Best Loyalty Management Software - Page 36

How Many Loyalty Management Software Products Does G2 Track?

Total Products under this Category: 749

Category Stats (Nov 2026)

  • Average Rating: 4.56/5 (↑0.01 vs Oct 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: InComm InCentives (+12.5%) - Among all products in this category, InComm InCentives recorded the largest rating increase compared to last month

Last updated: November 01, 2026

How Does G2 Rank Loyalty Management Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 16,500+ Authentic Reviews
  • 749+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Loyalty Management Software

G2 Grid® for Loyalty Management Software plotting products by satisfaction and market presence

Highlighted products: Smile.io, LoyaltyLion, Owner.com, Okendo, Benepik, AdvantageClub.ai, Joy Loyalty, and Mastercard Offers.

Underlying data: [Grid® JSON](https://www.g2.com/categories/loyalty-management/grids.json?focus%5B%5D=smile-io&focus%5B%5D=loyaltylion&focus%5B%5D=owner-com&focus%5B%5D=okendo&focus%5B%5D=benepik&focus%5B%5D=advantageclub-ai&focus%5B%5D=joy-loyalty&focus%5B%5D=mastercard-offers)

OKEN

Who Is the Company Behind OKEN?

  • Seller: WovVTech
  • Year Founded: 2016
  • HQ Location: Dubai, United Arab Em..., AE
  • LinkedIn® Page: www.linkedin.com
    223 employees on LinkedIn®

Omneo CX Suite

Omneo is a toolkit designed to facilitate powerful, integrated customer experiences across various retail channels. This solution aims to unify omnichannel experiences, allowing both customers and retail teams to engage in the creation and enrichment of customer profiles. By doing so, Omneo establishes a robust foundation for delivering personalized services and experiences, ensuring that every interaction is not only relevant but also convenient and respectful of customer privacy. The category of omnichannel solutions is increasingly vital in today's retail landscape, where customers expect seamless interactions across multiple touchpoints. Omneo targets retailers seeking to enhance their customer engagement strategies by providing tools that streamline communication and data sharing between online and offline channels. This toolkit is particularly beneficial for businesses looking to improve customer loyalty and satisfaction by offering tailored experiences that resonate with individual preferences and behaviors. Omneo's key features include a comprehensive profile management system that allows for real-time updates and enrichment of customer data. Retail teams can easily access and utilize this information to create personalized marketing campaigns, promotions, and services that align with customer needs. Additionally, the toolkit supports various integration capabilities, enabling retailers to connect with existing systems and platforms, thereby enhancing operational efficiency and data accuracy. One of the standout benefits of using Omneo is its focus on privacy and data security. As customers become increasingly aware of their data rights, Omneo ensures that all interactions and data handling processes are compliant with privacy regulations. This commitment to safeguarding customer information not only builds trust but also enhances the overall customer experience by providing peace of mind. Overall, Omneo empowers retailers to create meaningful connections with their customers by leveraging data-driven insights and fostering a collaborative environment for profile development. This results in a more cohesive and engaging shopping experience, ultimately driving customer satisfaction and loyalty in a competitive retail market.

Who Is the Company Behind Omneo CX Suite?

  • Seller: Omneo
  • Year Founded: 2010
  • HQ Location: Melbourne, AU
  • LinkedIn® Page: www.linkedin.com
    11 employees on LinkedIn®

omniLoyalty

Customer Loyalty done right! Bring your customers back. Manage loyalty programs and rewards customers for data access and engagement with no monthly fees. Turn your customers into loyal followers with omniLoyalty omniLoyalty is Omnibasis's enterprise software as a service that enables businesses and professionals, large and small, to manage a full featured customer loyalty program. Using omniLoyalty, we enable businesses with the technology and tools to deploy a cloud-based loyalty and rewards program with a rich feature set that includes loyalty cards, award rules, rewards and badges, and transaction management without the costs and challenges associated with building and maintaining their own infrastructure. Unleash the power and capabilities of all-in-one loyalty management platform with Omnibasis. omniLoyalty loyalty management platform is a software solution that helps businesses design, launch, and manage loyalty programs for their customers with key features and capabilities of a loyalty management platform. Customer data management omniLoyalty loyalty management platform enables businesses to collect and manage customer data, such as contact information, purchase history, and other relevant data. Loyalty program design omniLoyalty loyalty management platform provides tools for designing and customizing loyalty programs that fit the needs of a business and its customers. This includes setting up reward structures, point systems, tiers, and other program features. Customer engagement omniLoyalty loyalty management platform helps businesses engage with their customers through targeted communications, personalized offers, and other incentives to encourage loyalty and repeat purchases. Analytics and reporting omniLoyalty loyalty management platform provides real-time analytics and reporting capabilities to help businesses track program performance, monitor customer behavior, and measure ROI. Integration omniLoyalty loyalty management platform integrates with other software solutions from Omnibasis such as omniCustomers CRM, omniPay payments processing, and omniMarketer marketing automation tools to streamline processes and provide a seamless customer experience. Mobile app integration omniLoyalty loyalty management platform provides mobile app integration, which allows customers to easily access their rewards, view their points balance, and redeem rewards directly from their mobile devices or Google Wallet and Apple Wallet with omniPass. Social media integration omniLoyalty loyalty management platform provides social media integration, which allows businesses to engage with customers on social media platforms and provide incentives for sharing and promoting their brand. Gamification omniLoyalty loyalty management platform provides gamification features such as badges, challenges, and leaderboards to increase engagement and encourage participation in the loyalty program. Omnichannel support omniLoyalty loyalty management platform provides omnichannel support, allowing customers to earn and redeem rewards across multiple channels such as online, in-store, and mobile. omniLoyalty loyalty management platform helps businesses create and manage effective loyalty programs that increase customer engagement, loyalty, and revenue. Start with omniLoyalty FREE today.

Who Is the Company Behind omniLoyalty?

AI can help you find the answers. G2 helps you trust them.

Connect G2 to Claude or ChatGPT for answers grounded in G2's trusted reviews, comparisons, and pricing from real user insights.

How it works

OneLoyalty

Turn one-time shoppers into lifelong customers with the ultimate Shopify loyalty app. It's true: acquiring a new customer is up to 6 times more expensive than retaining an existing one. Therefore, retention is a must, not a plus, for brands looking to scale sustainably. However, most loyalty programs are confined to a single channel, limiting their impact. OneLoyalty solves this by enabling omnichannel loyalty campaigns across your Shopify Online Store, mobile apps, and POS — all in one unified system. With OneLoyalty, you can: • Set up x10 time faster: Our AI agent suggests a loyalty program tailored for your selling niche • Offer flexible rewards: Keep customers coming back for more with discounts, free shipping, birthday gifts, VIP perks, and more • Reach customers everywhere: From web to mobile to in-store, loyalty stays consistent • Drive referrals: Let your loyalty customers be your brand ambassadors. Encourage word-of-mouth with built-in, reward-based sharing • Boost engagement: Gamify your loyalty program with fun-filled acitiities lie daily check-ins, spin-to-win wheels, and gamified rewards Retention shouldn’t be an afterthought — it should be your advantage.

Who Is the Company Behind OneLoyalty?

One Loyalty

One Loyalty customer user interface is developed keeping in mind simplicity and positive user experience of your customers is key for success of your loyalty program. It ensures high usage by the customers and enhances your brand value.

Who Is the Company Behind One Loyalty?

OnMe

Who Is the Company Behind OnMe?

  • Seller: OnMe
  • HQ Location: Eindhoven, NL
  • LinkedIn® Page: www.linkedin.com
    10 employees on LinkedIn®

OnVoard

Email Marketing for Ecommerce

Average Rating: 4.5/5.0

Total Reviews: 3

How Do G2 Users Rate OnVoard?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 9.1/10)

Who Is the Company Behind OnVoard?

  • Seller: OnVoard
  • Year Founded: 2017
  • HQ Location: Singapore, SG
  • Twitter: @onvoard
    4 Twitter followers
  • LinkedIn® Page: linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 67% Small, 33% Large

What Are Recent G2 Reviews of OnVoard?

What Are G2 Users Discussing About OnVoard?

Panther Nails

 Panther Nails is a complete end-to-end customer loyalty solution to onboard, engage and evolve with your customers, influencers and brand promoters. The software is capable of managing the marketing campaigns from the single window. You would also be able to manage the workforce who are into field marketing. Collaborate with your sales partners for efficient flow of your products in to the marketing. incentivize them for job well done.

Who Is the Company Behind Panther Nails?

PassIssuer

PassIssuer is an Apple Wallet and Google Wallet pass platform for businesses and membership organizations that need to create, issue, update, and manage digital wallet passes at scale. Organizations can use PassIssuer for digital membership cards, loyalty cards, coupons, gift cards, event tickets, and custom digital credentials. Passes can contain member IDs, barcodes, loyalty balances, membership tiers, expiry dates, rewards, offers, and other data that can be updated after issuance. PassIssuer supports issuing passes through links, QR codes, email, SMS, CSV imports, APIs, and integrations with existing CRM, POS, ecommerce, ticketing, and internal systems. It can be used to replace or complement physical membership and loyalty cards without requiring customers or members to install a dedicated mobile app. PassIssuer is designed for organizations that want Apple Wallet and Google Wallet to become part of their existing membership, loyalty, ticketing, or customer-engagement infrastructure rather than replacing the systems they already use.

Who Is the Company Behind PassIssuer?

PassKit

PassKit is a global mobile wallet pass platform, founded in 2012, that lets teams design, issue, update, and analyze Apple Wallet and Google Wallet passes. With PassKit you launch digital loyalty and membership cards, coupons, tickets, gift cards, and more, then keep them current with real‑time updates, automations, and analytics. KEY FEATURES AND FUNCTIONALITY Teams use PassKit to design, issue, update, and analyze wallet passes at scale. The platform includes: • A visual pass designer and templates • Distribution via SmartPass links / QR codes / email / CSV / API • Real‑time pass updates (fields, imagery, barcodes/QR) • Single‑use and multi‑use pass types, • Location/time relevance for lock‑screen engagement. • PassReader (iOS/Android) for scanning and validation at the door or point of sale. • Integration with Zapier, Make, Stripe, and many more. • APIs and developer SDKs, with gRPC as the recommended interface for high performance integrations and real time updates. WHY TEAMS CHOOSE PASSKIT • No‑app deployment: Launch in days, not months. • Built to integrate: API, webhooks, and no‑code connectors. • Proven at scale: Flexible usage‑based pricing (with a 45 day free trial), built-in volume discounts, and a 99.5% uptime SLA. • Measurable impact: Wallet‑native presence boosts repeat visits and redemption while giving you first‑party engagement data

Who Is the Company Behind PassKit?

  • Seller: PassKit
  • Year Founded: 2012
  • HQ Location: Wilmington, US
  • Twitter: @loopyloyalty
    1,534 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    12 employees on LinkedIn®

Passumo

Passumo helps independent shops turn first-time customers into regulars. Hundreds of people walk through your door every month. Once they leave, you have almost no way to reach them, and no time to run marketing on top of the counter. Passumo gives you that way back. Made for cafés, coffee shops, bakeries, dessert bars, street-food counters, barbershops, salons, and every other place that runs on regulars. Reward them. Stay in touch. Bring them back.

Who Is the Company Behind Passumo?

Payouts Network

Payouts Network is innovating the next generation of payments by enabling businesses to originate, approve and issue payments in near real-time to consumers, employees and businesses. Their industry-leading intelligent platform transforms the complexity of payments into an economical, highly secure and fully transparent process that delivers the speed, security and control required by businesses and consumers. Headquartered in Bozeman, MT, Payouts Network enables businesses to streamline their payment processes across multiple industries, including travel, hospitality, insurance, financial institutions, large employers and more. For more information please visit www.payoutsnetwork.com.

Who Is the Company Behind Payouts Network?

  • Seller: Payouts Network
  • Year Founded: 2013
  • HQ Location: Bozeman, US
  • Twitter: @PayoutsNetwork
    385 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    26 employees on LinkedIn®
Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated October 3, 2024