Azira Features

Ability to create a map from different perspectives and with varying geographic features.

Create a map made up of points and lines that may have additional information assigned to them.

Ability to translate data and metrics into charts, graphs, and other ways to communication information.

Visualize different forms of data in one single image.

Make informed decisions and predict patterns based on data.

Select a point on the map and display data within a certain radius.

Use data to gather information about a specific location's geographic features.

Study data in live time to analyze any changes happening in the location.

The ability to convert the format of source data to one required for the reporting system.

Easily design and refine dashboards and reports.

Integrating APIs that allow you to customize your tool as needed.

Track the location of each individual visitor to better understand behavior.

Monitor repeat visitors to understand motivations and influences.

Record the actions of each visitor through integrations with POS systems, visitor counters, and other data sources.

Provide the ability to segment reports by a demographic information.

Allow users to easily build relevant and useful dashboards to digest data.

Integrate with a variety of data sources, such as guest wifi, customer data platforms, visitor counters, POS systems, and third-party data sources.

Provide consistent performance and reliable data on each visitor.

Allow administrators to provision access based on the individual user and their role.

Integrates with marketing software to assist with the creation of targeted marketing campaigns

Integrates with digital advertising platforms to optimize and target ad campaigns

Allows users to export audience data into different formats

Delivers in-depth, actionable insights on audience demographics, interests, affinities, and behaviors

Helps users identify influencers or thought leaders within their target audience

Identifies or creates customer profiles and personas

Offers tools for building custom audience segments

Identifies and visualizes how audience segments relate to one another

Offers customizable dashboards and reports

Allows users to visualize and interact with data to gain deeper insights

Allows users to drill down or slice and dice audience data with filters

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting