Best Life & Health Insurance Agency Management Software

How Many Life & Health Insurance Agency Management Software Products Does G2 Track?

Total Products under this Category: 30

Category Stats (Sep 2026)

  • Average Rating: 4.58/5 The average rating of products in this category, based on all submitted ratings

Last updated: September 08, 2026

How Does G2 Rank Life & Health Insurance Agency Management Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 200+ Authentic Reviews
  • 30+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Life & Health Insurance Agency Management Software

G2 Grid® for Life & Health Insurance Agency Management Software plotting products by satisfaction and market presence

Highlighted products: NextAgency, AgencyBloc AMS+, iLife Technologies, and AgencySmart.

Underlying data: [Grid® JSON](https://www.g2.com/categories/life-health-insurance-agency-management/grids.json?focus%5B%5D=nextagency&focus%5B%5D=agencybloc-ams&focus%5B%5D=ilife-technologies&focus%5B%5D=agencysmart)

NextAgency

NextAgency is the insurance agency management system and CRM its customers would design. As a result, NextAgency ranks as the Best Life & Health Insurance Agency Management Software on the G2 Grid — and is the only platform in the Leaders quadrant of the G2 Grid® for Life & Health Insurance Agency Management. NextAgency is an agency management system built specifically for agencies selling benefits, senior, and life policies. It brings together CRM, marketing, business analytics, compliance tools, and optional commission tracking in a single platform. NextAgency is designed for the way life and health agencies work, not the way generic software assumes they do. Yet it is easy to customize for the way each specific agency works. Agencies use NextAgency to manage the full scope of their day-to-day work: - CRM and policy management: track prospects and clients, manage policies, and build sales pipelines customized for benefits, Medicare, and life insurance - Marketing and communication: send email campaigns and newsletters, launch drip marketing campaigns, sync with Gmail, Outlook and other email clients, and automate renewal reminders and follow-up tasks - Business analytics: over two dozen built-in reports covering book of business, policy renewals, agent activity, and commission reconciliation; understand pipelines through the pipeline view; and use the dashboard to quickly check the current status of key business items like open tasks, case status, and more - Compliance and document management: generate, collect, and store e-signatures on commission disclosure forms, ACA consent forms, and Medicare-required documentation - Commission tracking: import carrier statements, manage sub-agent splits, and generate producer commission reports through the optional NextCommission add-on The platform serves agencies from mom-and-pop shops to regional leaders and is in use across 37 states. NextAgency was launched in 2018 by a team of long-time industry leaders, including two past presidents of NABIP (formerly NAHU). NextAgency is privately owned, independently operated, and answers to its customers. NextAgency respects its customers. That is why it publishes its pricing on its website, provides a 30-day free trial, and offers a month-to-month subscription with no long-term contract required. The company enters into a mutual NDA with each customer. The NDA makes explicit that its customers own their clients’ data and that NextAgency will not market to agencies' prospects and clients. NextAgency’s effort to design the agency management and CRM platform its customers would build themselves is reflected in its reviews on rating sites. For instance, on G2, NextAgency earns 4.8 out of 5 overall, with customer support rated 9.9 out of 10 — the highest in the life and health insurance agency management category. Across G2 and Capterra, NextAgency’s ratio of positive to negative reviews is 6.2 to 1, a ratio greater than those of its peers. The platform integrates with Employee Navigator, BerniePortal, Ease, Intulse, Zapier, GReminder, and others. An interactive comparison tool at www.NextAgency.com allows agencies to evaluate features and pricing alongside leading competitors based on the factors users deem important.

Average Rating: 4.8/5.0

Total Reviews: 37

How Do G2 Users Rate NextAgency?

  • Policy Management: 9.4/10 (Category avg: 9.2/10)
  • Has the product been a good partner in doing business?: 9.8/10 (Category avg: 9.0/10)
  • Contact Management: 9.4/10 (Category avg: 9.2/10)
  • Reporting: 9.3/10 (Category avg: 9.2/10)

Who Is the Company Behind NextAgency?

  • Seller: Take 44, Inc.
  • Company Website:
  • Year Founded: 2015
  • HQ Location: Simi Valley, California
  • LinkedIn® Page: www.linkedin.com
    5 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Insurance
  • Company Size: 89% Small, 11% Medium

What Do G2 Reviewers Say About NextAgency?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the top-notch customer support from NextAgency, ensuring assistance is always readily available for their needs.
  • Users value the efficient consolidation of client information in NextAgency, enhancing their management and daily operations.
  • Users find NextAgency to be very easy to use, appreciating its user-friendly interface and comprehensive resources.
  • Users value the easy access to client and agent information, enhancing organization and efficiency in their work.
  • Users love the efficiency of NextAgency, seamlessly consolidating client and policy information in one central location.
Cons
  • Users find the complex process of navigating NextAgency's features challenging, requiring time to become proficient.
  • Users find implementation challenging with NextAgency, leading to a more difficult onboarding experience.
  • Users find the lack of user-friendliness on smaller screens, like MS Surface, frustrating and challenging.
  • Users report update issues with NextAgency, indicating inaccuracies in available listings and schedules.
  • Users find that workflow inefficiency arises due to complex features that require time for effective navigation.

What Are Recent G2 Reviews of NextAgency?

What Are G2 Users Discussing About NextAgency?

AgencyBloc AMS+

AMS+, an AgencyBloc solution, is an all-encompassing, industry-specific sales and servicing management solution designed to help your team be more efficient, increase sales, and improve client retention. Manage your company’s leads, prospects, and clients all in one centralized location. Convert more prospects and turn the dial up on your sales team’s initiatives with insurance-specific sales enablement tools. Then, close the loop and improve client retention with dedicated customer and policy management tools designed for the health, benefits, and senior market insurance space. AgencyBloc is the #1 Recommended Insurance Industry Growth Platform serving the health, benefits, and senior insurance space. Our suite of insurance-specific solutions can help your independent insurance agency, GA, IMO/FMO, or call center remain compliant and accelerate growth.

Average Rating: 4.7/5.0

Total Reviews: 42

How Do G2 Users Rate AgencyBloc AMS+?

  • Policy Management: 8.8/10 (Category avg: 9.2/10)
  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.0/10)
  • Contact Management: 9.6/10 (Category avg: 9.2/10)
  • Reporting: 9.2/10 (Category avg: 9.2/10)

Who Is the Company Behind AgencyBloc AMS+?

  • Seller: AgencyBloc
  • Year Founded: 2008
  • HQ Location: Cedar Falls, Iowa
  • LinkedIn® Page: www.linkedin.com
    139 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Insurance
  • Company Size: 90% Small, 7% Medium

What Do G2 Reviewers Say About AgencyBloc AMS+?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the excellent customer support of AgencyBloc AMS+, finding it helpful and resourceful for their needs.
  • Users value the customization options in AgencyBloc AMS+, enhancing efficiency and meeting specific agency needs.
  • Users commend the ease of use of AgencyBloc AMS+, noting its user-friendly design and helpful resources.
  • Users value the easy access and user-friendly design of AgencyBloc AMS+, enhancing day-to-day agency efficiency.
  • Users value the user-friendly features of AgencyBloc AMS+, enhancing agency efficiency and client organization.
Cons
  • Users find the lack of user-friendliness in AgencyBloc AMS+ frustrating, leading to a cluttered and confusing experience.
  • Users struggle with cluttered policy management due to lack of archiving and editing options for activities.

What Are Recent G2 Reviews of AgencyBloc AMS+?

What Are G2 Users Discussing About AgencyBloc AMS+?

iLife Technologies

iLife is the #1 life insurance CRM! iLife is a comprehensive insurance CRM that streamlines processes, optimizes team productivity, and increases sales performance. Agents benefit from our centralized task management, automated data collection, and reduced sales cycle timelines. Agencies using iLife manage teams more effectively, exceed sales targets, and benefit from high client satisfaction. iLife includes all the tools a life insurance agent needs to succeed: e-App, quoting tool, marketing tool, website builder, and marketing content library. Request a demo to see iLife in action!

Average Rating: 4.7/5.0

Total Reviews: 77

How Do G2 Users Rate iLife Technologies?

  • Policy Management: 8.8/10 (Category avg: 9.2/10)
  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 9.0/10)
  • Contact Management: 9.0/10 (Category avg: 9.2/10)
  • Reporting: 8.7/10 (Category avg: 9.2/10)

Who Is the Company Behind iLife Technologies?

Who Uses This Product?

  • Who Uses This: Insurance Agent
  • Top Industries: Insurance, Financial Services
  • Company Size: 95% Small, 1% Medium

What Are Recent G2 Reviews of iLife Technologies?

What Are G2 Users Discussing About iLife Technologies?

AgencySmart

AgencySmart is an “all-in-one” cloud-based solution designed for general agents and retail brokers who sell employee benefits, insurance products, financial services and other industry related products (payroll, HR and consulting) to the commercial and individual marketplace. From data management to on-boarding and benefit enrollment, AgencySmart solves the problem of using multiple systems to manage your business. AgencySmart saves time, reduces labor cost and adds efficiencies that can make your agency more profitable. CONTACT OR SCHEDULE A DEMONSTRATION HERE --> https://agencysmart.com/schedule-a-demonstration/

Average Rating: 4.8/5.0

Total Reviews: 38

How Do G2 Users Rate AgencySmart?

  • Policy Management: 9.8/10 (Category avg: 9.2/10)
  • Has the product been a good partner in doing business?: 9.9/10 (Category avg: 9.0/10)
  • Contact Management: 9.6/10 (Category avg: 9.2/10)
  • Reporting: 9.5/10 (Category avg: 9.2/10)

Who Is the Company Behind AgencySmart?

  • Seller: AgencySmart
  • Year Founded: 2002
  • HQ Location: Fairfield, New Jersey
  • Twitter: @AgencySmartLLC
    12 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    7 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Insurance
  • Company Size: 95% Small, 3% Large

What Do G2 Reviewers Say About AgencySmart?

AI-generated summary from verified user reviews

Pros
  • Users find AgencySmart to be user-friendly and easy to navigate, simplifying client and insurance tracking effectively.
  • Users appreciate the excellent training support from AgencySmart, making it easy to resolve issues and learn efficiently.
  • Users enjoy the simple and effective tracking of client information and employer contributions in AgencySmart.
  • Users find the navigation ease of AgencySmart exceptional, making it user-friendly and intuitive.
  • Users find AgencySmart's interface simple and straightforward, effectively managing client and insurance information with ease.
Cons
  • Users often face data entry issues due to missing plans in the system, requiring manual input.
  • Users find the manual editing process challenging, as not all plans are pre-populated, requiring additional input.

What Are Recent G2 Reviews of AgencySmart?

What Are G2 Users Discussing About AgencySmart?

Gen4 Agency Management

An all-in-one agency software solution.

Average Rating: 3.9/5.0

Total Reviews: 5

How Do G2 Users Rate Gen4 Agency Management?

  • Policy Management: 9.2/10 (Category avg: 9.2/10)
  • Has the product been a good partner in doing business?: 7.5/10 (Category avg: 9.0/10)
  • Contact Management: 8.3/10 (Category avg: 9.2/10)
  • Reporting: 9.2/10 (Category avg: 9.2/10)

Who Is the Company Behind Gen4 Agency Management?

Who Uses This Product?

  • Company Size: 40% Medium, 40% Large

What Are Recent G2 Reviews of Gen4 Agency Management?

AGEman Office

Life insurance agency back office system for new business, inforce, commission and agent compliance. Meets ACORD and CITS standards

Who Is the Company Behind AGEman Office?

AgencyCommand

AgencyCommand is a CRM and agency management platform built specifically for health and life insurance agencies. It brings lead management, pipelines, client and policy tracking, commissions, scheduling, training, communications, analytics, field operations, and AI-assisted workflows into one connected system. Agents can manage leads, clients, tasks, appointments, policies, calls, SMS, learning paths, and daily follow-up from a centralized dashboard, while agency leaders gain visibility into production, revenue, pipeline performance, agent activity, commissions, and operational metrics. Built from the ground up for insurance workflows, AgencyCommand is designed to replace disconnected tools with a more organized, efficient, and data-driven way to run an agency.

Who Is the Company Behind AgencyCommand?

AgentCubed

SIMPLIFY THE OVERWHELMING with one powerful solution designed specifically for insurance carriers & brokerages in the health and P&C insurance markets. Telephone, direct mail and web lead integration. Automated lead distribution to call center, captive agents and broker agents. Integrated quoting. Enrollment solutions for all sales channels. Policy management and unrivaled dashboard and reporting.

Average Rating: 2.8/5.0

Total Reviews: 3

How Do G2 Users Rate AgentCubed?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.0/10)

Who Is the Company Behind AgentCubed?

  • Seller: AgentCubed
  • Year Founded: 2009
  • HQ Location: Boise, US
  • Twitter: @AgentCubed
    1,045 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    4 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 67% Small, 33% Large

What Are Recent G2 Reviews of AgentCubed?

What Are G2 Users Discussing About AgentCubed?

BenefitsGuide

BenefitsGuide streamlines the process of selling and servicing employee benefits from the perspective of the retail health insurance broker and the GA.

Who Is the Company Behind BenefitsGuide?

Breathe Life Digital Distribution Platform

Breathe Life is an enterprise Software-as-a-Service, or SaaS, platform for the life insurance industry. We provide insurers with a modern end-to-end platform that increases the speed of policy delivery and reduces operational costs for the distribution of financial security products. We believe that technology will help eliminate the financial insecurities of generations to come. Breathe Life is venture-backed by Real Ventures, Invest Quebec, Diagram Ventures and a variety of industry veteran angel investors from AXA, AIG, and RGA.

Who Is the Company Behind Breathe Life Digital Distribution Platform?

EbixEnterprise

EbixEnterprise is uniquely structured-in Business Blocks, allowing you to change coverage categories as your book of business changes. And every block is built on the powerful EbixEnterprise Claims LX Foundation, with online enrollment and eligibility management, remote access capabilities, and advanced reporting and business intelligence.

Who Is the Company Behind EbixEnterprise?

  • Seller: Ebix
  • Year Founded: 1976
  • HQ Location: Johns Creek, US
  • Twitter: @EbixInc
    1,690 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1,751 employees on LinkedIn®
  • Ownership: OTCMKTS: EBIXQ

EZ-App

Trade paper for speed, convenience and improved accuracy when you use EZ-App. Desktop and mobile-friendly, the enhanced EZ-App is available for submitting the following applications: Protective Advantage Choice UL, Protective Custom Choice UL (10-30), Protective Classic Choice Term.

Who Is the Company Behind EZ-App?

  • Seller: EZ-App
  • HQ Location: Birmingham, Alabama, United States
  • LinkedIn® Page: www.linkedin.com
    3,264 employees on LinkedIn®

GoHealth

Our agency management software imports and distributes leads automatically, creates reports, sends alerts, creates quotes, and more.

Who Is the Company Behind GoHealth?

  • Seller: GoHealth
  • Year Founded: 2001
  • HQ Location: Chicago, Illinois, United States
  • LinkedIn® Page: www.linkedin.com
    2,447 employees on LinkedIn®
  • Ownership: NASDAQ: GOCO

HealthSherpa for Agents

A Healthcare.gov certified web broker, giving people, employers, and nonprofits a simple platform for enrolling in ACA-compliant healthcare.

Who Is the Company Behind HealthSherpa for Agents?

  • Seller: Health Sherpa
  • Year Founded: 2014
  • HQ Location: Sacramento, California, United States
  • LinkedIn® Page: www.linkedin.com
    231 employees on LinkedIn®

Insura Life POS

Insura LifePOS is an integrated sales tool designed to streamline and enhance the operations of life insurance businesses. This comprehensive application supports agents throughout the entire sales process, from initial client engagement to after-sales support, ensuring efficiency and effectiveness in managing client relationships and policy submissions. Key Features and Functionality: - Sales Illustration on Mobile: Enables agents to present proposals to clients effortlessly, anytime and anywhere, using their mobile devices. - E-Submission: Facilitates real-time submission of new business applications, integrated with payment gateways for seamless transactions. - Follow-Up Management: Provides agents with timely updates on application statuses from the head office system, ensuring transparent communication and efficient client follow-up. - Easy Product Updates: Utilizes configuration tools that allow for quick and straightforward updates to new products within the system. - Flexible and Efficient: Built on web and mobile platforms using the latest technology and modular systems, offering adaptability and optimal performance. - Integrated System: Ensures seamless integration from front-end to back-end processes, simplifying maintenance and operations. - End-to-End Support: Provides comprehensive tools for sales personnel, covering all activities from pre-sales to after-sales support. Primary Value and Solutions Provided: Insura LifePOS addresses the challenges faced by life insurance agents by digitizing and automating key aspects of the sales process. By offering a unified platform that covers the entire sales journey, it enhances agent productivity, reduces operational costs, and improves customer satisfaction. The application's integration capabilities and user-friendly design ensure that agents can focus more on client engagement and less on administrative tasks, ultimately driving business growth and efficiency.

Who Is the Company Behind Insura Life POS?

Neya Kumaresan
NK
Researched and written by Neya Kumaresan
Updated October 3, 2024