# Best Customer-to-Customer (C2C) Community Marketing Software - Page 2

## How Many Customer-to-Customer (C2C) Community Marketing Software Products Does G2 Track?

**Total Products under this Category:** 21

### Category Stats (Aug 2026)

- **Average Rating:** 4.38/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Hivebrite (+0.16%) - Among all products in this category, Hivebrite recorded the largest rating increase compared to last month

_Last updated: August 08, 2026_

## How Does G2 Rank Customer-to-Customer (C2C) Community Marketing Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 2,600+ Authentic Reviews
- 21+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Customer-to-Customer (C2C) Community Marketing Software
 ![G2 Grid® for Customer-to-Customer (C2C) Community Marketing Software plotting products by satisfaction and market presence](https://www.g2.com/categories/customer-to-customer-c2c-community-marketing/grids.png?focus%5B%5D=127293&focus%5B%5D=38066&focus%5B%5D=127292&focus%5B%5D=2505&focus%5B%5D=76395&focus%5B%5D=1724&focus%5B%5D=4436&focus%5B%5D=170424)

Highlighted products: Facebook Groups, Hivebrite, LinkedIn Groups, Eventbrite, Bevy, Meetup Pro, NationBuilder, and Orbiit.

Underlying data: [Grid® JSON](https://www.g2.com/categories/customer-to-customer-c2c-community-marketing/grids.json?focus%5B%5D=facebook-groups&focus%5B%5D=hivebrite&focus%5B%5D=linkedin-groups&focus%5B%5D=eventbrite&focus%5B%5D=bevy&focus%5B%5D=meetup-pro&focus%5B%5D=nationbuilder&focus%5B%5D=orbiit)

**Sponsored**

### Energy Elephant

EnergyElephant is one of the fastest-growing energy and sustainability management software platforms. It covers energy, waste, water and more, across cost, consumption and carbon, all in one simple to use place. With over $3 billion in energy/sustainability costs managed to date and our software used in over 80 countries globally, we believe that everyone can achieve great sustainability outcomes without needing to be an expert. Our multi-award-winning sustainability software uses automation, AI, and analysis technologies to help you create, store, organise, analyse, report, and act on all your energy, waste, water, and carbon data in one simple, searchable location. The EnergyElephant platform supports data across multiple countries and currencies, making it ideal for businesses with geographically distributed operations. You can simply upload thousands of energy/fuel/water/waste bills, invoices, or spreadsheets to your EnergyElephant account and get executive-level insights in minutes. We can also automate the process of importing new bills for larger users. Our platform supports access to real-time IoT sensors and sub-metering systems from multiple country/region data sources, to provide live views and analyses. We support numerous methodologies to provide best-in-class accuracy in carbon footprints based on your actual energy use and grid-associated carbon emissions (Scope 1, Scope 2, Scope 3). And our easy-to-use, audit-ready reporting tools ensure your data is compliant with international protocols and frameworks, including: B Corp, CDP, CSRD, Energy Star, ERIC, GRESB, Greenhouse Gas Protocol, ISO 14001, ISO 50001, SBTi, SECR, and more. By empowering more organisations with the tools they need to improve sustainability, save time, meet compliance, and reduce costs, we are committed to accelerating decarbonisation and achieving the Net Zero future that our planet and people deserve. We’re always on the lookout for exceptional talent who want to use their superpowers for good, so please visit the Careers page on our website to learn more!

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1851&secure%5Bchosen_at%5D=2026-08-09T17%3A13%3A21Z&secure%5Bdisplayable_resource_id%5D=1008103&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=18502&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=18502&secure%5Bresource_id%5D=1851&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fcustomer-to-customer-c2c-community-marketing%3Fpage%3D2&secure%5Btoken%5D=81c5488ddc4714fd1dcb36b619fb718ac635b1c4a2d5cb548fc144f986992786&secure%5Burl%5D=https%3A%2F%2Fenergyelephant.com%2F%3Futm_source%3Dg2&secure%5Burl_type%5D=custom_url)

### [Atomic](https://www.g2.com/products/atomic-atomic/reviews)

Atomic is the easiest way for Slack-based communities to welcome new members, learn who they are, and help them find what they are looking for. Build sequences, run campaigns and send bulk messages via Slack and e-mail, all through one central platform. Plus, integrate your CRM to easily measure the business impact of your community, all through Atomic.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Atomic?

- **Seller:** [Atomic](https://www.g2.com/sellers/atomic)
- **Year Founded:** 1999
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5e4e289e5cc453d6dcf927b85b531093f7b9a35f83b7be331450ba1f82cda4aa&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fatomic-pr%2F&secure%5Burl_type%5D=linkedin_company_website)  
54 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Atomic?

**["Solid product built by a team that FULLY understands this space"](https://www.g2.com/survey_responses/atomic-review-8250035)**

**Rating:** 5.0/5.0 stars

_— Mike R._

[Read full review](https://www.g2.com/survey_responses/atomic-review-8250035)

### [Groups Place](https://www.g2.com/products/groups-place/reviews)

Groups Place is your place for your group and events. Build your community!

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Groups Place?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Groups Place?

- **Seller:** [Groups Place](https://www.g2.com/sellers/groups-place)
- **Year Founded:** 2017
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fb5ecb63de8d5fd82cb63eb779620f994645e1715d5377c5c66bfc97b8bb0315&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgroups-place&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of Groups Place?

**["Great Group Management Platform"](https://www.g2.com/survey_responses/groups-place-review-4690846)**

**Rating:** 5.0/5.0 stars

_— Harold K._

[Read full review](https://www.g2.com/survey_responses/groups-place-review-4690846)

#### What Are G2 Users Discussing About Groups Place?

- [What is Groups Place used for?](https://www.g2.com/discussions/what-is-groups-place-used-for)

### [Thonest](https://www.g2.com/products/thonest-thonest/reviews)

Genuine and honest discussions around your website, product, or service.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Thonest?

- **Seller:** [Thonest](https://www.g2.com/sellers/thonest)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7bd7e6551dbf6d01fa13e474296d716684c26b196aa8c5a67e077b0f99f73ba1&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fthonest&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Thonest?

**["Easy to spread awareness about your website"](https://www.g2.com/survey_responses/thonest-review-5469944)**

**Rating:** 4.5/5.0 stars

_— Aman B._

[Read full review](https://www.g2.com/survey_responses/thonest-review-5469944)

### [Community Marketing](https://www.g2.com/products/community-marketing/reviews)

CredBoom is a brand credibility and community engagement platform that helps D2C and consumer brands build trust fast with genuine reviews, user-generated content, and verified actions. It mobilises real users for reviews, testimonials, polls, videos and word-of-mouth participation that drives credibility and conversions across marketplaces and social channels.

#### Who Is the Company Behind Community Marketing?

- **Seller:** [CredBoom](https://www.g2.com/sellers/credboom)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [GUURU](https://www.g2.com/products/guuru/reviews)

GUURU is peer-powered eCommerce. We help you capture authentic advice from experienced users and turn it into rich, indexable, product content that builds trust and improves AI visibility. Alongside, we enable peer-to-peer conversations which let your online shoppers chat directly with your most knowledgeable customers in real time, getting personal experience-based advice when it matters most.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate GUURU?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind GUURU?

- **Seller:** [GUURU Solutions Ltd](https://www.g2.com/sellers/guuru-solutions-ltd)
- **Year Founded:** 2016
- **HQ Location:** Zurich, CH
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=43d03b54064d3ef5baaf5a0c8fbc5074fdfd8978690ca348a724b2e568030534&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10196840%2F&secure%5Burl_type%5D=linkedin_company_website)  
48 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About GUURU?

_AI-generated summary from verified user reviews_

##### Cons

- Users find the **cluttered website** experience overwhelming, making it hard to navigate effectively.

#### What Are Recent G2 Reviews of GUURU?

**["Customer Solution"](https://www.g2.com/survey_responses/guuru-review-9690455)**

**Rating:** 5.0/5.0 stars

_— Almetrez T._

[Read full review](https://www.g2.com/survey_responses/guuru-review-9690455)

### [MiraSpaces](https://www.g2.com/products/miraspaces/reviews)

Everything You Need to Power Your Digital Communities MiraSpaces is more than just a platform — your all-in-one digital ecosystem unites your business tools and services in a seamless interface, simplifying operations for growth.

#### Who Is the Company Behind MiraSpaces?

- **Seller:** [MiraSpaces](https://www.g2.com/sellers/miraspaces)
- **Year Founded:** 2024
- **HQ Location:** Sikupilli, EE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9d02ab4daef1f4417caca8421c4a25447dd76a334d06f85dae1957c43452ed2f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmiraspaces&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

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[Browse Customer-to-Customer (C2C) Community Marketing Themes](/categories/customer-to-customer-c2c-community-marketing/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated October 3, 2024

Customer-to-customer (C2C) community marketing software helps organizations build and manage online communities where their customers can engage with other users and learn about community events. These tools offer features to support community building, member onboarding, branding distribution, event management and promotion, and community analytics. Businesses use C2C community marketing software to promote brand loyalty, customer engagement, and new customer acquisition.

C2C community marketing software enables a company’s community team to grant permission for brand ambassadors to plan and host events for local chapters and community members. These features allow local organizers to run with less involvement from the headquarters team and give them access to chapter- or event-specific analytics. Meanwhile, white-labeling features provide headquarters teams with control over branding and messaging. C2C community marketing software can be implemented as part of a brand advocacy strategy, but these solutions differ from [customer advocacy software](https://www.g2.com/categories/customer-advocacy) where they allow advocates to interact with each other rather than the company’s employees. Some products may also include features of [online community management software](https://www.g2.com/categories/online-community-management), but C2C community marketing platforms offer enhanced functionality for creating hundreds or even thousands of sub-communities and events.

To qualify for inclusion in the Customer-to-Customer (C2C) Community Marketing category, a product must:

- Act as the digital foundation for building and managing communities that meet and hold events, either in-person or online
- Allow approved organizers, who are not employees of the headquarters team, to manage local chapters and events
- Provide analytics features related to community events, members, and attendees
- Offer an online community hub to centralize event information

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