# Best Media Monitoring Software - Page 10

## How Many Media Monitoring Software Products Does G2 Track?

**Total Products under this Category:** 173

### Category Stats (Aug 2026)

- **Average Rating:** 4.47/5 (↓0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** eMedia Monitor (+6.67%) - Among all products in this category, eMedia Monitor recorded the largest rating increase compared to last month

_Last updated: August 05, 2026_

## How Does G2 Rank Media Monitoring Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 17,800+ Authentic Reviews
- 173+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Media Monitoring Software
 ![G2 Grid® for Media Monitoring Software plotting products by satisfaction and market presence](https://www.g2.com/categories/media-monitoring/grids.png?focus%5B%5D=2814&focus%5B%5D=20663&focus%5B%5D=39661&focus%5B%5D=30433&focus%5B%5D=3551&focus%5B%5D=1782&focus%5B%5D=53908&focus%5B%5D=5791)

Highlighted products: Meltwater, Muck Rack, AlphaSense, TVEyes, Semrush, CisionOne, YouScan, and Brand24.

Underlying data: [Grid® JSON](https://www.g2.com/categories/media-monitoring/grids.json?focus%5B%5D=meltwater&focus%5B%5D=muck-rack&focus%5B%5D=alphasense&focus%5B%5D=tveyes&focus%5B%5D=semrush&focus%5B%5D=cisionone&focus%5B%5D=youscan&focus%5B%5D=brand24)

**Sponsored**

### Paessler PRTG

Your infrastructure is complex. Your monitoring tool shouldn't be. Paessler PRTG delivers mission-critical visibility across IT and OT environments, deploying in minutes, not months. Whether you're managing servers, switches, virtual machines, cloud services, or industrial systems, PRTG monitors everything from a single platform, so your team always knows what's running, what's struggling, and what needs attention, before users do. Fast to deploy. Easy to run. Auto-discovery finds devices on your network automatically, and 300+ pre-configured sensors cover the most common infrastructure components out of the box. Support for all major protocols (SNMP, WMI, REST APIs, SSH, NetFlow, and more) means PRTG fits into your existing environment without forcing changes to it. Built for lean teams under real pressure. Customizable dashboards give instant visibility across your entire landscape. Flexible alerting (via email, SMS, push notification, or third-party integrations) ensures the right people are notified the moment something goes wrong. Historical trend data helps you spot patterns and plan ahead, not just react. Scales on your terms. From a single site to distributed multi-location environments, PRTG grows with your organization. Available as an on-premises installation or a hosted solution, it adapts to your infrastructure and your IT policies, no rip-and-replace required. Trusted by more than 500,000 users across 190+ countries since 1997, Paessler PRTG is the monitoring standard for IT professionals who need results, not complexity.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=350&secure%5Bchosen_at%5D=2026-08-12T21%3A21%3A38Z&secure%5Bdisplayable_resource_id%5D=2112&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=10874&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=10874&secure%5Bresource_id%5D=350&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmedia-monitoring%3Fpage%3D10&secure%5Btoken%5D=d2b16fa92632296422a3fd6154f920ad7a84c6c8983187aed88dee489dd5bd3f&secure%5Burl%5D=https%3A%2F%2Fwww.paessler.com%2Flp%2Fserver-monitoring-software%3Futm_medium%3Daffiliate%26utm_source%3Dg2%26utm_campaign%3Dg2-ppc-server-monitoring&secure%5Burl_type%5D=custom_url)

### [Media Watcher](https://www.g2.com/products/media-watcher/reviews)

Media Watcher is an advanced media monitoring and sentiment analysis platform designed for businesses, PR teams, and analysts who need real-time insights into how their brand, competitors, or key topics are portrayed across global media. Using AI-powered sentiment analysis and content aggregation, Media Watcher helps organizations track news coverage, social media discussions, podcasts, and broadcast mentions, all from a single, intuitive dashboard. With Media Watcher, users can monitor the tone of conversations - whether positive, negative, or neutral - and identify emerging trends that could impact brand reputation or market positioning. Our platform goes beyond simple keyword tracking by providing contextual insights, sentiment breakdowns, and performance metrics, making it easier for decision-makers to respond proactively to crises, analyze public perception, and fine-tune communication strategies. Key features include real-time sentiment tracking, customizable dashboards, media source categorization, and advanced reporting tools. Whether you are running a PR campaign, analyzing industry news, or tracking competitor activity, Media Watcher equips you with actionable intelligence to stay ahead of the conversation. By combining comprehensive media coverage with AI-driven sentiment analysis, Media Watcher eliminates guesswork, enabling businesses to act on reliable insights and improve their overall communication strategies.

#### Who Is the Company Behind Media Watcher?

- **Seller:** [Media Watcher](https://www.g2.com/sellers/media-watcher)
- **HQ Location:** Singapore
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=291e45ef62f37e0eb1f2268593dd7dae061ab98f98f4bfed10e21cd95edd042f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmediawatcher%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [mentionmind](https://www.g2.com/products/mentionmind/reviews)

Mentionmind is your ultimate web and social media listening tool. We track real-time conversations across the web and social media, enabling you to stay informed about what's being said about your business, outpace your competitors, and seize valuable sales opportunities. Whether someone's discussing your products or not, there are conversations you'd want to join, and Mentionmind ensures you're always in the loop.

#### Who Is the Company Behind mentionmind?

- **Seller:** [Mentionmind](https://www.g2.com/sellers/mentionmind)
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=518b6721b0dfc6dd61f30361cf5a3c5ca709fa6bd4c3cef9b00bae67ca3cbd25&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fevgeny-shtern&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Metricom](https://www.g2.com/products/metricom/reviews)

Metricom is a social listening and analytics tool designed for customer research and feedback collection. It tracks mentions across social media, online media, and forums, offering 40+ metrics for in-depth analysis. Tailored for businesses in the CEE region, Metricom delivers insights specific to local markets. Who Uses Metricom? -Brand Marketers -Social Media Managers -CMOs -Business Owners -Customer Experience Managers Key Features: -Social Media Tracking – Stay on top of brand mentions in real time -Audience Insights and Sentiment Analysis – Understand how people feel about your brand -Competitive Benchmarking – See how you compare to competitors -Market Trends and Insights – Identify emerging trends in your industry -Interactive Dashboards and Reporting – Customize reports to fit your needs -Instant Alerts – Get notified of important activity as it happens -AI-Powered Insights – Let AI highlight key takeaways -Global and Local CEE Coverage – Stay informed across markets Why Metricom? Designed for ease of use, Metricom features an intuitive interface, a streamlined news feed, and fully customizable dashboards. Get valuable insights with minimal effort, so you can focus on making smarter decisions, faster.

#### Who Is the Company Behind Metricom?

- **Seller:** [Metricom](https://www.g2.com/sellers/metricom)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=04a037d2c9cb27e3627b5eb1b90e63efc5baacc2c43429db58c2e2c4dfa924d4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F103927812%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Midesk](https://www.g2.com/products/midesk/reviews)

Collecting, managing, and distributing Market Intelligence from news and competitors’ digital footprint, like their websites, is crucial for sound business decisions. But the solutions used in Market Intelligence, Strategy or Corporate Development have relied on human effort, Excel & PowerPoint and have not been digitised well. Midesk, an AI-powered Market Intelligence platform, was founded to address these challenges. It is an operating system, a one-stop-shop solution with tools and processes that reduce up to 80% of the time traditionally dedicated to media and data management. Midesk builds datasets while you sleep, automates board presentations, and lets you manage news with ease and convenience. It is an operating system, a one-stop-shop solution with tools and processes that reduce up to 80% of the time traditionally dedicated to media and data management. Midesk builds datasets while you sleep, automates board presentations, and lets you manage news with ease and convenience.

#### Who Is the Company Behind Midesk?

- **Seller:** [Midesk](https://www.g2.com/sellers/midesk)
- **Year Founded:** 2019
- **HQ Location:** Hamburg, DE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d65bfd3cef2dbfe6e696e6f1567e982f7845bc3db0b0fa759c57acb289478104&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmidesk&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Monitora Media](https://www.g2.com/products/monitora-media/reviews)

Better monitoring of the press, online, radio and television in the Czech Republic and Slovakia. Watch newspapers, magazines, radio and television or the whole online world. Reach the media, respond, measure, analyze and build your brand. The monitor will make your work as easy as possible.

#### Who Is the Company Behind Monitora Media?

- **Seller:** [Monitora Media](https://www.g2.com/sellers/monitora-media)
- **Year Founded:** 2015
- **HQ Location:** Praha 5, CZ
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=04ac137aca67913eaf7e1fe4da163a397dfc06d1abd89b65421b602479df9a0d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmediaboard-com%2F&secure%5Burl_type%5D=linkedin_company_website)  
79 employees on LinkedIn®

### [MonitorIQ](https://www.g2.com/products/groundprobe-monitoriq/reviews)

GroundProbe is a global technology leader specialising in real-time solutions for measuring and monitoring geohazards. We are the brand most trusted by mining and civil operators globally, giving them the certainty they need to make critical decisions, with confidence. For more than 20 years, we have been creating state-of-the-art technologies and software that deliver precise and reliable information to our customers, helping them better manage risk, maintain operations and production, and keep people and communities safe. With the broadest range of technologies and services, and a truly global footprint of support, only GroundProbe can offer a complete, tailored solution.

#### Who Is the Company Behind MonitorIQ?

- **Seller:** [GroundProbe](https://www.g2.com/sellers/groundprobe)
- **Year Founded:** 2001
- **HQ Location:** Brisbane, AU
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bbdc920520e26c216086302de7cb8fa13caff54e2c1e110ef4be04104df99a2a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgroundprobe&secure%5Burl_type%5D=linkedin_company_website)  
491 employees on LinkedIn®

### [Newsendip](https://www.g2.com/products/newsendip/reviews)

Newsendip is a news tracking tool to follow news in 70+ countries from more than 20,000 publishers as if you lived there. Access to a whole new way of getting news. Select news among a wide and customizable range of topics or find everything you need with an advanced keyword search. Set up a custom international news feed curated for up-to-date press reviews. Follow and be aware of what is happening in another country. Perform market research and business intelligence. Monitor how media cover brands and products. Follow the press coverage of clients and prospects. Benchmark your industry beyond your native markets. Optimize your discovery and serendipity potential: No algorithm, no personal data or past behavior will influence your capacity to discover information. The tool is very popular among journalists to track news, find information and story ideas in many countries by getting out of filter bubbles. But it is also perfect for more commercial needs. Freelancers, entrepreneurs, small and medium-sized businesses, marketing and communications departments, salespeople can benefit from the power of news tracking. There are many more other possible uses than we can list here.

#### Who Is the Company Behind Newsendip?

- **Seller:** [Newsendip](https://www.g2.com/sellers/newsendip)
- **Year Founded:** 2021
- **HQ Location:** Paris, FR
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c28655afa8c084f1b57d0d81aaf25673352089023c082c049786586e5c275e07&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fnewsendip&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Newsmeter](https://www.g2.com/products/newsmeter/reviews)

Newsmeter is an online global news tracker service. It provides a robust online news media monitoring SaaS with an award-winning technology. Our platform traces the global news sources around the world continuously. We have gathered over 510 million news (to which we add more every 5 mins) to date from tens of thousands of sources. Users of Newsmeter have access to the following features: - Online user interface, which can be accessed online without the need for installation - Search news articles by topic(s) and filter them according to their main features such as domain, keyword, news source website, geographical information - We index an average of 1 million news articles on a daily basis. - Our indexing platform allows for competitor, geographical and trend analysis. - Instantly generated customized reports based on the topic, source domain and location information of the news articles. - Real-time email alerts after a news story about your pre-determined topics is published. - Daily, weekly and monthly executive intelligent reports. Newsmeter allows its users to internalize external information and make informed strategic business decisions about their brand. Our team of 26 which is made up of an R&D department of 18 developers works on continuously improving technological algorithms and procedures in order to provide world-class software to our users. The seeds of Newsmeter were first planted in 2009 when we identified that news agencies were facing copyright infringement issues with the news stories they had come up with first. By that time online news websites had surpassed traditional media as the source of information. PR professionals were facing the challenge of keeping track of the vast amount of information that was spreading instantaneously on the world wide web. In 2010, we had a basic tool established which tracked news websites so that our users were able to identify the daily news agenda of the city, country, region, industry. By 2012, Newsmeter became the leading software service provider in online news monitoring in Turkey. In 2014, Newsmeter software was granted with endowment funding by TUBITAK (The Scientific and Technological Research Council of Turkey) for the exceptional software service provided in its field.

#### Who Is the Company Behind Newsmeter?

- **Seller:** [Newsmeter](https://www.g2.com/sellers/newsmeter)
- **Year Founded:** 2010
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6017ae699f381822ffc828a08c38606246003c6cf7f6f2db8e11a2079309d14a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fnewsmeter&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [NewtonOne](https://www.g2.com/products/newtonone/reviews)

Newton Media is a provider of Media Intelligence services in the European market. With the help of a database of monitored sources, AI, data mining and comprehensive media analytics, it helps institutions in the private, government and non-profit sectors improve their communication strategies. Newton Media operates primarily in Europe with offices in the Czech Republic, Slovakia, Slovenia, Croatia and other countries in Southeastern Europe. Using a database of monitored sources containing data from print, television, radio, internet and social media, the company delivers media monitoring and subsequent analysis. It monitors worldwide traditional, news and social media. It belongs to the professional associations AMEC and FIBEP and has won multiple gold awards for best analysis in the AMEC Awards.

#### Who Is the Company Behind NewtonOne?

- **Seller:** [Newton Media](https://www.g2.com/sellers/newton-media)
- **Year Founded:** 1995
- **HQ Location:** Praha 4, CZ
- **Twitter:** @NewtonMediaCZ  
1,247 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0ba75cdcab0b15c78fd6278acd9af439499a9b6f90f2093b513617591a18a6e1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fnewtonmedia%2F&secure%5Burl_type%5D=linkedin_company_website)  
101 employees on LinkedIn®

### [NowNews](https://www.g2.com/products/nownews/reviews)

NowNews is a strategic intelligence platform that turns finance, economy, and geopolitics news into concise summaries, custom alerts, and market correlations. It's built for analysts and professionals who need actionable signals in real time instead of reading full articles.

#### Who Is the Company Behind NowNews?

- **Seller:** [NowNews](https://www.g2.com/sellers/nownews)
- **Year Founded:** 2025
- **HQ Location:** Madrid, ES
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=416322943f9ca7f2ab58e2664649f6c2f944fc11b3d14faf8183d1e385f0f9a6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fnownews-dev%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Obsera](https://www.g2.com/products/obsera/reviews)

Obsera is a next-generation SaaS platform developed by Neurotime, an AI-first company focused on delivering intelligent media monitoring and communication tools for businesses, governments, and agencies. At Obsera, we believe that information is power — but only when it's timely, accurate, and actionable. That's why we've built a unified platform that brings together online media monitoring, social media intelligence, omnichannel social management, and AI-powered content generation. Whether you're tracking your brand in the news, engaging with audiences on Facebook, or generating the perfect post image with AI — Obsera makes it seamless, fast, and effective.

#### Who Is the Company Behind Obsera?

- **Seller:** [Obsera](https://www.g2.com/sellers/obsera)
- **HQ Location:** Newark, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c90439416d35923d9a189b9206ff9dab343fbd918589a0b02a9238cc433189d4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fobsera-com%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Osavul](https://www.g2.com/products/osavul/reviews)

Osavul is an advanced AI-driven platform specializing in information assessment and narrative impact analysis. It assists partners across the EU, US, and APAC regions in preventing information attacks and mitigating associated risks. By leveraging Osavul's narrative analysis and threat intelligence, organizations can conduct comprehensive media monitoring, perform in-depth assessments of the information environment, and detect information threats and narrative attacks, thereby avoiding reputational, economic, and other collateral risks. Osavul serves democratic governmental institutions, responsible businesses, media outlets, NGOs, and opinion leaders by providing top-tier information security, reputation management, and narrative monitoring services.

#### Who Is the Company Behind Osavul?

- **Seller:** [Osavul](https://www.g2.com/sellers/osavul)
- **Year Founded:** 2022
- **HQ Location:** Wilmington, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2ecaa1b2f2fcdd31c470adb66ebbc89dc55b53c4ddce8978482eae3b40716468&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fosavul&secure%5Burl_type%5D=linkedin_company_website)  
28 employees on LinkedIn®

### [Palowise Analytics](https://www.g2.com/products/palowise-analytics/reviews)

Cloud-based social intelligence platform that optimizes brand intelligence through data analysis. The system delivers insights into customer perceptions, market trends, and competitive dynamics using AI and machine learning technology. The platform offers sentiment analysis and emotional insights through its Feelings Wheel Analysis for strategic decision-making. It includes several analytical tools such as social listening, trend analysis, media monitoring, competition analysis, and influencer evaluation. The platform integrates with Power BI and Grafana for data visualization capabilities. The platform helps organizations monitor their digital presence, understand consumer behavior, and identify emerging opportunities in the marketplace.

#### Who Is the Company Behind Palowise Analytics?

- **Seller:** [Palowise](https://www.g2.com/sellers/palowise-11f1c513-ff00-455c-8eda-b30de72e1b78)
- **Year Founded:** 2008
- **HQ Location:** Athens, GR
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e609e2cfd25d39692282d2e8828b2a01e386c26b0620c5db501822df2fc2972f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpalowise%2F&secure%5Burl_type%5D=linkedin_company_website)  
23 employees on LinkedIn®
- **Ownership:** Panagiotis Tsantilas 
- **Phone:** +30 210 3805826

### [Perigon](https://www.g2.com/products/perigon/reviews)

Perigon is transforming the way people access public information. With a goal to connect and make the world's information useful and actionable, Perigon offers contextual intelligence by rethinking information discovery in an AI-first world. Customers quickly navigate, comprehend, and take action on vast amounts of structured, categorized, and enriched public information. This gives them a competitive advantage in knowledge and understanding and allows individuals to have a deeper understanding of the information they consume. Our range of products enables everyone from regular consumers to busy CEOs to find answers faster and with unprecedented context.

#### Who Is the Company Behind Perigon?

- **Seller:** [Perigon](https://www.g2.com/sellers/perigon)
- **Year Founded:** 2022
- **HQ Location:** Austin, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f8495d7d96aec835b9112c68da62d46c2662d85a136a45dbe93aa98906d74032&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fperigon-io%2F&secure%5Burl_type%5D=linkedin_company_website)  
20 employees on LinkedIn®

### [Picasi](https://www.g2.com/products/picasi/reviews)

Source-First Intelligence for Marketing Decision-Makers Staying ahead in B2B marketing means knowing what your competitors are doing before everyone else does. Picasi gives you that edge. The Problem: Critical competitor signals are scattered everywhere: LinkedIn posts, YouTube videos, newsletters, blogs. Tracking them manually takes hours – and you still miss important updates. The Solution: Picasi automatically aggregates all public content from your competitors, directly from the original source. No algorithm decides what you see. You observe everything they communicate. How Picasi Works: - Add your competitors and sources once - Picasi continuously monitors LinkedIn, YouTube, newsletters, and RSS - AI summarizes the most important updates daily or weekly - Strategic AI analysis reveals strengths, market gaps, and actionable recommendations Who Is It For? CMOs, marketing directors, and brand managers at small and mid-sized B2B companies as well as agencies who need a structured competitive overview – without hours of manual research. Why Picasi? ✅ Original content, not interpreted data ✅ AI summaries with source attribution ✅ No information overload ✅ GDPR-compliant, EU servers ✅ MCP integration for Claude & ChatGPT Picasi: The unfair intelligence edge for B2B marketing teams.

#### Who Is the Company Behind Picasi?

- **Seller:** [Picasi](https://www.g2.com/sellers/picasi)
- **Year Founded:** 2021
- **HQ Location:** Sarstedt, DE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=77bc19773ae42b78d361542243c08a0bdc093c28d369354f8233f9ccccca8db7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpicasi%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

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Similar Categories

- [Media and Influencer Targeting](/categories/media-and-influencer-targeting)
- [Online Newsroom](/categories/online-newsroom)

- [Other Public Relations](/categories/other-public-relations)
- [PR Analytics](/categories/pr-analytics)

- [PR CRM](/categories/pr-crm)
- [Press Release Distribution](/categories/press-release-distribution)

[Browse Media Monitoring Themes](/categories/media-monitoring/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna&nbsp;Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated October 3, 2024

Media monitoring software provides users with up to date news feeds and alerts from a selection of media channels. Public relations (PR) departments use these tools to follow media channels relevant to their industry, and those of clients and business partners. Media monitoring solutions help companies track mentions of their brand or executives in the news and online, analyze trends in media coverage, measure the success of PR campaigns, and protect brand reputation by responding quickly to crises or negative publicity.

Media monitoring software can offer access to different types of media channels. Print media coverage may include newspapers, magazines, and trade journals, while broadcast channels cover television and radio. Many media monitoring tools provide access to online sources such as websites, news sites, blogs, and social media. A few media monitoring providers also track podcast mentions.

[PR firms](https://www.g2.com/categories/pr-firms) and businesses with in-house PR teams often use media monitoring tools alongside other [public relations software](https://www.g2.com/categories/public-relations-pr), such as [press release distribution software](https://www.g2.com/categories/press-release-distribution), [PR analytics software](https://www.g2.com/categories/pr-analytics), and [media and influencer targeting software](https://www.g2.com/categories/media-and-influencer-targeting).

To qualify for inclusion in the Media Monitoring category, a product must:

- Track various traditional or online media channels
- Allow users to target specific keywords, mentions, or topics, and customize feeds to their liking
- Provide users with relevant updates and alerts based on selected feeds
- Collect and store links to relevant media content for future reference
- Analyze findings with reporting features such as number and frequency of mentions, impact on company, etc.

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