplies and Equipment | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 05, 2024

**What do you like best about Doofinder?**

Repositioning of articles according to user searches. The search algorithm is effective 80/90% of the time. Other possibilities if we do not use machine learning. The design is simple and effective. The search engine responds well. The integration of the search engine into the website is easy and clean. The customer service is top-notch. The setup is quick and easy. Unlimited number of searches, and the reliability of the search with a high number of users.

**What do you dislike about Doofinder?**

Certain possibilities are not provided natively. (or you have to modify the template)
For example, putting the article reference in the DOOFINDER thumbnails, or the fact that search aids for brands do not allow the display of logos. (these are images of the brand's products that are displayed instead).
References that mix numbers and letters sometimes do not come up well.
Products with a title that is too short are difficult to find even when reducing the number of characters needed for the search.
Sometimes, you have to type the entire reference for the product to appear.

**What problems is Doofinder solving and how is that benefiting you?**

Adapt the results according to the clients' searches. Have an efficient algorithm for most searches. Be able to easily manage the configuration in the tool's back office.

  ### 25. An interactive and engaging search experience.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 27, 2024

**What do you like best about Doofinder?**

The best thing about Doofinder is the backend interface. Whenever we need to update search results or add banners to make results more accurate this is simple to complete.

**What do you dislike about Doofinder?**

The only downside of Doofinder is that I had issues with my login early on during onboarding, however this was sorted quickly by the team.

**What problems is Doofinder solving and how is that benefiting you?**

Doofinder is enabling our website to have an interactive and accruate search experience. Additionally, we benefit from the native analytics to consitantly improve search experience.

  ### 26. Easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Luca P. | IT Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 13, 2024

**What do you like best about Doofinder?**

Easy to configure on a custum platform like ours.

**What do you dislike about Doofinder?**

A little bit pricer but quality is pricer.

**What problems is Doofinder solving and how is that benefiting you?**

Help to give a quality in search result

  ### 27. One of the best tools for maximum customer experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Adam P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 03, 2024

**What do you like best about Doofinder?**

We are using Doofinder in JTL-Shop. It helps customers to find what they are looking for - so far at a better price than using the professional version of JTL-Search. It is also much faster as all product photos and information are available for Doofinder via API upload. The integration was easy for us through the plugin from WebStollen. If there is anything in the search results you cannot change by yourself, the customer support will do it for you professionally and quickly. Also the online video meetings helped to understand what Doofinder is capable of, which is more than you expect in the beginning. The frequent use of our customers helps us to understand what they are looking for and which search goes into a dead end.

**What do you dislike about Doofinder?**

Doofinder Recommendations was easy to integrate, but created to many requests and too less conversions. As JTL-Shop comes with a recommendation tool already, we will keep using this and turned off Doofinder Recommendations. But if a shop does not come with this option, it might be worth to give it a try. Also an important hint to prevent unnecessary costs: Go to Layers -> General Settings in your Doofinder dashboard and change the "Characters to display results" from 1 to 3 and requests will go down significantly.

**What problems is Doofinder solving and how is that benefiting you?**

The customers can more easily find what they are really looking for.

  ### 28. Boosting Search Capability on your Website

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ben L. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2023

**What do you like best about Doofinder?**

The ability to customise how it behaves and appears on your website, plus the fact that it integrates with your existing website with a string of code.

**What do you dislike about Doofinder?**

In our case it doesn't seem to function precisely with product stock codes, despite this data being available.

**What problems is Doofinder solving and how is that benefiting you?**

Doofinder delivers an enhancement to the native search finder on our website, which is not great! It offers the capability to showcase promotional info, give preferential ranking to the products we're pushing and visualise the product results too.

  ### 29. Much more powerful search engine than the native one

**Rating:** 5.0/5.0 stars

**Reviewed by:** Albert G. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 04, 2024

**What do you like best about Doofinder?**

Much more powerful search engine than the native Prestashop. It undoubtedly helps improve conversion and significantly improves the user experience.

**What do you dislike about Doofinder?**

Does not suit special price groups. It needs adhoc development.

**What problems is Doofinder solving and how is that benefiting you?**

Improve conversion to sale

  ### 30. Very intuitive and easy to set up

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nuria C. | Marketing specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 03, 2024

**What do you like best about Doofinder?**

We had the need to make de browser of our website more intuitive, since we had wide catalogue. During the trial we fixed our problem finding the right product for the search and fixed UX/UI aspects.

**What do you dislike about Doofinder?**

We are very happy with the price and result of the solution

**What problems is Doofinder solving and how is that benefiting you?**

Not only astheatic, also very intuitive and functional.

  ### 31. fluid experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Julien H. | PMO, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 26, 2024

**What do you like best about Doofinder?**

DooFinder's consumer support is available to answer questions and provides excellent start-up support to make it easy to use and easy to implement.

**What do you dislike about Doofinder?**

languages ​​available in the management area

**What problems is Doofinder solving and how is that benefiting you?**

search results quality

  ### 32. Excellent search fonction with useful insights and customization

**Rating:** 5.0/5.0 stars

**Reviewed by:** Maximilien C. | Digital Lead Project Management, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 16, 2024

**What do you like best about Doofinder?**

Backend statistics, custom results, and a helpful support team helping to leverage the maximum of Doofinder capacities.
Easy to integrate and setting up.

**What do you dislike about Doofinder?**

It is an extra module to install on our Presta infrastructure, which opens the door to code conflict between modules.

**What problems is Doofinder solving and how is that benefiting you?**

We had issues with our search bar on Prestashop.

  ### 33. Quick and Simple

**Rating:** 4.0/5.0 stars

**Reviewed by:** Eventure I. | Digital Marketing Executive, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 27, 2024

**What do you like best about Doofinder?**

The ease of which it is to set up and get running on a website.

**What do you dislike about Doofinder?**

Lack of customability with how searches appear.

**What problems is Doofinder solving and how is that benefiting you?**

The ease of a user finding products they want.

  ### 34. Doofinder meets all expectations

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 28, 2024

**What do you like best about Doofinder?**

My favourite thing about Doofinder is the impressive accuracy of the search results and the user-friendly interface. It's a pleasure to see how quickly and accurately the search engine delivers relevant results

**What do you dislike about Doofinder?**

There is little to criticise, but occasionally the search results could be loaded a little faster. It would also be helpful if there were more customisation options for individual needs

**What problems is Doofinder solving and how is that benefiting you?**

With Doofinder, I solve the problem of inefficient search processes on my website by quickly delivering accurate results. The benefits are increased customer satisfaction through fast and relevant search results and an improved user experience thanks to the intuitive operation.

  ### 35. Does Exactly What We Needed

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 29, 2024

**What do you like best about Doofinder?**

Doofinder integrated easily with our site, the ability to add our own branding (logo & colours etc) made it really seamless. It has also helped us to recognise potential issues with search terms / keywords.

**What do you dislike about Doofinder?**

Occasionally, Doofinder can glitch and is replaced with our old (clunky) search function, which isn't ideal.

**What problems is Doofinder solving and how is that benefiting you?**

It is a great, easy-to-use search function and works well on our site.

  ### 36. A good experience

**Rating:** 4.0/5.0 stars

**Reviewed by:** Rafael H. | Especialista en posicionamiento web, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 27, 2024

**What do you like best about Doofinder?**

The best thing is the amount of information it gives you to make future decisions.

**What do you dislike about Doofinder?**

The impossibility of creating automatically optimized SEO URLs with the most common searches.

**What problems is Doofinder solving and how is that benefiting you?**

The ease in the search for my clients' products

  ### 37. An essential app for your e-commerce

**Rating:** 5.0/5.0 stars

**Reviewed by:** Antonio  G. | Administrador, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 22, 2024

**What do you like best about Doofinder?**

It works on its own, has many possibilities, and adapts perfectly to the volume of any business.

**What do you dislike about Doofinder?**

I would like a Dashboard in Spanish but it is very easy to use in English.

**What problems is Doofinder solving and how is that benefiting you?**

I have not detected any problem

  ### 38. The tool you need

**Rating:** 5.0/5.0 stars

**Reviewed by:** Giuseppe A. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 19, 2024

**What do you like best about Doofinder?**

it certainly has an intuitive interface that can be used by anyone, an analysis tool that allows you to maximize your work in a discreet way. a shortcut to your goals. Top customer service. Sustainable cost as it is scalable. Perfectly integrated with every website.

**What do you dislike about Doofinder?**

Some advanced functions require the help of web programmers.

**What problems is Doofinder solving and how is that benefiting you?**

It allowed me to perfectly align my offer with the demand of my customers in a discreet but effective way.

  ### 39. A true revolution for product research.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jean-Noel B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 21, 2024

**What do you like best about Doofinder?**

The SaaS mode. The speed of requests. The integration with the site. The ease of use for customers. The quick implementation.

**What do you dislike about Doofinder?**

The configuration seems very sensitive (though it's not my job!): customer support is highly appreciated.

**What problems is Doofinder solving and how is that benefiting you?**

We created our first e-commerce site in 1999. Customer and visitor habits have evolved in very diverse directions over 25 years. To date, the so-called "free" search is the most used: a search engine like Doofinder is essential for the response to be relevant. And since it is also efficient on both PC and smartphone, Doofinder exactly matches what we wanted to provide to our visitors.

  ### 40. Excellent search facility

**Rating:** 4.0/5.0 stars

**Reviewed by:** Hana G. | Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 16, 2024

**What do you like best about Doofinder?**

Greatly improves the search facility on our woocommerce site. The detailed reults and pictures are far more customer friendly and the reporting facilities and stats provide a lot of useful insight.

**What do you dislike about Doofinder?**

The cost is high if you sell very cheap items but if you sell gifts/clothes etc its fine

**What problems is Doofinder solving and how is that benefiting you?**

Making our woocommerce site much easier to search. Helping customers find the products they are looking for.

  ### 41. Not only for large companies

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nano G. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 20, 2024

**What do you like best about Doofinder?**

For us, it is a daily work tool since we sell and inform a lot over the phone, and it allows us very fast and accurate navigation. Additionally, the client accesses the articles in a more direct and visually more pleasant way than with other search engines.

**What do you dislike about Doofinder?**

Not having more hiring range and some specific plan for small businesses, especially the possibility that the work IP does not count towards the statistics.

**What problems is Doofinder solving and how is that benefiting you?**

The search is much more effective than my previous search engine and saves me a lot of time in my daily work and my clients as they find products more easily. It allows me to promote items in the searches.

  ### 42. Intuitive operation.

**Rating:** 4.0/5.0 stars

**Reviewed by:** baptiste b. | Webmaster and marketing manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 24, 2024

**What do you like best about Doofinder?**

It's easy to find products quickly without having to search through the menu.

**What do you dislike about Doofinder?**

It was necessary to apply some corrections to the initial module. Discounts were not displayed in particular, but thanks to support the problem was resolved.

**What problems is Doofinder solving and how is that benefiting you?**

It was necessary to apply some corrections to the initial module. Discounts were not displayed in particular, but thanks to support the problem was resolved. Also easy to find categories quickly.

  ### 43. Our experience with Doofinder has been very good, both for the treatment and the service offered.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ángela C. | Marketing manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 30, 2024

**What do you like best about Doofinder?**

The quick and efficient response they give you.

**What do you dislike about Doofinder?**

No option to translate into other languages.

**What problems is Doofinder solving and how is that benefiting you?**

Any questions of use from customisation to the simplest possible.

  ### 44. Excellent service improved our customer experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Colum C. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 07, 2024

**What do you like best about Doofinder?**

I love how easy it was to install and deploy onto our site. The customer service we recieved was top notch. The way it is designed makes it fit seamlessly into our custom designed site. We expect great things for our partnership in the future.

**What do you dislike about Doofinder?**

The only missing feature i can see for now is the ability to properly track conversions. i.e. It shows that there was a conversion but that isn't attached to an order number so i can't see whicvh product sold without manually lining up the timestamp with our order history.

**What problems is Doofinder solving and how is that benefiting you?**

A better, smarter more responsive search engine fgor our customers

  ### 45. E-commerce to another level

**Rating:** 5.0/5.0 stars

**Reviewed by:** Federico N. | Director de Desarrollo Comercial, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 16, 2024

**What do you like best about Doofinder?**

Very powerful tool
Super fast search results
Feature to set up custom results
Feature to set up brand banners in certain dates
Real time info providing new business opportunities
Easy to set up
Great customer support
Very fast and easy integration
A must for our organization

**What do you dislike about Doofinder?**

So far we don´t have weak points to share.

**What problems is Doofinder solving and how is that benefiting you?**

Reliable solution for searches on our business e-commerce website
Fast a nd intuitive results

  ### 46. Good solution for search engines

**Rating:** 5.0/5.0 stars

**Reviewed by:** DJI ARS Store MADRID and Oficial Support S. | Ceo and founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 06, 2024

**What do you like best about Doofinder?**

Good solution for search engines and ecomerce

**What do you dislike about Doofinder?**

monthly search engine costs and add-on fees

**What problems is Doofinder solving and how is that benefiting you?**

solve all technical problems and doubts

  ### 47. Doofinder improved our search experience increasing our CR

**Rating:** 5.0/5.0 stars

**Reviewed by:** Roberto M. | Digital Marketing Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 27, 2024

**What do you like best about Doofinder?**

Doofinder offers a superior search experience. The customization is really easy and very intuitive. Thanks to Doofinder, our search conversion rate grew by 5% and the search click-through rate is nearly 70%.

**What do you dislike about Doofinder?**

I suggest improving the category filter and also implementing a 'sync now' button to force the inventory data.

**What problems is Doofinder solving and how is that benefiting you?**

Doofinder solved the issues of a slow and poorly functioning search engine.

  ### 48. Excellent, helpful, it's a must

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 29, 2024

**What do you like best about Doofinder?**

It is a tool that saves users time in finding what they need faster, thereby increasing conversion.

**What do you dislike about Doofinder?**

Honestly, I still have no complaints.

**What problems is Doofinder solving and how is that benefiting you?**

We analyze what users search for most frequently in order to find opportunities we don't have and/or take advantage of opportunities we are not exploiting.

  ### 49. perfect tool for our ecommerce

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marchisio B. | digital marketing manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 28, 2024

**What do you like best about Doofinder?**

The perfect search engine for customers and our staff. Customer support it's super fast and helpfull.

**What do you dislike about Doofinder?**

We had few issues bout product serching by Ean and codes. Now looks ok.

**What problems is Doofinder solving and how is that benefiting you?**

The perfect search engine for customers and our staff. Customer support it's super fast and helpfull.

  ### 50. Perfect

**Rating:** 4.5/5.0 stars

**Reviewed by:** Carmen C. | Ecommerce specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 07, 2024

**What do you like best about Doofinder?**

The easy of use and the customer support

**What do you dislike about Doofinder?**

The no notification of new features or changes

**What problems is Doofinder solving and how is that benefiting you?**

Easy search


## Doofinder Discussions
  - [What is dofinder?](https://www.g2.com/discussions/what-is-dofinder) - 2 comments, 1 upvote
  - [What does Doofinder do?](https://www.g2.com/discussions/what-does-doofinder-do) - 3 comments
  - [How does Doofinder work?](https://www.g2.com/discussions/how-does-doofinder-work) - 2 comments
  - [Is Doofinder any good?](https://www.g2.com/discussions/is-doofinder-any-good) - 1 comment

- [View Doofinder pricing details and edition comparison](https://www.g2.com/products/doofinder/reviews?page=4&qs=pros-and-cons&section=pricing&secure%5Bexpires_at%5D=2026-07-24+19%3A47%3A30+-0500&secure%5Bsession_id%5D=e829e3fc-4371-4cbf-af1b-6cc9d5d1849d&secure%5Btoken%5D=1fffc7fe2f705e39ba51ea4fb4662a09c5594356b4f0cc6cee0ff8895e2d5599&format=llm_user)
## Doofinder Integrations
  - [BigCommerce](https://www.g2.com/products/bigcommerce/reviews)
  - [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews)
  - [PrestaShop](https://www.g2.com/products/prestashop/reviews)
  - [Shopify](https://www.g2.com/products/shopify/reviews)
  - [ShopWired](https://www.g2.com/products/shopwired/reviews)
  - [Tilroy](https://www.g2.com/products/tilroy/reviews)
  - [WooCommerce](https://www.g2.com/products/woocommerce/reviews)
  - [WordPress.org](https://www.g2.com/products/wordpress-org/reviews)

## Doofinder Features
**Compatibility**
- Federated Search
- File Types
- Global Language Support

**Search Setup**
- Indexing
- Auto Complete
- Product Information
- Stemming

**Agentic AI - Enterprise Search Software**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Search Queries**
- Typo Tolerance
- Faceted Search
- Synonyms
- Highlighting
- Natural Language

**Product Discovery**
- Recommendations
- Conversion
- Personalization
- Faceted Search
- Ranking and Relevancy

**AI powered search - Enterprise Search Software**
- Generative RAG (Retrieval augmented generation)
- Relevance Tuning
- NLP & Semantic search

**Functionality**
- Personalization
- Search Analytics
- Integrations

**Integration**
- E-Commerce
- PIM
- Merchadising

**Compatibility - Enterprise Search Software**
- File Types
- Federated Search
- Global Language Support

**Functionality - Enterprise Search Software**
- Personalization
- Search Analytics
- Integrations

**Search Queries - Enterprise Search Software**
- Highlighting
- Faceted Search
- Typo Tolerance
- Synonyms

## Top Doofinder Alternatives
  - [Algolia](https://www.g2.com/products/algolia/reviews) - 4.5/5.0 (430 reviews)
  - [Luigi&#39;s Box](https://www.g2.com/products/luigi-s-box/reviews) - 4.8/5.0 (427 reviews)
  - [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) - 4.6/5.0 (766 reviews)

