# Best Affiliate Marketing Software - Page 15

## How Many Affiliate Marketing Software Products Does G2 Track?

**Total Products under this Category:** 243

### Category Stats (Aug 2026)

- **Average Rating:** 4.52/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** AffiliateFinder.ai (+2.86%) - Among all products in this category, AffiliateFinder.ai recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Affiliate Marketing Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 10,200+ Authentic Reviews
- 243+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Affiliate Marketing Software
 ![G2 Grid® for Affiliate Marketing Software plotting products by satisfaction and market presence](https://www.g2.com/categories/affiliate-marketing/grids.png?focus%5B%5D=19813&focus%5B%5D=79495&focus%5B%5D=61006&focus%5B%5D=1237784&focus%5B%5D=28276&focus%5B%5D=1314707&focus%5B%5D=168691&focus%5B%5D=41209)

Highlighted products: impact.com, Awin, PartnerStack, Trackdesk, Influential powered by Captiv8, Tracknow, UpPromote: Affiliate & Referral, and Phonexa.

Underlying data: [Grid® JSON](https://www.g2.com/categories/affiliate-marketing/grids.json?focus%5B%5D=impact-com&focus%5B%5D=awin-com&focus%5B%5D=partnerstack&focus%5B%5D=trackdesk&focus%5B%5D=influential-powered-by-captiv8&focus%5B%5D=tracknow-ltd-tracknow&focus%5B%5D=uppromote-affiliate-referral&focus%5B%5D=phonexa)

**Sponsored**

### Ziflow

Ziflow is the online proofing platform built to streamline the review and approval of creative projects. Designed for marketing teams, creative agencies, and content-driven organizations, Ziflow centralizes feedback and automates the content review process to help teams deliver work faster and with fewer revisions. The platform supports a wide range of file types—images, videos, PDFs, web pages, and more—allowing stakeholders to leave comments, markups, and version comparisons directly within a single shared environment. This eliminates the need for scattered email threads or disconnected feedback tools. By aligning people, processes, and workflows in one platform, Ziflow enables teams to collaborate efficiently, track progress in real time, and reduce the bottlenecks that typically delay content production. The result is a faster review cycle with more clarity and accountability at every stage. Key features of Ziflow include: • Automated workflow routing: Route proofs based on project type, team structure, or deadlines. • Version control: Maintain a clear audit trail with side-by-side version comparisons and comment histories. • Role-based permissions: Manage access and visibility across internal teams and external collaborators. • Deadline tracking and reminders: Set due dates for each review stage and automatically notify reviewers to keep projects moving on schedule. • Real-time commenting and markup tools: Provide visual feedback on any file type. • Integrations with popular tools: Connect Ziflow to platforms like Adobe Creative Cloud, monday.com, Slack, and more. Ziflow is particularly useful for teams managing a high volume of creative assets or working across multiple stakeholders. It helps reduce review cycle times, limit errors, and keep content projects on track—especially when scaling production across channels and teams.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1850&secure%5Bchosen_at%5D=2026-08-04T03%3A39%3A39Z&secure%5Bdisplayable_resource_id%5D=1327&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=31713&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=31713&secure%5Bresource_id%5D=1850&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Faffiliate-marketing%3Fpage%3D15&secure%5Btoken%5D=bd4912023e4581217595999bd7a50704e33cd7716d77924bab5e9216c42dbcf6&secure%5Burl%5D=https%3A%2F%2Fziflow.com%2Fget-started%3Futm_source%3DG2%26utm_campaign%3DAds%26utm_medium%3Dppc&secure%5Burl_type%5D=custom_url)

### [Partnify](https://www.g2.com/products/partnify/reviews)

Partnify is an AI-enabled online platform designed to streamline collaboration between businesses, particularly targeting SMEs and freelancers in sectors such as sales, marketing, IT, and AI. By centralizing project management, communication, and contract processes, Partnify ensures that all stakeholders have access to the latest information, fostering efficient and secure teamwork. Key Features and Functionality: - Project Creation: Centralizes project information, allowing users to upload and store proposals, specifications, timelines, and other relevant documents. This ensures all stakeholders have consistent access to up-to-date information, reducing miscommunication and delays. - Collaboration Tools: Provides a centralized platform for all stakeholders to collaborate effectively, eliminating the need for multiple communication channels. This fosters a collaborative environment that leads to improved project outcomes. - Communication: Offers real-time communication tools, including project channels and instant notifications, to keep all team members informed and aligned. - Contract Management: Facilitates digital contract signing, streamlining the process from draft to final signature, and ensuring legal compliance. Primary Value and User Solutions: Partnify addresses the common challenges businesses face with fragmented communication and project management across multiple platforms. By consolidating these processes into a single, secure environment, it enhances efficiency, reduces the risk of information loss, and promotes seamless collaboration. This is particularly beneficial for SMEs and freelancers who frequently engage in project-based work and require a structured approach to manage projects and collaborate effectively with internal and external partners.

#### Who Is the Company Behind Partnify?

- **Seller:** [Partnify](https://www.g2.com/sellers/partnify)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5c8ca40fabcaf6a328bd05bdf398d30923f07b84bdedbf01874412769099aa34&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpartnify-international%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Payouts Service](https://www.g2.com/products/payouts-service/reviews)

Payouts Service can send referral earnings directly to affiliates' bank accounts or debit cards.

#### Who Is the Company Behind Payouts Service?

- **Seller:** [Sandhills Development](https://www.g2.com/sellers/sandhills-development)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [performance-marketing-tracking-platform](https://www.g2.com/products/performance-marketing-tracking-platform/reviews)

Mindtech Performance is a powerful, all-in-one performance marketing platform designed for affiliate networks, agencies, media buyers, online advertisers, marketing companies, and e-commerce businesses. It enables companies to track, manage, analyze, and optimize their online advertising campaigns in real time—helping them maximize ROI and scale efficiently. With a fully integrated ecosystem, Mindtech Performance empowers businesses to: 📊 Track affiliate-driven leads and sales with precision ⚙️ Automate campaign management and workflows 📈 Analyze performance with real-time data insights 🚀 Optimize campaigns for higher conversions and profitability Whether you're running an affiliate network or scaling paid media campaigns, Mindtech Performance acts as the central engine of your operations—bringing transparency, control, and growth under one platform. 💡 A must-have solution for affiliate networks and media buyers looking to streamline and scale their performance marketing business. Mindtech Performance is on a mission to become the #1 performance marketing software—empowering you and your partners to grow without limits.

#### Who Is the Company Behind performance-marketing-tracking-platform?

- **Seller:** [MindTech Solutions](https://www.g2.com/sellers/mindtech-solutions)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3bfa8a5a32a8a41b9e7019d3bfa02e9619ee5f5e48c51c65415aa9ac4fe3ab3d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmindtech-performance-marketing-tracking-platform%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Perfosphere](https://www.g2.com/products/perfosphere/reviews)

Perfosphere is a self-hosted, highly customizable performance marketing and affiliate tracking platform built for agencies and networks. Unlike traditional SaaS platforms that penalize your growth with recurring volume-based fees, Perfosphere operates on a one-time payment model, giving you 100% ownership of the source code, complete data sovereignty, and the ability to scale your campaigns with zero click or conversion limits.

#### Who Is the Company Behind Perfosphere?

- **Seller:** [Enacton Technologies](https://www.g2.com/sellers/enacton-technologies)
- **Year Founded:** 2013
- **HQ Location:** Surat, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4c2b4e12ed29d093ac79e92e33294a32e9a9e8d326ca4ec927671bf176a88aba&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fenacton-technologies&secure%5Burl_type%5D=linkedin_company_website)  
61 employees on LinkedIn®

### [QualityClick](https://www.g2.com/products/qualityclick/reviews)

QualityClick is an affiliate marketing software enabling organizations to track and manage their affiliate relationships.

#### Who Is the Company Behind QualityClick?

- **Seller:** [QualityClick](https://www.g2.com/sellers/qualityclick)
- **Year Founded:** 2000
- **HQ Location:** Berlin, DE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f9c3a706ff4f223c91b7e61baa02cf8fbcf627946d2ba39e1a28e92f3e42e83f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fnetslave-gmbh&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Rapid Affiliates](https://www.g2.com/products/rapid-affiliates/reviews)

Rapid Affiliates is a lightweight, purpose-built affiliate management software designed to help bootstrapped SaaS startups and indie developers launch, manage, and scale referral programs with minimal development overhead. Its intuitive setup wizard, real-time analytics, and fully branded affiliate portals deliver enterprise-grade features in an affordable, developer-friendly package. Key Features - Guided Program Configuration Define referral rules, commission tiers (one-time, recurring, tiered, event-based), and payout conditions through a step-by-step interface. Most teams complete setup in under 5 minutes, requiring only a small script install and a Stripe identifier tag at checkout. - Real-Time Analytics & Reporting Track clicks, sign-ups, conversions, and revenue attribution on live dashboards. Apply custom date filters, drill down by affiliate or campaign, and export data as CSV or via REST API for advanced analysis. - Branded Affiliate Portals Offer affiliates a seamless, white-label experience with custom domains, logos, and color schemes. Partners can log in to access links, creative assets, performance metrics, and payout histories in one place. - Automated Payout Management Manage PayPal and Wise disbursements with ease. Export bulk payment data for mass uploads, schedule recurring or threshold-triggered payouts, and review detailed logs to maintain transparency and accuracy. - Seamless Integrations Stripe: One-click “Connect” for instant revenue syncing—no further setup required. Other Processors (Chargebee, Paddle, etc.): One-time REST API integration during onboarding, after which tracking and payouts flow automatically. - Unlimited Scalability No caps on affiliate count, referral volume, or commission budgets. Programs can grow from a few advocates to thousands of partners without plan upgrades or hidden fees. - Lightweight & Performance-Safe Asynchronous script loading ensures zero impact on page speed or user experience—unlike many clunky, synchronous affiliate scripts that slow down sites. - GDPR & Privacy Compliance EU-hosted infrastructure with data encryption at rest and in transit. Customizable consent banners and comprehensive audit logs ensure full GDPR alignment. Regional data hosting available upon request. Ideal Users - Bootstrapped SaaS Founders who need to quickly stand up a referral engine without diverting engineering resources. - Indie Developers & Side-Project Owners seeking a cost-effective, turnkey affiliate solution that scales as their user base grows. - Marketing Teams at Early-Stage Startups looking to unlock new growth channels with minimal setup and ongoing maintenance. With its combination of rapid deployment, robust analytics, seamless integrations, and performance-safe architecture, Rapid Affiliates empowers small teams to transform their most enthusiastic users into high-impact growth partners—without the bloat, complexity, or hidden costs of legacy affiliate platforms.

#### Who Is the Company Behind Rapid Affiliates?

- **Seller:** [PureSoft Labs OU](https://www.g2.com/sellers/puresoft-labs-ou)
- **Year Founded:** 2024
- **HQ Location:** Tallinn, EE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a95001a924eb0a53936099af5d22af718ad9183122eafd0622ec0b074ed53395&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpuresoftlabs&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Ready Made Affiliates](https://www.g2.com/products/ready-made-affiliates/reviews)

A Multi Site Affiliate Software Management Suite and Affiliate Network to connect with new affiliates, at solopreneur pricing. Enabled through the website, Shopify or Wordpress.

#### Who Is the Company Behind Ready Made Affiliates?

- **Seller:** [Ready Made Digital](https://www.g2.com/sellers/ready-made-digital)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [RefCampaign](https://www.g2.com/products/refcampaign/reviews)

#### Who Is the Company Behind RefCampaign?

- **Seller:** [REFCAMPAIGN](https://www.g2.com/sellers/refcampaign)
- **HQ Location:** Paris, FR
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e1330bd405aba25e30792d9588df56c8e5bb45294fb80bee6d359a455d3199be&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frefcampaign&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Referralful](https://www.g2.com/products/referralful/reviews)

Referralful is affiliate-marketing software for SaaS companies built on Stripe. Connect Stripe, add one snippet, and launch a referral or affiliate program in minutes: real-time conversion tracking, recurring and one-time commissions, custom reward rules, a branded affiliate portal on your own subdomain, coupon and promo-code tracking, and fraud protection. Pay affiliates through PayPal or Wise with 0% transaction fees, and import campaigns, affiliates, and commission history from Rewardful in one click. Free until your first affiliate joins, then from $19.99/mo. A Stripe-native alternative to Rewardful, Tolt, and FirstPromoter.

#### Who Is the Company Behind Referralful?

- **Seller:** [Referralful](https://www.g2.com/sellers/referralful)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=675dd86ae6c52ce0285ad7e4bf33d13d88d01f514000d39bb69ab21204947d55&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Freferralful&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [ReferralGateway](https://www.g2.com/products/referralgateway/reviews)

ReferralGateway is a white-label referral and affiliate platform for Web3 projects. Smart contract, Go API, Next.js UI, on-chain payouts, fraud protection. Production rollout in 2–4 weeks.

#### Who Is the Company Behind ReferralGateway?

- **Seller:** [NineLab](https://www.g2.com/sellers/ninelab)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Referrall](https://www.g2.com/products/referrall/reviews)

Referrall is a partner attribution platform built for small teams and growing SaaS businesses that run affiliate or referral programs. Instead of managing partner links in spreadsheets or paying for enterprise tools like PartnerStack or Impact, Referrall gives you a clean workspace to create referral codes, assign them to partners, organize them into campaigns, and track every click with detailed analytics. You get geography, device, browser, and referrer breakdowns for every link — not just a total click count. Human vs. bot filtering keeps your data clean. You can manage multiple organizations from one account, making it easy to run separate partner programs for different products. The free plan covers personal referral codes and short links. The Pro plan ($29/month) unlocks organization workspaces, campaigns, deep analytics, and 10,000 tracked events per month.

#### Who Is the Company Behind Referrall?

- **Seller:** [Referrall](https://www.g2.com/sellers/referrall)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Refmonkey](https://www.g2.com/products/refmonkey/reviews)

Affiliate and referral tracking software for SaaS businesses

#### Who Is the Company Behind Refmonkey?

- **Seller:** [Refmonkey.com](https://www.g2.com/sellers/refmonkey-com)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c65166f92bc80ab4044a9900ba6568fe7e6984b26a573405d4ac4903e4c9d85a&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frefmonkey&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [RefToken](https://www.g2.com/products/reftoken/reviews)

Reftoken is an affiliate marketing platform

#### Who Is the Company Behind RefToken?

- **Seller:** [RefToken](https://www.g2.com/sellers/reftoken)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2ac1ef3f29475edbdb6ea744fef872861d6dcf708e274d186b9a18ef1f8e4a49&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F11193422%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [RevGlue](https://www.g2.com/products/revglue/reviews)

RevGlue tools make affiliate marketing simple for experienced and aspiring affiliates. By creating new cashback or discount voucher websites in minutes or monetise existing websites with RevGlue publisher tools.

#### Who Is the Company Behind RevGlue?

- **Seller:** [RevGlue](https://www.g2.com/sellers/revglue)
- **Year Founded:** 2017
- **HQ Location:** Manchester, GB
- **Twitter:** @RevGlue  
1,582 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cc3652596b948a8f385cbe5d2d4e02229097fef302c6c87281e3250b3d99bcfc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frevglue&secure%5Burl_type%5D=linkedin_company_website)  
9 employees on LinkedIn®

### [Revshare](https://www.g2.com/products/revshare/reviews)

Revshare is an all-in-one affiliate platform for SaaS. Stop paying fixed fees. We offer a true no-cure-no-pay model: you only pay when an affiliate sale is made—it's free until then. Launch unlimited programs for your MVPs and switch to a fixed-rate plan when you scale. Everything you might need, and expect from affiliate software is included. We have no upgrade plans or limits on anything

#### Who Is the Company Behind Revshare?

- **Seller:** [Revshare](https://www.g2.com/sellers/revshare)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

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[Browse Affiliate Marketing Themes](/categories/affiliate-marketing/themes)

 ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi")
YR

Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Updated April 16, 2026

Affiliate marketing software allows advertisers at companies to grow, track, and manage affiliate marketing campaigns. Affiliate marketing is a type of performance-based marketing in which affiliates, such as industry experts, publishers, content creators, consultants, or other business partners, promote a company’s offerings on their own platforms or channels. The affiliates then receive a commission based on the amount of traffic, conversions, or sales generated by the promotion.

Affiliate marketing software helps companies manage affiliate partnerships by generating unique links to track activity, referrals, and performance for optimization. It also manages commissions and can automate payouts between companies and affiliates while measuring the revenue impact of affiliate marketing programs. The marketing or partnerships teams within the company primarily use affiliate marketing software, while other teams like sales, RevOps, and finance support return-on-investment (ROI) measurement, lead management, and payments. Affiliates have access to a portal where they can monitor their own performance and manage promotional assets. Companies may also use [partner management software](https://www.g2.com/categories/partner-relationship-management-prm) to optimize relationships with their sales partners, including affiliates.

Many of the best affiliate marketing solutions offer proprietary networks that help advertisers at companies identify and connect with affiliates that align with their target audience. Using AI-driven recommendations and customizable filters, companies can discover and recruit a wide range of relevant affiliates.

To qualify for inclusion in the Affiliate Marketing category, a product must:

- Allow companies to recruit, onboard, and manage affiliate partners
- Track referral activity and attribute results to the correct affiliate
- Provide reporting and analytics that measure affiliate-driven performance
- Support the creation and management of affiliate campaigns and promotional links
- Facilitate the calculation and distribution of affiliate payments
- Enable companies to define and manage commission structures
- Allow affiliates to have access to a portal where they can monitor performance and manage their promotional assets

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