1. [Home](https://www.g2.com/) 2. ... 3. [E-Commerce Search Software](https://www.g2.com/categories/e-commerce-search) 4. [Doofinder Discussions](https://www.g2.com/products/doofinder/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_ad28cbb777a57d899fb3a5c71fd2b8ee/doofinder.png "Product Avatar Image") ![Reward for good Doofinder reviews](https://images.g2crowd.com/uploads/report_medal_translation/image/35775/medal.svg "Reward for good Doofinder reviews") ](/products/doofinder/reviews) [ Doofinder ](/products/doofinder/reviews) (499)4.7/5 Doofinder is the AI Search & Discovery platform for eCommerce that helps every customer quickly find and buy exactly what they need — whether they’re searching, browsing categories or chatting with the store. Its technology understands real purchase intent and turns every interaction into a sales opportunity. Beyond boosting conversion, it also serves as a layer of commercial intelligence, revealing what customers want, what they can’t find, and where the biggest growth opportunities lie. Plug-and-play, no development required, with results from day one. It includes: AI Search with intent understanding, synonyms and real-time personalisation AI Assistant, a conversational assistant that guides customers through to purchase Category Merchandising, categories that reorder by margin, stock or user behaviour Recommendations based on behaviour and context AI Visual Tagging to enrich the catalogue automatically AI Synonyms and Search Merchandising rules Search Stats and AI Alerts with actionable business insights Quiz Maker for lead capture and personalisation Show More * * * ### 81.0 Nps Score Already have Doofinder? ### All Doofinder Discussions Search Most CommentedMost HelpfulPinned by G2Newest All DiscussionsDiscussions with CommentsPinned by G2Discussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Pinned by G2 Newest Filter by All Discussions Discussions with Comments Pinned by G2 Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • over 3 years ago More Options - [ # What is dofinder? ](/discussions/what-is-dofinder) What is dofinder? [ Enterprise Search Software ](https://www.g2.com/tags/enterprise-search-software)[ E-Commerce Search Software ](https://www.g2.com/tags/e-commerce-search-software) * * * \<0\>0\>Upvotes * * * 2 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Doofinder+questions+and+get+answers+from+expert+users+in+our+Doofinder+Discussions+section.&title=Doofinder+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Doofinder+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Doofinder+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss%0aAsk+Doofinder+questions+and+get+answers+from+expert+users+in+our+Doofinder+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Doofinder+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss%0aAsk+Doofinder+questions+and+get+answers+from+expert+users+in+our+Doofinder+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • over 3 years ago More Options - [ # What does Doofinder do? ](/discussions/what-does-doofinder-do) What does Doofinder do? [ Enterprise Search Software ](https://www.g2.com/tags/enterprise-search-software)[ E-Commerce Search Software ](https://www.g2.com/tags/e-commerce-search-software) * * * \<0\>0\>Upvotes * * * 3 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Doofinder+questions+and+get+answers+from+expert+users+in+our+Doofinder+Discussions+section.&title=Doofinder+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Doofinder+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Doofinder+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss%0aAsk+Doofinder+questions+and+get+answers+from+expert+users+in+our+Doofinder+Discussions+section.) 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[ Enterprise Search Software ](https://www.g2.com/tags/enterprise-search-software)[ E-Commerce Search Software ](https://www.g2.com/tags/e-commerce-search-software) * * * \<0\>0\>Upvotes * * * 2 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Doofinder+questions+and+get+answers+from+expert+users+in+our+Doofinder+Discussions+section.&title=Doofinder+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Doofinder+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Doofinder+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss%0aAsk+Doofinder+questions+and+get+answers+from+expert+users+in+our+Doofinder+Discussions+section.) 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[ Enterprise Search Software ](https://www.g2.com/tags/enterprise-search-software)[ E-Commerce Search Software ](https://www.g2.com/tags/e-commerce-search-software) * * * \<0\>0\>Upvotes * * * 1 Comment [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Doofinder+questions+and+get+answers+from+expert+users+in+our+Doofinder+Discussions+section.&title=Doofinder+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Doofinder+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Doofinder+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss%0aAsk+Doofinder+questions+and+get+answers+from+expert+users+in+our+Doofinder+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Doofinder+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss%0aAsk+Doofinder+questions+and+get+answers+from+expert+users+in+our+Doofinder+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ## Start a New Software Discussion Have a software question? Get answers from real users and experts [Start A Discussion](/products/doofinder/discussions/new) * * * ![Product Avatar Image](https://images.g2crowd.com/uploads/product/hd_favicon/bc5a0e9692472c02d2c3f273ca17195f/doofinder.svg "Product Avatar Image") ### Have you used Doofinder before? Answer a few questions to help the Doofinder community [ Yes ](javascript:void(0))[ Yes ](https://www.g2.com/authorize?form=signup&return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fdoofinder%2Fdiscuss%3Fsmall_ask%3Ddoofinder) No ## Top Contributors in Doofinder 1 ![Llorenç P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Llorenç P.") LP Loading... ### [Llorenç P.](https://www.g2.com/users/848f83d9-544e-4ba7-b1a0-17288555791d "Llorenç P.") Head Of Marketing 3 pts 2 ![Ana L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ana L.") AL Loading... ### [Ana L.](https://www.g2.com/users/db419ed7-c40d-4177-a3ad-5576f5d30ed0 "Ana L.") Marketing and eCommerce Lecturer 1 pt 3 JM Loading... ### [Jakub M.](https://www.g2.com/users/d9c51dd2-a798-4c9b-a98c-146221dbb919 "Jakub M.") Senior e-Commerce Specialist 1 pt 4 VS Loading... ### [Vincent S.](https://www.g2.com/users/38539721-db8f-4655-9df5-47a9cc5eb2f2 "Vincent S.") 1 pt 5 MC Loading... ### [Manuel c.](https://www.g2.com/users/2a8914fc-cc80-42f6-8e8a-09333ed9de2f "Manuel c.") it manager 1 pt