Best Audience Intelligence Platforms - Page 7
Audience intelligence platforms gather and analyze public data from online sources to help businesses gain in-depth insights into their target audiences. Marketers use the information gathered through these platforms to create customer segments, discover influencers, conduct market research, and inform decision making. By offering instantaneous and persistent access to audience insight and analysis, this type of software enables businesses to make quick, informed decisions around brand marketing, content strategies, advertising, and product development.
Like marketing analytics software and social media analytics software, audience intelligence platforms report on a brand’s audience demographics. However, audience intelligence platforms go a step further. These tools use artificial intelligence and machine learning to analyze social data and provide businesses with deeper insights into their target audience’s interests, opinions, behaviors, and affinities. Businesses that use audience intelligence platforms may also use social media monitoring software for social listening and influencer marketing.
To qualify for inclusion in the Audience Intelligence Platforms category, a product must:
Best Audience Intelligence Platforms At A Glance
G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.
- Overview
- User Satisfaction
- Seller Details
resonaX.ai helps B2B marketers test campaigns, websites, and messaging with AI twins of their ideal customers—so they know what will work before launch. Instead of relying on guesswork, surveys, or
4 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Segumento is the ultimate data intelligence platform built for a privacy-first world. It empowers businesses to drive growth and boost revenue through powerful customer insights, precise audience segm
- Overview
- User Satisfaction
- Seller Details
Sirdata offers audience data enabling publishers to provide targeted and relevant advertisements to their consumers.
- Overview
- User Satisfaction
- Seller Details
It’s vital to attract the right customers. We’re here to help with that. SiteZeus Market is your brand’s real-time customer segmentation solution. MarketThis intuitive and user-friendly solution tra
- Overview
- User Satisfaction
- Seller Details
The Playa is an AI-powered personalization platform built for iGaming operators. We help online casinos boost player engagement, retention, and revenue by deeply understanding individual behavior and
- Overview
- User Satisfaction
- Seller Details
Tunnl is the leading provider of AI-powered, issue- and cause-based audience intelligence for brands, agencies, and associations looking to build meaningful connections with their audiences. Only th
113 Twitter followers
- Overview
- User Satisfaction
- Seller Details
vivenu is the enterprise event ticketing platform and API-first solution that gives organizers full control. Designed as a white label ticketing system rather than a consumer marketplace, vivenu allow
- 100% Mid-Market
95 Twitter followers
