# Best Customer Advocacy Software - Page 6

*By [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)*


Customer advocacy software, sometimes referred to as Advocacy Marketing or Referral Marketing software, is used by companies to enable their customers to promote their message, content, or products through word-of-mouth. These tools are used to help companies’ marketing, sales, and success teams to gather referrals and testimonials that can be used with prospects. Customer advocates are eager to share anecdotal evidence about their experiences using products and services, and customer advocacy software programs help to facilitate that sharing process. Additionally, the software can be used to motivate companies to be engaged in testing products, providing feedback, and sharing news.

Products in this category are used by businesses in a wide-range of industries. The software can be used to help acquire new customers, develop brand identity, and engage loyal users. These goals are accomplished in a few ways. Some brand advocacy software programs use tracking codes to create customer referral programs which can be monitored from a dashboard. Others feature platforms that simplify the process for users to share a company’s content and marketing narratives, in some cases rewarding them for every share.

Brand advocacy software tends to be focused on either customer advocacy or [employee advocacy](https://www.g2.com/categories/employee-advocacy), although there are a number of products that provide platforms for engaging both employees and customers.

To qualify for inclusion in the Customer Advocacy category, a product must:

- Provide features to create and manage referral programs in order to find and attract the best advocates for each brand
- Deliver engagement and communication tools to establish an ongoing personalized dialogue with advocates
- Have the ability to help marketers share information, content, and documents with advocates, which may be different at each stage of the engagement
- Monitor interactions with advocates and their activities to understand how they can help marketers and what they need to become better at it





## Top Customer Advocacy Software at a Glance
| # | Product | Rating | Best For | What Users Say |
|---|---------|--------|----------|----------------|
| 1 | [Birdeye](https://www.g2.com/products/birdeye/reviews) | 4.7/5.0 (4,055 reviews) | Automated review generation with multi-location advocacy | "[Great reputation management/SMS/mobile payment platform](https://www.g2.com/survey_responses/birdeye-review-9182107)" |
| 2 | [LoyaltyLion](https://www.g2.com/products/loyaltylion/reviews) | 4.6/5.0 (607 reviews) | — | "[Multi Store Loyalty Program with Excellent Support](https://www.g2.com/survey_responses/loyaltylion-review-11277765)" |
| 3 | [Okendo](https://www.g2.com/products/okendo/reviews) | 4.7/5.0 (415 reviews) | Shopify-native reviews, loyalty, and referrals | "[Seamless Migration and Outstanding Support from the Okendo Team](https://www.g2.com/survey_responses/okendo-review-13138513)" |
| 4 | [NiceJob](https://www.g2.com/products/nicejob/reviews) | 4.8/5.0 (412 reviews) | Automated post-job review capture with CRM triggers | "[Scalable Review Generation for Productized Agency Client Delivery](https://www.g2.com/survey_responses/nicejob-review-12706891)" |
| 5 | [Smile.io](https://www.g2.com/products/smile-io/reviews) | 4.6/5.0 (450 reviews) | Shopify-native loyalty and referral advocacy | "[Easy, Affordable Loyalty Program with Seamless Shopify Integration](https://www.g2.com/survey_responses/smile-io-review-12920419)" |
| 6 | [Synup](https://www.g2.com/products/synup/reviews) | 4.5/5.0 (309 reviews) | Review-to-reputation advocacy with unified local presence | "[Effortless Automation and Outstanding Support](https://www.g2.com/survey_responses/synup-review-11995460)" |
| 7 | [Buyapowa](https://www.g2.com/products/buyapowa/reviews) | 4.5/5.0 (56 reviews) | Automated referral validation and advocate reward fulfillment | "[Helpful Team and Reward System That Lightens Our Workload](https://www.g2.com/survey_responses/buyapowa-review-13116428)" |
| 8 | [Yotpo](https://www.g2.com/products/yotpo/reviews) | 4.3/5.0 (255 reviews) | Shopify-native reviews, loyalty, and UGC advocacy | "[Effortless Setup and Customer Engagement with Yotpo](https://www.g2.com/survey_responses/yotpo-review-12262971)" |
| 9 | [Talkable](https://www.g2.com/products/talkable/reviews) | 4.5/5.0 (59 reviews) | Managed referral advocacy with fraud-controlled acquisition | "[Hands-Off Success with Talkable](https://www.g2.com/survey_responses/talkable-review-12194798)" |
| 10 | [FirstPromoter](https://www.g2.com/products/firstpromoter/reviews) | 4.6/5.0 (34 reviews) | Affiliate referral tracking with automated commission payouts | "[Phenomenal Support and Seamless Setup](https://www.g2.com/survey_responses/firstpromoter-review-13037961)" |

---
## What Are the Most Common Questions About Customer Advocacy Software?
*AI-generated · Last updated: May 26, 2026*
### What is the best software for turning customers into promoters?
Based on G2 reviews, customer advocacy software buyers often prioritize tools that make it easier to collect reviews, activate referrals, centralize customer proof, and keep advocacy programs organized. According to verified users, leading products in this category help teams reduce manual work, surface testimonials faster, and give sales or marketing better access to advocate content. G2 reviewers mention that ease of use, integrations, and responsive support are common decision factors. For companies focused on turning satisfied customers into promoters, recent reviews point to platforms that streamline referrals, reviews, loyalty, and ambassador workflows rather than relying on spreadsheets or one-off outreach.

**Here are some of the top-rated products on G2:**

- [Birdeye](https://www.g2.com/products/birdeye/reviews/birdeye-review-12045178) – helps teams automate review requests, manage feedback in one place, and improve visibility across locations
- [Okendo](https://www.g2.com/products/okendo/reviews/okendo-review-12837150) – supports review collection, social proof, and customer feedback workflows for ecommerce brands
- [Deeto](https://www.g2.com/products/deeto/reviews/deeto-review-12678177) – helps teams activate advocates, gather customer content, and support referrals and reference requests


### What are the top-rated customer advocacy platforms for B2B brands?
Based on G2 reviews, B2B buyers in customer advocacy often look for platforms that centralize references, testimonials, customer stories, and program reporting. According to verified users, products that stand out for B2B brands tend to support sales enablement, customer proof management, and integrations with systems like Salesforce or other core workflows. G2 reviewers mention that strong support teams, scalable program structure, and easier reference matching are especially valuable for complex B2B motions. Across recent reviews, buyers repeatedly call out tools that reduce manual coordination, make customer evidence easier to find, and help advocacy teams show internal business impact.

**Here are some of the top-rated products on G2:**

- [Deeto](https://www.g2.com/products/deeto/reviews/deeto-review-12678485) – supports B2B reference calls, customer proof content, and Salesforce-connected advocacy workflows
- [ReferenceEdge](https://www.g2.com/products/referenceedge/reviews/referenceedge-review-12170221) – helps B2B teams search customer references quickly and manage advocacy inside Salesforce
- [Peerbound](https://www.g2.com/products/peerbound/reviews/peerbound-review-11965920) – surfaces customer quotes and stories from calls to support sales and marketing teams


### What are the top tools for managing customer referral programs?
Based on G2 reviews, customer referral program software is most often valued for automating tracking, reward fulfillment, and referral management. According to verified users, strong tools help teams avoid spreadsheets, reduce manual validation, and give both admins and participants better visibility into referrals and payouts. G2 reviewers mention that easy setup, dependable tracking, integrations, and support quality are common reasons buyers stay with a platform. Recent reviews also show that teams want referral tools that scale from simple campaigns to more structured partner, customer, or ambassador motions without adding heavy operational burden to internal teams.

**Here are some of the top-rated products on G2:**

- [Referral Factory](https://www.g2.com/products/referral-factory/reviews/referral-factory-review-12477662) – automates referral tracking and integrates with CRM systems for streamlined program management
- [Talkable](https://www.g2.com/products/talkable/reviews/talkable-review-12101000) – helps brands run scalable referral programs with testing, fraud controls, and campaign flexibility
- [Buyapowa](https://www.g2.com/products/buyapowa/reviews/buyapowa-review-12116069) – supports automated referral validation, reward workflows, and embedded referral experiences


### What is the best platforms for employee-driven advocacy campaigns?
Based on G2 reviews, products used for employee-driven advocacy campaigns are typically described through ambassador, affiliate, or internal advocacy workflows that help teams coordinate outreach and participation at scale. According to verified users, the most useful platforms make it easier to onboard participants, assign activities, track engagement, and manage rewards without creating extra admin work. G2 reviewers mention that intuitive dashboards and clear workflows matter for both program managers and participants. Recent feedback suggests buyers should look for software that supports structured campaigns, strong reporting, and scalable community management when employee or ambassador participation is central to the program.

**Here are some of the top-rated products on G2:**

- [BrandChamp](https://www.g2.com/products/brandchamp/reviews/brandchamp-review-12548513) – helps teams organize ambassador programs, onboarding, activities, and rewards in one platform
- [Ambassador Software](https://www.g2.com/products/ambassador-software/reviews/ambassador-software-review-11496536) – supports referral and affiliate program management with tracking and reward options
- [Roster](https://www.g2.com/products/roster/reviews/roster-review-12114783) – makes it easier to manage ambassadors, approve participants, and track campaign-driven revenue


### What are the best tools for incentivizing customer advocacy?
Based on G2 reviews, the best tools for incentivizing customer advocacy are the ones that make rewards, referrals, loyalty actions, and customer participation easier to manage. According to verified users, buyers favor platforms that let them reward reviews, referrals, repeat purchases, testimonials, or ambassador activities while keeping the experience simple for customers. G2 reviewers mention that automation, flexible reward structures, and strong support are especially important when programs need to scale. Recent review themes also show that businesses value software that can connect incentives to broader advocacy goals, such as boosting reviews, increasing repeat engagement, or encouraging customers to share proof and referrals.

**Here are some of the top-rated products on G2:**

- [LoyaltyLion](https://www.g2.com/products/loyaltylion/reviews/loyaltylion-review-11907516) – helps brands reward loyal customers, segment audiences, and drive repeat purchase behavior
- [Smile.io](https://www.g2.com/products/smile-io/reviews/smile-io-review-12347036) – supports points, tiered bonuses, and referral rewards for customer loyalty programs
- [Okendo](https://www.g2.com/products/okendo/reviews/okendo-review-12753458) – combines reviews and loyalty features to encourage engagement and repeat customer actions


### Which platform offers the best customer testimonial collection features?
Based on G2 reviews, Birdeye appears most often in recent review volume among eligible products and is frequently described as an easy way to collect, manage, and respond to customer reviews from one place. According to verified users, teams value its automation for review requests, centralized dashboard, and tools for analyzing feedback trends. G2 reviewers mention that it helps reduce manual review collection work while making it easier to keep responses organized across locations and channels. Buyers comparing testimonial collection features should also look for ease of setup, review request workflows, and how well the platform supports ongoing visibility into incoming customer feedback.


### Which software integrates with CRM for advocacy tracking?
Based on G2 reviews, Birdeye stands out in recent review activity and is often described by users as integrating with existing systems to automate review requests, communication, and customer follow-up workflows. According to verified users, CRM-connected advocacy tracking is valuable because it reduces manual steps and helps teams trigger feedback and engagement actions from operational systems they already use. G2 reviewers mention integrations with practice management, CRM, or business systems as a major time saver, especially when advocacy activity needs to happen automatically after customer interactions. Buyers should also assess whether the software connects advocacy workflows to reporting, notifications, and centralized customer feedback management.


### Which is the best customer advocacy platform for brand ambassadors?
Based on G2 reviews, BrandChamp is the strongest fit for brand ambassador use cases among the recent review set because users consistently describe it as purpose-built for managing ambassador communities. According to verified users, it helps teams centralize onboarding, assign activities, track participation, and reward ambassadors in a structured way. G2 reviewers mention that both admins and ambassadors find the platform intuitive, and several reviews call out its ability to scale as programs grow. For buyers focused specifically on ambassador-led advocacy, recent feedback suggests prioritizing participant experience, campaign organization, and the ability to keep communication, incentives, and reporting in one place.


### What are the top tools for measuring advocacy program ROI?
Based on G2 reviews, tools for measuring advocacy program ROI are most valued when they connect customer activity to revenue influence, engagement, or program outcomes. According to verified users, buyers often prioritize platforms that centralize advocacy data, support reporting inside Salesforce or other systems, and make it easier to show how references, stories, or content contribute to business results. G2 reviewers mention revenue influence tracking, dashboards, and content engagement insights as especially useful for internal reporting. Recent reviews suggest that ROI-focused buyers should look for software that not only captures advocacy activity, but also helps teams prove impact to leadership in a structured way.

**Here are some of the top-rated products on G2:**

- [ReferenceEdge](https://www.g2.com/products/referenceedge/reviews/referenceedge-review-12190433) – helps teams track the impact of reference activity on pipeline, bookings, and program reporting
- [SlapFive Customer Marketing Software](https://www.g2.com/products/slapfive-customer-marketing-software/reviews/slapfive-customer-marketing-software-review-12488627) – centralizes advocacy content and supports custom workflows for referral and reference measurement
- [Base](https://www.g2.com/products/base/reviews/base-review-12374644) – supports ROI tracking, advocacy activity management, and reporting on customer participation


### Which customer advocacy platform offers gamification features?
Based on G2 reviews, Base is a strong match when gamification is a priority because reviewers specifically mention gamification as part of its advocacy and engagement experience. According to verified users, the platform helps teams run advocacy programs with activities, rewards, and customer participation tracking in one hub. G2 reviewers mention that it supports reference management and engagement workflows while making advocacy more structured and interactive for customers. Buyers evaluating gamification features should also consider how easy it is to launch activities, reward participation, and report on advocate engagement over time, since those capabilities often determine whether gamification actually drives sustained involvement.




## G2 Grid® for Customer Advocacy Software
![G2 Grid® for Customer Advocacy Software plotting products by satisfaction and market presence](https://www.g2.com/categories/customer-advocacy/grids.png?focus%5B%5D=19432&focus%5B%5D=73864&focus%5B%5D=58412&focus%5B%5D=4555&focus%5B%5D=4746&focus%5B%5D=19444&focus%5B%5D=35385&focus%5B%5D=4506)
Highlighted products: Birdeye, LoyaltyLion, Okendo, NiceJob, Smile.io, Synup, Buyapowa, and Yotpo.
Underlying data: [Grid® JSON](https://www.g2.com/categories/customer-advocacy/grids.json?focus%5B%5D=birdeye&focus%5B%5D=loyaltylion&focus%5B%5D=okendo&focus%5B%5D=nicejob&focus%5B%5D=smile-io&focus%5B%5D=synup&focus%5B%5D=buyapowa&focus%5B%5D=yotpo)


## How Many Customer Advocacy Software Products Does G2 Track?
**Total Products under this Category:** 168

### Category Stats (Jul 2026)
- **Average Rating**: 4.51/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product**: Partnero (+2.83%) - Among all products in this category, Partnero recorded the largest rating increase compared to last month
*Last updated: July 25, 2026*


## How Does G2 Rank Customer Advocacy Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 13,300+ Authentic Reviews
- 168+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.


---

**Sponsored**

### Buyapowa

Buyapowa is an enterprise referral and reward platform designed for regulated, high-consideration markets. For more than a decade, we’ve helped enterprise brands rethink how they grow. We design and run reward-led customer acquisition and retention programmes for industries including telecoms, energy, insurance, financial services and gaming — sectors where compliance requirements, eligibility rules, cooling-off periods and financial risk shape every customer journey. Most marketing technology was built for retail: fast clicks, simple funnels and short decision cycles. Regulated industries don’t operate that way. Trust isn’t optional — it’s structural. Buyapowa combines behavioural design, incentive strategy and robust reward infrastructure to help brands activate structured advocacy. Our platform supports customer referral programmes, employee referral, partner and affiliate growth, influencer mechanics, intermediary and broker programmes, lead generation referrals, welcome offers and reward payout campaigns. The platform is flexible by design. Clients can deploy a single solution or integrate multiple programme types across acquisition and retention, all powered by one advocacy infrastructure. Built-in validation logic, fraud controls, reward sourcing and automated fulfilment help ensure programmes operate responsibly, measurably and in line with regulatory requirements. Buyapowa helps brands formalise what already happens informally: customers recommending businesses they believe in. The result is measurable growth, lower acquisition costs, improved conversion rates and stronger retention — driven by trust, not just traffic.



[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=1435&secure%5Bchosen_at%5D=2026-07-25T17%3A15%3A13Z&secure%5Bdisplayable_resource_id%5D=1435&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1435&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=35385&secure%5Bresource_id%5D=1435&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=llm_category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fcustomer-advocacy%3Fpage%3D6&secure%5Btoken%5D=6f65e6868a396fd7e4895e5f510ccc856341c8112ed250a0c739df6d72cda56a&secure%5Burl%5D=https%3A%2F%2Fwww.buyapowa.com%2F%3Futm_source%3Dg2%26utm_medium%3Dads%26utm_id%3DG2&secure%5Burl_type%5D=custom_url)

---

## What Are the Top-Rated Customer Advocacy Software Products in 2026?
### 1. [Loca](https://www.g2.com/products/loca/reviews)
Loca is a platform that connects local businesses with new customers. As a result, local businesses don't have to spend thousands of dollars on promotion. What we do: 1. Automated marketing for your business goals 2. A platform with marketing analytics to track every dollar spent. 3. User-friendly application for interaction with your customers 4. Cash rewards programs that drive guest visits In the app, users receive rewards from businesses for sharing content and visiting their locations. Our goal is let local customers promote authentic content about local businesses with their close network.



**Who Is the Company Behind Loca?**

- **Seller:** [loca Formerly SnapAds](https://www.g2.com/sellers/loca-formerly-snapads)
- **Year Founded:** 2023
- **HQ Location:** Austin, US
- **LinkedIn® Page:** https://www.linkedin.com/company/loca4us (12 employees on LinkedIn®)






### 2. [LoyalAs](https://www.g2.com/products/loyalas/reviews)
Setup a referral program in minutes. Track referrals and credits, automatically. Unlimited Referrals LoyalAs creates a custom referral link per client. Share with clients and ask for referrals with our automated emails. No limit to referrals received. Find customer champions We track referral links shared by clients and who responds. You'll know who gets you the best referrals and easily find customer champions. Track Credits Earned We track credits earned both by current customers and the referred customers. You set the credit amount and when and where to apply them



**Who Is the Company Behind LoyalAs?**

- **Seller:** [LoyalAs](https://www.g2.com/sellers/loyalas)
- **Year Founded:** 2021
- **HQ Location:** Edmonton, CA
- **LinkedIn® Page:** https://www.linkedin.com/company/loyalas/ (2 employees on LinkedIn®)






### 3. [Loyalty Gator Inc.](https://www.g2.com/products/loyalty-gator-inc/reviews)
Loyalty Gator provides businesses with affordable customer loyalty programs to help maximize customer retention. Select from multiple loyalty program styles and and choose how you wish to reward your customers. Loyalty Gator also offers employee incentive programs and gift card software!



**Who Is the Company Behind Loyalty Gator Inc.?**

- **Seller:** [Loyalty Gator](https://www.g2.com/sellers/loyalty-gator-544ce308-f0f3-456a-9e07-d5e3c72e41ba)
- **HQ Location:** N/A
- **Twitter:** @loyaltygator (235 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2305018 (2 employees on LinkedIn®)






### 4. [LoyaltyMatch](https://www.g2.com/products/loyaltymatch/reviews)
LoyaltyMatch is a cloud-based loyalty management and gamification platform that offers the fastest path to the development and delivery of loyalty and engagement initiatives revolutionizing the way businesses manage customer value. LoyaltyMatch customers include Clarins USA, I.M.P., Blue Note Entertainment Group, McMenamins and Frontstretch Fest.



**Who Is the Company Behind LoyaltyMatch?**

- **Seller:** [LoyaltyMatch](https://www.g2.com/sellers/loyaltymatch)
- **Year Founded:** 2007
- **HQ Location:** Kitchener, CA
- **Twitter:** @LoyaltyMatch (833 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/loyaltymatch (2 employees on LinkedIn®)






### 5. [Mention Me](https://www.g2.com/products/mention-me-mention-me/reviews)
We find your strongest customer voices and amplify their authentic human influence, giving your brand relevance and control in an AI marketing world.



**Who Is the Company Behind Mention Me?**

- **Seller:** [Mention Me](https://www.g2.com/sellers/mention-me)
- **Year Founded:** 2013
- **HQ Location:** London, United Kingdom
- **Twitter:** @mentionmeshare (3,736 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3147364/ (88 employees on LinkedIn®)






### 6. [M|Loyalty](https://www.g2.com/products/m-loyalty/reviews)
Loyalty provides a comprehensive set of features to support the creation and management of fully digital, mobile loyalty and rewards programmes, as well as extending existing loyalty programmes to mobile devices.



**Who Is the Company Behind M|Loyalty?**

- **Seller:** [Cardmobili](https://www.g2.com/sellers/cardmobili)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)






### 7. [Monitor 360](https://www.g2.com/products/monitor-360/reviews)
Customer beliefs are constantly shifting, whether theyre influenced by your efforts or exogenous factors. Monitoring these changes allow our customers to evaluate the performance of their communications efforts and ensure their strategies align with opportunities the current and future Narrative Landscape presents.



**Who Is the Company Behind Monitor 360?**

- **Seller:** [Protagonist](https://www.g2.com/sellers/protagonist)
- **Year Founded:** 2004
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** https://www.linkedin.com/company/protagonisttechnology/ (31 employees on LinkedIn®)






### 8. [MouthPublicity.io](https://www.g2.com/products/mouthpublicity-io/reviews)
MouthPublicity.io is a simple and effective tool helps businesses, personal brand or anyone to launch, manage and track word of mouth marketing campaigns on auto pilot. It helps to convert customers to a mouth publicity marketing team and improve branding remarkably.



**Who Is the Company Behind MouthPublicity.io?**

- **Seller:** [Logic Innovates](https://www.g2.com/sellers/logic-innovates)
- **Year Founded:** 2020
- **HQ Location:** Nagpur, IN
- **LinkedIn® Page:** http://www.linkedin.com/company/mouth-publicity (2 employees on LinkedIn®)






### 9. [MyAP Enterprise](https://www.g2.com/products/myap-enterprise/reviews)
Built For Online Retailers.



**Who Is the Company Behind MyAP Enterprise?**

- **Seller:** [Myaffiliateprogram](https://www.g2.com/sellers/myaffiliateprogram)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)






### 10. [Pack](https://www.g2.com/products/pack/reviews)
Pack is a innovative social advocacy tool that puts people at the centre of digital campaigns.



**Who Is the Company Behind Pack?**

- **Seller:** [Pack](https://www.g2.com/sellers/pack)
- **HQ Location:** Bangor, us
- **Twitter:** @packdotorg (1 Twitter followers)
- **LinkedIn® Page:** http://www.linkedin.com/company/pack-8-cub-scouts (2 employees on LinkedIn®)






### 11. [Peepi](https://www.g2.com/products/peepi/reviews)
Peepi is the complete solution for scaling customer and employee engagement, turning them into Brand Defenders, increasing Retention, encouraging Sharing Your Experiences and Attracting New Customers.



**Who Is the Company Behind Peepi?**

- **Seller:** [Peepi](https://www.g2.com/sellers/peepi)
- **Year Founded:** 2018
- **HQ Location:** Curitiba, BR
- **LinkedIn® Page:** https://www.linkedin.com/company/comunitive (37 employees on LinkedIn®)






### 12. [Perxi](https://www.g2.com/products/perxi/reviews)
Keep track of your customers referrals, and easily reward them.



**Who Is the Company Behind Perxi?**

- **Seller:** [Exults](https://www.g2.com/sellers/exults)
- **Year Founded:** 2005
- **HQ Location:** Coral Springs, US
- **Twitter:** @exults (744 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/exults/ (22 employees on LinkedIn®)






### 13. [Popdeem](https://www.g2.com/products/popdeem/reviews)
Popdeem is a social rewards tool that helps marketers turn customers into brand advocates through word-of-mouth marketing and social loyalty



**Who Is the Company Behind Popdeem?**

- **Seller:** [Popdeem](https://www.g2.com/sellers/popdeem)
- **Year Founded:** 2012
- **HQ Location:** Dublin 2, IE
- **LinkedIn® Page:** http://www.linkedin.com/company/popdeem-somnium-ltd- (1 employees on LinkedIn®)






### 14. [PostSpeaker](https://www.g2.com/products/postspeaker/reviews)
PostSpeaker is a social media sharing tool for getting the word out on LinkedIn, Twitter and Facebook. Users can recruit employees and other business ambassadors to share posts on social media through extended campaigns. Your ambassadors do not need to share any passwords with PostSpeaker in order to have content posted to their accounts. With PostSpeaker, ambassadors keep control of what gets posted to their social media, and can change or cancel any scheduled post before it goes out. PostSpeaker extends your social media reach, without relying on others to reblog, reshare, or retweet.


**Average Rating:** 4.5/5.0
**Total Reviews:** 1
**How Do G2 Users Rate PostSpeaker?**

- **Ease of Use:** 8.3/10 (Category avg: 8.9/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.3/10)
- **Ease of Admin:** 8.3/10 (Category avg: 9.0/10)
- **Ease of Setup:** 6.7/10 (Category avg: 8.8/10)

**Who Is the Company Behind PostSpeaker?**

- **Seller:** [PostSpeaker](https://www.g2.com/sellers/postspeaker)
- **Year Founded:** 2016
- **HQ Location:** Bussum, NL
- **Twitter:** @postspeaker (2,257 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/postspeaker/ (3 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of PostSpeaker?

**"[A thunderclap for every message](https://www.g2.com/survey_responses/postspeaker-review-615667)"**

**Rating:** 4.5/5.0 stars
*— Gigi D.*

[Read full review](https://www.g2.com/survey_responses/postspeaker-review-615667)

---


#### What Are G2 Users Discussing About PostSpeaker?

- [What is PostSpeaker used for?](https://www.g2.com/discussions/what-is-postspeaker-used-for)

### 15. [Productfans](https://www.g2.com/products/productfans/reviews)
A customer advocacy and engagement solution for customer-focused brands, designed to easily discover and manage your product's superfans.



**Who Is the Company Behind Productfans?**

- **Seller:** [Techmoca](https://www.g2.com/sellers/techmoca)
- **Year Founded:** 2023
- **HQ Location:** Remote, US
- **LinkedIn® Page:** https://www.linkedin.com/company/productfans






### 16. [Reachify](https://www.g2.com/products/reachify/reviews)
Reachify is an business communicationplatform for better customer experiences and collaborative, efficient workplace.



**Who Is the Company Behind Reachify?**

- **Seller:** [Reachify](https://www.g2.com/sellers/reachify)
- **Year Founded:** 2015
- **HQ Location:** San Diego, US
- **LinkedIn® Page:** https://www.linkedin.com/company/reachify.io/ (15 employees on LinkedIn®)






### 17. [Reciproci](https://www.g2.com/products/reciproci/reviews)
Reciproci is a bootstrapped Enterprise SaaS Platform that has been seeded and driven by experienced entrepreneurs with a successful track record of creating growth companies. The core team today has 85 hardcore believers committed to creating solutions for the new marketing battlefront- Customer Experience. Over 600 man years of R&D and product development effort has been invested into the vision to help traditional businesses go Phygital, i.e. to provide “Physical Businesses” a definitive digital edge over their “Born-Digital” rivals. With “Experience Commerce'' as its tagline, Reciproci is an offering for Retailers of goods, information and money around Customer Experience. Through its highly innovative features, Reciproci deeply engages with the customer across all the touchpoints- InStore, Mobile, Web- ultimately seeking to boost a Singular Metric- Customer Life Time Value. “In this new Phygital business world – a world where physical and digital worlds are overlapping, customer experience is an undisputed differentiator for any business. How well has the business met or exceeded these CX expectations can be measured by a single performance metric: Customer LifeTime Value. Why? Because CLTV encompasses everything that a business aspires in a relationship with the customer: Continuity, Growth and Profits and Loyalty” The product uses a combination of exponential technologies like Mobile Backend As A Service, Machine Learning and Gamification Tech. The product has been validated and demonstrable value has been created for large Multi-Brand Retailers, Single Brand Chains in Fashion, F&B, Fitness & Wellness Companies, and the Hospitality industry. Deep connect is built with the customer community through gamified engagement and innovative rewards programs. The product has been validated across the world with successful deployments in Middle East Asia, South East Asia, and India. Encouraged by the success, expansion of footprint to Europe and the USA is afoot now.



**Who Is the Company Behind Reciproci?**

- **Seller:** [TechTree IT Systems Pvt Ltd](https://www.g2.com/sellers/techtree-it-systems-pvt-ltd)
- **Year Founded:** 2006
- **HQ Location:** Noida, IN
- **LinkedIn® Page:** http://www.linkedin.com/company/techtreeit-systems-p-ltd- (251 employees on LinkedIn®)






### 18. [Refer.com](https://www.g2.com/products/refer-com/reviews)
Refer.com is a referral lead generating solution for service providers. Refer.com software provides the means to build networks of trusted professionals actively seeking to give and receive new referred business opportunities. By investing just 10 minutes a day, you'll never let a new opportunity slip through the cracks.



**Who Is the Company Behind Refer.com?**

- **Seller:** [Refer.com](https://www.g2.com/sellers/refer-com)
- **Year Founded:** 2019
- **HQ Location:** San Marcos, US
- **Twitter:** @referdotcom (1,716 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3582125 (2 employees on LinkedIn®)






### 19. [Referenssipalvelu.fi](https://www.g2.com/products/referenssipalvelu-fi/reviews)
Referenssipalvelu.fi is a Finnish B2B reference-story platform that helps companies collect, publish, and reuse customer references to support sales and marketing. It’s built for SMEs and customer-facing teams who want to turn successful projects into credible proof that makes buying decisions easier. With Referenssipalvelu.fi, you can: - Create structured customer case studies and reference stories (with consistent templates) - Publish references in a searchable, shareable format - Reuse the same proof across your website, proposals, outbound messages, and campaigns - Keep references organized and easy to update over time In plain terms: it helps you stop losing deals because “you don’t have a good reference” and start using real customer wins as a repeatable growth asset.



**Who Is the Company Behind Referenssipalvelu.fi?**

- **Seller:** [Inmedia Systems](https://www.g2.com/sellers/inmedia-systems)
- **Year Founded:** 2023
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)






### 20. [Refericon](https://www.g2.com/products/refericon/reviews)
Increase conversion and sales with referral marketing through an easy widget on your website.



**Who Is the Company Behind Refericon?**

- **Seller:** [Refericon](https://www.g2.com/sellers/refericon)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)






### 21. [ReferralMagic](https://www.g2.com/products/50saas-inc-referralmagic/reviews)
ReferralMagic is the simplest and the most user friendly referral marketing solution designed for SaaS businesses on the internet. It provides you with the tools to build multiple referral marketing campaigns simultaneously, in just a few minutes.



**Who Is the Company Behind ReferralMagic?**

- **Seller:** [50saas](https://www.g2.com/sellers/50saas-dc451c55-7af2-444d-ae58-6da42abba7c2)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)






### 22. [Referral Rocket](https://www.g2.com/products/referral-rocket/reviews)
Referral Rocket offers a platform for businesses to launch and manage highly effective referral program campaigns. Our user-friendly platform empowers businesses to tap into the immense potential of customer advocacy, driving exponential growth and increased customer acquisition.



**Who Is the Company Behind Referral Rocket?**

- **Seller:** [Referral Rocket](https://www.g2.com/sellers/referral-rocket)
- **LinkedIn® Page:** https://www.linkedin.com/company/referralrocket-io






### 23. [ReferralYard](https://www.g2.com/products/referralyard/reviews)
ReferralYard is a highly customizable Referral platform designed to help stores grow their sales through Referral Marketing, through multiple channels like SMS, Emails, Social Media, and more! ReferralYard is the only Referral & Rewards program with absolutely no limits on your orders or customers, We built ReferralYard to continually grow with you. For the same features, other referral marketing software prices are much higher - and that’s why small and medium-sized businesses always come to ReferralYard. We believe in transparent pricing and no extra commissions. Integrate ReferralYard quickly on your site with zero hassle and with any themes and colors you choose from. Couple this with an easy-to-use interface and you are in for a treat.



**Who Is the Company Behind ReferralYard?**

- **Seller:** [ReferralYard](https://www.g2.com/sellers/referralyard)
- **Year Founded:** 2020
- **HQ Location:** Delaware , US
- **LinkedIn® Page:** https://linkedin.com/company/merchantyard/ (2 employees on LinkedIn®)






### 24. [Refref](https://www.g2.com/products/refref/reviews)
🌟 Open Source Loyalty and Affiliate Management Platform - Launch your referral program in minutes!



**Who Is the Company Behind Refref?**

- **Seller:** [Refref](https://www.g2.com/sellers/refref)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/refrefhq (2 employees on LinkedIn®)






### 25. [Rehook.ai](https://www.g2.com/products/rehook-ai/reviews)
rehook.ai is an all-in-one promotion engine. A complete stack which lets you run referral, loyalty, rewards, discounts, coupons, leaderboards, streaks, tiers etc and is flexible, trackable, scalable and secure. With an intuitive rule engine, marketers can simply add/edit/change rules to generate coupons/rewards/cashbacks or any other incentives. rehook.ai lets you experiment and personalize campaigns around user segments, geographies, demographics, journeys and any other attribute- without ever going back to tech.


**Average Rating:** 4.5/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Rehook.ai?**

- **Ease of Use:** 10.0/10 (Category avg: 8.9/10)

**Who Is the Company Behind Rehook.ai?**

- **Seller:** [Rehook](https://www.g2.com/sellers/rehook)
- **Year Founded:** 2016
- **HQ Location:** Norwich, GB
- **LinkedIn® Page:** http://www.linkedin.com/company/rehook (3 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Rehook.ai?

**"[All the flexibility and control you need to run any promotional campaign](https://www.g2.com/survey_responses/rehook-ai-review-9146704)"**

**Rating:** 4.5/5.0 stars
*— Verified User in Consumer Goods*

[Read full review](https://www.g2.com/survey_responses/rehook-ai-review-9146704)

---




## What Is Customer Advocacy Software?

[Brand Advocacy Software](https://www.g2.com/categories/brand-advocacy)

## What Software Categories Are Similar to Customer Advocacy Software?

- [Review Management Software](https://www.g2.com/categories/review-management-software)
- [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management)
- [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)
- [Loyalty Management Software](https://www.g2.com/categories/loyalty-management)
- [User-Generated Content Platforms](https://www.g2.com/categories/user-generated-content-platforms)
- [Affiliate Marketing Software](https://www.g2.com/categories/affiliate-marketing)