Affise Performance Features
Metrics (9)
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Sessions - Digital Analytics
Accurately measure total web traffic and present data elegantly.
Engagement
Configure and accurately measure an appropriate measure of engagement, such as average session length, page views per session, amount of scrolling, etc.
Entry and Exit Pages
Accurately determine where most people enter your site and where they leave and present data elegantly.
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Standard Event Tracking
Software automatically tracks standard user actions.
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Custom Event Tracking
Able to set up custom variables to track any user activity on the site.
Retention
Accurately measure bounce rate.
Return
Track user return rates and related metrics.
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Conversions
Track what proportion of users convert via a certain action.
Funnels
See how many users proceed down a certain path to conversion.
Reporting (7)
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Real-Time Reporting
Obtain live data for who is currently accessing your site.
Trending
Report on how any user activity has changed over time.
Retroactive Reporting
Report on user activity in the past and set up predictive models for the future.
Segmentation
Break down a population of users by demographics, sequence actions, time, and able to build custom segments.
Mobile Reporting
Analytic tools are also available for mobile and tablet versions of websites.
Unification Across Devices
Able to unify user data across devices, recognizing returning users.
Custom Reports and Dashboards
Allows users to easily build customized reports and dashboards.
Other (7)
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User Data
Able to access user-specific data such as location, language, gender, and activity while on the site.
Site Search Reporting
Report on keywords used in internal searches.
Load Time Monitoring
Track load times on different devices and systems.
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Campaign Tracking
Analyze inbound marketing traffic to identify which campaigns are working best.
E-Commerce
Track revenue and transactions.
Promotional Messages
Able to deploy promotional or other pop-up messages based on user actions.
Administration Alerts
System can self-monitor critical metrics and alert administrators when they reach concerning levels.
Administration (4)
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API / Integrations
Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications.
QA Testing
Able to test that event and variable setup are reporting data accurately.
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Performance and Reliability
Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond.
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User, Role, and Access Management
Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.
Link Options (3)
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Custom Links
Allows affiliates to create custom links for products
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Referral Link Generator
Able to generate affiliate links
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Smart Link
Supports the creation of smartlinks that redirect users to relevant offers based on predefined conditions such as device type, geolocation, etc.
Tracking Options (4)
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Email Updates
Provides both companies and affiliates with email updates on campaign performance
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Activity Tracking
Track and document all activities across devices, networks, and other systems
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Cookieless Tracking
Allows for tracking without the use of cookies
Conversion Tracking
Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
Affiliate Management (3)
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Affiliate Network
Provides companies with access to a network of affiliates for recruiting
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Commissions and Payouts
Supports multiple compensation models, such as pay-per-click, pay-per-sale, pay-per-lead, etc.
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Customization
Supports the customization and management of affiliate campaigns and promotional links
Agentic AI - Digital Analytics (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Affiliate Marketing (9)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Third-Party Integrations
Set up connections to third-party platforms to improve business processes
Social Media Integration
Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.
Campaign Planning
Plan and strategize marketing campaigns
Additional Functionality (40)
Affiliate Management
Track an affiliate partner's promotion of a product or service and any associated sales
Customizable Templates
Pre-designed layouts that can be customized to match preferences and requirements
Real-Time Data
Receive data and information in real time
Performance Metrics
A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
Campaign Management
Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
A/B Testing
Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
Conversion Rate Optimization
Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases)
Campaign Analytics
Track and interpret campaign performance metrics
Rewards Management
Strategize and implement rewards for returning customers, employees and other members
Advertising Management
Manage advertising space and its sales within your network or publication
Email Templates
Pre-made examples and templates for emails
Real-Time Analytics
Analyze and gain insights into data in real-time
Electronic Payments
Electronically collect payments for goods or services
User Management
Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks
API
Application programming interface that allows for integration with other systems/databases
Multi-Campaign
Manage multiple campaigns in one system
Customer Segmentation
Process of dividing customers into groups based on common characteristics
Multi-Language
Manage and support multiple languages
Influencer Discovery
Provide tools to search for and vet influencers within an influencer network, search engine, database, or across social networks
Real-Time Reporting
Active reporting of data and metrics
Reporting & Statistics
Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
Activity Dashboard
Dashboard to view the status of ongoing processes, identify current incidents and track past activities
Customizable Branding
Add customized logos and colors to align with company branding
Lead Generation
Manage the process of attracting and converting business prospects into leads
Customizable Reports
Alter the layout and content of reports
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
Alerts/Notifications
Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
Multi Level Marketing (MLM)
The process of affiliates referring more than just sales leads to you, but also searching for new affiliates
Social Promotion
Market event via social media tools
Data Import/Export
Import and export data to and from software applications
Banner Management
Manage digital banner ads on company websites or affiliate partner websites
Commission Management
Tracking, calculating, and paying commissions and earnings to employees
Email Marketing
Create and send email blasts/campaigns
Real-Time Monitoring
Active monitoring of systems, applications, or networks
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
Visual Analytics
Interact with data visualization elements, such as charts and graphs, to drill down into data
Geotargeting
Geographic location of visitors determines behavior of the software
Fraud Detection
Identify and prevent suspicious activity
Multi-Channel Marketing
Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
Contact Management
Manage, organize, and store contact information
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Technology Glossary Features
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