--- title: Amazon Simple Email Service (Amazon SES) Reviews meta\_title: 'Amazon Simple Email Service (Amazon SES) Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 203 reviews by the users' company size, role or industry to find out how Amazon Simple Email Service (Amazon SES) works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 203 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing ---

### Amazon Simple Email Service (Amazon SES) Pros and Cons: Top 5 Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users commend the **fast deliverability** of Amazon SES, enabling immediate notifications and seamless email communication. [(12 mentions)](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1206294&qs=pros-and-cons#reviews)

Users highlight the **affordability** of Amazon SES, praising its low cost and excellent email-sending capabilities. [(11 mentions)](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1205912&qs=pros-and-cons#reviews)

Users appreciate the **affordability and ease of integration** with Amazon SES for their email marketing needs. [(9 mentions)](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1205894&qs=pros-and-cons#reviews)

Users commend the **reliability** of Amazon SES, appreciating its effective performance for both transactional and marketing emails. [(9 mentions)](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1206340&qs=pros-and-cons#reviews)

Users appreciate the **ease of use** of Amazon SES, making email management and communication seamless and efficient. [(8 mentions)](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1205828&qs=pros-and-cons#reviews)

Users find the **difficult setup** challenging, especially for those unfamiliar with tech and AWS integration. [(8 mentions)](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1206051&qs=pros-and-cons#reviews)

Users are frustrated with **poor customer support** , especially during urgent issues or integrations, leading to provider switches. [(6 mentions)](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1206006&qs=pros-and-cons#reviews)

Users express frustration with **poor client servicing** , especially during urgent issues requiring immediate support via email only. [(5 mentions)](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=2136525&qs=pros-and-cons#reviews)

Users struggle with the **poor interface design** of Amazon SES, finding it non-intuitive and challenging for beginners. [(5 mentions)](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1205851&qs=pros-and-cons#reviews)

Users face a **difficult learning curve** with Amazon SES, especially during initial setup and configuration processes. [(4 mentions)](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1206311&qs=pros-and-cons#reviews)

### 5 Pros or Advantages of Amazon Simple Email Service (Amazon SES)

##### 1. Deliverability

Users commend the **fast deliverability** of Amazon SES, enabling immediate notifications and seamless email communication.
[
See 12 mentions
](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1206294&qs=pros-and-cons#reviews)

See Related User Reviews

AD

Akhil D.

Mid-Market (51-1000 emp.)

5.0/5

"Reliable, Scalable, and Cost-Effective Email Solution"

What do you like about Amazon Simple Email Service (Amazon SES)?

its reliability, scalability, and cost-effectiveness for sending transactional and bulk emails. It integrates seamlessly with other AWS services, offe

 ![Simran T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Simran T.")
ST

Simran T.

Small-Business (50 or fewer emp.)

5.0/5

"Comprehensive Email Management with Powerful Tracking Features"

What do you like about Amazon Simple Email Service (Amazon SES)?

I have used in it for sending the email as well as implement the cloud watch of them and it has virtual delivery manager where you can check it how mu

##### 2. Affordable

Users highlight the **affordability** of Amazon SES, praising its low cost and excellent email-sending capabilities.
[
See 11 mentions
](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1205912&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Harold G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Harold G.")
HG

Harold G.

Small-Business (50 or fewer emp.)

4.0/5

"Amazon SES Review"

What do you like about Amazon Simple Email Service (Amazon SES)?

LOW LOW COST. Exceptional delivery. Results I can believe. Never have to deal with upselling

 ![Sergio A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sergio A.")
SA

Sergio A.

Small-Business (50 or fewer emp.)

4.0/5

"Avoid to use your own server to send emails, this is a good and simple solution"

What do you like about Amazon Simple Email Service (Amazon SES)?

Is not a good practice to have in the same server the web services and the email services. Sending emails use resources, and if you are hacked, you ca

##### 3. Email Marketing

Users appreciate the **affordability and ease of integration** with Amazon SES for their email marketing needs.
[
See 9 mentions
](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1205894&qs=pros-and-cons#reviews)

See Related User Reviews

R

Rajiv .

Small-Business (50 or fewer emp.)

5.0/5

"Excellent Email Service with Great Analytics and Startup Perks"

What do you like about Amazon Simple Email Service (Amazon SES)?

Basically I have used it to send the otp as well as promotion emails as well as they have the startup program as well where you can register and get t

 ![chinna c.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "chinna c.")
CC

chinna c.

Enterprise (\> 1000 emp.)

5.0/5

"Review Amazon Simple Email Service"

What do you like about Amazon Simple Email Service (Amazon SES)?

Its a cloud-based email service that's helpful because it's cost-effective, reliable, and easy to use. It can help you send and receive emails at scal

##### 4. Reliability

Users commend the **reliability** of Amazon SES, appreciating its effective performance for both transactional and marketing emails.
[
See 9 mentions
](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1206340&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Kumar A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kumar A.")
KA

Kumar A.

Small-Business (50 or fewer emp.)

3.0/5

"Reliable for Transactional Emails, Tough for Beginners"

What do you like about Amazon Simple Email Service (Amazon SES)?

I like that Amazon Simple Email Service (Amazon SES) is reliable and cost-effective. It's integrated with AWS, which is a huge plus for me. I apprecia

CS

charlotte s.

Small-Business (50 or fewer emp.)

3.5/5

"Reliable and Scalable, But Setup Can Be Challenging"

What do you like about Amazon Simple Email Service (Amazon SES)?

It is reliable, cost-effective, and offers promising scalability.

##### 5. Ease of Use

Users appreciate the **ease of use** of Amazon SES, making email management and communication seamless and efficient.
[
See 8 mentions
](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1205828&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Dorothy L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dorothy L.")
DL

Dorothy L.

Small-Business (50 or fewer emp.)

4.0/5

"Awesome experience"

What do you like about Amazon Simple Email Service (Amazon SES)?

Amazon simple email service connects fast doesn’t have a delayed response and notifies me immediately couldn’t ask for a better email service

 ![chinna c.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "chinna c.")
CC

chinna c.

Enterprise (\> 1000 emp.)

5.0/5

"Review Amazon Simple Email Service"

What do you like about Amazon Simple Email Service (Amazon SES)?

Its a cloud-based email service that's helpful because it's cost-effective, reliable, and easy to use. It can help you send and receive emails at scal

### 5 Cons or Disadvantages of Amazon Simple Email Service (Amazon SES)

##### 1. Difficult Setup

Users find the **difficult setup** challenging, especially for those unfamiliar with tech and AWS integration.
[
See 8 mentions
](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1206051&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Kumar A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kumar A.")
KA

Kumar A.

Small-Business (50 or fewer emp.)

3.0/5

"Reliable for Transactional Emails, Tough for Beginners"

What do you dislike about Amazon Simple Email Service (Amazon SES)?

It's challenging in terms of setting up and management, especially for non-technical users. There are missing features like image design, automation,

CS

charlotte s.

Small-Business (50 or fewer emp.)

3.5/5

"Reliable and Scalable, But Setup Can Be Challenging"

What do you dislike about Amazon Simple Email Service (Amazon SES)?

Not the easiest to set up, especially for those not tech minded

##### 2. Poor Customer Support

Users are frustrated with **poor customer support** , especially during urgent issues or integrations, leading to provider switches.
[
See 6 mentions
](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1206006&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Naga Venkata Satish Kumar B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Naga Venkata Satish Kumar B.")
NB

Naga Venkata Satish Kumar B.

Mid-Market (51-1000 emp.)

3.0/5

"Enhancing Aws Customer Engagement"

What do you dislike about Amazon Simple Email Service (Amazon SES)?

Support is too costly and we will not get support until we have business support enabled in the account this will extra cost for the businesses small

 ![chinna c.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "chinna c.")
CC

chinna c.

Enterprise (\> 1000 emp.)

5.0/5

"Review Amazon Simple Email Service"

What do you dislike about Amazon Simple Email Service (Amazon SES)?

Its initial sandbox limits, support, and configuration settings

##### 3. Email Management

Users express frustration with **poor client servicing** , especially during urgent issues requiring immediate support via email only.
[
See 5 mentions
](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=2136525&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Rahul S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rahul S.")
RS

Rahul S.

Mid-Market (51-1000 emp.)

4.5/5

"Cheapest Email Service"

What do you dislike about Amazon Simple Email Service (Amazon SES)?

Once we had some security breach, that time Amazon blocked our email service with some suggestions / changes, we did that changes right away after rep

 ![Yogeshwar R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yogeshwar R.")
YR

Yogeshwar R.

Mid-Market (51-1000 emp.)

2.5/5

"Recommended for self-service tool with a competitive pricing. Don't expect customer support."

What do you dislike about Amazon Simple Email Service (Amazon SES)?

Client servicing is bad. Esspecially if something goes wrong and you need immediate attention then you are struck with their email only support.

##### 4. Poor Interface Design

Users struggle with the **poor interface design** of Amazon SES, finding it non-intuitive and challenging for beginners.
[
See 5 mentions
](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1205851&qs=pros-and-cons#reviews)

See Related User Reviews

AD

Akhil D.

Mid-Market (51-1000 emp.)

5.0/5

"Reliable, Scalable, and Cost-Effective Email Solution"

What do you dislike about Amazon Simple Email Service (Amazon SES)?

A steeper learning curve for beginners, especially around setup, domain verification, and deliverability configuration. Additionally, the console UI i

 ![Giovel Miguel M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Giovel Miguel M.")
GM

Giovel Miguel M.

Small-Business (50 or fewer emp.)

5.0/5

"High Deliverability"

What do you dislike about Amazon Simple Email Service (Amazon SES)?

SES is developer-focused and not user-friendly for non-technical users.

##### 5. Difficult Learning

Users face a **difficult learning curve** with Amazon SES, especially during initial setup and configuration processes.
[
See 4 mentions
](https://www.g2.com/products/amazon-simple-email-service-amazon-ses/reviews?filters%5Bsentiment_snippet%5D=1206311&qs=pros-and-cons#reviews)

See Related User Reviews

AD

Akhil D.

Mid-Market (51-1000 emp.)

5.0/5

"Reliable, Scalable, and Cost-Effective Email Solution"

What do you dislike about Amazon Simple Email Service (Amazon SES)?

A steeper learning curve for beginners, especially around setup, domain verification, and deliverability configuration. Additionally, the console UI i

 ![Sergio A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sergio A.")
SA

Sergio A.

Small-Business (50 or fewer emp.)

4.0/5

"Avoid to use your own server to send emails, this is a good and simple solution"

What do you dislike about Amazon Simple Email Service (Amazon SES)?

As many Amazon services, are not very friendly to use, and you need to have a base of knowledge of how works amazon, his dashboard, and the the email

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 ![Daniel T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Daniel T.")
DT

Daniel T.

Founder, Principal Trainer

Small-Business (50 or fewer emp.)

4/23/2026

"Unbeatable Pay-as-You-Go Pricing with Strong Deliverability"

4.5/5

What do you like best about Amazon Simple Email Service (Amazon SES)?

What I like about Amazon SES is the cost—you pay for what you use. If you don’t use it, you don’t pay. Once you link it with an email sending or marketing app, the value is outstanding. Compared to services like Mailchimp, which can be very expensive, SES is far more economical. I have a client paying a little over $200 for fewer than 20,000–30,000 contacts on Mailchimp; SES paired with an email marketing app is essentially unbeatable on price.I think the delivery rate is good as well. Compared to some other SMTP providers, SES performs better. Review collected by and hosted on G2.com.

What do you dislike about Amazon Simple Email Service (Amazon SES)?

One thing I truly dislike about Amazon SES is that because it’s embedded within so many other AWS services, it’s hard to navigate and figure out where everything lives—where to find credentials, which mailing server to use, and so on. You really need to be more technical to use it effectively. Other SMTP providers focus on the basics, so their navigation is much easier: you know where to find billing and what you’re being charged for. With SES, the console feels like a maze to navigate, especially the control panel. Review collected by and hosted on G2.com.

What problems is Amazon Simple Email Service (Amazon SES) solving and how is that benefiting you?

I think if you do have a WordPress website, you send email out to clients, or you need to send out emails and need an SMTP service, Amazon SES is definitely one of the choices you need to think about. Review collected by and hosted on G2.com.

Show More

4/26/2026
Current UserValidated ReviewerSource: Organic

 ![Kush Kumar K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kush Kumar K.")
KK

Kush Kumar K.

System Engineer

Enterprise (\> 1000 emp.)

7/9/2025

"Amazon SES is best SMTP relay email service provider to send email from application with very fast."

5/5

What do you like best about Amazon Simple Email Service (Amazon SES)?

Amazon SES is cloud-based email as service which using for sending email from any application by using SMTP relay integrated with on premise exchange server or other email service application. We can easily integrate with any application by using SMTP static IP address or SMTP server. Amazon Simple Email Service is a cloud-based email platform offered by AWS that allows you to send and receive email at scale. It’s a cost-effective, reliable, and secure solution for businesses of all sizes to manage their email communications. Review collected by and hosted on G2.com.

What do you dislike about Amazon Simple Email Service (Amazon SES)?

I didn't think any limitations in Amazon SES because there is lot of features available, we can easily configure as per our requirement. It offers a wide range of features, but it doesn't offer the same level of customization as some other email services. Review collected by and hosted on G2.com.

What problems is Amazon Simple Email Service (Amazon SES) solving and how is that benefiting you?

We are using for sending external email from our on-premises & cloud SMTP server. There are many applications in our organization which using email trigger or sending notification from custom application or cloud-based application which configure with our SMTP server. This SMTP server is connected with Amazon SES with Microsoft exchange on-premises server with help of connector. We have configured this SES with our organization policy.

It can handle large volumes of email messages which makes it a perfect way for businesses that need to send out mass emails. there are multiple layers of security to protect email data such as encryption, access controls, and spam and phishing filters. Review collected by and hosted on G2.com.

Show More

4/14/2026
Current UserValidated ReviewerSource: Organic

 ![Atharva P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Atharva P.")
AP

Atharva P.

Cloud BI Engineer

Enterprise (\> 1000 emp.)

5/8/2026

"Scalable and Cost-Effective Email Solution with Learning Curve"

4.5/5

What do you like best about Amazon Simple Email Service (Amazon SES)?

I use Amazon Simple Email Service (Amazon SES) for my email communications as it provides a reliable way to send bulk and transactional emails to customers, ensuring that messages are delivered promptly and securely. It's really helpful because it allows for reliable email delivery at scale without the need to manage mail servers. It simplifies the notification system and reduces infrastructure overhead, improving email delivery reliability. I find it very cost-effective, highly scalable, and easy to integrate for sending transactional and notification emails. The tight AWS integration and lower operational costs at scale are significant benefits. Review collected by and hosted on G2.com.

What do you dislike about Amazon Simple Email Service (Amazon SES)?

Initial setup around domain verification, DKIMSPF configuration, and sandbox restrictions can be a bit complex for new users. Also, the production-ready configuration like domain verification, SPF, DKIM reputation management requires some expertise. Review collected by and hosted on G2.com.

What problems is Amazon Simple Email Service (Amazon SES) solving and how is that benefiting you?

Amazon SES solves reliable email delivery at scale without managing mail servers. It simplifies our notification system, reduces infrastructure overhead, and is cost-effective to integrate. It's highly scalable for transactional emails, providing tighter AWS integration and lower operational costs. Review collected by and hosted on G2.com.

Show More

Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise.G2 IconValidated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services")
UI

Verified User in Information Technology and Services

Mid-Market (51-1000 emp.)

4/22/2026

"Dependable, Affordable Email Sending with High Deliverability on Amazon SES"

5/5

What do you like best about Amazon Simple Email Service (Amazon SES)?

The dependability and affordability of Amazon Simple Email Service are what I find most appealing. It enables us to send a lot of emails without worrying about expensive fees, including transactional messages and notifications. The service is simple to administer and scale as business demands increase because it connects effectively with other AWS technologies. Additionally, I value its high deliverability rates and integrated tools like reputation management and email tracking, which guarantee that emails end up in inboxes rather than spam folders. Review collected by and hosted on G2.com.

What do you dislike about Amazon Simple Email Service (Amazon SES)?

The initial setup of Amazon Simple Email Service can be a little complicated, which is a drawback for novices who are unfamiliar with AWS services. Technical expertise is needed for tasks like DNS record configuration, domain verification, and exiting the sandbox environment. Furthermore, there is little built-in support for creating email templates, which may necessitate the use of other tools, and the interface is not as user-friendly as some other email platforms. Review collected by and hosted on G2.com.

What problems is Amazon Simple Email Service (Amazon SES) solving and how is that benefiting you?

Amazon Simple Email Service (Amazon SES) enables Sales Coordinators to manage a high volume of transactional and communication emails in a dependable and economical manner. When delivering quotes, order confirmations, and customer updates, in particular, it addresses the issue of email delivery at scale.

We had problems with email deliverability and delays before to adopting SES, but today emails are sent swiftly and reliably arrive in clients' inboxes. This has enhanced our client communication and decreased follow-ups brought on by unanswered emails.

Additionally, it helps us by giving us more control and tracking so we can keep an eye on delivery status and make sure crucial business emails are not overlooked. All things considered, it has improved the dependability, scalability, and efficiency of our email correspondence. Review collected by and hosted on G2.com.

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5/17/2026
Validated ReviewerIncentivizedSource: G2 invite

 ![Zakaria N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Zakaria N.")
ZN

Zakaria N.

Help Desk Specialist

Mid-Market (51-1000 emp.)

4/11/2026

"High Deliverability and Scalable, Low-Cost Email Sending with Amazon Simple Email Service"

4/5

What do you like best about Amazon Simple Email Service (Amazon SES)?

What I like most about Amazon Simple Email Service is its high deliverability and scalability. It can send large volumes of emails reliably while keeping costs very low. I also like how flexible it is because it can integrate easily with apps and automate email campaigns without much effort. Review collected by and hosted on G2.com.

What do you dislike about Amazon Simple Email Service (Amazon SES)?

What I dislike most about Amazon Simple Email Service is that it can be quite technical and difficult to set up, especially for beginners. It also requires proper configuration like domain verification and reputation management, which can be time consuming. Review collected by and hosted on G2.com.

What problems is Amazon Simple Email Service (Amazon SES) solving and how is that benefiting you?

Amazon Simple Email Service solves email delivery at scale by providing a reliable and low-cost system for sending messages without managing infrastructure, helping me save time, reduce costs, and ensure emails are delivered properly. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

YR

Yamilett R.

PFS

Enterprise (\> 1000 emp.)

4/9/2026

"SES Delivers Excellent Value with Simple, Pay-Per-Email Pricing"

4/5

What do you like best about Amazon Simple Email Service (Amazon SES)?

One of SES’s biggest advantages is how inexpensive it is compared to many traditional email service providers. You’re charged mainly per email sent, with no bloated feature bundles you don’t need. That makes it great for growing systems where volume can increase quickly. Review collected by and hosted on G2.com.

What do you dislike about Amazon Simple Email Service (Amazon SES)?

Limited support unless you pay for AWS Support

SES support is tied to your AWS Support plan. Without a paid tier:

Help can be slow or limited

Troubleshooting deliverability issues can take time Review collected by and hosted on G2.com.

What problems is Amazon Simple Email Service (Amazon SES) solving and how is that benefiting you?

Reliable delivery of high‑volume emails

Sending email at scale is harder than it looks—deliverability, throttling, bounces, and spam filtering can easily break homegrown solutions. SES solves this by providing a globally distributed, highly available email‑sending infrastructure built on AWS. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Dark S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dark S.")
DS

Dark S.

Project Manager

Small-Business (50 or fewer emp.)

4/30/2026

"Cost-Effective, Scalable Email Delivery with Powerful API and Analytics"

0/5

What do you like best about Amazon Simple Email Service (Amazon SES)?

I like best about Amazon Simple Email Service (Amazon SES) is its cost-effectiveness, reliable email delivery, and scalability. It makes it easy to send transactional and bulk emails while maintaining high deliverability rates. I also appreciate its API integration, security features, and detailed analytics, which help manage email campaigns efficiently. Review collected by and hosted on G2.com.

What do you dislike about Amazon Simple Email Service (Amazon SES)?

Complexity of Setup: The initial configuration—including domain verification, setting up DKIM/SPF, and requesting a limit increase to move out of the "sandbox"—can be technically daunting for beginners. Review collected by and hosted on G2.com.

What problems is Amazon Simple Email Service (Amazon SES) solving and how is that benefiting you?

Solves Scalability and Reliability: It eliminates the need to manage on-premises SMTP servers, allowing businesses to send large volumes of email reliably without infrastructure maintenance. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

BG

brandy g.

MEDICAL ASSISTANT

Small-Business (50 or fewer emp.)

1/27/2026

"Cost-Effective, Scalable Email Delivery with Seamless AWS Integration"

5/5

What do you like best about Amazon Simple Email Service (Amazon SES)?

Amazon Simple Email Service (SES) is highly regarded for its exceptional cost-effectiveness, with a pay-as-you-go model that is significantly cheaper than competitors. Users frequently highlight its, high deliverability rates, robust scalability for handling millions of emails, and seamless integration with other AWS services. Review collected by and hosted on G2.com.

What do you dislike about Amazon Simple Email Service (Amazon SES)?

Commonly cited drawbacks of Amazon Simple Email Service (SES) include a steep learning curve, complex setup, and poor customer support, making it challenging for non-technical users. The platform’s strict, restrictive "sandbox" environment often hinders new users, and it lacks built-in, user-friendly email management tools, requiring custom coding for bounces and complaints Review collected by and hosted on G2.com.

What problems is Amazon Simple Email Service (Amazon SES) solving and how is that benefiting you?

Amazon Simple Email Service (SES) solves the high cost and technical complexity of building bulk email infrastructure, managing IP reputation, and ensuring high deliverability for transactional or marketing emails. It provides a scalable, secure, and cost-effective cloud-based solution that enables businesses to send massive volumes of email—including, order confirmations, newsletters, and alerts—without maintaining servers Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

 ![Kumar A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kumar A.")
KA

Kumar A.

Marketing Manager

Information Technology and Services

Small-Business (50 or fewer emp.)

1/28/2026

"Reliable for Transactional Emails, Tough for Beginners"

3/5

What do you like best about Amazon Simple Email Service (Amazon SES)?

I like that Amazon Simple Email Service (Amazon SES) is reliable and cost-effective. It's integrated with AWS, which is a huge plus for me. I appreciate having control over the sending limit and reputation, and I can handle a high volume consistently. It's the best for transactional and system-generated emails. Review collected by and hosted on G2.com.

What do you dislike about Amazon Simple Email Service (Amazon SES)?

It's challenging in terms of setting up and management, especially for non-technical users. There are missing features like image design, automation, and campaign management, which makes me rely on external tools. The dashboard and reporting should be more user-friendly with clearer insights on performance and deliverability. Initially, there are issues with sending large volume emails due to a cooling period, which requires starting with smaller numbers. Review collected by and hosted on G2.com.

What problems is Amazon Simple Email Service (Amazon SES) solving and how is that benefiting you?

I use Amazon SES for sending large volumes of email cost-effectively. It's strong in delivery, scalable, and cost-optimal, ideal for transactional and system-generated emails. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Khushali J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Khushali J.")
KJ

Khushali J.

Software Engineer

Mid-Market (51-1000 emp.)

4/13/2026

"Amazon SES: Powerful, Reliable Email Sending at Scale"

4/5

What do you like best about Amazon Simple Email Service (Amazon SES)?

Amazon SES is a power tool for developers who want to control fully on sending emails over lasrfe scale. It is affiedable as well as reliable for flexible integrations Review collected by and hosted on G2.com.

What do you dislike about Amazon Simple Email Service (Amazon SES)?

Developers can easily understand this tool. But it is hard to understand by marketers because its UI is not that much user friendly.

Also, trouble shooting takes a very log time without purchasing AWS paid services Review collected by and hosted on G2.com.

What problems is Amazon Simple Email Service (Amazon SES) solving and how is that benefiting you?

Using Amazon SES in APIs is quite easy to send the emails over large scale. As a developer, we need to add email alerts in the code in which this is very helpful. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Organic

##### Categories on G2

[Transactional Email](https://www.g2.com/categories/transactional-email)

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