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Pay-per-click (PPC) is an online advertising method in which advertisements are placed alongside search engine results and on relevant websites. PPC advertisements displayed on search engines are often designed to appear similar to the search engine’s organic results. In this model of advertising, businesses only pay the publisher when their advertisements are clicked. Diverse businesses across many industries utilize PPC services as a way of increasing their exposure to consumers browsing online. PPC is sometimes used by businesses that require assurance that their advertising is cost-effective. Because businesses will only be charged when their ads are clicked and each click is tracked, it is often possible to determine the cost-effectiveness of PPC advertisements. When seeking an increase in internet exposure, businesses may utilize search engine optimization services (SEO) and social media marketing services (SMM) alongside their PPC efforts. Both SEO and SMM services are designed to increase web traffic and expose businesses to new customers.
WebiMax is a leading digital marketing agency focused on results-driven marketing. Our digital marketing services include Reputation Management, Search Engine Optimization (SEO), Paid Search (PPC) and much more. With over 50 employees in-house, WebiMax has the knowledge and experience to successfully manage digital marketing campaigns to deliver exceptional results.
Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights tha
VJG Interactive is an digital marketing agency that provides long-term, results-oriented services that focuses on a wide variety of markets ranging from small businesses and their local SEO to large enterprises looking for a full selection of online marketing services.