# Behavure.ai Reviews **Vendor:** Scuba Analytics **Category:** [Predictive Analytics Software](https://www.g2.com/categories/predictive-analytics) **Average Rating:** 4.0/5.0 **Total Reviews:** 2 ## About Behavure.ai Scuba Analytics is a Customer Intelligence Platform built to enrich, activate, and accelerate first-party, and fast data, to maximize CDPs and enable brands to create hyper-personalized messaging at scale–with 100% data control within their private cloud. ## Behavure.ai Reviews ### 1. Interana is great for tracking what actions your customer did for bug investigations! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** May 29, 2020 **What do you like best about Behavure.ai?** The UI is simple and allows for me search for what actions the customer performed so that I can easily reproduce a bug report if necessary. **What do you dislike about Behavure.ai?** Learning curve is a bit high if you are not familiar with how to search for data, If you are new to the support industry w/o much technical background, you may have a hard time, but after you learn the basics, it's probably one of the strongest tools to have in your repertoire. **What problems is Behavure.ai solving and how is that benefiting you?** I am a support agent. We receive a random reports about why a user is hitting a specific error. Fortunately, not all reports are bugs, but instead, user error. We use interana to check what actions a user is performing to understand what buttons are selected, which may be causing this error. If it is indeed user error, we send out comms to the user that the issue is expected behavior and we make a report to our engineering team about a common pain point a user may be experiencing. (for possible changes to make the product much more intuitive) ### 2. Powerful, fast querying of raw data, although with some limitations **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.) **Reviewed Date:** August 29, 2017 **What do you like best about Behavure.ai?** Interana is *very* fast compared to other BI platforms. It's ideal for event-based data philosophies, where it can chew through billions of raw events in only a few seconds. Its UX is straightforward enough that non-technical users can easily answer relatively complicated questions that would require heavy SQL on other platforms **What do you dislike about Behavure.ai?** Interana has some limitations. Metrics, cohorts, and funnels are created as per-actor properties, only able to be calculated on your dataset's shard keys. For most implementations, this would be some form of user ID, meaning that most metrics can only be built per-user basis. This does cover most questions, but you wouldn't be able to, for example, build a funnel to follow a given transaction ID from start to finish. The UI/UX sits in a peculiar gray area where it requires some training and knowledge to use, but is not designed for true powerusers. As an example, the API is usually more difficult than making HTTP requests and scraping results. **What problems is Behavure.ai solving and how is that benefiting you?** Interana has allowed PMs and other non-technical users to find the answers to their own product questions and track their own top-level metrics without needing to muck about in SQL or SQL-adjacent queries. - [View Behavure.ai pricing details and edition comparison](https://www.g2.com/products/behavure-ai/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-14+07%3A02%3A13+-0500&secure%5Bsession_id%5D=4459a8b0-d4ca-4954-a8de-2be4b98b3dab&secure%5Btoken%5D=8203421ed6ed66119c010164d16d21b2ff07a591bccf3c2bc50109f1026f9765&format=llm_user) ## Behavure.ai Features **Platform Basics** - Dynamic Segmentation - Journey Optimization **Statistical Tool** - Scripting - Data Mining - Algorithms **Platform Data** - Journey Reporting - Trends Reporting - Dashboards - Advanced Data Filtering **Data Analysis** - Analysis - Data Interaction **Platform Additional Functionality** - Journey Mapping - Integrations - Automated Alerts **Decision Making** - Modeling - Data Visualizations - Report Generation - Data Unification **Agentic AI - Customer Journey Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Generative AI** - AI Text Generation - AI Text Summarization ## Top Behavure.ai Alternatives - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) - 4.4/5.0 (1,892 reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,063 reviews) - [Clari](https://www.g2.com/products/clari/reviews) - 4.6/5.0 (5,492 reviews)