Bitly Reviews (922)

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Reviews

Bitly Reviews (922)

View 2 Video Reviews
4.5
922 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise Bitly for its ease of use and powerful tracking features, which streamline link shortening and management. The platform's ability to create custom links and QR codes enhances branding and user engagement, making it a valuable tool for marketing efforts. However, some users note that the pricing for advanced features can be high.

Pros & Cons

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Akhil J.
AJ
Akhil J.
Senior Graphic Designer
Small-Business (50 or fewer emp.)
"Simple and Reliable Link Management Tool"
4/5
What do you like best about Bitly?

I really like how easy Bitly is to use. Creating short links takes just a few seconds, and the tracking dashboard makes it simple to see how many clicks each link gets. The ability to customize links is great for branding, and it integrates smoothly with other tools I use. It’s quick, clean, and helps keep my links looking professional. Review collected by and hosted on G2.com.

What do you dislike about Bitly?

I wish there were more advanced analytics in the free plan. Sometimes I also find the interface a little basic if I need deeper insights. The pricing for some premium features can feel a bit high for casual users. Review collected by and hosted on G2.com.

Charity W.
CW
Charity W.
Director of Operations & Media Relations
Non-Profit Organization Management
Small-Business (50 or fewer emp.)
"Makes Tracking Easy"
5/5
What do you like best about Bitly?

Super easy to use and automatically integrates into Sprout Social. Review collected by and hosted on G2.com.

What do you dislike about Bitly?

Have not found any things that I dislike, to date. Review collected by and hosted on G2.com.

LJ
Lucy J.
Growth Marketing Specialist
Small-Business (50 or fewer emp.)
"Easy to Use and Effortless to Navigate"
5/5
What do you like best about Bitly?

Its easy to use and crfeate links. It is also a great resource for my team to create shortened links. Review collected by and hosted on G2.com.

What do you dislike about Bitly?

I think the analytics could use a bit more information and insight. Review collected by and hosted on G2.com.

Megan S.
MS
Megan S.
Marketing Director
Small-Business (50 or fewer emp.)
"Efficient Link Tracking, Needs Better Analytics Integration"
3.5/5
What do you like best about Bitly?

I like that Bitly is all organized in one spot, making it easier to manage. I also enjoy that we're able to create our own custom URL domains. Another feature I appreciate is the ability to create a bio page with quick links for our social media. Review collected by and hosted on G2.com.

What do you dislike about Bitly?

I don't like the analytics. It's very hard to organize and sort the Bitly's into different categories. I wish the analytics integrated with other programs. Review collected by and hosted on G2.com.

Verified User in Leisure, Travel & Tourism
AL
Verified User in Leisure, Travel & Tourism
Small-Business (50 or fewer emp.)
"Easy to Use with Great UX/UI for Many Use Cases"
5/5
What do you like best about Bitly?

Easy to use, great UX and UI, useful for many cases Review collected by and hosted on G2.com.

What do you dislike about Bitly?

The QR limitations on the basic plan are frustrating. I’d also love to see a clear indicator when a destination link is broken, so it’s obvious right away and easier to fix. Review collected by and hosted on G2.com.

Genna S.
GS
Genna S.
Director of Marketing and Public Relations - Metro, smartbar, Gman Tavern
"Effortless Link Customization, Powerful Tracking"
4.5/5
What do you like best about Bitly?

I like Bitly for its ease of use and the ease of branding the back half of links. It's important for us to make things clear and approachable for our customers, and being able to customize back links helps achieve that. The initial setup was also very easy. Review collected by and hosted on G2.com.

What do you dislike about Bitly?

I dislike the busy user face and how it keeps changing. Review collected by and hosted on G2.com.

"Effortlessly Track and Optimize with Bitly"
5/5
What do you like best about Bitly?

I love the branded QR codes and the flexibility in creating them with Bitly. The platform is easy to use and quick, making it convenient for my work needs. The initial setup was easy too, which made getting started hassle-free. Review collected by and hosted on G2.com.

What do you dislike about Bitly?

Maybe adding folks to the account without a huge extra cost. Review collected by and hosted on G2.com.

David P.
DP
David P.
Consultant
Small-Business (50 or fewer emp.)
"Easy to Use!"
5/5
What do you like best about Bitly?

It is very easy to use, and I love the reporting Review collected by and hosted on G2.com.

What do you dislike about Bitly?

I have no complaints about Bitly - it does what it's supposed to for us Review collected by and hosted on G2.com.

GI
Grace I.
CEO
Information Services
Small-Business (50 or fewer emp.)
"Amazing tool - totally hooked"
5/5
What do you like best about Bitly?

Bitly has practical features that make our work easy Review collected by and hosted on G2.com.

What do you dislike about Bitly?

The cost is on the high side now and the cheaper option does not meet all of my needs. Review collected by and hosted on G2.com.

Response from Liliya Elogullari of Bitly

Hi Grace, thank you for your positive feedback of Bitly. We are glad you are hooked when using Bitly.

If you are interested in learning more about how to use our Bitly features and products, check out our blog at the link below.

Thank you again for your review.

See how Bitly improved
Alberto D.
AD
Alberto D.
"Facilitate Custom Links and Statistics"
5/5
What do you like best about Bitly?

I like using Bitly to create affiliate links because it works really well. The links are shorter and more user-friendly, which makes them easier to share. Additionally, I appreciate the ease of use that Bitly offers, allowing me to customize the links and view statistics easily. Review collected by and hosted on G2.com.

What do you dislike about Bitly?

That the ad-free link feature was not paid Review collected by and hosted on G2.com.