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Blackthorn Events Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the user-friendly event management features of Blackthorn Events, ensuring seamless event organization and communication. (17 mentions)
Users praise the excellent customer support of Blackthorn Events for prompt and effective issue resolution. (15 mentions)
Users appreciate the ease of use of Blackthorn Events, making event management straightforward and efficient. (14 mentions)
Users appreciate the Salesforce integration of Blackthorn Events, streamlining processes and enhancing event management efficiency. (9 mentions)
Users value the easy setup with Blackthorn Events, appreciating its simplicity and excellent onboarding assistance. (8 mentions)
Users find difficult customization challenging, hindering effective registration and navigation throughout the Blackthorn Events platform. (5 mentions)
Users find the form design cumbersome, struggling with backend registration and navigation complexities for event management. (5 mentions)
Users experience slow customer support and find navigation and event management to be cumbersome and less efficient. (5 mentions)
Users express concerns over limited customization, wishing for better control and more creative options in event templates. (5 mentions)
Users experience slow customer support and difficulty with event navigation, impacting overall event management efficiency. (4 mentions)

5 Pros or Advantages of Blackthorn Events

5 Cons or Disadvantages of Blackthorn Events

Blackthorn Events Reviews (230)

Reviews

Blackthorn Events Reviews (230)

4.5
230 reviews
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Andy H.
AH
Andy H.
IT Consultant
Small-Business (50 or fewer emp.)
"Great Time-Saver for Streamlined Event Registration Processing"
4.5/5
What do you like best about Blackthorn Events?

It’s a great time-saver once we have our event structure set up. For our business, the back-end processing for event registrations has been the most useful part. Review collected by and hosted on G2.com.

What do you dislike about Blackthorn Events?

You have to accept that the software was designed to operate in the education market. Some of the design choices feel geared more toward B2C than B2B customers, particularly when it comes to invoicing and payment processing. Review collected by and hosted on G2.com.

Response from Okenna Oruche of Blackthorn Events

Glad to hear the registration and communication automation has given your events team room to focus on the actual events again instead of getting buried in admin.

The point about B2B invoicing and payment processing is interesting. If you're open to it, I'd like to hear more detail on where the B2C/education assumptions show up for you (invoice format, payment terms, approval workflows, whatever it is).

Okenna Oruche

Product Manager

okenna@blackthorn.io

CM
Corey M.
Senior Salesforce Administrator
Mid-Market (51-1000 emp.)
"Seamless Salesforce Integration That Streamlines Event Automation"
4.5/5
What do you like best about Blackthorn Events?

The native integration with Salesforce is easily the standout feature for us. Since it’s built directly into the CRM environment, we can rely on standard Flow automation to run our event processes end to end, which has eliminated a huge amount of manual work. The event wizard is also great for quickly spinning up new registration sites, and the option to clone events has made managing our recurring schedule far more efficient than the old, manual approach we used before. Review collected by and hosted on G2.com.

What do you dislike about Blackthorn Events?

Honestly, the only real drawback is that their updates can sometimes introduce minor regression issues that end up breaking existing features. It’s not a dealbreaker, but it does mean you need to be disciplined about testing everything in a Sandbox environment before pushing any updates to Production. That’s standard best practice anyway, but with this platform it’s a step you really can’t afford to skip. Review collected by and hosted on G2.com.

Response from Okenna Oruche of Blackthorn Events

Corey, keeping event data where your sales and marketing teams already live is the whole point of building natively in Salesforce. No reconciliation, no exports, ROI visible in the same place decisions get made. That outcome is what we build toward.

The regression feedback is heard. We're constantly refining our release processes to catch those issues earlier and that's not something we're complacent about.

And that last line in your review sums it up better than we could: data living where your teams work, with business impact that's actually traceable. That's the win!

Okenna Oruche

Product Manager

okenna@blackthorn.io

Verified User in Higher Education
AH
Verified User in Higher Education
Mid-Market (51-1000 emp.)
"Seamless Salesforce Integration, Flexible Customization, and Responsive Support"
4.5/5
What do you like best about Blackthorn Events?

Our team really appreciates Blackthorn Events’ integration with Salesforce, along with the customization options and regular feature updates. We also value how accessible Blackthorn Support is and how willing they are to help our team when we need assistance. Review collected by and hosted on G2.com.

What do you dislike about Blackthorn Events?

Blackthorn’s UI isn’t the most intuitive, especially for folks who aren’t as well-versed in Salesforce’s structure and layouts. It’s been frustrating at times when features that are critical to our team go offline at inopportune moments, but we do appreciate Blackthorn’s follow-through in restoring functionality and continuing to make improvements. Review collected by and hosted on G2.com.

Response from Okenna Oruche of Blackthorn Events

Hi there,

Thank you so much for taking the time to share this detailed feedback, and for the trust your team places in Blackthorn Events for your event planning and Salesforce integration needs.

We also appreciate you being candid about the UI learning curve for folks less familiar with Salesforce, and about the frustration when critical features go offline unexpectedly. These are the top two pain points we are actively invested in addressing.

Thanks again for the thoughtful review, and please don't hesitate to reach out to your Blackthorn contact with any specific UI pain points. That kind of detail helps us target improvements more precisely.

Best,

Okenna Oruche

Product Manager, Blackthorn.io

Andrew L.
AL
Andrew L.
Digital Marketing, Graphic Design, Communications Manager
Small-Business (50 or fewer emp.)
"Effortless Setup, Remarkable Integration"
5/5
What do you like best about Blackthorn Events?

I like that Blackthorn Events is very easy to set up each time we want to create a new event. It's also capable of handling extremely complicated tasks, especially with how it integrates with Salesforce and manages payments, etc. The initial setup was pain-free and an easy process. Since then, we haven't had any issues at all, and the integration is seamless. I also appreciate the product's ability to handle complex tasks like restricting who sees certain events and sessions, and features like Pay Later which we use for sponsorships. Over the years, Blackthorn Events has significantly improved as a product and the team has been extremely collaborative with us regarding improving their products, aligning with the latest Salesforce updates. Review collected by and hosted on G2.com.

What do you dislike about Blackthorn Events?

Nothing comes to mind. We love the product Review collected by and hosted on G2.com.

Response from Okenna Oruche of Blackthorn Events

Years of use with nothing coming to mind for the dislike section is about as strong an endorsement as it gets, Andrew. Really appreciate you sharing that.

The collaboration piece means a lot to hear. We'll keep it up.

Okenna Oruche

Product Manager

okenna@blackthorn.io

Dennis G.
DG
Dennis G.
Global Digital CRM Manager
Small-Business (50 or fewer emp.)
"Seamless Salesforce Integration, Optimal Event Organization"
4.5/5
What do you like best about Blackthorn Events?

I particularly like the seamless integration of Blackthorn Events into Salesforce. It provides our sales team with visibility regarding which customers are interested in certain qualifications and certifications. The participants' data is easily integrated into our sales data structure. The templates for event pages are very easy to fill out, and the initial setup was relatively intuitive. Additionally, I appreciate the smooth networking with our Salesforce environment, which allows us to easily exchange data and create transparency about our customers. Review collected by and hosted on G2.com.

What do you dislike about Blackthorn Events?

Perhaps there could be more options to make the output of the event pages and catalog pages more personalized. There are a number of templates and customization options, for example through CSS, but it could be even more individualized. Make the output of the event pages for the web even more on brand. Review collected by and hosted on G2.com.

Response from Okenna Oruche of Blackthorn Events

Your point on personalization is a good one. We're working on broadening our clients' ability to customize and brand their event content beyond the current CSS options, and we'll make sure this feedback reaches our development team.

It's rewarding to hear Blackthorn is helping create transparency between your sales team and academy while supporting capacity planning across your events.

Okenna Oruche

Product Manager

okenna@blackthorn.io

Shirah B.
SB
Shirah B.
Executive Assistant, Legal & Compliance
Mid-Market (51-1000 emp.)
"Seamless Salesforce Integration, Stellar Event Management"
5/5
What do you like best about Blackthorn Events?

I really like that Blackthorn Events is built natively on Salesforce, which lets us integrate event management directly into the platform where our constituent data already resides. This setup gives us greater flexibility, eases data synchronization challenges, and allows for more meaningful reporting and engagement tracking. The responsiveness and willingness to collaborate from the Blackthorn team have been great, particularly as we've evaluated new functionalities and given feedback through the beta program. I also found the initial setup to be quite straightforward and it was extremely helpful to have the opportunity to vet the product in a trial org against other tools we use. The ability to leverage existing Salesforce CRM data and related processes with Blackthorn Events has been valuable for reimagining the alumni experience, providing staff with efficient access to create, manage, and support events. Review collected by and hosted on G2.com.

What do you dislike about Blackthorn Events?

At this stage, UPenn has not identified any significant gaps or challenges with the platform. Review collected by and hosted on G2.com.

Response from Okenna Oruche of Blackthorn Events

Hearing that UPenn is using Blackthorn to reimagine the alumni experience is meaningful to read. That's exactly the kind of work the native Salesforce architecture makes possible, and it sounds like the trial org gave you the right foundation to make a confident decision.

The beta program feedback has been genuinely useful on our end too. Looking forward to what's ahead.

Okenna Oruche

Product Manager

okenna@blackthorn.io

Haley G.
HG
Haley G.
Director, CRM and Engagement Services
Mid-Market (51-1000 emp.)
"Nimble and Comprehensive Event Tool!"
5/5
What do you like best about Blackthorn Events?

Blackthorn is an easy-to-use, best-in-class event tool. Built on the Salesforce platform, it also allows for additional configuration to fit our needs. Our users have been able to really turbocharge reports and dashboards. Review collected by and hosted on G2.com.

What do you dislike about Blackthorn Events?

Monthly releases are hard to keep up with, we end up doing 4-6 month catch-ups. I love that they are updating the product and adding things! Review collected by and hosted on G2.com.

Response from Okenna Oruche of Blackthorn Events

Hi Haley, thank you for this, and for being candid about keeping up with monthly releases. It's helpful to know your team ends up doing 4 to 6 month catch-ups, and I'd like to understand what makes that hard. Is it the time to review release notes, testing in a sandbox, updating your own configuration, or something else? If you're open to sharing, email me directly. Your input will help us make updates easier to adopt.

We're also glad to hear your users are getting so much out of reports and dashboards. Enterprise events, webinar tracking, invoicing, and check-in all in one place is a lot of ground to cover, and it sounds like your team is making the most of it.

Okenna Oruche

Product Manager, Blackthorn

okenna@blackthorn.io

MV
Mackenzie V.
Events & Communications Coordinator
Small-Business (50 or fewer emp.)
"Seamless, All-in-One Event Management with Strong Data and Attendee Tools"
5/5
What do you like best about Blackthorn Events?

Data management, attendee management. Overall event management with costs and expenses and everything being able to integrate seamlessly. Smart scheduler is a great tool! Review collected by and hosted on G2.com.

What do you dislike about Blackthorn Events?

It's a little difficult to use the Blackthorn check in mobile app. Review collected by and hosted on G2.com.

Response from Okenna Oruche of Blackthorn Events

Hi Mackenzie, thank you for the honest note on the check-in mobile app. Day-of check-in is when things need to be easiest, so this is feedback we want to understand better. If you're open to it, I'd love to hear what felt difficult, whether that's setup, scanning, finding attendees, or something else. Feel free to email me directly and I'll follow up.

We're glad that having data, attendees, and costs all in one place is working for your team, and it's great to hear Smart Scheduler has been useful!

Okenna Oruche

Product Manager, Blackthorn

okenna@blackthorn.io

Elise F.
EF
Elise F.
Marketing Specialist
Mid-Market (51-1000 emp.)
"Effortless Event Management with Salesforce Integration"
3.5/5
What do you like best about Blackthorn Events?

I like that Blackthorn Events integrates with Salesforce and utilizes the event wizard portion. The integration with Salesforce is scalable across our entire footprint, which is five states and 25 account managers. It helps us stay organized and utilize existing information like phone numbers and email addresses to maintain contacts. We use it as an iframe on our WordPress-based website, which means we no longer have to post events to multiple websites. We set them up in Salesforce, and they feed automatically to the iframe. The initial setup was very easy, with a very thorough onboarding session. Review collected by and hosted on G2.com.

What do you dislike about Blackthorn Events?

Sometimes Blackthorn Events is unable to match contacts with existing contacts in Salesforce due to alternate email addresses or nicknames, which causes duplicate records. Review collected by and hosted on G2.com.

Response from Michelle Petrel of Blackthorn Events

Hi Elise,

Thank you for updating your review! We’re thrilled to hear that the new mobile check-in features are helping your team handle large events more efficiently. That kind of feedback makes it clear we’re headed in the right direction.

I also appreciate your note about API mapping. If you have specific pain points or ideas for improvement, I’d love to hear from you directly! Your insights help us make integrations smoother for everyone. You can reach me at michelle.petrel@blackthorn.io

Thanks for sharing your experience and for being part of our journey of constant improvement!

________________________________________________

Thanks Elise. When you say some features can be complex, which ones? Email me? chris@blackthorn.io

Kevin S.
KS
Kevin S.
Owner and Commercial Drone Operator
Mid-Market (51-1000 emp.)
"Salesforce Data Powers Better Engagement and Tracking"
4.5/5
What do you like best about Blackthorn Events?

The ability to use Salesforce data for better engagement and tracking metrics. Review collected by and hosted on G2.com.

What do you dislike about Blackthorn Events?

The current site builder is limited and adding custom code becomes cumbersome. Review collected by and hosted on G2.com.